Global Offering Provides In-Language Content Controls for Marketers OpenSlate, the leading independent provider of video content data across the world’s …
YouTube Cannes Lions Ad Leaderboard 2019
With Cannes Lions 2019 on the horizon, YouTube has today released their special edition Cannes YouTube Ads Leaderboard celebrating the …
Leading YouTube Multi-Channel Network Announces Launch of its Development and Investment Division, Yoola Ventures
Ian Somerhalder and Mingyian are the First Project Partners of Yoola Ventures Yoola, one of the largest YouTube multi-channel networks …
Nielsen Launches Global Measurement For YouTube Mobile App
Nielsen Digital Ad Ratings Provides Independent View of Key Digital Video Platforms’ In-App Audience in over 30 Markets, Helping Marketers …
How to Unlock Google Analytics’ Full Potential and See Remarkable Results
Presented with Google Analytics’ rich data, it’s easy for marketers to get overwhelmed or distracted. There’s a fine line, after …
SEOlium Releases Study of Most Looked-Up Brands and English Words around the World
Bucharest-Based SEO Agency, SEOlium, Released an Unusual Study of the Most Looked-Up Brands and English Words Around the World. the …
Verasity Announces Integration with YouTube
Leading Esports Organization 3DMAX Also Brings Rewarded Video Player Onboard; Further Cementing Gaming Audienceleading Esports Organization 3dmax Also Brings Rewarded …
What’s Happening to Brand Loyalty?
In this, the age of infinite options, the digitally savvy consumer is truly in control. This means unquestioning brand loyalty …
MarTech Interview with Ashwin Navin, CEO and Co-Founder, Samba TV
"If you look at how much media is spent against traditional planning tools, market-mix models and traditional forms of currency, …
Simon-Kucher & Partners Commentary: The Secret behind Apple’s New Strategy
While Apple’s Long-Awaited Entry into Subscription Video Has Drawn Sharp Criticism, Simon-Kucher & Partners Go-To-Market and Revenue Strategist Eddie Hartman …
TechBytes with Rasmus Skjoldan, Chief Marketing Officer, Magnolia
Why do you think YouTube decided to create more targeted advertising spots rather than just showcase different forms of advertisements? …
YouTube Partners with Promo.com to Make Great Video Creative More Accessible to SMBs
Promo.com Is Changing the Landscape of the $103 Billion Video Marketing Industry, Helping Smbs Compete with Big Brands’ Video AD …
Getting Started With Video Content Marketing
You hear it everywhere, that you should be using video marketing in your business. But what is it and where …
Key in 2019 Business Development? Partnerships
As we dive into 2019, there’s no question that the MarTech industry will continue to grow. The Moore Stephens 2018 …
Speak Your Audience’s Language with Data-Driven Video Content
The industry can easily agree that, when it comes to online content, video is now a vital component. In fact, …
What Is Channel Marketing?
Channel marketing is expanding your sales force while still sticking with a customer-based mindset. Channel marketing aims to reach customers …
Women in the UK Are Leading the World in Viewing and Creating Inspiring Content on YouTube
To Mark International Women’s Day, YouTube Explores the Modern Woman’s Usage on the Platform and Reveals the Content They’re Really …
Wikipedia and YouTube Dominate Search Results Globally, a New Study Finds
Amazon Is in the Top Ten Most Visible Websites on Google in Six Countries Wikipedia retains its crown as the …
Facebook Introduces Features to Enhance B2C Interactions
The Move Is a Part of the Facebook Communities Summit Very soon, Facebook Business will roll out new features to …
YouTube Climbs to the Top, Ranking Most Intimate Brand among Millennials, According to MBLM’s Brand Intimacy 2019 Study
Apple and Netflix Place Second and Third with this Generation YouTube ranked the most intimate brand among millennials for the …