Hapbee Technologies, Inc., a wellness technology company utilizing groundbreaking magnetic field technology in its Hapbee wearable, is pleased to announce its 2021 multipronged D2C e-commerce strategy. "2020 was a year of tremendous growth and learning for our company," said Scott Donnell, Chief Executive Officer of Hapbee. "Over the past several months, our team coalesced valuable insights from marketing test programs and customer feedback to craft what I believe is a top-tier D2C e-commerce strategy. This strategy,…

With the advent of GoMarketing Inc, the eCommerce specialists at the platform have decided to offer fully integrated eCommerce solutions to online retailers. What’s interesting is that the minimal setup cost starts from $10,000. Ordinarily, online retailers have to bear the high cost to operate and use various eCommerce-related features. “It is a more progressive initiative that wants to help online retailers create a multichannel experience at an affordable range,” said Richard Uzelac, the CEO and Founder of GoMarketing…

E-Commerce bot technology provider named to Retail Tech 100 List, Named Finalist in Networking by Tech Trailblazers Zycada, the company that empowers the fastest online shopping experience in the world, announced that it has been named to the 2020 CB Insights Retail Tech 100 list of the most promising startups in retail. In addition, Zycada has been selected as a finalist in the Networking category of the Tech Trailblazers Awards, which recognize technological innovation and entrepreneurial excellence. Zycada empowers…

UENI Ltd, the London-based creator of free websites for small businesses announced that it is extending its support to entrepreneurs and small business owners. From today, January 7th, it will provide a multi-product shopping cart, flexible shipping and collection options, and multiple payment methods to its free Starter customers to ensure that every small business can sell their products online successfully. The company also has unlocked functionality that enables small businesses to automatically synchronize their…

Former Home Depot, Wayfair, Google, RTIC Outdoors and Facebook executives building e-commerce ecosystem to put brands first Cart.com announced the acquisition of AmeriCommerce, an enterprise e-commerce storefront software platform. With the acquisition of AmeriCommerce and three others, Cart.com will offer services across the e-commerce value chain—from ecommerce storefront software to fulfillment services to marketing services and automation—enabling brands of all sizes to move faster, grow larger and expand their…

Spindustry, a web development and digital marketing agency, has announced a new partnership with Znode, an enterprise B2B e-commerce platform. Spindustry supports e-commerce systems, sales channel portals, intranets, field team management portals and enterprise websites. The Znode and Spindustry partnership aims to serve the digital agency’s e-commerce business as well as focus on serving more customers, particularly in the agriculture industry. Marketing Technology News: FedEx to Acquire ShopRunner to Expand E-Commerce…

In today’s Predictions Series, we sat down with industry leaders with a combined experience of over 80 years in retail, e-commerce and adtech solutions. These include insights from the following leaders: Episerver CMO Kirsten Allegri Williams Greg Wasson, Co-Founder & Chairman, Cooler Screens, Co-Founder, Wasson Enterprise  & Former Chief Executive Officer, Walgreens Boots Alliance. David Wharram, CEO of Coast Digital Luke Taylor, founder and COO at TrafficGuard, Leena Iyar, chief brand officer at…

Astek strengthens its position in the e-commerce and digital experience sector with the acquisition of INEAT The Astek Group announces the acquisition of the French group INEAT, a specialist in digital experience and e-commerce. With 300 employees in France, China and Canada, INEAT achieves a turnover of 22 million euros. Thanks to this acquisition, Astek is strengthening its geographical footprint in several key regions of the world. In France, the Group gathers now more than 200 employees in Lille area, and is…

Nielsen Global Connect shared details of the notable expansion of its U.S. e-commerce measurement business. During a historic year of e-commerce consumer adoption, Nielsen Connect brought laser focus to understanding today's omnishopping consumer. Within the U.S., in 2020, strategic enhancements to Nielsen Global Connect's ePanel methodology bolstered the company's read into the growing e-commerce marketplace. Nielsen Global Connect's ePanel of over 1.5 million households now captures over 700,00 online transactions each…

Every marketer wants consumer data, and the Fortune 500 elites pay big bucks to have their data organized, analyzed, enhanced, and ultimately used to inform better business decisions. And with the growth of e-commerce and direct-to-consumer marketing during the pandemic, there has been a swell of demand for accessible, actionable consumer data among smaller companies. With the launch of ShopFluency, e-commerce and DTC brands can finally have access to the kind of big data analytics previously reserved for the world's largest…

Gorgias has grown over 200% in 2020 and plans to double its global workforce Gorgias, the e-commerce customer support platform, announced that it has raised a $25 million Series B round following the company's 200% year over year growth in 2020. The round, which is being led by Sapphire Ventures with participation from SaaStr, Alven, Amplify Partners, CRV, and Greycroft, brings Gorgias' fundraising total to more than $40 million, and its valuation to more than $300 million. The round will be used to accelerate product…

Combined strengths enable brands and merchants to increase competitiveness and deliver end-to-end shopping experiences to consumers FedEx Corp. announced that it has agreed to acquire ShopRunner, the e-commerce platform that directly connects brands and merchants with online shoppers. ShopRunner’s capabilities will complement and expand the FedEx e-commerce portfolio and are expected to create increased value for brands, merchants, and consumers. The parties anticipate the acquisition to close by the end of the calendar…

Rakuten acquired Melbourne-based Fillr to expand its current suite of E-Commerce Solutions and to Increase Customer and Transaction Value E-commerce payment transactions have evolved significantly in the last 12-18 months, especially during the COVID-19 crisis where customers preferred to shop online from e-commerce platforms that offer seamless e-commerce payment and auto-fill options. Many customers opt-out of the payment journey due to poor transaction experience, or due to the cumbersome fill-in possibilities. In…

Kibo, a leader in unified commerce, announced a strategic partnership with TurnTo, the top platform for customer-generated product content. The partnership will make it easier than ever for retailers to create personalized product offerings and other unique e-commerce experiences. The two companies share many retail clients, including Cole Haan, FULLBEAUTY Brands, and Lamps Plus, and plan to create efficient and effective combined offerings for them. Marketing Technology News: Sycamore Entertainment Group To Launch…

By now, the market trends are clear — industries that are conducive to social distancing are thriving, and others aren’t. E-commerce is a major beneficiary of the pandemic, with e-commerce growth said to have accelerated the equivalent of 4 to 6 years under non-pandemic projections. However, now that a coronavirus vaccine emerges, there’s an end in sight to the pandemic — and to “the new normal.” So, what’s going to happen to the e-commerce industry after the pandemic is over? Will consumers go back to their old ways, or…

While the holiday shopping season will be different in many ways due to the COVID-19 pandemic, sustainability is still top of mind for many global consumers, according to the latest findings of a global IBM Institute for Business Value study. 54% of global consumers surveyed reported they are willing to change their holiday purchasing habits to help reduce environmental impact. This perspective was even more prevalent in some countries around the world, notably India (74%), Mexico (74%) and Brazil (66%). That is only…

One of the biggest outcomes of the COVID-19 crisis is the demand for an e-commerce data revolution that is pushing Ethical web scraping needs among the C-suite decision-makers. For all businesses, one consequence of the COVID-19 pandemic has been the dramatic increase in the use of digital technologies driven mostly by a need to reduce human interaction and safeguard public health. These include consumer-facing applications such as grocery and food delivery services, business-to-business eCommerce innovations, and…

Ecwid E-commerce, a leading global software-as-a-service (SaaS) e-commerce company, unveiled the findings from a survey of U.S. small businesses’ holiday shopping strategies and expectations. The inaugural U.S. Small Business Holiday Forecast includes survey data from over 190 small businesses— revealing that three quarters believe the COVID-19 pandemic impacted their typical holiday plans. Ecwid E-commerce is an established multichannel e-commerce solution, powering hundreds of thousands of small businesses worldwide,…

With customer experience automation, e-commerce businesses of all sizes can build personalized and engaging omnichannel campaigns that rival those of retail giants ActiveCampaign, the leader in Customer Experience Automation (CXA), extends its e-commerce functionality to help emerging online sellers create and deliver 1-to-1 personalized, omnichannel experiences through all stages of the customer lifecycle. Marketing Technology News: Netcore Strengthens Middle East Presence by Onboarding Gulf News Increasingly,…

xTuple, the national leader in enterprise resource planning manufacturing software for SMEs announces ERP-E-Commerce integrations with Shopify, WooCommerce, and ShipStation. The integration between xTuple’s top ERP system for small businesses - including manufacturing and inventory management, accounting, and planning platform – and Woo Commerce, ShipStation, and Shopify will deliver a competitive edge to manufacturers and distributors who seek to compete with larger producers in the e-comm space. “For nearly 20 years our…