By participating in the round, these key media and finance companies demonstrate a strategic commitment to modernizing rights management tools.
Verifi Media, a global leader in modern media rights data management services, has successfully completed its latest funding round, raising $4 million from a group of strategic investors. The round was anchored by world-leading full-service B2B music distributor FUGA; global music, film, and TV rights company Fintage House; and QVT Family Office Fund LP. The funding round marks an important new milestone for Verifi. By participating in the round, these key media and finance companies demonstrate a strategic commitment to modernizing rights management tools, while jointly developing key modernized services to allow efficient data sharing across rights owners and users.
Marketing Technology News: Wobot.ai, the AI-powered Video Analytics Platform, Announces the Launch of a New SaaS-based and…
This funding round will provide significant strategic value in accelerating Verifi’s growth plans going forward. Verifi will allocate the funding towards accelerating its client relationships, further building out its wide range of services, and enriching the capabilities of its data solutions for all parties in the media value chain. Leveraging modern tools such as enterprise blockchain, cloud computing, AI, data scoring, media watermarking, and more, Verifi’s technology enables creators, businesses, rights owners, and third-party services to make significantly better business decisions with cutting-edge solutions for managing ownership data over time at the speed of digital.
In regard to the funding round’s impact on Verifi’s business strategy, Verifi CEO Ken Umezaki states: “Having major global media companies make a significant investment in Verifi strongly validates our data services, execution-driven philosophy, and approach to modernizing rights data for the music industry. We are extremely grateful for the ongoing support of FUGA, as both client and investor, as we build our music business services. The addition of Fintage House as a strategic partner provides us the opportunity to work with a world-class media company to expand our reach beyond music. In addition, as strategic financial partner, QVT provides Verifi with financial market insight and strategic business guidance as we accelerate the growth of our business.”
Marketing Technology News: MarTech Interview with Anu Shukla, Co-founder & Executive Chairwoman at Botco.ai
Owned by Downtown Music Holdings, FUGA is already providing its clients with the ability to connect to Verifi’s unique data solutions and services and is looking to expand its offering this year. “The decision to back our partner Verifi Media in its most recent funding round reflects our faith in Verifi’s team of experts to provide the best tools and dynamic data solutions for music industry players. We’re excited to support Verifi Media’s future work and its continued mission to foster a more transparent and efficient data rights ecosystem, both for our clients and the global music rights business as a whole,” says FUGA CEO Pieter van Rijn.
The strategic investment from FUGA, as well as other investors in this round, will continue to provide Verifi growth opportunities in the music sector, while the investment from Fintage House represents both continued expansion in music business verticals and an exciting opportunity for Verifi to expand into new media markets. “As streaming continues to create annuity based assets, we recognize the importance of Verifi’s solutions to increase the ease and efficiency for obtaining accurate metadata for licensing, royalty payments, administration and catalog, and library management purposes. We’re excited to work with Verifi to accelerate and enrich the capabilities of their dynamic media rights management solutions in general, and in particular for our businesses and other investments,” says Niels Teves, Co-CEO of Fintage House.
Marketing Technology News: MarTech Interview with Bosko Milekic, CTO and Co-Founder at Optable