Omniconvert, a company specialized in developing marketing technologies for e-commerce companies, offers the possibility of all SMEs in the e-commerce sector to access technologies to improve their conversion rate. The total cumulative value of the financing is 5 million euros and is aimed to support small and medium-sized companies in nine sectors throughout the world. Marketing Technology News: Insight Recognized in Gartner 2020 Magic Quadrant for Managed Workplace Services, North America As the medical challenge…

ASA Ventures and a consortium of private investors have committed US$8 million to ZON, the first fully decentralized mobile e-commerce platform with over 32,000 sellers in its network ZON, the region's first fully decentralized mobile-only e-commerce network, has closed its seed funding round at an unprecedented US$8 million, making it the largest recorded single seed round in the UAE. The seed round was led by ASA Ventures and a consortium of private investors looking to support the disruption of the e-commerce sector in…

- ASA Ventures and a consortium of private investors have committed US$8 million to ZON, the first fully decentralized mobile e-commerce platform with over 32,000 sellers in its network - Set for launch in the second quarter of 2020, ZON is targeting more than 9.5 million smartphone users in the country - The platform's technology enables real time demand-supply matching to offer lowest price per item, faster order fulfillment, and pre-purchase stock validation ZON, the region's first fully decentralized mobile-only…

Harvard-Incubated Startup Introduces an AI-Enhanced Video Verification System for Online Retailers MarqVision, an AI-based SaaS company, recently launched its video verification solution, MARQ, that helps online retailers reduce operational costs arising from false customer complaints. This launch is the company's first public step towards fulfilling its mission of modernizing companies' physical operations with vision-based artificial intelligence. Marketing Technology News: IDTechEx Research on Virtual Reality: To Be…

SPINS, a leading wellness-focused data and technology provider in the U.S., partners with Mercato, the complete online grocery e-commerce fulfillment platform for independently owned grocery and specialty food stores, to launch the largest product attribute-powered online grocery e-commerce solution for independently owned grocery and specialty food stores. This partnership arms retailers and brands with the new capability to respond to the consumer-driven world by marrying SPINS' Product Intelligence Data and attributes…

Colorado sustainability pioneer partners with OroCommerce to connect chefs and farmers across the United States Logistics innovator FoodMaven has won plaudits — and millions of dollars in investments — by helping Colorado chefs buy high-quality local food at low prices. Now the company is expanding its mission to reduce food waste with a major overhaul of its e-commerce system, in partnership with No.1 B2B eCommerce platform OroCommerce. At least 40% of food produced in the US is wasted due to supply chain…

Who does not like a recommendation when it comes to a purchase decision? And if that comes from a trusted source, it does help to sweeten the buy. At the core, Affiliate Marketing is the e-commerce version of product promotion through an online influencer/marketer and has helped many a brand to connect with audiences, who they would otherwise not reach. In the context of the brand’s digital strategy, the impact of affiliate marketing has led to a flourishing e-commerce sector especially in the Asia Pacific region – which…

 Alibaba Cloud, the data intelligence backbone of Alibaba Group, is to deliver a series of e-commerce solutions to businesses that are adversely impacted by the coronavirus outbreak. These tailored solutions will enable retailers to launch a B2C e-commerce platform as quickly as within five days. The Alibaba Cloud e-commerce solutions provide a set of plug-and-play Alibaba Cloud products and solutions in the computing, databases, multimedia and video livestreaming, collaboration, and security and data analytics to help…

Konga Hailed for Corona-virus Management Strategies Konga, Nigeria’s foremost e-commerce giant, has once again won the admiration of stakeholders in the e-commerce sector with its high-level emergency readiness, which came to the fore with the spread of the dreaded coronavirus outbreak to Nigeria. As a matter of fact, Konga had immediately activated a comprehensive preventive compliance system that drew widespread commendation. The development is striking, particularly considering the fact that businesses in the retail…

Amazon’s latest earnings announcement shouldn’t have come as a surprise. But it was. A week or so ago, when it announced its fiscal fourth quarter, the results were so good, it caught Wall Street off guard. This was because everything is up more than expected - Prime Membership, AWS revenue, and product sales, largely linked to a strong holiday period. If there was ever any doubt, Amazon has once again cemented its status as the most influential player in the e-commerce space. What can other retailers and brands learn from…

Sidecar Additionally Launches Support for Google Display and Video Ads as Part of the Company's Increased Focus on Audience Management Across Channels Sidecar continues to solve the pain points facing digital marketing teams in retail, and today's latest step is the introduction of the next generation of Sidecar for Facebook & Instagram. Critical among the new features is the granularity with which Sidecar automatically creates and manages audiences for Facebook and Instagram ads. In addition, the company's heightened…

You need to constantly work on improvements and upgrades to make your e-commerce business to stand a chance. Digital Marketing for an e-Commerce company comes with a wide variety of challenges. The ways for generating revenue from inbound traffic are endless with new additions regularly. It is also a fact that many businesses are overwhelmed with the complex, time-taking work required to implement and optimize the right types of campaigns to lead in their industry. If you wish to choose 5 tools to market an eCommerce…

FedEx Corp. is taking steps to increase the efficiency and lower the cost of residential deliveries as e-commerce continues to grow at an explosive rate. Beginning in March, FedEx Express will contract with FedEx Ground for the transport and delivery of select day-definite, residential Express shipments. FedEx Express packages will be selected for delivery by FedEx Ground if they are residential deliveries for which FedEx Ground can meet the service commitment. The company will begin rolling this out in Greensboro,…

SmartEquip, Inc., a leading provider of software used to support equipment life cycle management, announced today the launch of their newest solution: SmartEquip e-Commerce. This solution offers manufacturers and authorized distributors one easy-to-use platform for their customers to access content and complete transactions to minimize cost of ownership. Marketing Technology News: Zendesk Relate 2020: Come Join The Most CX-y Show on the Planet! “It’s time to advance the digital marketplace for the construction industry.…

The New Partnership Provides Wagento Clients With Access to Cardknox’s Seamless Payment Integration for the Magento Online Shopping Cart Cardknox, a Fidelity Payments company and leading omnichannel payment gateway solution, is happy to announce its latest partnership with Wagento, an e-commerce solution provider that has extensive experience with the Magento e-commerce platform. Through this partnership, Wagento customers will be able to enjoy robust payment processing capabilities that are fully built into their Magento…

Qwantify Announces New Guaranteed Revenue Partner Program on the Shopify Platform Allowing Entrepreneurs to Capitalize on $500 Billion e-Commerce Industry Qwantify, Inc. has officially announced the opening of its Exclusive Partner Program for online entrepreneurs seeking success in the rapidly growing $500+ billion e-commerce industry. "We're proud to announce our new Partner Program that includes our now-famous Success Guarantee. This allows entrepreneurs to get started in e-commerce affordably with a revenue…

In 2015, Deloitte predicted the rise of made-to-order mass personalization. Its research showed that brands that offer personalization opportunities – and do it well – can expect an ROI on Marketing spend of 500 to 800 percent. In the four years since then, brands interested in enjoying such ROI have faced two major problems: first, one of definitions. While Deloitte writes about “Personalization,” what the study describes is a blend of personalization, customization, and configuration. The difference between these is…

For the past decade, the proportion of people spending most of their time on the internet has continued to grow. Whether its working, studying, purchasing, and interacting, the internet has become an integral part of our daily lives. To complicate things further, today’s convenience-oriented society means customers no longer want to venture to the brick and mortar businesses to simply buy items. On the contrary, they are looking for businesses that allow them to shop at the convenience of their homes, which makes e-commerce…

Black Dragon will Combine Maginus with Portfolio Company Digital Goodie to Expand Presence in Order Management System Sector Serving Digital Retail Market Black Dragon Capital (BDC) has acquired Maginus, an e-commerce software and technology solutions developer for retailers and distributors, the private equity firm announced. BDC plans to combine Maginus and Digital Goodie, another portfolio company, as part of a strategy to carve a leadership position in the large and growing Order Management System (OMS) sector serving…

New research from dLocal and AMI Highlights Distinct e-Commerce Drivers Shaping Payments Landscape in Nigeria, South Africa, and Indonesia dLocal, an award-winning fintech company that specializes in cross-border payments for emerging markets, has partnered with Americas Market Intelligence (AMI) to research and outline local payments preferences of consumers in Nigeria, South Africa, and Indonesia. The findings, which will be included in dLocal’s 2019 e-commerce report, provide global merchants a landscape scan and…