Brightidea and HeroX Partner to Expand Open Innovation

Brightidea, the #1 customer rated idea management platform, and HeroX, the social network for innovation and the world’s leading platform for crowdsourced prize competitions, announced a partnership that will integrate idea management tools with open innovation. The partnership gives Brightidea Ecosystem customers access to HeroX’s vast network of problem solvers, while offering HeroX challenge sponsors the ability to select and prioritize crowdsourced input using Brightidea’s idea evaluation and management tools.

Marketing Technology News: Strata Introduces Identity Orchestration Platform for Multi-Clouds

“We help organizations reach the next level regardless of where they are in their innovation journey,” said Vincent Carbone, Founder and Chief Operating Officer, Brightidea. “We see this partnership as an opportunity for our customers to source novel solutions from outside of their company. And with access to Brightidea’s pipeline and idea management tools, HeroX clients will be able to effectively manage the flow of crowdsourced ideas.”

The combined brain-power of Brightidea’s proven idea management software and the reach of the HeroX platform gives organizations of any size the ability to co-create or crowdsource relevant ideas and then prototype the most promising ones, while building strong partnerships in any marketplace or industry.

Marketing Technology News: MarTech Interview with Navdeep Saini, Co-founder and CEO at DistroScale

“This partnership is an invaluable opportunity to collaborate and add new tools to our respective innovation arsenals,” said Christian Cotichini, Co-Founder and CEO, HeroX. “We are thrilled to partner with Brightidea so that users can harness the power of the crowd to innovate in the face of challenges, no matter the size or scope. And this represents a lift for the innovator community, as the opportunity for participation in worthwhile projects will increase.”

HeroX and Brightidea will co-host “Opening Up to the Global Crowd of Problem Solvers” on July 8, 2021. Learn more about how crowdsourcing and idea management programs are propelling innovation like never before.

Brought to you by
For Sales, write to: contact@martechseries.com
Copyright © 2024 MarTech Series. All Rights Reserved.Privacy Policy
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.