YouTube

Global online video platforms market is valued at USD 7.01 billion in 2021, and it is anticipated to attain market size of USD 22.14 billion by 2028, at a CAGR of 17.85 % over the forecast period 2022–2028. The online video platforms…
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Brands and agencies are now able to holistically compare advertising performance across all channels under measurement, including YouTube Dynata, the world's largest first-party data platform for insights, activation and measurement,…
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All three hires come as the company continues to scale after posting continued profitability and a record first half of 2022 Pixability , the only provider of brand suitability, performance, and insights software for advertising on YouTube…
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Today, consumers are absorbing content at a rapid rate, scrolling platforms until their attention wears thin and then jumping to the next one. Whether it’s to fill up spare time, stay up to date with news and trends, or find content and…
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Lynne Laube to Retire, Serve as Strategic Advisor During Transition Cardlytics, an advertising platform in banks’ digital channels, today announced that its Board of Directors has named Karim Temsamani as Chief Executive Officer of the…
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Despite plans to spend more on creator marketing, new research from Sprout Social finds budget is the #1 challenge marketers face when working with creators Content creators are key players in the future of brand marketing. According to…
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Aleph Group, Inc, a leading global enabler of digital advertising in emerging countries, announces a minority investment in Mediam Group, the first official Google Media Representative globally. Aleph is acquiring a minority share of…
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Today, YouTube is still undoubtedly one of the best and most established creative websites that allows its users to upload and share content in the form of videos and earn money. But it's hard for normal people to make good YouTube videos,…
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Report Reveals Generational Communication and Marketing Preferences that Show While 60% of Gen Z Likes Personalized Ads, 80% of Boomers Have Privacy Concerns Emma, a provider of best-in-class email marketing software and services, and a …
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Pixability and GARM will build upon the YouTube and CTV Suitability and Performance industry education initiatives they've already developed together Pixability, the only provider of software and insights for video advertising on YouTube…
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Users can now record only the audio without any video input with Bandicam’s latest update, Screen Recorder 6.0 Bandicam is one of the most popular programs for recording computer displays. Millions of active users rely on this screen…
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Leading influencer marketing platform for e-commerce brands has already paid out more than $100M to date since 2020, more than any other platform  Aspire’s “reverse” marketplace is free to join and the first of its kind where…
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vidIQ Extension is Now Live. The YouTube Management Tool is Available for Download on Google Chrome, or Firefox vidIQ have announced the launch of their extension on the popular browsers: Google Chrome, and Firefox Installing the…
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Over the years, VidMob has won multiple awards for being a great place to work from Inc Magazine to Forbes and AdAge. Behind the scenes, we’ve grown from a little over 100 employees to now nearly 400, experienced negligible voluntary churn…
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Revamped AI-Based Study Reveals Disney Ranks First in the Industry, Followed by YouTube and Netflix The media & entertainment industry topped MBLM's Brand Intimacy 2022 Study, the largest study of brands based on emotions, now in its…
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Chia Network, Inc., founded by Bram Cohen to provide an open-source, public blockchain optimized for real-world adoption, today announced the appointment of Allison Van Houten to the executive leadership team as Chief Marketing Officer…
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The solution, which now includes YouTube traffic sharing measurement, fully informs video investment planning across all screens to show true viewership Comscore, a trusted partner for planning, transacting, and evaluating media across…
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Why should marketers care more about video advertising and about having a stronger video-based social media marketing plan? The power of video marketing and video advertising has been growing through the years. With the introduction of…
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A striking 80% of European users prefer CTV, with connected TV generating a significant increase in ad attention and engagement compared to YouTube and linear TV, a ground-breaking new study has found. The research from ShowHeroes Group,…
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Bill Simmons, former VP of Product at Roku and Jessica Goon, Chief Growth Officer at Spring Foods to add deep Connected TV experience to the team Pixability, the only provider of software and insights for video advertising on YouTube and…
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