Growing adoption of Avid’s SaaS offering highlights benefits of remote workflows to keep post production teams in motion

Black Spot Media Group and Luminosity Entertainment are the latest among a growing roster of media production companies leveraging Avid’s^®Edit On Demand SaaS-based, virtual post production environment in the cloud. Numerous media creation teams have used Avid | Edit On Demand to enable seamless collaboration on film and TV projects from anywhere with Avid Media Composer^® editing software and Avid NEXIS^® cloud storage. Black Spot and Luminosity Entertainment will share their experiences using Edit On Demand in a webinar tomorrow.

Marketing Technology News: MarTech Interview with Hikari Senju, CEO and Founder at Omneky

Since the launch of Edit On Demand, Avid has worked closely with production teams in film, television and post to shape a user experience that is virtually indistinguishable from on-premises editing. Production teams can spin up virtualized Media Composer systems with Avid NEXIS cloud storage within a few hours, giving editors and other users access to their tools and workflows from anywhere.

Raúl Alba, Avid’s Director of Solutions Marketing, Media and Cloud said, “Avid | Edit On Demand simplifies our customers’ ability to embrace the cloud for remote collaboration. Setting up in just a matter of hours, the solution lets remote editing teams access their workflows and stay on time to deliver projects on stringent deadlines. Black Spot and Luminosity are great examples of innovative production companies that are leading the journey to the cloud, powered by Avid | Edit On Demand with secure editing and storage resources for a truly collaborative remote workforce.”

Learning from the rapid uptake of remote working, Avid has continued to deliver a range of new Edit On Demand features and enhancements for deployment, security, support, monitoring, logging and storage, among others.

John Laskas, Creative Director/Founder at Black Spot Media Group commented, “With the Avid | Edit On Demand subscription service, we were able to provide our editing teams with virtualized Media Composer systems and Avid NEXIS cloud storage across several time zones. Thanks to Edit on Demand, we’re able to collaborate around-the-clock with teams at a scale that we could never have entertained previously, delivering far more content than before and within our clients’ increasingly tight timelines.”

“Avid | Edit On Demand enabled our production team to immediately access and start cutting a project in the cloud. This shortened our delivery time and allowed us to take on more projects,” said Chris Rash, Post Production Supervisor at Luminosity Entertainment. “The Avid | Edit On Demand subscription provided us with a complete post production solution without the significant cost of purchasing the hardware.”

Marketing Technology News: tab32 Names Erik Martinez As VP of Marketing