Comscore, Inc. , a trusted partner for planning, transacting, and evaluating media, announced that Horizon Media is testing Comscore’s local TV measurement solution as a new form of currency for 2023 planning and buying. This partnership…
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DPAA, the global trade marketing association, announced that it intends to partner with Comscore, Inc., a partner for planning, transacting, and evaluating media across platforms, and Talon, the world’s leading independent Out of Home (OOH)…
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AI developed with social media marketers’ needs in mind helps brands turn their audience into customers GoCharlie.AI, a multimodal generative AI company, announced the commercial launch of Charlie. Charlie is the world’s first and only…
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Buoyed by surging market demand for Amagi's cloud solutions, Accel leads the financing round along with Norwest Venture Partners and Avataar Ventures Amagi, a global leader in cloud-based SaaS technology for broadcast…
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Social media marketing is a great way to boost a brand’s online presence and build relationships with prospects and customers. But when it comes to building out a result-oriented social media marketing strategy, B2C and B2B strategies…
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Integrated offering to create world's most complete view of consumer engagement and reach across digital platforms Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced that it has acquired…
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PiiQ Media adds enhanced social media analytics to its PQ-INTEL product PiiQ Media, the social media threat intelligence and risk analytics company, announced it added authenticity scoring to its PQ-INTEL product. With misinformation and…
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Analysis of privacy practices over the last five years reveals increasing transparency but troubling growth of tech companies selling data. Today Common Sense Media released a comprehensive report examining the privacy trends and practices…
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Proprietary research with independent research firm confirms in-housing as a priority for nearly 50% of marketing decision-makers Acxiom®, the customer intelligence company whose data-driven solutions create business growth…
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Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced the appointment of Jon Carpenter as Chief Financial Officer. Carpenter, who will start November 29, 2021, joins Comscore as the…
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Comscore, a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide Fuse Media, a Latino-owned entertainment company, with Comscore's National TV audience measurement for…
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CMG looks to expand and establish its new local/spot buying business using Comscore's local TV ratings currency exclusively. Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced that…
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Livestreamed company update and on-demand sessions provide actionable advice on ‘making knowledge work,’ process transformation, and user adoption iManage, the company dedicated to Making Knowledge Work™, announces its participation in the…
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Integration brings Comscore's local market audience insights to enable faster and more precise advertising buying and selling Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced…
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Comscore, a trusted partner for planning, transacting and evaluating media across platforms, in partnership with SQAD LLC., announced an expansion of the MediaCosts platform to integrate Comscore's national and local measurement…
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Engine Media Holdings, Inc, a company focused on developing premium consumer experiences, as well as, technology and content solutions for partners in the esports, news and gaming sectors, today announced a definitive agreement to…
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Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that WarnerMedia is the first national programmer to formally participate in Comscore's National Addressable TV…
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GroupM, WPP's media investment group, announced that an inaugural group of 20 clients has pledged to spend at least two percent (2%) of their total annual media budgets in Black-owned media companies through the firm's recently introduced…
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Comscore , a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has signed a renewal agreement with Minute Media for the use of Comscore's granular digital audience measurement solutions.…
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Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced the appointment of John Tinker as Vice President of Investor Relations. Tinker, who will begin his duties on June 15, joins Comscore as…
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