Etisalat Goes Live with Cloud OTT Service Using Synamedia’s Infinite Platform

Synamedia announced that UAE's largest operator, Etisalat, has launched SwitchTV, a new direct-to-consumer (D2C) service based on Synamedia's Infinite cloud TV platform and its end-to-end video network portfolio. Etisalat, the leading telecommunication operator in emerging markets, chose to work with Synamedia because its technologies provide the flexibility, security and agility needed to support, monetise and scale a multi-screen service with both free and premium live TV channels, catch-up and on-demand. Of particular…

Broadcasters Optimistic About 5G’s Role in Improving TV Viewing Experience

New survey finds 92% of broadcasters expect to adopt 5G within two years A global poll of broadcasters conducted by OnePoll on behalf of Nevion, the architects of virtualized media production, has found that over a third (39%) of respondents expect their organization will be ready to adopt 5G within a year, while a further 53% believe they will be able to do so within the following year. The survey found that 94% of broadcasters think that their country has the infrastructure ready to adopt 5G. Yet, despite this…

New Web AR Innovation Brings 4K Video Content To Life In Augmented Reality

Web AR agency, Aircards launches 4K video enabled Web AR experiences through adaptive streaming of high-resolution video content in Web-based Augmented Reality. The proprietary software uses a similar approach to buffering video on platforms such as Youtube and Netflix, effectively eliminating the limit of video duration for content and significantly reducing experience load times Web AR agency, Aircards launches 4K video enabled Web AR experiences through adaptive streaming of high-resolution video content in Web-based…

AWS Announces Amazon Interactive Video Service (Amazon IVS)

Amazon IVS gives customers the ability to add live and interactive video in their mobile and web applications in minutes, using the same technology as Twitch (one of the most popular live streaming services in the world) Amazon Live, Blackboard, 17Live, DeNa, and ScreenCloud among customers using Amazon IVS Amazon Web Services, Inc. (AWS), an Amazon.com company, announced the general availability of Amazon Interactive Video Service (Amazon IVS), a new fully managed service that makes it easy to set up live, interactive…

Product Launch: Amazon Interactive Video Service (Amazon IVS) with Live-Streaming Capabilities

User generated Content to build engaging live stream experiences -- Video, Podcast and Audio Books are Perfect Ways to Interact with Audience Groups and Generate Revenue with Scalable Effectiveness “Hey, create your own Amazon Prime Videos Series!” How would you feel if someone from Amazon Web Services informs you can actually do this now? OK, joking right? Oh, really, it’s awesome. I like watching videos, but can’t create one. I want to do it… let’s do it. That’s OK… The truth is, AWS has actually…

Vbrick Delivers New Era of Video Intelligence, Improved User Experience and Enhanced Application Management in The Rev June Release

Vbrick continues to innovate with real-time video analytics, enhanced Zoom integration and improved video content management Vbrick, the leader in enterprise video platform solutions, announced innovations and enhancements in webcast analytics with the June 2020 Rev Platform release. Rev’s video intelligence enhancements include a new industry leading real-time analytics dashboard to provide visibility into webcast performance. Additionally, existing Zoom integration has been enhanced to deliver a more seamless user…

PubMatic Announces Prebid Server-Powered Header Bidding To Drive Ad Pod Optimization

PubMatic’s OpenWrap OTT aggregates 100% of video demand while creating a seamless TV-like viewer experience Premium digital technology company PubMatic today announced the launch of OpenWrap OTT, a header bidding solution that centralizes 100% of direct and programmatic demand while preserving a seamless TV-like viewer experience. PubMatic has delivered more than 8 years of header bidding technology, and Prebid Server-based OpenWrap OTT helps both publishers and advertisers realize the full economic potential of…

Encoding.Com Partners With Beamr to Provide Best-In-Class CABR Service in the Cloud

Encoding.com, the world’s most trusted cloud media processing service, has partnered with Beamr, the leading video technology and image science software company, to offer Beamr’s Content-Adaptive Bitrate (CABR) encoding and optimization technology to Encoding.com customers. The service will be added to Encoding.com’s broad and growing suite of microservices for powering high-volume file-based VOD workflows in the cloud. With traditional encoding techniques, high-resolution video such as 4K HDR requires tremendous amounts…

WeChat Releases New Report on the QR Code Economy’s Fight Against COVID-19

Tencent's WeChat, Tsinghua University's Tsinghua China Data Center, and the Tencent Social Research Institute jointly released a report entitled "The 2020 Pandemic and the QR Code Economy Report". The report points out that as an important part of the digital economy, the WeChat QR Code Economy has played an effective role in buffering the negative impact of the COVID-19 pandemic. In the first quarter, the WeChat QR Code economy increased by 25.86% in value from the prior year despite the difficult macroeconomic…

ActiveCampaign Crosses 100,000 Customers & $100 Million Annual Recurring Revenue

The major milestones follow closely after the announcement of a $100 million Series B funding round to further accelerate the Customer Experience Automation (CXA) category ActiveCampaign, the leader in Customer Experience Automation (CXA), announced that it has surpassed 100,000 active customers and crossed $100 million annual recurring revenue (ARR) on its CXA platform. This follows only months after announcing a $100 million Series B funding round. ActiveCampaign has been focused on improving customer experience for…

New Streaming Data Shows Demand For Streaming Content Explodes As Advertising Declines And Roku’s Dominance Continues

Conviva's Quarterly State of Streaming Report for Q1 2020 Details Streaming Quality Challenges and Which Sports Teams are Winning with Social Video Conviva, the leader in global streaming media intelligence, released its quarterly State of Streaming report for Q1 2020 today, revealing large increases in viewing, a significant rise in missed advertising opportunities, unexpected social leaders on TikTok and the continued dominance of Roku in the connected TV space. Content Anytime, On Any Device Streaming consumption…

castLabs Releases a New Version of Their PRESTOplay for Web Apps Video Player

castLabs released version 6 of their PRESTOplay for Web Apps (previously called PRESTOplay for Browsers) to offer customers more flexibility and end users a better viewing experience. castLabs has been building streaming video players for various platforms since 2011. To answer the changing needs of developers and end users the new version offers rewritten and upgraded HTML5/JavaScript player technology. Marketing Technology News: Citi Launches Thought Leadership Website for Institutional Investors PRESTOplay SDK suite…

Why COVID-19 Is Putting Pressure on E-Commerce Teams to Perform

In the three months since the Coronavirus began, online retailers and brand sites have seen an increase of 8.8% in online shoppers and 52% in total sales compared to 2019. As social distancing becomes the new norm for an uncertain amount of time, consumers have already started shifting their shopping habits online to help protect themselves and their communities. Under heightened stress, brands and retailers need to ensure consumers can find the right product with ease and speed. Major retailers and governments are…

Mass Luminosity Announces Its Next-Generation Video and Voice Conferencing Service, Beacon

Service Dedicated to Privacy and Security Begins Pre-Registration Friday, April 24 Mass Luminosity, a Dallas/Fort Worth based research, technology and experiential company, announces Beacon, a video and voice conference service dedicated to privacy and security. Pre-registration for the service begins Friday, April 24 at 1pm (CST) at www.prebeacon.com with the official launch set for early June, 2020. Beacon will be a free service with additional options to roll out later this year. Only the first 100,000 users that…

Telecine Deploys MediaMelon’s SmartPlay to Intelligently Utilize Streaming Bandwidth While Improving the Viewing Experience

As Viewing Hours & New Subscriptions Surge from Stay-at-Home Orders, MediaMelon's Content-Aware QoE Solution Cuts Telecine's Bandwidth Consumption & Costs, Delivers High-Quality Viewing Experience MediaMelon, a pioneer in content-aware streaming, today announced Brazil's Telecine streaming video-on-demand (SVOD) cinema hub has deployed its SmartPlay OTT streaming optimization platform to deliver a better video Quality of Experience (QoE) with lower content delivery costs despite an unprecedented surge in new…

CCPA and Future Data Regulation Compliance

Just a couple of months have passed since the new year and we’ve already begun to see companies, such as Lyft, fail to disclose what data they’re collecting on their customers–resulting in noncompliance with the California Consumer Privacy Act (CCPA) that went effect on January 1. The new state law comes hot on the heels of similar consumer data regulations in Europe, implemented in 2018 via the General Data Protection Regulation (GDPR), and additional regulations are sure to be levied this year in 2020. While true CCPA…

LENS Immersive, Stealth Australian Company Debuts New Encoder to Reduce Data Crunch for Online Video Streaming Sites

Streaming Fix: As the coronavirus pandemic forces people around the world to stay inside, streaming platforms have been forced to throttle video quality around the globe while coping with unprecedented network demand ENS Immersive launched access to their proprietary encoding tool TORII (T264.lens-immersive.com). The incredible amount of new network traffic, due to work-from-home and entertain-at home, has put major new strains on national and international internet infrastructure. Citing this incredible global demand,…

Oracle Cloud Powers New Video, Gaming, and Sports Streaming Services

Leading content streaming companies turn to Oracle Cloud Infrastructure to enable fast digital storage, retrieval, and delivery to meet growing global demand As live streaming continues to represent a huge portion of all internet traffic, leading content providers – Phenix, Net Insight, and Mynet Inc. – have selected Oracle Cloud Infrastructure to support growing global demand for streaming content. According to Go-Globe, live streaming is expected to account for 82 percent of all internet traffic this year, and the…

Oracle Announces Java 14

Oracle JDK 14 represents more than two years of on-time six-month feature releases, bringing innovation and predictability to developers Oracle JDK 14 adds new features to improve developer productivity, including Java language support for switch expressions, new APIs for continuous monitoring of JDK Flight Recorder data, and extended availability of the low-latency Z Garbage Collector to macOS and Windows This new release includes three preview features: Pattern Matching for instanceof (JEP 305), Records (JEP 359) and…

New Database Innovations Deliver a Single Database That Supports all Data

Oracle OpenWorld London, Oracle Executive Vice President Juan Loaiza announced the latest innovations which further strengthen Oracle’s strategy of providing a single converged database engine able to meet all the needs of a business. The new database features enable customers to take advantage of new technology trends—such as employing blockchain for fraud prevention, leveraging the flexibility of JSON documents, or training and evaluating machine learning algorithms inside the database. The future is data driven, and…