Cheetah Digital Director of Analytics Jacob Davis Named to DMN’s 40 Under 40 List

By MTS Staff Writer On Dec 5, 2017

Cheetah Digital Director of Analytics Jacob Davis Named to DMN’s 40 Under 40 List

In the Last Year, Davis’ Work Has Doubled The Company’s Analytics Revenue, and Grown the Cheetah Digital Team and Service Offering By More Than 50%

Cheetah Digital, a global enterprise cross-channel marketing solutions provider, announced that Director of Analytics, Jacob Davis, has been recognized as one of DMN’s 2017 40 Under 40 winners. Each year, Direct Marketing News honors 40 young marketing executives who are reshaping and redefining the marketing industry.

Driven by a dramatic uptick in client interest and a shift in the marketplace, Davis designed, developed and launched Cheetah Digital’s strategic analytics services practice. In the last year, Davis’ work has doubled the company’s analytics revenue, and grown the Cheetah Digital team and service offering by more than 50 percent.

“I am honored to be featured on this year’s 40 Under 40 list alongside some of the most accomplished and well-respected individuals within the marketing community. This award is not just a reflection of my own work, but also of Cheetah Digital’s broader commitment to solving marketers’ biggest challenges by offering the most powerful and comprehensive marketing technology and strategic consulting services in the industry,” said Davis.

Davis was recognized this year in conjunction with 39 other marketing professionals from a variety of other industry-leading brands like IMAX, Contently and MediaMath. DMN’s 40 Under 40 honors marketing professionals who have achieved unparalleled success through creativity, innovation, support, leadership and company advancement.

“As the architect behind our strategic analytics services practice, Davis’ work has been instrumental to Cheetah Digital’s growth and success within an increasingly competitive industry. More importantly, the work of Davis and his team drives our client’s success and that success is why Cheetah Digital services exists. We are thrilled that DMN has recognized Davis’ hard work, and are proud to have him as a member of our team,” said Cheetah Digital EVP of Global Services, Danielle du Toit.

Cheetah Digital is the leading and most comprehensive provider of marketing campaign, technology and consulting services to some of the world’s foremost brands. Offering a powerful combination of both marketing technology and consulting resources and support, Cheetah Digital provides unmatched cross-channel solutions:

Campaign Services: With deep industry experience and platform expertise, Cheetah Digital leads with a partnership approach and customer service, resulting in a proven track record of executing customer programs effectively. Campaign services range from campaign setup and deployment, data segmentation, reporting and insights, testing and creative design and development.
Technology Services: Cheetah Digital provides marketers with the right tools and access to experts to manage customer interactions and create a clear path for using the company’s proprietary technology effectively. Technology services include solution design, platform implementation, data management and technology integrations.
Marketing Consulting: Cheetah Digital’s dedicated team of client-facing marketing consultants, analysts, designers and data scientists are focused on challenging marketing norms and building innovative strategies that maximize revenue in cross-channel investments. Consulting services include campaign strategy and planning, creative audits and design, creative execution—coding for digital display, insights and targeting, performance benchmarking, measurement and deliverability solutions.

Cheetah Digital also firmly believes in ensuring that all clients get the most out of the platform, and offers training and enablement services to ensure this is possible. Training and enablement delivers performance improvement training solutions, including instructor-led classes, self-paced content and on-the-job tools, assessments, platform education and customized training solutions for clients who are new to marketing technology, as well as those experienced in Cheetah Digital’s Marketing Suite.

Cheetah Digital is an enterprise cross-channel marketing solutions provider that is dedicated to marketers.