New Research Confirms That Business Success ‘Takes a Village’ – Entrepreneurs with a Strong Network Feel Optimistic about Their Growth Prospects

PicMonkey, a leading cloud-based image editing and design platform that helps people create high-impact visuals to promote their brand and business, announced the immediate availability of real-time collaboration features in its product. For the first time ever, subscribers can now create shared workspaces and invite others to co-design simultaneously, thereby boosting productivity and design quality.

To understand the role of collaboration in the growth economy, PicMonkey commissioned a survey of solopreneurs and small businesses. More than two thirds (69%) of respondents report that they regularly rely on their networks for advice with vision and goal-setting, marketing and promotional work, and even assistance with admin tasks. 85% of respondents report that their collaboration networks are important or very important to the success of their business.

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“In addition to the survey findings, we know that working together and working more efficiently are also top priorities for our customers,” said PicMonkey CEO Frits Habermann. “It’s because the velocity of content creation has accelerated due to the explosion in social media, both for marketing and commerce. That’s why we’re delighted to launch real-time collaboration in PicMonkey — think: Google Docs for design and image editing.”

PicMonkey’s collaboration features empower people to quickly access, edit, and comment simultaneously on shared files—all in one central location—eliminating the traditional pain, cost, and added steps of using multiple applications to design, provide feedback, and store files.

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“I work with a really creative team of marketers, and we’ve come to realize that our ideas only get bigger and better when we collaborate,” said Charity Hestead, senior digital marketing manager at Seattle Chocolate Company. “We move really quickly, so being able to share feedback and work directly in PicMonkey’s Shared Spaces is a huge time saver. We create social assets, email designs, even signage for our store, and PicMonkey is helping us to collaborate smarter.”

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