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Mailchimp Announces Customer Journeys Automation Tool

Mailchimp announced that they’ve launched Customer Journeys to put powerful automation tools in the hands of businesses and make automations more approachable. Customer Journeys allow businesses to visualize their automations with prebuilt templates and quick-to-configure workflows, making them intuitive and easy-to-use and helping create meaningful, personalized interactions across every step of the customer journey – no coding required. Marketing Technology News: PROLIFIQ Announces RELATIONSHIP MAP Integration with Quip…

Playable Launches Stock Video Library for Small Business Email Marketing in Mailchimp’s All-in-One Platform

Millions of videos now available to add to Mailchimp email campaigns Playable, the leader in video email marketing, announced the launch of a Stock Video Library, packed with millions of high-quality videos that can now be added to the billions of emails delivered each day by Mailchimp, the all-in-one marketing platform for small businesses. Marketing Technology News: Zix Corporation Adds Marcy Campbell to Board of Directors Marketers can quickly find and buy the perfect video on Playable, then customize the video…

Zendesk Launches the Sell Marketplace with Apps for Mailchimp, Dropbox, Pandadoc and More

The Company’s Sales Force Automation (SFA) Tool Expands Functionality With New Partners and Integrations Zendesk, Inc.  announced the Zendesk Marketplace for Sell apps, which provides companies’ sales teams with a central place to access critical customer information from additional tools in the sales stack. Now, sales reps can access important customer context from various marketing, quoting, storage and invoicing tools directly within the Zendesk Sell interface to create a single, comprehensive profile of the…

Pearl Thinks, LLC Announces Strategic Platform Partnership with Mailchimp

Pearl Thinks, LLC, a leading data technology company and the developers of Pearl, the Customer Data Platform for e-commerce and retail businesses, announced their latest integration with top email marketing platform, Mailchimp. With this new integration, Pearl and Mailchimp subscribers now have real-time synchronization of their email engagement data across platforms and the ability to apply Mailchimp tags within Pearl. The seamless flow of data across platforms enables users to optimize Pearl’s insights to build smarter…

Yes, Mailchimp is Expanding into a Full-Fledged Marketing Technology Platform

Leading email marketing platform for business, Mailchimp, is officially growing its product suite into all-in-one Marketing Technology provider. According to a blog by co-founder Ben Chestnut, Mailchimp has built an all-in-one Marketing Platform for small businesses and start-ups. From offering a user-friendly Mailchimp Email Marketing tool to rolling out CRM, Analytics and Personalization platform, the Company is eyeing a wider customer base in the MarTech industry. With leaders in the industry already miles ahead in the…

Yotpo Enriches Mailchimp Email Experiences with Reviews and Rewards

The Combination of Yotpo's User-Generated Content with Loyalty Program and Review Data Makes Email Campaigns Doubly Powerful and Personalized In a 2019 nationwide survey of American consumers, email was voted a top marketing channel in generating purchase consideration, behind only a brand’s own customers, via reviews and word of mouth. Capitalizing on these factors, Yotpo, provider of innovative commerce marketing solutions for direct-to-consumer brands, is announcing a suite of integrations to improve targeting and…

SurveyMonkey Launches Tech Partner Program

Over 100 companies including Salesforce, Microsoft, Zendesk, HubSpot, MailChimp, Constant Contact, Gainsight, and Freshworks integrate with SurveyMonkey to help customers turn critical feedback into action SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, +announced the launch of the SurveyMonkey Technology Ecosystem Program (STEP), an expanded partner platform that addresses enterprises’ growing and evolving needs to generate stakeholder feedback and channel…

New Study Reveals Latinos Are Transforming Cultural Connections During COVID-19

Latinos are turning to trusted sources of information and increasing social media activity to maintain the social connectivity dashed by social distancing Nielsen's latest Diverse Intelligence Series consumer report, Cultural Connectivity Transformed: How Latinos are connecting while social distancing, explores how the Latino community is connecting through the COVID-19 pandemic. As one of the groups to feel the disproportionate effects of job loss and health impacts during the COVID-19 pandemic, Latinos have come to…

Cinedigm Partners with Fantawild to Operate Animated Streaming Channel

Deal with China’s #1 Theme Park and Children’s Media Company Brings Thousands of Hours of Top-Rated Programming to American Audiences Cinedigm announced a partnership with Fantawild, China’s Largest Theme Park Operator and the Top producer of Children’s Animation in Asia, to launch a new global streaming service featuring thousands of hours of the company’s widely acclaimed animated series. The Fantawild channel is planned for a launch in the second half of 2020 and will be available worldwide for linear and AVOD platforms…

Fuze Broadens Network Connectivity to Enhance Enterprise UCaaS Deployments

New options enable secure, reliable, and high-quality connectivity with the Fuze network Fuze, the leading cloud-based communications provider for the modern global enterprise, announced an expanded portfolio of network connectivity options. These new offerings provide more flexibility for customers connecting to Fuze’s global architecture by leveraging customizable solutions based on their organizational requirements and existing network infrastructure. This flexibility also extends to voice carrier connectivity with…

Enhanced Technologies Help E-commerce Platforms and Merchants Deliver a More Intelligent Live Streaming Experience

Huawei Mobile Services (HMS) Core, including Augmented Reality (AR) Engine and HiAI, as well as 5G and AI technology, together brings a crisper, more intelligent, and efficient live streaming solution Huawei Developer Webinar was held today to unveil an enhanced live e-commerce solution. With global e-commerce sales increasing from $2.39 trillion in 2018 to $3.46 trillion in 2019, and as more retailers and consumers look to online streaming to sell and buy, live e-commerce is expected to represent a larger chunk of the…

Aptos to Acquire Revionics, Global Leader in AI-Powered Price Optimization

Acquisition adds price optimization SaaS solutions to Aptos' Merchandise Lifecycle Management suite, expands customer base of global Tier 1 retailers Aptos, a recognized market leader in retail technology solutions, announced that it has entered into a definitive agreement to acquire Revionics, the leading provider of science-based pricing, promotion and competitive insight for innovative global retailers. The acquisition is expected to close in September 2020. Featuring advanced AI and machine learning capabilities,…

Quizlet Announces New Board Member and Chief Marketing Officer

Shannon Brayton, recent CMO of LinkedIn, joins Quizlet Board of Directors, and Brad Ramsey, of Twitter, joins as Chief Marketing Officer Quizlet, the global learning platform known for its AI-powered study tools, announced it has appointed Shannon Brayton to its Board of Directors and has appointed a Chief Marketing Officer, Brad Ramsey. "We are so excited to welcome Shannon and Brad, as veteran tech executives and experts in their fields," said Matthew Glotzbach, CEO of Quizlet. "They bring decades of leadership in…

Searchspring Boosts Ecommerce Personalization Engine with 4-Tell Acquisition

The acquisition of personalization provider 4-Tell elevates Searchspring’s recommendation engine while enabling merchandisers to orchestrate more personalized shopping experiences in less time Searchspring announced that it acquired 4-Tell, the company behind AI-driven personalization platform, Smart Commerce. The deal propels Searchspring toward its vision to be the single destination where merchandisers can orchestrate personalized shopping experiences in real-time. “We are excited to welcome the 4-Tell team to…

Horizon Worldwide Partners with Rise Interactive to Accelerate DTC eCommerce Growth

Rise Interactive, recognized as one of the top performance marketing agencies in the world, is now the Digital AOR for Horizon Worldwide, one of the largest specialty photo, wall art and décor manufacturers in the US. Horizon Worldwide is the parent company of Photography.com and CreativeGallery.com. Marketing Technology News: Mailchimp Announces Customer Journeys Automation Tool Horizon Worldwide concluded their recent search for the best performance marketing partner to support the next leg of growth in their…

TTEC Signs Agreement To Acquire VoiceFoundry, Setting The Foundation For Significant Future Growth With Amazon Connect

Acquisition adds Amazon Connect, one of AWS’s fastest-growing services, to TTEC’s Humanify Cloud CX Ecosystem TTEC Holdings, Inc. a leading global Customer Experience as a Service (CXaaS) partner for many of the world’s most iconic and disruptive brands, announced that it agreed to acquire VoiceFoundry, a global partner of Amazon Web Services, creating an end-to-end CX delivery solution for Amazon Connect. The U.S. and European parts of the acquisition closed today, with the Australian and ASEAN acquisition expected to …

TechSee Becomes Pega ISV Partner

Leading Visual Assistance provider joins exclusive partner program to deliver enterprise-grade remote support TechSee, a global leader in Visual Customer Assistance powered by AI and Augmented Reality, announced that it has joined the Pega Independent Software Vendor (ISV) Partner Program. The Pega ISV Partner Program extends clients' Pega investments with readily available, out-of-the-box solutions to further accelerate their time to market. Pega is the leader in cloud software for customer engagement and operational…

OneTrust Expands OTT Capabilities to Help Publishers and Advertisers Capture and Communicate Consent

OneTrust PreferenceChoice OTT App Compliance supports OTT compliance with GDPR, CCPA, IAB TCF 2.0, and hundreds of other global privacy laws OneTrust announced expanded over-the-top (OTT) compliance capabilities, enabling publishers and advertisers to capture consent and preferences from within OTT applications and Connected TV (CTV) environments to support compliance with GDPR, CCPA, IAB TCF 2.0 and more. As companies build out their own OTT applications to meet consumer's increasing digital demand for streaming…

Oracle Cloud VMware Solution Now Available in All Global Regions and Oracle Dedicated Region Cloud@Customer

Delivers support for scale production VMware workloads in a customer-controlled tenancy Customers include Entel, largest telecom provider in Chile and the third largest in Peru Building on the recent launch of Oracle Cloud@Customer, Oracle continues an aggressive push to deliver flexibility and scale that meets customers where they are in their cloud transformation. Today Oracle announced availability of Oracle Cloud VMware Solution, a dedicated, cloud-native VMware-based environment that enables enterprises to easily move…

AVCtechnologies Announces Agreement To Buy Ribbon’s Kandy Communications Business

Kandy acquisition adds industry-leading proprietary, multi-tenant cloud communications platform Combination creates a comprehensive suite of Unified Communications as a Service (UCaaS), Communications Platform as a Service (CPaaS), and Contact Center as a Service (CCaaS) capabilities American Virtual Cloud Technologies, Inc. and Ribbon Communications Inc.  announced they have entered into a definitive agreement for AVCtechnologies to acquire Kandy Communications, an industry-leading proprietary, multi-tenant, highly…