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Zype

Zype Announces New SVP of Sales to Drive Company Growth

Zype, the infrastructure for digital video, named Andrew Leighton as the new Senior Vice President of Sales. Leighton joins Zype with over two decades of streaming sales experience in the enterprise media and entertainment industry and will focus on scaling Zype’s sales organization to meet the ever-increasing demand for its award-winning, API-first streaming video infrastructure software. Leighton previously held leading sales roles at a variety of successful streaming organizations including early and mid-stage startups.…

Zype Delivers On Demand Transcoding and Complete Video Infrastructure

Zype Provides Enterprise-Class Video Content Management and Distribution Solutions Zype, the infrastructure for digital video, announced its availability on Google Cloud Marketplace. Google Cloud customers now have access to Zype's OTT Video Platform; including Video CMS, Video CRM, Encoding, Playout, Content Delivery, and Video Connectors. Google Cloud customers can rapidly build and deploy streaming products and services through Zype's end-to-end platform. As companies increasingly search for a flexible and scalable…

Zype, Video Content Management and Distribution Leader, Wins OTT Exec Company of the Year

OTT Accolades Honors Companies and Services That Stand Out, Offering the Best of the OTT Industry Zype, the leader in video content management and distribution infrastructure, announced it was recognized as Company of the Year by OTT Exec Magazine, presented at the OTT Exec Summit, hosted by Over-the-Top Video Executive and Trender Research. Zype has made significant strides in the industry over the last year, innovating to provide the most powerful and connected end-to-end SaaS platform for video content management…

Zype Playout Wins a Product of the Year Award for B2B Streaming at NAB Show 2019

Zype, the leader in video content management and distribution infrastructure, announced it received a 2019 NAB Product of the Year Award in the B2B Streaming category for Zype Playout which enables IP-based linear channel distribution. The award was presented at the NAB Show in Las Vegas on April 10. "We are honored to accept this award from the NAB Show for Zype Playout, a significant innovation for the market," said Ed Laczynski, CEO of Zype. "The community at NAB Show recognizes the need for better technology solutions…

Zype Playout Helps Video Teams Program and Distribute IP-Delivered Linear Live Streams

Zype to Debut New Solution at NAB Show for Creating IP-Delivered Linear Live Streams to Distribute to O&O Websites and Video Apps, as Well as Video Streaming Destinations like Twitch, YouTube, SlingTV, and More Zype, the leader in video content management and distribution infrastructure, introduced Zype Playout to empower VidOps teams to quickly build and launch broadcast-quality linear live IP-based streams using their existing video libraries. Zype Playout offers easy-to-use workflows for transforming playlists of…

Zype Announces Issuance of US Patent Covering On-Demand Content Player Selection

New Technology from Zype Connects On-Demand Video Distribution to Business Rules Zype, the leader in video content management and distribution infrastructure, announced that the United States Patent and Trademark Office (USPTO) has issued US Patent No. 10,200,758B2, entitled "Technologies for On-demand Content Player Selection". The patent covers Zype technology that allows video publishers to deliver customized content based on consumer geolocation, device type and/or other business rules to expand distribution points…

MarTech Interview with Chris Bassolino, Co-Founder and COO, Zype

"Multi-touch is important to understand the full journey of a lead and better gauge ROI of marketing channels." Tell us a little bit about your role at Zype. I currently lead the sales team at Zype, a Video Content Management and distribution infrastructure company. I’m passionate about the role as it provides the opportunity to collaborate with many organizations that are doing exciting work with video content. What is the one piece of advice you have for B2B marketers in 2019? My one piece of advice is to review…

Zype Announces Server-Side Ad Insertion as Part of Its Complete Solution for Managing, Distributing and Monetizing Sports Video

Generate More Ad Revenue with Zype SVG Summit – Zype, the leader in video content management and distribution infrastructure, announced at the Sports Video Group Summit in New York Citysupport for Zype Server Side Ad Insertion (SSAI), a solution geared toward sports broadcasters and sports video organizations to help maximize ad fills and revenue during live, linear and on-demand broadcasts. The Zype SSAI solution provides a robust alternative to client-side only ad monetization approaches that are susceptible to ad…

Marketing Technology Bulletin Covering the Week Gone By

Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compiled a bulletin covering important news occurring in the world of Marketing Technology. This bulletin is the best source to glance through major MarTech developments last week. Snapchat Releases Retail Footprints ‘Retail Footprints’ Are a Series of Comprehensive Reports Detailing Online & Offline Consumer Shopping Behavior. Snapchat’s Research Intends to Benefit Digital Advertisers Phrasee Declares War on…

Publish Video on Facebook Easily with Zype

Video-Centric Organizations Can Now Easily Share Video Content Natively on Facebook with No Configuration Required Zype, the leader in video content management and distribution infrastructure, now helps customers quickly and easily publish Video on Demand (VOD) content directly to Facebook without complex media, storage and metadata management. Customers can reach wider audiences distributing video through social media and this new integration ensures VOD content is optimized by Zype to meet Facebook's publishing…

VidOps Framework Connects Video Teams, Tools and Processes

VidOps is an open and freely available framework to shift thinking and guide video organizations away from siloed and disconnected workflows Zype, the video content management and distribution infrastructure company, introduces VidOps, a new industry framework for connecting teams, processes and technology across the entire video lifecycle. VidOps provides practical steps and guiding principles to remove functional silos, reduce technical complexity and promote collaboration s among cross-functional teams. It brings video…

Zype Simplifies Complex Workflows for Improved Video Content Management, Distribution and Monetization

VidOps teams can connect with audiences when and where they want to view content — with the sophistication of the world’s most advanced media companies Zype, the leader in video content management and distribution infrastructure, today launched new capabilities that streamline and simplify the delivery, management and monetization of on-demand and live video. New capabilities help customers reach wider audiences, automate and connect workflows, and speed the go-to-market of video content across all online and social media…

Catapult PR Adds Zype, Video Content Management and Distribution Infrastructure Company, to Its B2B High Tech PR Roster

Catapult to Help Zype Create a New Strategic Narrative and Category in the Fast-Growing Streaming Video Market Catapult PR-IR , a high-tech public relations and Strategic Narrative Marketing agency, announced it has been retained by Zype, a New York-based video content management and distribution company, as its public relations agency. Catapult will employ its Strategic Narrative Marketing approach to help position Zype as a market category owner in the rapidly growing direct-to-consumer streaming video market. "We're…

Zype Wins Stevie Award for Excellence in Customer Service

Zype's Customer Success Department Recognized with Bronze International Business Award Zype, the video content management and distribution infrastructure company, was named the winner of a Bronze Stevie Award by the International Business Awards in the Customer Service Department of the Year category. "Customers are at the core of everything we do, so we are proud to receive this award for providing excellent customer service," said Ed Laczynski, CEO at Zype. "One of our strong differentiators as a company is the high…