Picsart Launches Shopify App, Bringing its World-Class Design Tools to Millions of Merchants

The new integration builds on Picsart’s promise to serve the creator economy—unlocking an intuitive and award-winning editor for Shopify sellers

Picsart, the world’s leading digital creation platform, today announced an integration with Shopify, introducing its leading creative capabilities to the e-commerce platform.

Now available in the Shopify App Store, the Picsart AI Photo Editor app includes tools to easily edit and manage assets, underscoring the company’s commitment to give everyday creators, including retailers and small businesses, accessible and professional tools.

“The Picsart app for Shopify is a dramatic expansion into a huge, new category for us,” said Hovhannes Avoyan, Founder & CEO of Picsart. “Shopify has millions of merchants and Picsart’s tools will make it easy for them to visualize and market their products, ultimately enhancing their storefronts and monetization journeys.”

Once the Picsart AI Photo Editor app is installed within Shopify, merchants gain access to advanced image editing features, such as Remove Background — an intuitive AI tool that’s currently being used once every two seconds on the Picsart platform. Resize and Crop tools are also available to merchants, as well as a Batch Editor, which allows them to apply the same edit to multiple images and assets. Looking ahead, Picsart plans to expand the app to include its full web editor, including features that further automate the creative workflow.

Marketing Technology News: Groupsolver Encourages Users to Stay Curious and Ask “Why” Through Their New Branding Initiative

“Picsart sits at the intersection of creativity and commerce, giving marketers and content creators easy tools for professional design,” said Connor Murphy, Head of Business Development at Picsart. “Our integration with Shopify is an exciting next step, allowing us to play an even larger role in the sales process for creators. We’re looking forward to building on our app in the future.”

“At our core, we want to seamlessly deliver the tools and commerce technology that our merchants need, and Picsart has the best creative tools on the market,” said Sid Murlidhar, Director of Partnerships at Shopify. “With many of Picsart’s hundreds of millions of users generating marketing materials and assets daily, we’re confident that we’re bringing in the most trusted capabilities with their app.”

This announcement builds on Picsart’s existing integrations with Discord and Google Drive. It also comes shortly after the company announced new generative AI tools, including an AI Image Generator which is already producing over 1 million images per day.

Marketing Technology News:  MarTech Interview with Laura Goldberg, CMO at Constant Contact

Brought to you by
For Sales, write to: contact@martechseries.com
Copyright © 2024 MarTech Series. All Rights Reserved.Privacy Policy
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.