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Comcast Advertising Appoints Former Snap Executive James Borow to Lead Universal Ads

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Marigold Appoints Elizabeth Smalley as Chief AI Officer and Pat Jenakanandhini as Chief Product & Technology Officer

Borow, who helped launch Universal Ads, will oversee the ad buying platform as it heads into its second year and next phase of growth.

Clinch Enhances Its Digital Asset Management (DAM) With Debut of Creative Template Catalog and AI-enabled Atomic Asset-Level Optimization

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Clinch Enhances Its Digital Asset Management (DAM) With Debut of Creative Template Catalog and AI-enabled Atomic Asset-Level Optimization

Clinch logo (PRNewsfoto/Clinch)

New Flight Control Feature Provides a Scalable Foundation for Omnichannel Advertising and Influencer-Driven Campaigns

Clinch, the Agentic AI platform for omnichannel content orchestration, announced the launch of its Creative Template Catalog, a new feature within Flight Control’s AI-enabled Digital Asset Library. The Catalog offers advertisers a curated library of fully customizable, dynamic ad templates designed around proven best practices by vertical and KPI, and optimized for a wide range of channels, formats, and audiences.

“This represents a major step forward in redefining creative at scale by bringing fragmented creative workflows into a single content orchestration platform,” said Oz Etzioni, CEO & Co-founder of Clinch. “We’re consolidating multiple point solutions across production, asset management, and optimization into one centralized system where data, assets, and strategy work seamlessly together. The Creative Template Catalog gives teams a scalable foundation while enabling AI-driven optimization from the start, reducing operational complexity and freeing teams to focus on strategy and storytelling.”

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By establishing flexible creative frameworks upfront, the Creative Template Catalog enables Flight Control’s AI-driven workflows to generate and adapt ad variations quickly while maintaining brand integrity. Advertisers can scale creative across formats, sizes, and channels with confidence, knowing every version adheres to built-in design standards. The Catalog also includes templates that seamlessly combine creator-generated content with brand assets in predefined, brand-safe layouts – ready to activate at scale.

Key Benefits of the Creative Template Catalog:

  • Accelerated Speed to Market
    Launch campaigns faster by starting from proven creative frameworks instead of building from scratch, dramatically reducing production timelines.
  • Built-in Best Practices by Design
    Templates are designed around vertical-specific and KPI-driven best practices, helping ensure high-quality creative from the first iteration.
  • Scalable, Brand-Safe Creative
    Flexible templates allow teams to generate and adapt creative across formats, sizes, and channels while maintaining consistent brand standards.
  • Atomic Asset-Level Intelligence
    AI auto-tags every creative component, giving advertisers granular visibility into performance at the asset level across all ad variants.
  • Creator + Brand Content, Simplified
    Predefined layouts make it easy to combine creator-generated content with brand assets in a way that is compliant, consistent, and ready to scale.
  • Reduced Cost and Resource Strain
    Ideal for teams with limited in-house creative resources, the Catalog minimizes design effort and associated costs while maximizing output.

WITHIN, a full-service digital marketing agency uniting media, creative & commerce, had this to say about its use of the Template Catalog:

“Clinch’s Template Catalog has changed how we approach creative production,” said Piper Brantley, Programmatic Manager at WITHIN. “By connecting it to our product feed, we can dynamically generate thousands of variants instead of building them one by one. That kind of automation is exactly what we need to scale our campaigns more efficiently.”

Advertisers can browse a growing library of categorized templates, each supported by clear descriptions and metadata such as ad type, animation style, and format specifications. All creative elements are automatically tagged via AI, giving teams deep visibility into performance across every asset, along with applied historical performance indicators at the atomic level—unlocking smarter, faster creative optimization.

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XTM unveils XTM Agent to bring agentic AI into enterprise localisation workflows

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XTM unveils XTM Agent to bring agentic AI into enterprise localisation workflows

XTM’s conversational AI agent transforms how teams navigate localisation workflows, with core capabilities now available for free across all XTM Cloud plans

XTM International has announced the launch of XTM Agent, a conversational, context-aware AI agent embedded directly into XTM Cloud. Built to help project managers, localisation teams move faster and with far less friction by turning scattered project information into simple, guided next steps that anyone can act on.

This launch is a significant step forward in XTM’s AI roadmap, strengthening its position as the leading AI globalisation platform for enterprises that want to automate low-value work, speed up delivery, and maintain control across every stage of the localisation process.

Bringing intelligence and focus to high-volume operations

Teams managing global content operations today aren’t dealing with a few big projects anymore. They’re handling hundreds or even thousands of small ones at the same time.

With so much happening in parallel, it becomes hard to know what to focus on, which tasks are at risk, or which vendor is the right fit. On top of that, users lose time jumping between screens or searching through help pages just to find simple answers or troubleshooting steps.

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XTM Agent solves these everyday problems by acting as a smart assistant inside XTM Cloud.

XTM Agent understands what’s happening across your projects and gives clear, timely guidance so teams can move faster and avoid unnecessary admin. Instead of digging for information, users get direct answers and recommendations right when they need them.

With XTM Agent, teams can:

  • Get answers instantly without searching through manuals or help articles.
  • Fix issues faster with step-by-step guidance and links to the right resources.
  • See what to prioritise next based on deadlines, workload, and potential risks.
  • Find the right vendor for the job with suggestions based on skills, availability, and timing.
  • Receive helpful recommendations on settings, configurations, and best practices.

Use agentic AI to maximise operational efficiency

“Localisation teams are under pressure to deliver more, faster, and with fewer resources,” said Lorcan Malone, CEO of XTM International. “XTM Agent takes away the constant juggling act, so teams can focus less on admin and fire-fighting, and more on quality, strategy, and delivery.”

“Our goal is to empower every user with XTM Agent, which is why we’re making its core capabilities available for free across all XTM Cloud plans.”

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“So much of a project manager’s day is eaten up by small questions, manual checks, and trying to piece together what’s going on,” said Andreas Ljungström, Head of Product at XTM. “XTM Agent gives that time back. It’s like having a teammate who already knows the context, understands your priorities, and helps you make the right call without slowing you down.”

XTM Agent builds on XTM’s continued investment in AI, following the introduction of its Advanced AI capabilities last year and most recently, Intelligent Post-Editing.

The launch reinforces XTM’s mission to make global content delivery faster, easier, and more scalable by giving enterprises an AI platform that removes friction from every stage of localisation.

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Bloomreach Surpasses $260 Million in Annual Recurring Revenue, Fueled by Adoption of Loomi AI Agentic Platform

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Glow.B Unveils AEO And GEO Solutions for the Generative AI Search Era

Bloomreach

Bloomreach, the AI platform for personalization, announced it surpassed $260 million in annual recurring revenue (ARR) in 2025, fueled by rapid adoption of the company’s agentic platform, Loomi AI. Closing the year with its strongest quarterly performance in company history, Bloomreach also achieved positive free cash flow and record net new ARR in 2025.

Using AI to personalize the customer experience has been our mission from day one, and as AI advances, the value we can provide just continues to compound. We were built for this moment.

“Even amidst this rapidly changing technology market, Bloomreach is seeing phenomenal growth. That’s a testament to the value Loomi AI is delivering for customers,” said Raj De Datta, co-founder and CEO, Bloomreach. “Using AI to personalize the customer experience has been our mission from day one, and as AI advances, the value we can provide just continues to compound. We were built for this moment.”

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In addition to its 2025 financial milestones, Bloomreach saw notable achievements throughout the year in areas including:

  • Next Generation AI Adoption: In addition to the embedded AI already used within Bloomreach products, nearly half of all Bloomreach customers now also have at least one agent or next generation AI tool. This number has more than doubled in the last twelve months, while the number of customers with four or more agents or next generation AI tools has quadrupled in the same period.
  • Customer Growth: Bloomreach grew its customer base to include new brands such as Thirdlove, ALDO, Halfords, and SPANX, and expanded its relationships with existing customers such as Next and Desigual.
  • Agentic Innovation: During the holiday shopping season, Bloomreach’s conversational shopping agent saw a 113% increase in shopper engagement. Its marketing agents are already delivering a 2x increase in value per email delivered for customers like Sideshow.
  • Product Innovation: The company continued to invest in its agentic platform, Loomi AI, fueling notable innovation such as the ongoing rollout of its marketing agents; AI decisioning for customer journeys; personalized media in grid for product discovery; and more. The recent launch of Loomi Connect also made the company’s product discovery technology available through the Model Context Protocol (MCP), bringing ecommerce search intelligence directly into platforms such as ChatGPT.
  • Global Expansion: The company launched a new data center to serve customers in Australia and New Zealand, made several key hires across the APAC region, and expanded its footprint in Spain and Italy with strategic additions to its sales and partnerships teams.
  • Partnerships: Bloomreach attained Amazon Web Services (AWS) Retail Competency designation and launched its products on the AWS Marketplace. The company also announced partnerships with Databricks and Captain Up during the year.
  • Awards and Recognition: Bloomreach was named a Visionary in the 2025 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs and a Leader in the Gartner® Magic Quadrant™ for Personalization Engines. The company was also named to the 2025 Inc. 5000 List of America’s Fastest Growing Private Companies.

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Genmega and Context Networks Announce First-of-Its-Kind Integration Bringing Digital Media Revenue to ATM Operators Nationwide

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Genmega and Context Networks Announce First-of-Its-Kind Integration Bringing Digital Media Revenue to ATM Operators Nationwide

Factory-installed media platform on Genmega ATM toppers unlocks new, incremental revenue streams for 3,000+ ISOs and IADs; next-generation NOVA ATM to feature full-motion video integrated into its touchscreen interface

Genmega, a leading OEM of ATMs, kiosks, and financial self-service technologies, and Context Networks, the intelligent retail media platform for out-of-home environments, today announced a strategic partnership that brings fully integrated digital advertising capabilities to Genmega’s product line, beginning with the company’s ATM Digital Display Toppers and expanding to the upcoming NOVA retail ATM.

Genmega has factory-integrated Context Networks’ media platform into its digital topper displays, enabling independent ATM operators (ISOs) and independent ATM deployers (IADs) to generate new, high-margin, incremental revenue across their existing routes. This marks the first and only media integration Genmega has activated within its hardware portfolio.

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Genmega has more than 120,000 ATMs deployed across North America and serves 3,000+ ISOs and IADs, representing one of the largest independent cash-access networks in the world.

“Operators are constantly looking for ways to improve route profitability without adding operational burden,” said Wes Dunn, Chief Revenue Officer, Genmega. “Our integration with Context Networks gives our customers an immediate path to new revenue using hardware they already trust. Context’s platform is built for scale, transparency, and real performance, which is exactly what ISOs and IADs require.”

With Context Networks’ CPMN™ (Contextual Promotions Media Network) now available from the factory on Genmega display toppers:

  • Operators can activate revenue on day one
  • Media can be sold through Context’s programmatic ecosystem
  • Content delivery, measurement, and compliance are automated and secure
  • No additional hardware or field retrofits are required
  • Early results show strong performance in high-traffic retail environments, especially in locations with heavy cash-access usage.

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Genmega and Context are also collaborating on a second, deeper integration within NOVA, Genmega’s advanced retail ATM launching in 2026. NOVA features a 17-inch high-resolution touchscreen capable of running full-motion video simultaneously with ATM transactions, eliminating the need for a separate digital topper.

“NOVA represents a major shift in what ATM hardware can deliver,” said Matt Olden, CEO of Context Networks. “By embedding media directly into the device interface, retailers and operators gain an entirely new class of revenue that is automated, measurable, tax-efficient, and built for the modern retail economy.”

Genmega and Context Networks are developing a new API-driven workflow that will support full-screen and picture-in-picture video advertising, enable real-time contextual placement, allow media to run seamlessly alongside ATM transactions, and create new monetization opportunities embedded directly into the ATM interface.

Context Networks brings a national footprint of potential ad inventory, closed-loop measurement and verification, full programmatic buying powered by Mobiquity Technologies, and a transparent, brand-safe ecosystem designed specifically for financial-services environments. For ISOs and IADs, this combination creates a turnkey retail media offering that delivers meaningful new income without adding operational complexity.

Context and Genmega are working jointly to make the solution easily adoptable across the ATM industry, and both companies expect additional OEMs and ecosystem partners to follow.

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OpenTable Launches New Media Network, Connecting Brands with Millions of Global Diners

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OpenTable Launches New Media Network, Connecting Brands with Millions of Global Diners

OpenTable Media provides custom advertising and brand partnership solutions on the platform for the first time

OpenTable, a global leader in restaurant tech, announced the launch of its new media solution, OpenTable Media, unlocking paid partnerships and advertising on the platform. The new offering positions OpenTable as a valuable, full-service media partner for a wide range of brands looking to reach consumers through differentiated channels and experiences.

OpenTable Media enables brands to build customized campaigns across multiple touch points in the diner journey, from discovery to booking, helping them reach new audiences, leverage strategic distribution channels, and better understand customer behavior.

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“We built OpenTable Media based on feedback from leading brands: how to genuinely connect with people who are already thinking about dining out,” said Robin Chiang, Chief Growth Officer at OpenTable. “From our initial pilot, we’ve already seen great success for our brand partners and added value for both diners and restaurants. As we continue to onboard new partners leveraging our reach, we see this as a strong, sustainable growth area for OpenTable.”

Campaigns are tailored to a brand’s objectives and can be adapted to various marketing goals, from raising brand awareness to driving product launches. Using first-party data and organic audiences from the reservations platform, OpenTable Media helps brands power precise targeting and retargeting across a variety of channels. For diners, the campaigns become part of a personalized experience, providing information on relevant events and experiences that are aligned with their interests. Many brand-forward experiential activations in the pilots have sold out within minutes.

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OpenTable Media offers a wide range of advertising solutions from limited on-site ads and email marketing to custom branded partnerships featuring pop-ups and immersive, bookable experiences. Pilot partners have included Diageo, Ghirardelli, and Cobra Beer.

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JARS Digital Partners with Brandi AI to Turn AI Visibility Into Competitive Advantage for B2B Brands

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JARS Digital Partners with Brandi AI to Turn AI Visibility Into Competitive Advantage for B2B Brands

Partnership equips clients with data-backed visibility into how platforms like ChatGPT, Gemini, Claude and Perplexity influence high-intent research, category authority and pipeline growth.

JARS Digital, a B2B digital marketing agency specializing in demand generation and AI-driven growth strategy and Brandi AI™,  the industry’s most comprehensive, intelligence-driven platform for enterprise AI visibility and Generative Engine Optimization (GEO),  jointly announced a new partnership. JARS Digital has joined the Brandi Agency Partnership Program, a global initiative empowering agencies to help clients strengthen their presence and authority in AI-generated answers.

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As generative AI reshapes how audiences discover and evaluate brands, agencies have a new responsibility: ensuring their clients are visible and trusted where decisions now begin. Through its partnership with Brandi AI, JARS Digital will work with clients to uncover how their brands are represented across AI platforms, identify opportunities to strengthen credibility and translate that insight into lasting market trust.

“Search isn’t disappearing, but it’s no longer the only front door,” said Jason Spooner, founder and president of JARS Digital. “Our clients need to know how they show up when prospects ask LLMs complex, high-intent questions about their category. Brandi AI reveals what’s influencing visibility across tools like ChatGPT and Claude—from missing context to weak trust signals—so we can take clear, data-backed action.”

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“Agencies partnering with Brandi AI are changing the game for how brands create value in the AI era,” said Leah Nurik, co-founder and CEO of Brandi AI. “Together, we’re helping clients to truly understand how their brands are seen, cited and trusted by AI—and to turn those insights into stronger, more authentic visibility in AI-driven discovery.”

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TELUS Digital showcases AI transformation in telecom: Unlocking value with innovative use cases at Mobile World Congress 2026

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TELUS Digital showcases AI transformation in telecom: Unlocking value with innovative use cases at Mobile World Congress 2026

How 2 trillion tokens and 20+ production use cases help telecoms escape ‘Pilot Purgatory’ with insights from NVIDIA, F3 Networks and TELUS

TELUS Digital will showcase production-ready artificial intelligence (AI) driven customer experience (CX) and network optimization solutions for telecommunications providers at Mobile World Congress (MWC) 2026 in Barcelona, Spain. The company will demonstrate how telecom operators can win the moments that matter by transforming AI pilots into enterprise-scale deployments that deliver measurable business value through innovative use cases.

The telecommunications industry has long faced a critical challenge: converting AI investments into return on investment (ROI). According to NVIDIA’s State of AI in Telecommunications: 2025 Trends report, 44% of telecom operators prioritize CX optimization as their top AI investment, while 40% focus on network planning and operations. Yet many communications service providers (CSPs) remain stuck in experimental phases, unable to scale successful pilots into production systems that generate measurable business impact.

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TELUS Digital addresses this challenge through proven, production-grade AI deployments. In 2025 alone, the company processed over 2 trillion tokens across dozens of AI models through its Fuel iXTM generative AI (GenAI) engine for its parent company, TELUS. This represents an enterprise-scale AI implementation across global telecommunications operations and customers. TELUS Digital will reveal the operational blueprint behind that scale in a 90-minute presentation on March 4 at MWC 2026.

“In the AI world, tokens represent the currency of experience. They distinguish organizations only experimenting with AI from those operating it at scale,” said Bret Kinsella, General Manager and Senior Vice President of Fuel iX at TELUS Digital. “We processed over 2 trillion AI model tokens in 2025 through our Fuel iX platform, deploying production-grade AI for global customers and across our own operations. At MWC 2026, we’re sharing specific examples that show how telecom providers can progress from AI experimentation to measurable business impact.” The presentation features 20+ real-world use cases, live demonstrations, and expert discussions with TELUS, F3 Networks and NVIDIA representatives on escaping “Pilot Purgatory” through intelligent infrastructure and AI-driven automation.

With 20+ years of telecom industry leadership, TELUS Digital is uniquely positioned as an industry insider due to its subsidiary relationship with TELUS, a world-leading communications technology company headquartered in Canada. This “living laboratory” approach serves as a major differentiator, enabling TELUS Digital to refine and prove the efficacy of AI-powered customer experience and digital solutions in real-world telecommunications scenarios.

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TELUS Digital’s booth at MWC 2026 in Barcelona is in Hall 6 #E7 and will offer hands-on demonstrations of its AI solutions that have been battle-tested in real-world scenarios within TELUS, a leading global telecommunications provider, before external client deployment. Key solutions include:

  • Fuel iX Agent Trainer: AI-powered voice and chat simulation that leads to faster skill and knowledge acquisition, reducing the amount of time and cost needed to get an agent fully ramped and ready for live customer calls.
  • Fuel iX Fortify: Award-winning automated AI application safety and security testing and monitoring solution that provides robust vulnerability detection rates, dramatically reduces test and validation time, enables cost-effective continuous testing, and is accessible to both non-technical and technical users across product management, software development, governance and risk, responsible AI, and security.
  • Network Design Services: AI-driven network optimization, transforming legacy infrastructure into agile, cloud-native environments.

For global telecom operators, TELUS Digital’s MWC presence demonstrates practical pathways from AI potential to production reality. Attendees can schedule meetings with Bret Kinsella and TELUS Digital product specialists at MWC 2026 through TELUS Digital’s MWC event page. The company will also host a customer and partner networking event on March 2 from 5:00-7:00 pm at the Salesforce Garden.

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CloudFuze Unveils SaaS+AI Managing Tool: CloudFuze Manage

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CloudFuze Unveils SaaS+AI Managing Tool: CloudFuze Manage

CloudFuze, an industry-leading cloud migration service provider, has officially launched its new SaaS and AI app management solution, CloudFuze Manage, marking its entry into the SaaS and AI app management industry.

CloudFuze Manage is designed to help businesses of all sizes and industries take control of their SaaS and AI apps in a secure and cost-efficient way. By using CloudFuze Manage, businesses can streamline every aspect of SaaS and AI app management, including:

  • SaaS and AI app discovery
  • License management (tracking license usage, automate timely license renewals)
  • User lifecycle management (onboarding and offboarding automation)
  • Cost management (spot potential cost saving opportunities, identify overlapping apps, identify on-demand pricing impact, e.g., base subscription + additional charges for AI app usage, forecast AI app-related expenses, etc.)
  • Shadow IT control
  • Group management (adding and removing members from groups)
  • Audit-ready reports
  • AI-powered Invoice parser

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CloudFuze Manage stands out from other SaaS management tools by delivering just the right types of functionalities combined with ease of use. Here’s a brief comparison:

Evaluation Criteria

CloudFuze Manage

Other SaaS Management Platforms

User Experience

Simple UI and navigation; no user training required.

Complex and cluttered.

Product Focus

Focused on critical outcomes like visibility, cost savings, control, etc.

Unwanted features that confuse users.

Time-to-Value

Rapid deployment for app discovery and ROI within minutes.

Long onboarding time and delayed results.

Flexibility

Flexibility for customization that enables tailored workflows and deep integrations.

One-size-fits-all model.

Feedback Loop

Open to all feedback for agile development and feature refinements.

Feedback goes into a blackhole.

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“We are excited to launch CloudFuze Manage to help businesses make the most out of their SaaS and AI app usage. In a world where SaaS clutter is real, organizations are struggling to maintain visibility, control, and security across many SaaS and AI applications. This launch is our strategic solution to the SaaS sprawl and rising cost problems with AI apps that our customers have been facing. CloudFuze Manage addresses these problems by offering a centralized platform for governance, automation, and cost optimization,” said Ravi Poli, CEO of CloudFuze.

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Hyperlink InfoSystem Delivers Tailored AI Agent Solutions to Help Businesses Save Up to 90% in Operational Costs with Intelligent Automation

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Hyperlink InfoSystem Delivers Tailored AI Agent Solutions to Help Businesses Save Up to 90% in Operational Costs with Intelligent Automation

Hyperlink InfoSystem, a globally recognized IT consulting and software development company, has introduced its tailored AI Agent Solutions designed to help businesses reduce operational costs by up to 90% while significantly enhancing efficiency and performance. As companies across industries face rising operational expenses and increasing demand for faster service delivery, intelligent automation has emerged as a critical driver of digital transformation. Hyperlink InfoSystem’s custom AI agents are developed to streamline business processes, eliminate repetitive manual tasks, and enable smarter decision-making through advanced artificial intelligence technologies.

Unlike traditional automation tools, these AI agents function as intelligent digital assistants capable of handling complex workflows across departments. From automating customer support and managing sales inquiries to generating real-time reports, processing data, and supporting HR and finance operations, the AI agents are built to adapt to unique business needs. Leveraging advanced Large Language Models (LLMs), machine learning, and Natural Language Processing (NLP), the systems continuously learn and optimize performance, ensuring improved accuracy and faster execution over time.

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By deploying tailored AI agents, businesses can significantly reduce dependency on large operational teams for repetitive processes, minimize human errors, and maintain 24/7 operational availability. This results in faster turnaround times, improved customer experiences, and substantial savings on hiring, training, and infrastructure costs. Organizations can reallocate their workforce to more strategic and creative responsibilities while AI agents manage routine tasks with precision and consistency. For many operational functions, this intelligent shift can lead to cost savings of up to 90%, making AI adoption not just an innovation move but a financial strategy.

Commenting on the launch, Harnil Oza, CEO of Hyperlink InfoSystem, said, “Artificial Intelligence is redefining business efficiency worldwide. Our tailored AI agent solutions are built to deliver measurable value by dramatically lowering operational costs and increasing productivity. We design AI systems that integrate seamlessly with existing infrastructure while maintaining high standards of security and scalability. Our mission is to empower businesses with intelligent automation that drives sustainable growth and long-term competitive advantage.”

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With over a decade of experience in delivering innovative technology solutions, Hyperlink InfoSystem provides end-to-end AI development services, including strategy consulting, architecture design, integration, deployment, and ongoing optimization. Serving industries such as healthcare, finance, eCommerce, logistics, education, and real estate, the company continues to support global enterprises in accelerating digital transformation through secure, scalable, and future-ready AI solutions.

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Samsung Ads Launches Immersive Carousel Home Screen Ad Unit for High‑Impact Storytelling

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Samsung Ads Launches Immersive Carousel Home Screen Ad Unit for High‑Impact Storytelling

Dynamic ad unit turns the home screen into a revolving brand showcase, with early campaigns delivering considerable uplift in app usage for entertainment partners and brand awareness for brands. 

Samsung Ads, the advertising arm of Samsung Electronics’ media division, has launched an Immersive Carousel ad unit which enables advertisers on Samsung TV home screens to run ads with up to five separate tiles. The ad unit is available on the 70 million-plus Samsung Smart TVs in Europe – one in every three Smart TVs overall.

The format auto-rotates every five seconds, or manually via the remote control, and can be used to promote multiple products or content items within a single ad placement for a variety of calls to action.

The Samsung home screen has already emerged as a major space for content, services and advertising. Across the EU5 markets, Samsung Smart TV users visit the home screen five times a day, from the moment they first switch on the TV and throughout their viewing experience as they search for what to watch next –  making it one of the few places in the fragmented streaming environment where the mainstream audience can reliably be found.

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Alex Hole, SVP and General Manager, Samsung Europe and MENA, said: “We know the home screen is where viewers’ content discovery journey begins on connected TVs. The home screen Immersive Carousel delivers the rich storytelling capabilities that advertisers are looking for, while also enabling them to promote multiple products, or multiple aspects of the same product, in a single ad unit. More importantly, the results from early campaigns show the genuinely dramatic effect of the Immersive Carousel on ad brand awareness and app usage.”

The Immersive Carousel works equally well for entertainment and gaming brands looking to drive users directly to their apps on Samsung TV, and for non-endemic brands seeking to boost awareness and consideration.

ITVx has already used the Immersive Carousel to boost visibility and engagement for shows including Olivia Attwood’s Bad Boyfriends, The Princess Diaries and The Only Way is Essex. Samsung ACR (Automatic Content Recognition) data reveals that those exposed to the ad spent 90 minutes longer in the ITVx app during the week of the campaign compared to unexposed viewers. Those who viewed all five tiles spent 40% more time in the app than unexposed viewers, leading to stronger conversion performance.

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A luxury menswear brand deployed the Immersive Carousel unit to deepen brand resonance and awareness among affluent and luxury shoppers. Ad awareness was 41% higher for high-income earners exposed to the ad than for those not exposed, while brand awareness among frequent luxury shoppers was 36% higher when the ad was shown.

These early campaigns serve as strong proof points for the Immersive Carousel format, with more campaigns from big-name brands in the pipeline.

Samsung Ads, a division of Samsung’s media & services business, harnesses the power of data, technology and scale to create a seamless advertising experience that amplifies brand stories across an ecosystem of devices. Leveraging its unique position with nearly 70 Million devices in Europe, Samsung Ads delivers high-impact, targeted advertising solutions across multiple screens, enabling brands to reach audiences in the moments that matter. Samsung Ads – where technology meets creativity to deliver advertising experiences that captivate and inspire. Launched in 2015, Samsung Ads has offices in the US, UK, Germany, France, Italy, Spain, Australia, New Zealand, India, Brazil & Mexico and South Korea.

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ABBYY Secures 22 New Patents, Pioneering the Future of Document AI

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EPC Group Founder Errin O'Connor Marks 17 Years Since Keynoting Gartner's Portals, Content & Collaboration Summit

ABBYY

Building on the breakthroughs of 2024 and 2025, ABBYY is fueling a new era of AI-driven solutions in 2026

ABBYY announced the issuance of 22 new patents in the past two years, reinforcing its position as a global leader in purpose-built AI for document process automation. Spanning innovations in language detection, user interface design, image identification, information extraction, and document decoding, these patents expand ABBYY’s total patent portfolio to more than 400 patents and patent applications worldwide.

ABBYY’s latest patents are a testament to our ability to drive the next level of innovation… we are shaping the future of intelligent automation and delivering solutions that empower businesses to thrive in an ever-evolving landscape.

This milestone underscores ABBYY’s mission to redefine how enterprises process and utilize data. By continuously advancing the boundaries of intelligent automation, ABBYY empowers organizations to achieve greater efficiency, scalability, and precision in their business-critical workflows.

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Why Innovation is the Key to Intelligent Automation

ABBYY’s approach to innovation is rooted in purpose-built AI, designed specifically for documents and business processes. This specialization ensures that AI outputs are not only plausible, but also accurate, actionable, and aligned with compliance standards.

The 22 new patents, developed over the course of five years, fall into key categories that highlight ABBYY’s dedication to addressing the complexities of enterprise data:

  • Advancing Document Processing: “Extracting Multiple Documents from a Single Image” and “Detecting Fields in Document Images” demonstrate ABBYY’s ability to streamline complex workflows and improve data accuracy.
  • Enhancing AI Precision: “Identification of Key-Value Associations in Documents Using Neural Networks” and “Continuous Learning for Document Processing and Analysis” highlight ABBYY’s focus on purpose-built AI that evolves with business needs.
  • Revolutionizing User Experience: “Display Panel or Portion Thereof with a Graphical User Interface” shows ABBYY continues to prioritize intuitive and efficient design for enterprise users.
  • Pioneering Image and Barcode Recognition: “Decoding of Two-Dimensional Barcodes Under Unfavorable Conditions” and “Assessment of Image Quality for Optical Character Recognition Using Machine Learning” showcase ABBYY’s expertise in computer vision.

Driving the Future of Intelligent Automation

As the rise of generative AI reshapes automation, ABBYY’s latest patents highlight its ability to harness the power of AI while addressing the unique challenges of enterprise data. ABBYY’s approach to purpose-built AI and ethical innovation positions it as a leader in addressing the risks of generic AI models, making it a trusted partner for enterprises navigating the growing complexities of automation.

“ABBYY’s latest patents are a testament to our ability to drive the next level of innovation. By combining cutting-edge AI with a deep understanding of intelligent document processing and business needs, we are shaping the future of intelligent automation and delivering solutions that empower businesses to thrive in an ever-evolving landscape,” commented Ulf Persson, CEO of ABBYY.

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Ogury Extends Persona-Based Advertising to Connected TV

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Ogury Extends Persona-Based Advertising to Connected TV

Ogury announced the availability of its persona-based advertising solution on Connected TV (CTV), enabling advertisers to activate the same personas consistently across screens as part of a multi-channel strategy that supports brand outcomes.

As audiences fragment across screens, maintaining consistent targeting in multiple environments has become increasingly difficult for advertisers. With persona-based advertising now available on CTV, brands and agencies can leverage Ogury’s multi-dimensional data model to engage consumers across mobile, desktop, and CTV within a single framework, enabling a more consistent audience strategy to improve brand consideration, recall, and preference across touchpoints.

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Building on more than ten years of experience in in-app advertising, Ogury is extending its Persona Intelligence technology to target personas on CTV. Personas are cohorts defined by shared attributes, interests, and purchase intentions. They are built using Ogury’s multi-dimensional data model, which combines zero-party survey data with complementary signals, including contextual data and payment insights powered by Mastercard. These signals are anchored to publisher environments and geographic areas to identify where audiences with shared interests naturally converge. Applied to CTV, this approach goes beyond genre or socio-demographic targeting, enabling advertisers to reach personas in both expected and less predictable viewing contexts, while maintaining alignment with their broader digital activation strategy.

Measurement is supported by a combination of third-party capabilities. Advertisers can evaluate targeting precision and brand lift through studies powered by Happydemics, and access attention measurement via partnerships with providers including Lumen and xpln.ai. The solution is available both as a managed service and via programmatic activation.

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Stéphane Dupayage, Chief Technology & Product Officer at Ogury, said: “Advertisers are looking for ways to address their audiences consistently across digital touchpoints. Making personas available on CTV is a logical extension of our platform. It allows brands to activate the same audience framework across screens, including television, without adding multiple partners or complex setups, while contributing to stronger brand outcomes over time.”

The launch comes as CTV continues to gain share of TV advertising budgets. In the U.S., CTV ad spend is expected to reach $45.9 billion by 2028, overtaking linear TV advertising for the first time, according to eMarketer.

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ArisGlobal Launches XDI

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ArisGlobal Launches XDI

XDI brings the first federated solution for life sciences, collapsing data silos, unifying meaning, and powering enterprise-wide explainable decision-making at scale

ArisGlobal, an AI-first technology company at the forefront of life sciences and creator of LifeSphere, has launched XDI, its Data Intelligence Cortex. Introduced at the company’s Breakthrough 2026 event, XDI transforms regulated life sciences data into continuous, explainable, decision-grade intelligence across the product life-cycle.

XDI will turn data exhaust into an intelligence advantage for life sciences companies. As organizations manage growing volumes of fragmented data across disparate systems, the challenge for key teams is not just accessing that data, but also generating consistent, explainable decisions from it. XDI connects signals across domains, applies learning in context, and delivers insights where decisions are made – so organizations move from reacting to events to anticipating risks and opportunities. Rather than require data to be consolidated into a single platform, XDI brings intelligence to the data wherever it resides.

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By federating meaning across systems, it enables cross-domain reasoning that is auditable, explainable, and scalable across clinical, pharmacovigilance, regulatory, medical affairs, quality, and benefit-risk functions.

“XDI is the next big thing from ArisGlobal, in step with our vision of evolving from an AI-first company to a true data intelligence technology company in life sciences. The challenge for life sciences organizations in 2026 is no longer whether to adopt AI, but how to operationalize it at scale and generate cross-domain data-intelligence leveraging AI. XDI will deliver decision-grade intelligence by recommending actions and explaining the reasoning behind them – enabling confident, regulator-safe decisions at scale,” commented Aman Wasan, CEO of ArisGlobal.

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XDI’s first offerings delivers a unified intelligence layer purpose-built for three operational domains:

  • Pharmacovigilance operational intelligenceshifting PV operations from reactive to proactive, with up to 70-80%* reduced compliance effort and 75%* elimination of inline QC through continuous quality checks, coupled with intelligent risk recommendations.

  • Benefit-risk intelligenceenabling predictive, evidence-driven signal management, with more than 30% faster signal detection, up to 40%* noise reduction in signal workflows, and cycle time compression from four to six weeks down to four days.

  • Regulatory operational intelligence—empowering regulatory teams with cross-domain and real-world data insights, delivering up to 70–80%* reduced compliance effort and up to 75%* reduction in QC through continuous checks.

XDI is built on ArisGlobal’s “Trust by Design” framework. This integrates AI governance, industry commitments, and embedded auditability through ArisGlobal NavaX AI governance – ensuring regulatory defensibility across the AI lifecycle.

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Scalo Partners With Databricks to Speed up Data & AI Innovation for Enterprises

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Scalo Partners With Databricks to Speed up Data & AI Innovation for Enterprises

Scalo’s new capabilities in Data & AI will empower customers to generate deeper insights and deploy intelligent solutions through a single trusted partner.

Scalo, a leader in custom software development, technology consulting, and staff augmentation services, today announced the expansion of its partnership with Databricks, the Data and AI company, by joining its Consulting and Service Integration Partner Program. This strategic move strengthens Scalo’s ability to deliver advanced data solutions through its growing Data & AI practice.

With Databricks and the Data Intelligence Platform, we enable customers to transform data into a strategic asset, fast-track AI adoption, and deliver real business impact.”

— Paul Mydlo, Chief Business Development Officer, Scalo

Organizations across industries face mounting challenges in integrating and leveraging data for business impact. With Scalo and Databricks, joint customers can easily centralize their data sources for optimized data flows and better decision-making. The Databricks Data Intelligence Platform democratizes access to analytics and intelligent applications by marrying customers’ data with powerful AI models tuned to their business’s unique characteristics. The platform is built on a lakehouse foundation of open data formats and open governance to ensure that all data is completely within the customers’ control.

This collaboration marks a significant step in Scalo’s broader growth strategy. Alongside expanding its technological capabilities, Scalo is actively growing its presence in new regions and industries, positioning itself as a global partner for enterprises seeking end-to-end software services – from staffing and consulting to building advanced technological solutions. By integrating Databricks’ capabilities, Scalo enables customers to adopt future-ready analytics, machine learning, and AI solutions that drive efficiency and innovation.

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“In a world where data drives everything, enterprises can’t afford scattered tools – they need a unified approach to data and AI. With Databricks and the Data Intelligence Platform, we enable customers to transform data into a strategic asset, fast-track AI adoption, and deliver real business impact,” said Paul Mydlo, Chief Business Development Officer at Scalo.

Scalo’s data services turn complex data ecosystems into a competitive advantage. Key capabilities available to Databricks customers include:
– Cloud-based architectures that scale – modernizing legacy systems, implementing real-time data streaming, and deploying AI assistants to reduce costs and accelerate time-to-market.

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– Breaking down data silos – creating a single source of truth through unified data warehouses and lakehouses, supported by DataOps best practices.
– Intelligent automation – deploying ML models and AI solutions to predict trends, optimize processes, and enhance customer experience, backed by robust MLOps frameworks.
– Insights at scale – visualizing performance, identifying opportunities, and fostering a data-driven culture across the organization.

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Infobip and ESA Boost Asteroid Impact Alerts with Instant Voice Calls

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Infobip and ESA Boost Asteroid Impact Alerts with Instant Voice Calls

New partnership accelerates response times for critical planetary defense alerts

Mod Op Launches “Mod Op AI Risk Intelligence” to Audit Harmful AI-Generated Content

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ProfileTree Web Design and Digital Marketing Helps Belfast SMEs Close the Digital Gap with Web Design, SEO, and AI Training

Mod Op

Through the new capability Mod Op is enabling companies to monitor and mitigate brand-related risks from generative AI

Mod Op, a full-service digital marketing agency known for driving client growth through creativity, data science, and innovation, announced the launch of Mod Op AI Risk Intelligence, a new capability designed to help brands identify harmful AI-generated content online and take action when their intellectual property, brand identity, or executive likeness is misused.

The initiative focuses on two core services:

  • AI Content Audits: Monthly human audits of the open web and social platforms to identify AI-generated videos, images, posts, or summaries that misrepresent a brand, misuse executive likenesses, or create misleading narratives. Real-time alerts will be issued for especially harmful examples.
  • Copyright & Takedown Support: Guidance and assistance in submitting copyright, impersonation, and brand-misuse notices to platforms such as OpenAI, Anthropic, and Google to remove or restrict AI-generated content that violates a brand’s rights.

Both processes will be AI-assisted, combining Mod Op’s proprietary technology with trusted third-party tools to create an AI Risk Intelligence stack that supports clients.

“Rapid advances in AI models and platforms have created an existential reputational risk for brands, where you no longer fully control how your brand appears online,” said Chris Harihar, EVP of PR at Mod Op and Head of Mod Op AI Risk Intelligence. “Generative AI makes it incredibly easy for inaccurate or damaging content to be created and amplified. Brands shouldn’t have to navigate that alone.”

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Tests Show How Easily Brand-Damaging Content Can Be Created

To illustrate the risk, Mod Op conducted an internal demonstration using OpenAI’s Sora. In minutes, the team generated more than 10 unpublished draft videos featuring OpenAI CEO Sam Altman in scenarios that would be reputationally harmful if applied to well-known brands.

The company also audited content generated by Grok following its recent non-consensual controversy and found examples of major household brands being used in sexualized ways by X users. These were not internal tests; they were documented through a review of more than 100 public posts.

Together, these findings underscore how simple it has become to create realistic but misleading content—and why ongoing monitoring and clear takedown pathways are now essential for brand protection.

Mod Op is based in Miami, with offices in Dallas, Kansas City, Los Angeles, Portland, Minneapolis, New York, Philadelphia, Panama City, Panama, Cleveland, Calgary and Toronto, Canada. The agency delivers creative and strategic solutions for leading brands including Nestlé, Duracell, ExxonMobil, VTech® and LeapFrog®, DoubleVerify, and Baha Mar, and more.

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Bright Mountain and NeuIQ Announce Strategic Partnership to Advance AI-Driven Consumer Decision Intelligence

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Bright Mountain and NeuIQ Announce Strategic Partnership to Advance AI-Driven Consumer Decision Intelligence

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Big Village and NeuIQ’s alliance deepens Bright Mountain’s AI-enabled decision intelligence, turning consumer insights into faster, clearer actions across brand strategy, marketing, and media execution.

Bright Mountain Media, Inc., a leading marketing services platform that empowers brands, agencies, and publishers to go further, faster, announced a strategic partnership between Big Village, a Bright Mountain company and leading provider of consumer insights and analytics, and NeuIQ, an AI services firm, to transform how organizations access and act on data and insights. Through this partnership, Big Village’s brand and agency customers will be able to make faster data-driven decisions and execute against these decisions more efficiently.

As brands and agencies face increasing pressure to keep pace with rapidly evolving consumer behavior, traditional approaches to market research and consumer insights are proving insufficient. Insights produced as one-off studies or delivered weeks after data collection often struggle to influence strategy, marketing, media, and product decisions in a meaningful and sustained way. In response, organizations are rethinking the role of consumer insights, shifting from episodic research toward always-on decision intelligence that is embedded into ongoing planning and execution.

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This partnership complements Big Village’s 80-year track record in decision intelligence with NeuIQ’s cutting-edge AI capabilities, enabling Big Village to provide continuously delivered insights that translate more directly into products and services, and marketing communications tactics that drive growth for brands.

“Our industry is changing at a breakneck pace” said Andy Davidson, Bright Mountain’s Chief Data Officer and President of Big Village. “Brands and agencies can’t afford to wait weeks for data to inform important strategic decisions. They expect insights to be delivered continuously, and they need them to be immediately actionable. NeuIQ’s AI services and innovation will help Big Village accelerate toward this new end state.”

“Enterprises are undergoing that same shift internally,” said Naeem Harnekar, CEO of NeuIQ. “Like agencies, they are no longer satisfied with isolated AI experiments or insights that require manual translation into action. They expect intelligence to be embedded into how decisions and workflows operate over time. This partnership helps Big Village deliver that capability at enterprise scale.”

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Through this partnership, Big Village and NeuIQ will modernize Big Village’s decision intelligence delivery and tech operations to be AI-ready by design, with standardized, well-governed data pipelines, reusable analytics and reporting assets, and platform operations. This enables Big Village to accelerate delivery timelines, improve consistency and quality, and embed AI-driven efficiencies across its decision intelligence workflows.

This operating model enables Big Village to focus more deeply on strategic insight, innovation, and client partnership, while ensuring the speed, rigor, and scalability required to support enterprise brands and agencies in an always-on decision environment.

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GameSquare Announces Acquisition of Leading Creator Technology Platform TubeBuddy

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GameSquare Announces Acquisition of Leading Creator Technology Platform TubeBuddy

Transaction Strengthens GameSquare’s Position at the Center of Creator, Gaming, and Digital Media Ecosystems

GameSquare Expects Revenue of $85-$90 Million, and Positive Adjusted EBITDA of $5+ Million in 2026

GameSquare Holdings, Inc., a next-generation media, entertainment, technology and onchain treasury company, announced that it has entered into an asset purchase agreement with BENlabs to acquire TubeBuddy, an AI-enabled software and workflow platform for creators and brands focused on optimizing YouTube channel performance and audience growth.

TubeBuddy provides powerful search engine optimization, workflow, analytics, and productivity tools powered by proprietary AI, which are used by creators and digital publishers to grow, manage, and monetize their content. The acquisition adds a scaled creator technology layer to GameSquare’s technology platform which the Company believes will accelerate its strategy to build an integrated ecosystem spanning content, community, data, and performance marketing.

“Global consumer engagement and commerce are being reshaped in real time by creator platforms, performance data, and community-driven media,” said Justin Kenna, CEO of GameSquare. “Our mission is to assemble a powerful combination of technology, media assets, and creator tools to power this next generation ecosystem. TubeBuddy represents exactly the type of innovative, high-utility technology resource that strengthens our platform and positions GameSquare to serve brands, creators, and audiences at scale.”

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Transaction Overview

Under the terms of the asset purchase agreement, GameSquare will acquire the assets of the TubeBuddy business. In exchange, GameSquare issued 5 million shares of its newly designated Series A-2 Preferred Stock to BENlabs as part of the transaction.

Strategic and Platform Benefits

The addition of TubeBuddy enhances GameSquare’s technology stack, expands direct relationships with creators, and creates new opportunities for data-driven brand partnerships and monetization. With the addition of TubeBuddy, GameSquare’s platform includes:

  • An AI enabled software platform with proven tools embedded into creator workflows
  • Anticipated increase to recurring software and subscription revenue
  • First-party creator and channel data capabilities
  • Powerful cross-platform brand and performance marketing solutions
  • Creates new integration opportunities across GameSquare’s media, esports, and creator network

TubeBuddy has helped more than 10 million creators on their YouTube journeys. Its technology is designed to help creators grow faster, with reported performance metrics including higher per-video views and stronger subscriber growth relative to competing solutions. TubeBuddy also serves major media companies, and global publishers.

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2026 Guidance

On a proforma basis, which takes into account the Company’s plans with the TubeBuddy business, the Company is introducing the following annual financial guidance for fiscal year 2026:

  • Revenue of $85 million to $90 million
  • Gross margin of 35-40%
  • Adjusted EBITDA of over $5 million

Other than with respect to revenue and gross margin, GameSquare only provides guidance on a non-GAAP basis. GameSquare does not provide a reconciliation of forward-looking Adjusted EBITDA (non-GAAP) to GAAP net income (loss), due to the inherent difficulty in forecasting and quantifying certain amounts that are necessary for such reconciliation. Because other deductions used to calculate projected net income (loss) vary dramatically based on actual events, GameSquare is not able to forecast on a GAAP basis with reasonable certainty all deductions needed in order to provide a GAAP calculation of projected net income (loss) at this time. The amount of these deductions may be material and, therefore, could result in projected GAAP net income (loss) being materially less than projected Adjusted EBITDA (non-GAAP).

“The guidance for 2026 we are introducing today reflects the success of our multi-year strategy aimed at scaling our platform and driving sustainable operating profitability,” Kenna added. “We are seeing the benefits of our operating initiatives in our revenue mix, margin profile, and Adjusted EBITDA trajectory. With the addition of TubeBuddy and continued operating discipline, we are entering 2026 with meaningful momentum and a strong financial foundation for continued growth and value creation.”

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ECER.com Redefines the Future of Mobile B2B Commerce

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Feroot Introduces Industry-First AI-Powered Consent Audit to Verify Compliance Across Websites and Mobile Apps

Ecer Logo & Brand Assets (SVG, PNG and vector) - Brandfetch

The days of grueling midnight email chains and weeks-long wait times for factory inspections are fading into history. As mobile internet penetration reshapes global commerce, ECER.com, a leading mobile B2B marketplace, is redefining the logic of international trade by building a “respond-anywhere, collaborate-anytime” ecosystem.

From Desktop to Pocket: Speed as a Competitive Edge
In the new era of “mobile-first” sourcing, the smartphone has become the primary workstation for international buyers. By integrating instant mobile alerts and video connectivity, ECER.com ensures that business opportunities no longer vanish during off-hours.
Guangzhou Micron Vending Technology Co.,Ltd recently demonstrated this shift. Previously reliant on traditional email, the company often lost leads to competitors due to time zone delays. After adopting the ECER mobile system, the team captured an urgent inquiry from a Brazilian buyer in the middle of the night. Through an immediate video call and the use of ECER’s multi-language AI communication tools, the two parties confirmed technical specs and secured a sample order within hours—a process that used to take days.

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Virtual Trust: Redefining Factory Inspections
Trust remains the most significant hurdle in B2B transactions. Historically, verifying a supplier required expensive, time-consuming on-site visits.
To solve this, ECER has launched a Mobile Panoramic Factory Inspection solution. Using their smartphones, buyers can now conduct 360° real-time tours of production environments and utilize VR technology to inspect product details from every angle. This digital transparency shrinks the decision-making cycle from weeks to minutes.

A Complete Digital Loop
ECER’s evolution is not just about individual features; it is a total reconstruction of the trade workflow. By integrating AI capabilities, VR displays, and live video interaction, the platform has transformed from a simple directory into a digital nerve center for the entire trade lifecycle.
From the initial inquiry and VR inspection to order tracking and logistics, the entire loop is now closed within the mobile environment.

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The New Logic of Competition
As global sourcing habits shift permanently toward mobile devices, a company’s ability to respond in real-time has become a primary benchmark of its competitiveness.
By fusing mobile accessibility with intelligent technology, ECER is empowering foreign trade enterprises to stay “always online.” In the rapidly evolving landscape of global trade, this immediate connectivity may be the ultimate winning hand.

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