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Zynga

Zynga Appoints Noel Watson to Board of Directors

Zynga Inc., a global leader in interactive entertainment, announced that Noel Watson, Chief Financial Officer at TrueCar Inc., joined the company's Board as an independent director. A skilled executive with a wealth of experience in building digital services and leading teams, Noel Watson becomes the ninth member of Zynga's Board of Directors. "Noel brings to Zynga more than 20 years of successful financial and operating leadership," said Frank Gibeau, Chief Executive Officer at Zynga. "His extensive experience…

Zynga Launches Word Pop, a Voice Game Based on Words With Friends, Exclusively for Amazon Alexa

Zynga Inc., a global leader in interactive entertainment, announced the launch of Words With Friends Word Pop (Word Pop), a new voice game based on Words With Friends, exclusively for Alexa. Marketing Technology News: Ingenico North America Reenforces Commitment to Customer Delivery Word Pop is an entirely new take on classic Words With Friends style play. In the game, Alexa challenges players to create as many words as possible from a six-letter bank, through a series of one-minute sessions. Players must say or spell…

Zynga’s Head of User Acquisition Joins ConsumerAcquisition.com

Zynga's John Choi is joining Consumer Acquisition to drive world-class user acquisition strategy for gaming and mobile apps at the company. ConsumerAcquisition.com announced John Choi as Vice President of User Acquisition (UA). Choi joins the company with a wealth of experience in user acquisition from his most recent role as Head of UA at Zynga overseeing games like Words With Friends, CSR Racing, Zynga Poker, and his previous UA roles at Kabam, Glu Mobile and CAPCOM. Choi will be speaking at the annual Mobile Growth…

Zynga Celebrates Bugatti’s 110th Anniversary with Special CSR Racing 2 Event Series

Players Can Race and Collect Exclusive Bugatti-Engineered Hyper Sports Cars in Game Zynga Inc., a global leader in interactive entertainment, is launching an event series in partnership with the hyper sports car manufacturer Bugatti in the hit mobile drag racing game, CSR Racing 2 (CSR2). The event series, which celebrates Bugatti’s 110th anniversary, will give players the opportunity to collect and compete with the world’s most powerful and exclusive hyper sports cars in CSR2. “Bugatti is one of the most iconic and…