The partnership makes it fast and easy to integrate advanced machine learning into marketing and product workflows Vidora, the leading No-Code Machine Learning Platform for marketing, announced an integration with Twilio Segment, the world’s leading Customer Data Platform, to enable customers to quickly and easily use their first-party data in advanced machine learning algorithms for marketing and product workflows. Marketing Technology News: Takeaways From The 2020-2021 Covid-19 Pandemic: The Right…

100,000 of ActiveCampaign's 130,000 customers now use integrations to create amazing customer experiences at scale  ActiveCampaign, the leader in Customer Experience Automation (CXA), welcomed several new integrations to its app marketplace, including tech giants Facebook, Microsoft, Twilio and Zendesk. By having these tools in one place, businesses of all sizes can sync their customer data and make more strategic decisions, ultimately enabling businesses to create a better, more personalized experience for their own…

Twilio to Make Minority Investment in Syniverse, Bringing Breadth of Experience to Serve Mobile Network Operators and Enterprise Customers Globally Partnership Will Create New Opportunities Across the Connected Ecosystem for Businesses to Deliver Reliable, Scalable and Rich Mobile Messaging to its Customers Syniverse, the world’s most connected companyTM, and Twilio, the leading cloud communications platform, today announced that they have entered into a partnership to accelerate the next wave of innovation in mobile…

96% of enterprises report failing to digitize customer engagement would have negatively impacted their business 95% expect to increase or maintain their investment in digital customer engagement after the pandemic Comcast, Delta Air Lines, Norwegian Refugee Council recognized for building innovative ways to stay connected with their customers and communities during COVID-19 Twilio, the leading cloud communications platform, released its second annual State of Customer Engagement Report. Combining insight from the Twilio…

Report finds that companies have significantly invested in building out their tech stacks to accelerate digitization and adapt to a multi-channel customer journey By the end of 2020, Segment processed more than 1 trillion API calls per month, an increase of 575 billion since December 2019 Twilio Segment, the world’s leading customer data platform (CDP), published The Customer Data Platform Report 2021. The second annual report, which reflects the findings of anonymized platform usage data from Segment’s thousands of…

"The idea that hackers are deploying sophisticated tools and cracking code like Neo stopping bullets is the stuff of Hollywood fiction." How have anti-phishing technologies evolved in the last 2-3 years? The biggest development in anti-phishing solutions is the standardization of DMARC and its enforcement capabilities. Domain-based Message Authentication, and Reporting, and Conformance is a policy that adds to SPF and DKIM and gives a receiving set of instructions on what they should do when an email they received…

Twilio, the leading cloud communications platform, is pleased to welcome Deval Patrick, former governor of Massachusetts, to the Twilio Board of Directors. Patrick brings more than 30 years of executive and public sector experience to Twilio as the company strengthens its position as a leading customer engagement platform. “Deval is an impressive leader with broad business, finance, public policy and social impact acumen from decades of experience as a public servant and business leader at some of the world’s top…

Calabrio extends its Twilio partnership, making it effortless to deploy the leading workforce engagement management suite on Twilio Flex Calabrio, the customer experience intelligence company, announced that contact centers using Twilio Flex and looking to add powerful workforce engagement management (WEM) capabilities to their business, now have simplified access to Calabrio ONE through the Twilio Flex Ecosystem. The cloud-to-cloud integration of Calabrio ONE and Twilio Flex, which was announced earlier this year, fills…

Twilio Segment, the world’s leading customer data platform (CDP), published “The 2030 Today Report,” a future-looking survey that shares new data about the current and future state of the CDP industry. Surveying over 4,000 decision-makers and drawing on expertise from leading marketers at HubSpot, AWS, Peloton, FOX, Okta, and more, the report finds that 73% of respondents believe a customer data platform will be critical to their customer experience efforts. “Customer data is the new currency for any serious digital-first…

Twilio, the leading cloud communications platform announced the successful completion of its previously announced acquisition of Segment, the market-leading customer data platform. This transaction is valued at approximately $3.2 billion in Twilio Class A common stock, on a fully diluted and cash-free, debt-free basis. "Nearly every company is focused on acquiring, retaining, and growing their customer relationships through digital engagement," said Jeff Lawson, co-founder, and CEO of Twilio. "However, the biggest…

Accelerates Twilio’s Journey to Build the World’s Leading Customer Engagement Platform Trusted by Developers and Companies Globally Data Platform Provides Businesses a Unified Customer View to Better Understand Customers and Engage More Effectively Expands and Strengthens Use Cases Across Customer Service, Marketing, Sales, Product and Analytics Twilio announced that it has entered into a definitive agreement to acquire Segment for approximately $3.2 billion in Twilio Class A common stock, on a fully diluted and…

Twilio, the leading cloud communications platform, announced that Jeremiah Brazeau will join the company as its chief technology officer. As CTO, Brazeau will be responsible for leading Twilio’s technology strategy and roadmap. With this key hire, Twilio brings its technology architecture, platform, and data design, under one leader. Brazeau will report directly to Twilio chief product officer Chee Chew. Marketing Technology News: Twilio Introduces Microvisor IoT Platform To Solve Edge Infra Challenges "Every day more…

Twilio Microvisor IoT Platform has expanded beyond cellular connectivity to solve end-to-end infrastructure challenges for IoT builders. Twilio, the leading cloud communications platform, today announced a major expansion of the company’s IoT offerings with the launch of Microvisor, an IoT connectivity and device management platform that offers embedded developers a one stop shop for building connected devices, keeping them secure, and managing them through their lifetime. Twilio aims to significantly accelerate IoT…

The Silver Partner Status is a testament to Statflo's proven ability to build innovative communications solutions with Twilio Statflo, the leading one-to-one business text messaging platform that enables businesses to engage, retain, and grow their base, today announced it has achieved Silver Technology Partner status within the Twilio Build Partner Program. As a Silver Technology Partner, Twilio recognizes Statflo's demonstrated expertise and proven success in building on Twilio's powerful cloud communications platform…

Twilio Build Partner Program expands to bring enterprise customers to market faster with customer engagement solutions built for the new normal Twilio, the leading cloud communications platform, announced that Deloitte Digital has joined the Twilio Build partner program as a premier Global Systems Integrator (GSI). Deloitte Digital, part of Deloitte Consulting LLP, joins a growing global ecosystem of systems integrators with technology practices dedicated to building customer engagement solutions using Twilio's cloud…

Customer intelligence and cloud contact centers have come together as a novel science in solving major challenges that the marketers face during a pandemic. Leading Cloud communication platform Twilio has made significant enhancements to its modern contact center, bringing new mobile innovation to enable the remote, agile workforce with state-of-the-art customer intelligence. It is an unchallenged fac today that customer intelligence fuels the future of customer engagement across all industries, and this intelligence is…

New digital engagement channels power the shift from physical to digital Modern contact centre and mobile innovation enable the remote, agile workforce Customer intelligence fuels the future of customer engagement Twilio, the leading cloud communications platform, announced platform enhancements that help fast forward companies’ digital acceleration. Recent research from Twilio found that 97% of enterprises have accelerated their digital transformation efforts in response to COVID-19 and their digital communications…

Twilio, the leading cloud communications platform, announced that Lybra Clemons will join the company as its first Chief Diversity, Inclusion and Belonging Officer. Clemons will be responsible for guiding and scaling inclusion strategy and diversity initiatives across the company’s global workforce. As the newest member of Twilio’s executive team, she will report jointly to Jeff Lawson, co-founder and CEO, and Christy Lake, chief people officer at Twilio. Marketing Technology News: BrandTotal Raises $12 Million in Series…

Twilio Build Partner Program expands to bring enterprise customers to market faster with customer engagement solutions built for the new normal Twilio, the leading cloud communications platform, announced that Deloitte Digital has joined the Twilio Build partner program as a premier Global Systems Integrator (GSI). Deloitte Digital, part of Deloitte Consulting LLP, joins a growing global ecosystem of systems integrators with technology practices dedicated to building customer engagement solutions using Twilio’s cloud…

New integration enables Cyara to test Twilio Flex agent routing and data passing functionality – reducing project timelines and risk while improving CX quality Cyara, provider of the award-winning Automated CX Assurance Platform announced a partnership with Twilio, the leading cloud communications platform, that addresses contact centers’ need to quickly migrate operations to the cloud while not only maintaining but improving the quality of the customer experience (CX). Cyara joins the coveted ranks of Twilio’s partner…