You, all of you, marketing professionals who’ve had enough curiosity and energy to make a new market: Online Video. This …
Animoto Survey Highlights Video Marketing’s Popularity on Social Media Amongst Small Business
Small Business Plan on Creating More Marketing Videos for Instagram, Facebook, and Youtube in the Next Six Months Than They …
Key Metrics for Measuring the Effectiveness of Your Influencer Marketing Campaign
Influencer marketing is growing in its popularity and recognized as an effective marketing strategy to target a specific demographic and …
5 Reasons Why Social Media Influencers are the Future of Digital Marketing
Whether you’re scrolling past pop-up advertisements on a smartphone app, clicking through promoted products on your Amazon account, or laughing …
Animoto Releases Video Marketing Best Practices for Social Media
Tips Include Using Square Videos to Take up 78 Percent More Space in Social Feeds and Optimize for Mobile Viewing …
Interview with Lyle Stevens, Co-founder and CEO, Mavrck
"Data science has certainly been a key ingredient for helping to make influencer marketing more automated and scalable." Tell us …
VuePlanner Delivers Context and Brand Suitability for Pre-Buying YouTube Video Advertising Campaigns
VuePlanner Allows Buyers to Build Contextually Relevant Youtube Segments Giant Media announced the launch of VuePlanner, a transparent pre-buy planning tool …
Interview with Oz Etzioni, CEO and Co-founder, Clinch
"In order to capture all available channels under one roof, brands will have to use unified data, unified creatives and …
Ad2Life Launches Crowdfunding Campaign on Indiegogo
Ad2Life Is Launching a Crowdfunding Campaign on Indiegogo to Help Fund the Release of Their Innovative Advertisement System That Pays the …
MSRCOSMOS Releases Real-Time VINCI360 Social Analytics Platform for Optimizing Brands & Customer Experiences
The Platform Actively Captures Sentiment and Audience Perception VINCI360, a breakthrough social analytics platform delivering real-time awareness of customer sentiment …
TechBytes with Maureen Polo, SVP Brand Studio, Fullscreen
Maureen Polo, SVP, Brand Studio, Fullscreen Influencers could be growing in numbers but not in credibility. That's where influencer analytics …
Now, Pinterest Marketing Gets Easier with Hootsuite’s Latest Integration
Integration Enables Pinterest Scheduling and Publishing from Hootsuite, Empowering Customers to Build and Manage Brands and Strengthen Relationships with Customers …
6 Steps To Creating A Video Marketing Strategy That Works
Video creation has long been for big brands and companies with a massive budget. But now every entrepreneur and small …
Skorr, an AI-Based App, Unveiled for Social Media Marketers and Influencers
Skorr Empowers iPhone and Android Users with Fact-Based Insights into Their Social Media Influence and Overall Effectiveness Today, we witnessed …
New Study From Zefr And MAGNA Reveals How Brands Can Effectively Reach Consumers On YouTube Without Jeopardizing Their Privacy
Commissioned in Response to Current Advertiser Concerns, Study Finds Brands Who Employ a Content Targeting Strategy on Youtube Are Able …
Ahead of Digital NewFronts, YouTube and Hulu Reign Supreme, Finds Matrix Solutions
New Forecast from Matrix Solutions Reveals Americans Aren’t Excited About Video Content from the Majority of Companies Presenting at NewFronts …
![Why Your Brand Needs to Become [P]interesting to Reign Social ROI](https://martechseries.com/wp-content/uploads/2018/04/printrest-840x440.jpg)
Why Your Brand Needs to Become [P]interesting to Reign Social ROI
Brands that have not yet looked at Pinterest to amplify their social ROI could be missing out on a big …
Tech Superwomen Summit 2018 Adds New Speakers And Sponsors To San Francisco Lineup
Superwomen Summit Will Host Distinguished Champions of Diversity in Tech, Including Nora Denzel and Makinde Adeagbo Tech By Superwomen, a …
How to Build Context-Based Email Lists Using Social Media
Embrace the Power of Social and Email to Propel Customer Engagement and Eventually, Lead Generation and Conversion Social media continues …
SXSW: Mobile Video, YouTube, Facebook – 3 Data-Driven Takeaways
Though its overall influence has waned over the years, SXSW still spotlights some of the biggest trends and challenges in …