Skywalker Sound and Cinnafilm Create Next-Generation Audio Toolset

Skywalker Sound and Cinnafilm Create Next-Generation Audio Toolset

Skywalker Sound and Cinnafilm are working together to bring new audio toolsets to the media technology market in 2020.

As the paradigms of theatrical, broadcast, and online content begin to converge, the need to properly conform finished programs to specifications suitable for intended distribution channels has become more important than ever.  To ensure high fidelity is maintained throughout the conversion process, it is important to implement high-quality tools to aid in time-domain, level, spatial, and file-format processing for all transformed content intended for various audiences and playout systems. To this end, Skywalker Sound is delighted to introduce the Skywalker audio toolset.  Based on proprietary signal processing and orchestration technology, the Skywalker audio tools will offer an intelligent, automated audio pipeline with features including sample-accurate retiming, loudness & standards analysis and correction, downmixing, channel mapping, and segment creation/manipulation — all faster than realtime. These tools will be available exclusively within Cinnafilm’s award-winning PixelStrings media conversion platform.

Marketing Technology News: Apple Celebrates the Best Apps and Games of 2019

Cinnafilm CEO and founder Lance Maurer says, “PixelStrings represents our body of work in image processing and media conversions. It is simple, powerful, scalable, and built for the future.  But it is not just about image processing; it’s an ecosystem, and we recognize success only happens by working with other like-minded technology companies. When Skywalker approached us with their ideas, it was immediate validation of this vision.  We plan to put as much enthusiasm and passion into this new sound endeavor as we have in the past with picture – the customers will benefit as they see, and hear, the difference these tools make on the viewer experience.”

Marketing Technology News: Atento Clear Leader in the Latin American Contact Center Outsourcing Services Market

Josh Lowden, General Manager of Skywalker Sound, says of this new endeavor, “Skywalker has been providing world-class audio services to the film and television industries for over thirty years.  We’re very excited about taking this next step to develop high-quality audio software tools, and we’re thrilled to work with Cinnafilm.”

Skywalker’s new audio tools will be available in Q1, 2020, and will be shown at the Hollywood Professional Association Tech Retreat in February and in April at the National Association of Broadcasters Show in Las Vegas.

Marketing Technology News: Whatfix Identifies Digital Adoption Solutions (DAS) as Key to CRM Adoption, Increased Sales Productivity, and Total Cost Savings

Picture of PRNewswire

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

You Might Also Like