Melrose Labs Looks to Disrupt CPaaS Messaging With Its SMPP SMS Gateway

Scotland-based Melrose Labs is launching a cloud-based mobile messaging platform on December 14, 2020, that will significantly lower barriers to entry in mobile messaging and encourage new entrants. SMPP SMS Gateway enables mobile messaging providers and enterprises to operate their own mobile messaging gateways and provide a host of new services to their customers, including services in the fast-growing application-to-person (A2P) SMS segment, which has been valued at $17bn globally and is expected to reach $26bn in…

RingCentral Announces Fully Integrated High-Volume SMS Services for Rapid Business Communications

Code Together Conference 2020 brings together industry leaders and developers, features several new product innovations driven by RingCentral’s Open Platform RingCentral, Inc., a leading provider of global enterprise cloud communications, collaboration, and contact center solutions,  announced a new high-volume SMS service that enables businesses to send SMS messages and updates to their customers rapidly and reliably. Using this service, developers can build customized apps using RingCentral’s business communications…

Kakapo Systems Launch SMS Queues for Unity Contact Center

Kakapo Systems, a developer of UCaaS and Call Center user applications for the Cisco BroadSoft platform, announced the release of SMS Queues for the Unity Contact Center. Unity Contact Center allows BroadSoft-based service providers to add email, web chat, Twitter, and call back queues to their voice-centric BroadSoft platform. The addition of SMS extends this multi-channel sales and service capability to the device that everyone has in their pocket. Marketing Technology News: Dun & Bradstreet Enters Into Agreement…

Centro Launches Email & SMS Workflow Steps to Create Customer Cadences and Series in Slack

Centro’s steps in Slack’s Workflow Builder allow teams to collaborate together on important customer communications, enriched with Salesforce data, without leaving Slack Centro, a shared inbox and Salesforce connector in Slack, announced its release of Email and SMS steps within Slack’s Workflow Builder. The steps allow sales and revenue teams to craft automated customer communications within Slack. The emails can be crafted and placed in a series so that no customer email or messaging is lost. If the customer doesn’t…

Attentive & Optimove Announce Integration of Leading SMS, Relationship Marketing Platforms

Attentive, the personalized text messaging SaaS platform for innovative brands and organizations, announced its integration with Optimove, the science-first relationship marketing hub, empowering customers to engage consumers using personalized text messaging alongside any 1:1 marketing channel while delivering a unified experience across them all. This integration—which allows for the real-time transfer of email data collected via Attentive to Optimove—provides the ability to personalize customer experiences across all…

Springbot Introduces SMS Marketing, Allowing Retailers to Connect With Shoppers Via Text Messaging

Springbot, a marketing automation platform, adds a new messaging channel and personalization opportunity for retailers with the launch of Short Message Service (SMS) Marketing. This allows merchants to plan their communication strategy across email, social, and now text with their shoppers. After an easy setup and keyword selection process, retailers can use the channel to let subscribers who have opted into receiving those messages know about promotions and other updates happening with their brand. Marketing Technology…

Remarkety Introduces SMS Marketing Platform to Help Ecommerce Companies Enhance Their Multichannel Marketing Strategy and Improve ROI

Remarkety Inc., a leading provider of data-driven marketing automation solutions, introduced the Remarkety SMS Marketing platform, a new marketing solution that enables eCommerce companies to create and deliver personalized, hyper-targeted SMS messages that propel customers to action and improve ROI. Marketing Technology News: Kargo and AMP Project Partner To Bring Optimized Mobile Creative To AMP Built upon the same advanced technology as the company’s best-in-class email marketing automation tools, the Remarkety SMS…

Widewail Builds Trust, Drives Business With ‘Invite’, A New Personalized, Automated SMS Customer Review Generation Solution

As customer reviews become a major influencer on a business' success, Widewail, the leading reputation management, and social media engagement platform announced an expansion of its product suite with the launch of 'Invite', a proactive SMS-driven review generation tool. Widewail's Invite gives businesses another lever to pull to automatically and continually generate content via SMS and deliver a timely review response strategy that keeps customers engaged, satisfied, and loyal. Whether the business is a standalone…

New SMS Marketing Platform Launched During COVID-19 Quarantine Is Already Seeing Massive Growth

In May of this year, Nurture Boss's Co-Founders, Jacob Carter and Aaron Pierson launched a new SMS marketing platform designed to service property managers & apartment owners in the multifamily space. NurtureBoss.io is a powerful marketing platform that delivers personalized landing pages through SMS delivery, a new innovative approach to lead nurturing. Their proprietary technology has already attracted two of the top five property management companies and one of the largest apartment owners in America, to use their…

SMS Archives Reaches New Milestone in its Journey to Serve Marketing Industry Leaders with Text Message Inspiration

SMS Archives, the leading search engine for text message marketing examples, has reached a new milestone, amassing more than 2,000 text messages in its free public resource of sample SMS marketing campaign examples from some of the world’s most popular brands, with new text messages added daily. Powered by Tatango, the leader in text message marketing software, SMS Archives is a resource for marketers who are seeking inspiration and examples of how top brands are using text marketing to generate revenue, promote special…

ProTexting Adds New SMS Integration: Now Available In Shopify App Store

In addition to all recent integrations, ProTexting has added a Shopify App for Order Notifications and Customer 2-Way text messaging. The Shopify SMS Notifications app provides direct worldwide coverage, which was an issue with most messaging apps until now. Press Release by ProTexting LLC. Shopify customers can now integrate ProTexting's SMS app into their online stores. ProTexting’ Shopify SMS Notifications app is now available at the Shopify App Store, allowing Shopify users to connect with their customers via SMS text…

Why Now Is the Best Time to Deploy an SMS Marketing Campaign

The spread of coronavirus has had an unprecedented and unpredictable impact on digital commerce. And after following the data closely for nearly three months, we’ve noticed that shoppers have been permanently moving their purchasing behavior from omnichannel to pure eCommerce. What does this mean? That now is a good time to engage with current and prospective customers as they shift their behavior online. And considering 56% of consumers have been using their cell phone more since COVID-19 began, retailers must pivot…

Why SMS Marketing Makes Sense for DTC Brands

The humble text message has come a long way from the first “Merry Christmas” message sent in December of 1992. Today, there are about 6 billion SMS messages sent every day in the United States, and over 2.2 trillion are sent each year. SMS (short message service) marketing has proven to be a simple and powerful tool that brands are utilizing more than ever during COVID to communicate with receptive customers. With higher open rates than email, as well as the potential for immediate results and positive customer reception…

Mitto Adds Verified SMS by Google to Help Brands Strengthen Consumer Relationships

Mitto, a leading provider of global omnichannel communications solutions, today announced the addition of Verified SMS by Google to the Mitto platform. The feature is aimed at helping businesses strengthen their conversations with users, build trust, and prevent scams. With Verified SMS, brands can leverage sender authentication and branding features to deliver highly secure, trustworthy SMS customer communications. As more businesses digitize their customer communication channels and deploy SMS-based marketing, these…

FayeBSG Releases Twilio Integration for Sugar Messaging the Leading SMS Messaging Application for SugarCRM

Faye Business Systems Group Releases Twilio Cloud Communications Integration for Sugar Messaging Version 2.5, Twilio and SugarCRM customers can now send and receive texts from within the Sugar platform Faye Business Systems Group has announced version 2.5 of Sugar Messaging, the leading CRM Text Messaging Application, which allows Sugar users around the world to send and receive SMS and MMS texts with the Sugar platform. Marketing Technology News: As Wildfire Risk Increases, New PSAs Urge Americans to Recreate Safely…

BounceX Launches SMS to Help Retailers Recover Lost COVID-19 Revenue

Company aims to drive additional 10% of online revenue with new channel through focus on one-to-one messaging BounceX (soon to be Wunderkind), a performance marketing technology, announced today that it is making its SMS marketing product available to new clients. The product opens a new channel for retailers looking to boost e-commerce revenue to offset losses due to COVID-19. Working with companies like Samsonite and Sonos, BounceX’s proprietary technology has helped top e-commerce companies and publishers unlock on…

Yotpo Fast-Tracks Product Innovation for eCommerce, Showcasing SMS Marketing to Help Brands Drive Revenue and Success

Survey Reveals Nearly Half of Consumers Welcome Texts from Brands, a Significant Behavior Shift that Paves the Way for SMS Marketing to Become Top Revenue Channel for D2C Brands High-Growth Women's Healthcare Brand, Lauren Bosworth's Love Wellness, Sees Instant ROI with SMSBump by Yotpo Yotpo, the leading eCommerce marketing platform, has announced that, in light of a recent consumer survey conducted in April 2020, consumer use of mobile commerce has accelerated to position SMS as the best channel for brands to drive…

Comtech Telecommunications Corp. Supports Unprecedented Demand for SMS Text Messaging to Help Keep Americans Connected During Coronavirus…

Comtech Telecommunications Corp., a world leader in secure and highly reliable location, public safety, navigation, and communication technologies, announced today their Comtech Location Technologies group, a division of Comtech’s Commercial Solutions segment, is supporting unprecedented demand for SMS text messaging to help keep Americans connected during the coronavirus outbreak. In alignment with the FCC’s “Keep Americans Connected Pledge,” Comtech is working with its mobile network operator partners to provide ongoing…

DojoMojo Launches SMS Marketing Solution to Help Brands Stand Out in a Crowded Marketplace

SMS complements DojoMojo’s lead acquisition network to engage and convert new customers; Solution offered without any financial commitment DojoMojo, the leader in partnership marketing, today introduced SMS Marketing, the first end-to-end mobile marketing solution that combines the acquisition power of DojoMojo’s partnership network with a proprietary mobile messaging platform. SMS Marketing enables brands to acquire and grow new audiences, generate engagement, and drive conversations with customers that maximize…

EZ Texting Becomes the First SMS Marketing SaaS Platform to Offer an Exclusive Agency Partner Program for Marketing and Ad Agencies

Text Marketing Software Company Develops a Program for Agencies to Add a New Revenue Stream EZ Texting, the #1 SMS marketing software for business, announces its Agency Partner Program, allowing marketing and advertising agencies to use the EZ Texting platform to provide text marketing services to their clients. By providing a suite of tools, including built-in compliance features and marketing-specific integrations, the new partner program makes texting a turnkey marketing operation. EZ Texting, the #1 SMS marketing…