BIGtoken integrates Sponsored Actions creating an additional revenue stream through rewarded ad engagements

SRAX, Inc., a digital marketing and consumer data management technology company, introduces Sponsored Actions, a new feature inside permission-first consumer data management platform, BIGtoken.

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Sponsored Actions provides BIGtoken users rewards in exchange for completion of specific promoted actions such as playing mini games, visiting websites, watching videos, and more. Through our partners, users have more entertaining ways to earn BIGtoken points, which are redeemable for cash, gift cards, and charity donations.

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“We’re happy to partner with advertisers to deliver unique actions providing both users and advertisers more value,” says Kristoffer Nelson, co-founder of BIGtoken and COO of SRAX. “BIGtoken’s vision is to create value for consumers and brands equally, and this new feature continues to show how diverse the ecosystem and value exchange is. We look forward to partnering with more advertisers to increase the inventory of activities available for our BIGtoken community.”

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