BlueRush Inc. (“BlueRush” or the “Company“), an emerging personalized video Software as a Service (“SaaS”) company, is pleased to announce the appointment of Nicole Ballestrin as the new Chief Financial Officer of the Company.

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Nicole Ballestrin brings over 20 years of financial leadership experience across a wide variety of industries including technology and professional services in the public and private sectors. Prior to joining BlueRush, Nicole was CFO at McKinsey & Company Canada and several start-up and growth-stage companies where she built strong finance functions leveraging the right talent, processes, systems, reporting, analytics and external partnerships. Nicole is a CPA, CA, with a Bachelor of Commerce from the University of Toronto.

The Company thanks Ankur Gupta, the former Interim Chief Financial Officer of the Company, for all of his efforts and commitment to the Company and wishes him well in his future endeavors.

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