QuantumCast and AdTonos Partnership Creates a New Era for Programmatic Audio in Germany

The integration of programmatic audio platform, AdTonos with cloud-based platform, QuantumCast extends the possibilities of audio advertising for publishers and brands QuantumCast, the leading audio streaming provider in Germany and AdTonos, run by Radio Net Media which successfully monetises streams of over 200 recognised publishers across the EU, the UK, LATAM and the US,  announced their partnership to extend programmatic audio advertising opportunities for brands and publishers across the German market and, in future,…

RollWorks Boosts Personalization Capabilities through New Partnerships with Uberflip, Reactful, and Hushly

New Site Visitor API delivers account-level website data in real time for more engaging, account-centric visitor experiences RollWorks, a division of NextRoll, made significant advancements in integrating account-level insight into personalization. The company announced a new Site Visitor API, which powers new integrations with personalization leaders Uberflip, Reactful and Hushly for website experiences that enable account-based strategies in personalization, as well as a new Google Analytics integration that provides…

Announcing the Formation of Influence+United

IZEA Worldwide, Inc., the premier provider of influencer marketing technology, data, and services for leading brands announced the formation of Influence+United, the first global alliance of its kind. Around the world, multinational companies have embraced Influencer Marketing in a way never seen before. However, true, global scale has eluded them… until now. Influence+United has brought together the top Influencer Marketing personnel around the world into a singular alliance. Marketing Technology News: SalesHood…

Hootsuite Recommends You Stop Posting on Social Media (and Start Listening and Connecting)

New study finds social’s value extends far beyond posting, suggesting organizations take a more strategic approach Hootsuite released its Social Transformation Report, an in-depth analysis of how a powerful social media presence can lead to organizational transformation—especially relevant in the fast-changing global landscape of 2020. The report, developed in partnership with Altimeter Group, reveals that when social media is widespread and integrated across the organization, as a tool to build strong relationships, the…

Alyce Named to the 2020 LinkedIn Top Startups List

The Ranking Places Alyce Among 50 of the Hottest Startups to Work. Honor Marks Continued Recognition for Alyce’s Growth, Workplace Culture, Amazing Employees and Swift Strategic Pivot to Full Digital at the Onset of the Pandemic Alyce, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, announced that it has been named to the 2020 LinkedIn Top Startups list, which ranks the 50 hottest startups to work for that are growing fast and attracting top…

Brightcove Partners with Cvent to Power the Future of Virtual Events

Partnership embeds Brightcove’s video technology in Cvent’s Virtual Attendee Hub® to power virtual events of all sizes Brightcove Inc., the world’s leading video technology platform, announced it is partnering with Cvent, the market-leading meetings, events, and hospitality technology provider, to offer its video solutions as part of Cvent’s newly-launched Virtual Attendee Hub. Through this partnership, Cvent customers can now easily launch reliable, scalable, and broadcast-grade video experiences to their audiences. Most…

Salesforce Reimagines Sales With Enhanced Virtual Selling Suite

New Sales Cloud 360 innovations help sales teams shift to an all-digital experience and help businesses adapt their end-to-end sales processes Seven months into the COVID-19 pandemic, the nature of B2B buying and selling has changed, and companies are eager to re-accelerate growth. That's why Salesforce, the global leader in CRM, announced a new suite of technologies to empower sales teams to stand out from the pack and provide engaging and trusted buying experiences for customers. This year, every sales rep became a…

Blockchange Brings Digital Assets to The Wealth Engineering Family of Companies

Blockchange Inc. has been selected by The Wealth Engineering Family of Companies (WE) as the preferred Digital Asset Management Platform for their network of over 2,100 wealth advisory firms. "We are excited to include Blockchange as an exclusive provider within our Expert Sourcing Consortium," said WE Managing Partner and CEO, Nick Gregory, ChWE, CEBA, ChCCA. "Digital assets have demonstrated solid opportunities for improved returns and risk mitigation in recent years, but other than through index funds or hedge funds,…

LiveXLive Expands Video Distribution In 13 Markets in Latin America Region With ICARO Media Group

ICARO Mobile App Technology Powers Personalized Content Experiences, Revenue Opportunities and Global Reach Adding to LiveXLive's User Experience on Mobile for Millions of Consumers in LATAM LiveXLive Media, a global platform for livestream and on-demand audio, video and podcast content in music, comedy, and pop culture, announced today its mobile expansion in Latin America via new exclusive video distribution deal with ICARO Media Group, a provider of the most advanced AI, digital media platform and content aggregation…

Touchstone Research launches Secure Content Testing Watermarking Solution for Marketing Research Studies

Touchstone Research has launched its proprietary visual and forensic watermarking solution for protecting client content in marketing research and consumer insights studies, Secure Content Testing (SCT) Secure Content Testing (SCT) works by applying a unique visual and forensic watermark to content being tested within an online market research study. The watermarks are non-removable and can be used to tie the content back to the research participant serving as a high-level deterrent to unauthorized sharing. Secure…

Applied Launches Applied Marketing Automation

New marketing automation application boasts extensive P&C and Benefits content library and natively integrates with Applied Epic Applied Systems announced the launch of Applied Marketing Automation, the industry’s first natively integrated marketing automation application. Applied Marketing Automation allows agents and brokers to quickly build and track marketing email campaigns, delivering relevant, timely content to P&C and Benefits clients and prospects. Leveraging Applied Marketing Automation’s industry-specific…

Adform FLOW Unveiled

Adform´s New Platform for Effortless Modern Marketing Gartner adtech leader creates world´s first independent and fully integrated tech platform, seeking to amplify business results for advertisers and agencies. Adform, the only independent global ad management platform covering all aspects of the digital campaign lifecycle, today introduced its new product suite: Adform FLOW. Intuitively designed to make it easier for marketers to plan, buy and activate media, Adform FLOW has everything they need in one…

Eyeota Integrates ID5’s Universal ID to Enhance Audience Identity Resolution

In preparation for the cookieless future, Eyeota rolls out data diversity initiative Eyeota, the leading audience technology platform enabling the intelligent use of data, announced its global integration with ID5’s Universal ID to further boost the clarity of its Audience Identity Resolution. Eyeota’s Audience Identity Resolution connects multiple IDs associated with a user enabling marketers to access people-based audiences without third-party cookies. This global integration with ID5 is part of Eyeota’s larger data…

Snaps, The Platform for Conversational Automation, Now Available on Oracle Cloud Marketplace

Snaps is proud to support the eCommerce businesses that use Oracle CX Service through seamless customer service automation Snaps, a leading provider of conversational automation for eCommerce and a member of Oracle PartnerNetwork (OPN), announced that their enterprise solution is available on Oracle Cloud Marketplace and can be integrated with Oracle CX Service. Oracle Cloud Marketplace is a centralized repository of enterprise applications offered by Oracle and Oracle partners. The Snaps Conversational Automation…

ForgeRock Joins Microsoft Intelligent Security Association

ForgeRock Identity Platform Now Integrates with Microsoft Endpoint Manager, Microsoft Azure Active Directory and Azure Sentinel to Support Compliance and Reduce Risk ForgeRock, a leading provider in digital identity, announced it joined the Microsoft Intelligent Security Association (MISA), an ecosystem of independent software vendors that have integrated their solutions to better defend against a world of increasing threats. To be considered for MISA, organizations must demonstrate integrations that support the goal of…

Reactev Is Born: A Next-Generation Dynamic Pricing Tool

The digital market is taking competitiveness to new heights. There are greater demands when it comes to decision making and, above all, the speed at which these decisions need to be made. Without a doubt, it’s in pricing strategies that this competitiveness is most palpable. In this context, Reactev was born, the tool that helps retailers make the best pricing decisions at just the right time. This software was developed by Minderest a pioneering company in price, product, and stock monitoring, which has been developing…

Everteam Global Services Merges with Intalio

Everteam Global Services and Intalio join forces to become Intalio! Everteam Global Services, the content services provider and software vendor based in France, merged with Intalio and its Intelligent Business Process Management Suites (iBPMS). The resulting union bearing the name of Intalio accelerates the international development of both companies and enables them to strengthen their presence in key sectors, especially in the highly competitive SME market in Europe, Central Asia, and North America. By combining our…