Shufti Launches the Glocal Platform, A Full Compliance Lifecycle Management Solution for Every Industry, Region, and Use Case

July 21, 2026

One platform now runs the whole compliance journey, from sign-up and identity checks through authentication, monitoring, and remediation, at a global scale while still fitting the rules of each local market

Shufti, a leading identity verification provider, has launched the Shufti Glocal Platform, a full compliance lifecycle management solution designed to help organizations manage identity verification, fraud prevention, risk assessment, and regulatory compliance through a single platform across every industry, every region, and every use case.

For decades, global expansion has come with an unwritten rule: every new market needs a new compliance provider. A solution built for one region may not fully support the regulations, document ecosystems, verification methods, or risk expectations of another region. So as businesses cross borders, they begin stitching together separate vendors, platforms, and workflows to meet local requirements.

Over time, what starts as a practical approach can become a costly and complex infrastructure challenge that slows expansion and creates inconsistent customer experiences.

The challenge is that Off-the-shelf tools may cover a specific market, but they seldom carry the local nuance and customization a business needs everywhere it operates. Teams end up managing separate APIs, multiple contracts, different infrastructure, and costly billing across a patchwork of disconnected systems. Every vendor added brings its own technology, support, and processes, and adds cost with every market entered.

What businesses need is the opposite: global scale paired with local intelligence to meet the demands of each market on its own terms.

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One Platform, Global Reach, and Local Precision

Shufti is changing that model with the Glocal Platform, built on a simple belief: growth deserves a better approach.

Developed entirely in-house, the Glocal Platform adapts to an organization’s compliance strategy, customer journey, and operational needs through one shared global infrastructure. Instead of forcing businesses into a fixed model, it adapts to each market, supports data sovereignty, and helps organizations align identity data handling with local regulatory and governance expectations.

It covers the full customer lifecycle in a single flow, from sign-up and KYC through authentication, AML screening, ongoing monitoring, and remediation.

That reach is built on real local depth. Jurisdiction-specific regulations, document requirements, verification methods, and industry use cases are supported as core capabilities.

So a business can meet local regulatory requirements across jurisdictions, from Japan to Gibraltar and from Australia to Argentina, all while running a single global compliance operation.

“After working with 2,000+ organizations worldwide, we saw the same challenge: businesses needed compliance technology that could adapt as they grew,” said Shahid Hanif, Chief Executive Officer of Shufti. “We built the Shufti Glocal Platform to end that trade-off. Whether a company is expanding into a new jurisdiction or launching a whole new line of business, it should not need anyone else. Shufti is with you from the first sign-up to the last, in every market you enter. Global reach and local precision, one platform for your entire compliance lifecycle.”

Built Through a Decade of Global Compliance Experience

The Shufti Glocal Platform is built on more than a decade of experience supporting 2,000+ organizations worldwide across financial services, fintech, telecommunications, forex, e-commerce, gaming, marketplaces, and other regulated industries.

Today, Shufti supports identity verification across 240+ countries and territories, actively processing 10,000+ document types across 150+ languages, with 99.7% OCR accuracy across complex multilingual documents and non-Latin scripts, including Arabic, Devanagari, Chinese, and Japanese, enabling reliable data extraction from diverse identity documents worldwide.

Behind every verification is a different business challenge. A different market. A different regulatory landscape. A different customer journey.

Working with these organizations across industries and regions has shown Shufti that compliance cannot follow a one-size-fits-all approach. Every business operates with its own customers, markets, risk profiles, regulatory obligations, and operational needs.

Shufti’s in-house technology enables the Glocal Platform to continuously evolve alongside these realities. This allows businesses to align compliance operations with their business models, customer journeys, and regulatory requirements while maintaining the consistency of a global platform.

This combination of global experience and in-house innovation has shaped the Glocal Platform.

Shahid Hanif further added: “Most teams we talk to are tired of running five vendors just to cover a handful of regions. When onboarding, authentication, monitoring, and remediation all sit in one place, compliance gets simpler and a lot more certain. That is really what going glocal means for our customers.”

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A Partner That Grows With Businesses, Everywhere

Every business has a next chapter. A new market to enter, a new customer to serve, or a new opportunity to pursue.

Shufti stands alongside organizations through every stage of that journey, growing with them from their first expansion to their next major milestone. A unified compliance foundation helps businesses reduce the operational costs of managing multiple vendors, integrations, APIs, and disconnected systems.

With the Shufti Glocal Platform, businesses gain a long-term partner that helps them expand, adapt, and scale with simplicity.

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LINAK Gets Its First Measurable Marketing Return in Years with ZoomInfo

Business Wire

July 21, 2026

LINAK Gets Its First Measurable Marketing Return in Years with ZoomInfo

The Danish manufacturer of electric linear actuators replaced a competitor platform it could not measure, and its first targeted display campaign generated new sales quotes.

ZoomInfo, the all-in-one AI GTM platform, has reported that LINAK, a Danish manufacturer of electric linear actuators, generated new sales quotes from a single targeted display campaign, its first measurable marketing return in years, according to the company.

LINAK US is the United States business of a manufacturer with more than 30 subsidiaries worldwide. For more than three years, it had run on a competitor marketing platform. The team found it hard to use, with cumbersome campaign setup and little support. Worse, it could not measure anything. The team could not see where its marketing budget went or show any return on it.

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That is a hard place to be for a B2B manufacturer. In a business built on long sales cycles, marketing spend that cannot be traced is close to a leap of faith. A single deal can take many months to develop. Marketing dollars went out the door with no way to prove they came back.

After switching to ZoomInfo, LINAK put its sales and marketing on one set of verified B2B data, and onboarding was fast. Marketing built target account lists, identified the key contacts inside each account, and ran programmatic display advertising aimed squarely at those accounts. Instead of broad, untraceable spend, a specific message reached a defined set of target accounts. It stayed in front of them over time, including against competitors. The sales team gained from the same data. Reps who had spent hours on Google and LinkedIn assembling prospect lists by hand now pull verified contacts directly.

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That first campaign generated new sales quotes, the company’s first measurable marketing return in years. The results also came fast. In a business where marketing efforts usually take months to produce anything measurable, quoted business inside three weeks stood out. The shift also pulled the two teams together. Sales and marketing, which had researched accounts separately, now build lists jointly and share insights in one place, according to the company.

LINAK has since expanded its United States sales team with additional business development staff. It plans to deepen its use of ZoomInfo through automated workflows and retargeting campaigns. The company frames the change simply. The right data made its marketing measurable, and made both teams faster.

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NVIDIA Agent Toolkit Expands With New Omniverse Libraries, Putting AI Agents to Work Building Simulation-Ready Worlds

Globe Newswire

July 21, 2026

NVIDIA Agent Toolkit Expands With New Omniverse Libraries, Putting AI Agents to Work Building Simulation-Ready Worlds

NVIDIA Agent Toolkit now includes NVIDIA Omniverse libraries, giving AI agents tools and skills to help software developers integrate physical AI capabilities into their existing applications.
New Omniverse libraries for NVIDIA RTX sensor simulation, GPU-accelerated physics simulation and simulation-ready asset validation are openly available on GitHub.
SideFX and PTC are integrating Omniverse libraries into 3D applications for physical AI, with support for cloud and local AI systems, from NVIDIA RTX Spark to NVIDIA DGX Station.
New NVIDIA blueprint for integrating Omniverse libraries in Blender.

NVIDIA announced that NVIDIA Agent Toolkit now includes NVIDIA Omniverse™ libraries a collection of software components that give AI agents tools and skills to add physical AI capabilities to existing applications and prepare 3D content for simulation.

Robots, factories and autonomous systems need to be designed, tested and trained in simulation before they operate in the real world. Preparing 3D content for simulation takes more than realistic visuals — assets need the right structure, materials, scale, labels, sensors and physical properties. With NVIDIA Omniverse libraries in NVIDIA Agent Toolkit, AI agents have the tools and skills to build workflows, inspect scenes, flag issues and prepare assets, helping developers move faster from 3D content to simulation-ready environments.

“The physical AI era will be built in simulation first,” said Jensen Huang, founder and CEO of NVIDIA. “NVIDIA Agent Toolkit with Omniverse libraries brings AI agents into the 3D tools developers already use, helping build the simulation-ready worlds where robots, factories and autonomous systems are trained and tested long before they reach the real world.”

Software makers including SideFX and PTC are integrating Omniverse libraries for agent-ready sensor simulation, physics and asset validation, helping bring agentic AI into the applications and workflows developers and technical artists already use to prepare 3D content.

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Omniverse Libraries Bring Physical AI Skills to NVIDIA Agent Toolkit
NVIDIA Agent Toolkit helps software makers build AI agents that connect tools, skills and data sources. Omniverse libraries extend those agents into 3D and physical AI workflows with callable tools for sensor simulation, GPU-accelerated physics and simulation-ready asset validation inside existing applications.

The new Omniverse libraries — including ovrtx, ovphysx and CAD-to-SimReady skills — are openly available on GitHub, giving AI agents tools to build workflows for inspecting scenes, testing changes and preparing 3D assets for simulation. A new blueprint for integrating Omniverse libraries in Blender is also now available on GitHub.

The libraries’ key capabilities include:

NVIDIA RTX sensor simulation: ovrtx helps applications generate camera, lidar, radar and other sensor outputs from 3D scenes, so developers and AI agents can test how physical AI systems may perceive virtual environments.
Physical behavior: ovphysx uses GPU-accelerated physics to bring realistic behavior to 3D scenes using properties such as collisions, mass, friction and motion, so teams can first test how objects and systems interact in simulation.
Simulation-ready 3D objects: CAD-to-SimReady skills help convert computer-aided design (CAD) data to SimReady assets built on OpenUSD, giving 3D content the properties needed for physical AI simulation and virtual testing.

Software Makers Build With Omniverse Libraries
Software makers including SideFX and PTC, as well as startups ForgeCAD, Lightwheel, Moonlake AI and Palatial, are among the first to adopt and build with Omniverse libraries, now part of NVIDIA Agent Toolkit.

SideFX is using OpenUSD workflows, as well as ovrtx and ovphysx libraries, to explore how agents can help integrate Omniverse libraries into its Houdini procedural 3D content creation workflows, giving technical artists a path to generate, test physics and prepare content for simulation.

“Procedural 3D creation is essential to building the complex, controllable worlds needed for simulation, robotics and industrial AI,” said Kim Davidson, president and CEO of SideFX. “With NVIDIA Omniverse libraries and OpenUSD, SideFX is exploring how agent-ready tools can support Houdini workflows, helping technical artists review, test and prepare procedural content for simulation while staying in control of the creative process.”

The PTC Onshape CAD and product data management (PDM) platform is using OpenUSD and ovrtx to connect cloud-native design workflows with physical simulation, helping product design content stay connected with CAD, PDM, collaboration and simulation workflows.

“Engineering teams are seeking more connected ways to design, collaborate and simulate throughout the development process,” said Neil Barua, president and CEO of PTC. “PTC’s work with NVIDIA supports that broader vision, while NVIDIA Omniverse libraries help enable simulation-ready workflows that bring validation and testing closer to where products are designed.”

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On display at SIGGRAPH, “SimReady” Blender is a sample workflow built in Blender with NVIDIA Omniverse libraries and NVIDIA NemoClaw™, showing how software makers can add agent-ready simulation capabilities — including NVIDIA RTX sensor simulation, physics and validation — into existing 3D applications while keeping creators in control. This is now openly available as a blueprint for integrating Omniverse libraries in Blender.

The demo also previews how these workflows, built with Omniverse libraries as part of NVIDIA Agent Toolkit, can run locally, from compact RTX-powered systems with NVIDIA RTX Spark™ to NVIDIA GB300-powered systems with NVIDIA DGX Station™. RTX Spark systems will be available this fall from ASUS, Dell Technologies, HP, Lenovo, Microsoft Surface and MSI, with models from Acer and GIGABYTE to follow. DGX Station systems are available to order from ASUS, Dell, GIGABYTE, HP, MSI, Supermicro and Exxact.

Startups, including those part of the NVIDIA Inception program, are also using Omniverse libraries and skills to add agent-assisted asset and scene preparation workflows. Palatial is using Omniverse CAD-to-SimReady skills to automate the creation and validation of SimReady assets at scale from CAD inputs. Lightwheel is using Omniverse Content Agents powered by OpenUSD in its SimReadyGen technology to generate physically accurate SimReady assets from text prompts.

ForgeCAD and Moonlake AI are exploring agent-driven 3D content workflows that use Omniverse capabilities to help generate, augment and prepare assets for physical AI simulation.

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Wowza Launches Video Intelligence Framework to Turn Any Live Stream into Real-Time Action on Your Terms

Globe Newswire

July 21, 2026

Wowza Launches Video Intelligence Framework to Turn Any Live Stream into Real-Time Action on Your Terms

The framework addresses a largely untapped market where billions of hours of live video go unanalyzed – often in situations where real-time action is critical

Wowza, whose streaming software powers more than 35,000 video deployments and 200,000 running server instances across 170-plus countries, announced the general availability of the Wowza Video Intelligence Framework (VIF)^®: the intelligence layer for live video.

VIF transforms live video into real-time intelligence. Built directly into Wowza Streaming Engine, it continuously analyzes live camera feeds, detects what matters, and turns those insights into actions by alerting operators, annotating video, and triggering automated workflows across the systems organizations use every day.

Building on VIF’s ability to transform live video into real-time intelligence, Wowza is also partnering with NVIDIA to introduce real-time video authenticity detection. By integrating NVIDIA’s Synthetic Video Detector (SVD), VIF will enable organizations to identify synthetic and manipulated content directly within live video streams, bringing the world’s most accurate AI-generated video detector into production environments. As part of Wowza’s Video Compliance offering, this capability is built natively into VIF and can be deployed on premises, at the edge, in the cloud, or in hybrid environments. Together, Wowza’s flexible deployment platform and NVIDIA’s industry-leading AI enable organizations to verify the authenticity of live video at enterprise scale while keeping sensitive video entirely within their own infrastructure, delivering a new standard for trusted, compliant, and sovereign AI-powered video.

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Turning Billions of Cameras Into Intelligent Sensors

Organizations have already made significant investments into cameras, video networks, and streaming infrastructure. With more than one billion cameras deployed globally and over 99% of footage never watched, most video investments produce little real-time operational value.

VIF changes this by transforming live video into real-time intelligence that detects, alerts, annotates, and takes action automatically. Instead of relying on people to watch screens, organizations can identify critical events as they happen and integrate those insights directly into operational workflows.

With VIF, organizations unlock the full value of the video infrastructure they already own. Cameras stop being passive recording devices and become intelligent sensors that improve security, automate operations, reduce risk, and enable faster, data-driven decisions.

VIF Brings Intelligence to Live Video for Real-Time Action

VIF transforms live video into real-time intelligence. Built directly into Wowza Streaming Engine, it continuously analyzes live video streams, detects what matters, and turns those insights into action by alerting operators, annotating events, and triggering automated workflows. Organizations can deploy their own AI models or third-party models, including NVIDIA’s Synthetic Video Detector (SVD), on the infrastructure they already own, enabling real-time intelligence while keeping video, data, and AI under their control.

“Our vision has always been that video will become the primary source of data for understanding the world,” said Krish Kumar, CEO of Wowza. “For more than two decades, we’ve helped organizations deliver video wherever they need it. Today, with more than 200,000 Wowza instances running worldwide, VIF represents the next evolution of that platform. Instead of simply transporting and storing video, VIF enables organizations to understand it, take action on it, and turn every live stream into a source of real-time operational intelligence. That’s why we’re proud to partner with NVIDIA to integrate the world’s most accurate AI-generated video detector into VIF, extending the platform with real-time video authenticity and compliance capabilities that customers can deploy anywhere without compromising control of their data.”

Built for Organizations That Need Flexibility, Cost Control, and AI Sovereignty

VIF is built for organizations that want the benefits of AI without giving up control of their infrastructure, data, or operating costs. Whether deployed entirely in the cloud, fully on premises, at the edge, in an air-gapped environment, or as a hybrid architecture, VIF gives customers the freedom to deploy AI where it makes the most technical, operational, and financial sense.

Unlike cloud-only AI services, VIF allows organizations to run AI models locally. Video never needs to leave the customer’s environment, giving organizations complete control over sensitive data while dramatically reducing ongoing inference and token costs. Customers can leverage their own GPU infrastructure and run models offline, eliminating dependency on external AI services and enabling real-time intelligence even in disconnected environments.

For organizations where security, compliance, latency, and cost matter, VIF delivers enterprise AI without compromising flexibility or sovereignty.

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Key capabilities include:

Deploy anywhere – Run VIF in the cloud, on premises, at the edge, air-gapped, or in a hybrid architecture using the same platform.
Control your costs – Run AI inference locally on your own infrastructure to significantly reduce or eliminate recurring token and cloud inference costs.
Complete data sovereignty – Video, metadata, models, and AI outputs remain under your control, helping meet strict compliance and regulatory requirements.
Offline AI inference – Continue analyzing video even without internet connectivity or access to external AI services.
Air-gapped by design – No telemetry, no runtime license phone-home, and no external dependencies after deployment.
Leverage existing infrastructure – Deploy on existing servers, GPUs, and edge devices without replacing your current video environment.
Model freedom – VIF is model-agnostic. Use Wowza’s production-ready models, deploy your own trained models, or integrate third-party models such as NVIDIA’s Synthetic Video Detector (SVD). As AI advances, new models can be adopted without changing the underlying platform.

From federal agencies and defense organizations to healthcare, financial services, utilities, and industrial operators, VIF gives organizations the flexibility to deploy AI on their own terms, maintaining complete control over where AI runs, how data is managed, and how costs are optimized. The result is a future-proof AI platform that eliminates vendor lock-in, minimizes token costs, and gives customers full ownership of their video intelligence strategy.

Built for Developers, Partners, and Platform Builders

VIF is built on the same APIs, SDKs, and extension frameworks that developers already use to customize and extend Wowza. This allows platform providers, systems integrators, and software developers to embed video intelligence directly into their own products and build custom detection-to-action workflows without being constrained by black-box AI platforms or rigid templates.

Whether it’s triggering business workflows, integrating with existing VMS, PSIM, ERP, CRM, or IoT platforms, automating alerts, orchestrating downstream actions, or creating entirely new AI-powered applications, VIF provides the building blocks while allowing partners to maintain complete control over the user experience and business logic.

By building on Wowza’s proven APIs and developer ecosystem, partners can accelerate development, reduce integration complexity, and focus on creating value-added applications instead of building and maintaining the underlying video infrastructure. This enables them to deliver highly customized, intelligent video solutions that evolve alongside their customers’ requirements and advances in AI.

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Wowza Deploys Synthetic Video Detector With NVIDIA

Globe Newswire

July 21, 2026

Wowza Deploys Synthetic Video Detector With NVIDIA

Wowza’s Video Intelligence Framework brings real-time Synthetic Video Detection – powered by NVIDIA’s Synthetic Video Detector – to its 35,000 deployments worldwide

Wowza, whose media server powers more than 35,000 video deployments across 170-plus countries, announced its plans to distribute the NVIDIA Synthetic Video Detector (SVD) through the Wowza Video Intelligence Framework (VIF)®. The integration makes NVIDIA Media2’s, best-in-class, state-of-the-art synthetic-video detection available on live video streams – running on-premises, at the edge, in hybrid configurations, or fully air-gapped – so the organizations most exposed to synthetic media can detect AI-generated video in real time, on NVIDIA AI infrastructure they already own.

The problem: the systems that protect us run on video that can now be synthetic

Synthetic video has crossed the threshold from novelty to risk. Surfshark found that AI-generator-enabled fraud losses reached roughly $410 million in the first half of 2025 alone, and in a survey Gartner released in September 2025, 62% of organizations said they had faced a synthetic media attack in the prior 12 months. The tools to create a convincing synthetic version now sell for as little as $20, so the threat is cheap, fast, and accelerating.

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The exposure is most acute in exactly the sectors that cannot afford to be wrong:

Media and broadcast: Synthetic video impersonating public figures have driven more than $400 million in losses (Surfshark), and content-provenance standards show where a clip came from, but not whether it has been altered.
Government and public trust: Gartner predicts that by 2028, 40% of government organizations will establish dedicated “TrustOps” functions to counter synthetic media impersonation and disinformation-as-a-service.
Public safety: In April 2026, a Florida man was arrested after presenting a sheriff’s deputy with an AI-generated video of a fabricated crime; area agencies went on alert as fake footage began triggering unnecessary emergency responses.
Financial services and enterprise: Gartner predicts that by 2026, 30% of enterprises will no longer trust identity verification in isolation because of synthetic media attacks on biometrics.

The solution: NVIDIA’s SVD detection model, distributed by Wowza, running where the video already lives

NVIDIA SVD is delivered as an NVIDIA NIM microservice, giving customers a standardized way to deploy optimized AI inference across supported NVIDIA infrastructure. Integrated with Wowza VIF, SVD can run where live video already resides – on-premises, at the edge, in hybrid environments, or fully air-gapped. With 35,000+ deployments and 200,000+ running instances, Wowza is embedded in everything from spacecraft to race cars to sub-sea monitoring systems. Together, NVIDIA SVD and Wowza VIF assist with both detection and deployment, delivering the power of NVIDIA’s detection technology through the media server organizations already trust.

“For more than twenty years, Wowza has made video run wherever our customers need it, on-premises, at the edge, air-gapped, and in environments where failure is not an option. NVIDIA built the best synthetic-video detector in the world. We built the layer that puts it everywhere it’s needed. Together, we’re giving the organizations that protect people the ability to trust what they’re seeing, in real time, on their own hardware.” – Krish Kumar, CEO, Wowza

“Bringing real-time AI across media workflows, from creation and streaming to verification and response, is critical for video security. By integrating NVIDIA’s synthetic video detection, Wowza is bringing content authenticity directly into the stream, so organizations can identify AI-generated content as it appears while keeping sensitive video on their own infrastructure.” – Richard Kerris, Vice President of Media & Entertainment, NVIDIA

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What the solution means for customers

Proven accuracy. Rather than the surface flaws newer generators are already fixing, NVIDIA’s SVD reads the statistical fingerprints AI generator leaves in a video’s frequency content. That makes it durable: it works on compressed, streamed footage and provides a probabilistic score at a frame level. The approach won the 2025 SAFE Challenge at ICCV and was published at NeurIPS 2025.

Deploy anywhere. SVD ships as an NVIDIA NIM microservices, part of NVIDIA AI for Media with the deployment freedom VIF delivers across Wowza’s footprint in 170-plus countries – making the collaboration a natural fit for both Wowza and NVIDIA customers.

Secure by design. Detection runs inside the customer’s network on their own NVIDIA AI infrastructure; footage, models, and outputs never leave the organization’s control. VIF supports fully air-gapped operation with no telemetry and no license phone-home at runtime, and encrypts all external-facing channels. For organizations bound by data sovereignty, this is the difference between being able to deploy synthetic-video detection and not being able to deploy it at all.

Lower TCO. SVD is TensorRT-optimized for the NVIDIA GPUs Wowza customers already operate, so detection is added with no rip-and-replace and no new datacenter GPU purchase.

Use cases

Government and public sector. Where impersonation of officials and disinformation-as-a-service erode institutional trust, SVD runs on-premises to support verification at the point of ingest.
Public safety. Facing air-generated emergency video and fabricated crime footage, teams screen inbound video before responders act.
Financial services. Flag synthetic executives on video calls and synthetic-video identity attacks with detection that runs inside the enterprise, satisfying data-residency rules.
Broadcast and media. Verify footage authenticity in-stream before it goes live.
Critical infrastructure. Run edge detection on live monitoring feeds – on the operator’s own hardware – to catch ai-generated footage or replayed surveillance video before it masks a real event.

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Hinge Marketing Joins Brandi AI’s Global Agency Partnership Program to Help PR and Marketing Clients Strengthen Trust, Recognition and Visibility Across Generative AI Platforms

PRNewswire

July 21, 2026

Hinge Marketing Joins Brandi AI's Global Agency Partnership Program to Help PR and Marketing Clients Strengthen Trust, Recognition and Visibility Across Generative AI Platforms

New partnership enables Hinge Marketing to deliver greater client value by helping brands understand, measure and improve how they appear in AI-generated answers on ChatGPT, Gemini, Claude, and Perplexity

Hinge Marketing, a leading branding and marketing firm for professional services, and Brandi AI™, the industry’s most comprehensive, intelligence-driven platform for enterprise AI visibility and Generative Engine Optimization (GEO), jointly announced a new partnership. Hinge Marketing has joined the Brandi Agency Partnership Program, a global initiative empowering agencies to help clients strengthen their presence and authority in AI-generated answers.

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As generative AI reshapes how audiences discover and evaluate brands, agencies have a new responsibility: ensuring their clients are visible and trusted where decisions now begin. Through its partnership with Brandi AI, Hinge Marketing will help clients uncover how their brands are represented across AI platforms, identify opportunities to strengthen credibility and translate that insight into lasting market trust.

“With Brandi AI, we are able to give our clients the deep insights they need to understand how and why they appear in AI-generated answers,” said Karl Feldman, Managing Partner at Hinge Marketing. “Brandi AI equips our team to help clients build visibility even as today’s AI tools and buyer behavior evolve. In fact, our clients are already seeing significant improvements in AI search performance. One client doubled its overall GEO awareness in less than three months. Advanced tools like Brandi AI allow us to position firms for success in generative engines like Gemini, ChatGPT and Claude so they can outcompete the field in an accelerating marketplace.”

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“Agencies partnering with Brandi AI are changing the game for how brands create value in the AI era,” said Leah Nurik, co-founder and CEO of Brandi AI. “Together, we’re helping clients to truly understand how their brands are seen, cited and trusted by AI—and to turn those insights into stronger, more authentic visibility in AI-driven discovery.”

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8×8 Delivers Flexible, Consumption-Based UC Solution for Direct Resell Partners with 8×8 Small Business

Business Wire

July 21, 2026

8x8 Delivers Flexible, Consumption-Based UC Solution for Direct Resell Partners with 8x8 Small Business

New Offering Gives Direct Resell Partners a Flexible Way to Serve the Small and Medium Business (SMB) Market – With No Annual Licences, No Fixed Seat Counts, and No Requirement to Bundle Tools Customers Don’t Need

8×8, Inc., a leading global business communications platform provider, has launched 8×8 Small Business, a new self-serve, consumption-based offering that gives direct resell partners more flexibility to win and serve small and medium businesses (SMBs), with no fixed seat counts, annual licences, or obligation to bundle tools their customers don’t need.

8×8 Small Business is built for companies requiring fewer than 100 users. It includes the same core capabilities as the 8×8 unified communications platform, including global calling, meetings, chat, compliance, analytics, CRM integration, and Microsoft Teams Phone integration, but companies only pay for what they need. To better serve the SMB market, direct resell partners can deploy and provision users in as little as five days. In addition, direct resell partners also have access to enablement, co-branded demand-generation materials, and support ready from day one.

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Developed alongside 8×8’s partner community by incorporating their feedback and insights, 8×8 Small Business now gives direct resell partners two ways to meet the needs of their customers. The offering is currently available to direct resell partners in the UK, the Republic of Ireland, and Australia.

“Resellers want something that is flexible, supports fast provisioning, and provides the same great capabilities of an enterprise UCaaS platform,” said Jamie Snaddon, EMEA Managing Director at 8×8, Inc. “So we built something different. In what we believe is an industry first, we’ve broken out of the traditional UCaaS packaging so partners can meet customers exactly where they are, on a self-serve, flexible, and profitable basis.”

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Partner feedback signals a strong market fit

Early responses from 8×8’s resell partners show that the solution has been working for channel partners and their customers.

“The support from the 8×8 team has been outstanding,” said Tony Capewell, Technical Director at Your Cloud Works Ltd. “It’s rare to find an enterprise-grade solution that keeps partnership mechanics simple. The consumption model and single point of sales and technical support have made a real difference for us.”

“The support we’ve received from all channels within 8×8 has been second to none,” said John Redmond, Director at Cloudline. “8×8 simplifies the onboarding process for our customers, and flexibility of the 8×8 portfolio ensures we always have the right solutions for our clients and we in turn can scale our business.”

8×8 Small Business is available to direct resell partners alongside the existing partner experience that allows partners to grow customers with 8×8 Engage, 8×8 Contact Center, 8×8 AI Studio, and other solutions. For partners the choice is to see if their customers and potential customers are better served by the subscription model or the new small business model.

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FreeCast Enhances Zer0Gap™ Advertising with Proprietary Next-Generation AI Forensics, Redefining Precision Audience Targeting for Connected TV Advertisers

Business Wire

July 21, 2026

FreeCast Enhances Zer0Gap™ Advertising with Proprietary Next-Generation AI Forensics, Redefining Precision Audience Targeting for Connected TV Advertisers

FreeCast, Inc. , a provider of streaming television technologies and platform-as-a-service (PaaS) solutions, highlighted the strategic vision behind its proprietary Zer0Gap™ Advertising platform, an AI-driven advertising ecosystem designed to help advertisers improve audience targeting by leveraging richer consumer intelligence before campaign delivery.

The announcement comes amid increasing industry scrutiny of streaming ad performance. The billions of advertising dollars that have shifted to Connected TV platforms have only further called audience measurement and the ability to connect ad impressions with actual transactions into question. FreeCast’s solution uses its own unique “experiential” audience data with proprietary AI to create a system designed to deliver real world business performance, not just numbers on a dashboard.

“Artificial intelligence is not the problem,” said William Mobley, Founder and CEO of FreeCast. “But in some cases, you do go from a simple ‘garbage in, garbage out’ problem to an error rate that compounds across a multi-step process. But by the same token, when you start out with superior data, that advantage is magnified, and that’s where our platform sets itself apart.”

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Unlike traditional programmatic advertising, which commonly relies on a relatively limited set of audience signals such as viewing behavior, device identifiers, contextual content, or demographic segments, Zer0Gap is designed around what FreeCast believes is a more comprehensive approach to audience qualification.

Rather than beginning with available advertising inventory, Zer0Gap first evaluates whether an advertising opportunity aligns with an advertiser’s desired customer profile using proprietary AI models and multiple layers of consumer intelligence. Depending on campaign objectives and available data, those models may incorporate a broad combination of behavioral, geographic, demographic, household, contextual, and other qualifying signals intended to improve audience relevance before media activation.

Marketing Technology News: Idle data is as good as no data

Once qualified, campaigns can be delivered through Connected TV (CTV), streaming television, and digital programmatic channels utilizing campaign-specific targeting strategies.

FreeCast believes this approach is particularly well suited for “locally dominated” performance-oriented advertisers, including home services, healthcare, legal, professional services, regional retailers, automotive, and other organizations seeking qualified customer acquisition rather than broad impression volume.

The platform also supports multiple advertising strategies, including:

AI-assisted audience qualification (deep forensics)
Hyper-targeted household delivery
Geographic and demographic campaign optimization
Dynamic Ad Insertion (with multiple more macros)
National and local programmatic inventory
First-party campaign analytics and optimization

FreeCast believes many current AI advertising initiatives focus primarily on automating media transactions rather than improving the quality of audience selection. As AI adoption accelerates across the advertising ecosystem, the Company believes long-term competitive advantage will increasingly depend on proprietary consumer intelligence, high-quality data, and accountable campaign execution rather than automation alone.

“Advertising has never been about delivering the most ads,” Mobley added. “It’s about delivering the right advertisement to the right consumer at the right moment. We believe that starts with better intelligence, not simply more automation.”

Zer0Gap Advertising AI modules form part of FreeCast’s broader technology ecosystem, which are also included across its Platform-as-a-Service (PaaS) offerings, SmartGuide™, YouBundle™, MediaPay™, and other AI-enabled technologies serving streaming television operators, broadband providers, mobile operators, municipalities, hospitality providers, broadcasters, and enterprise partners worldwide.

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Trade at Your Fingertips: Ecer.com Ushers in a New Era of Mobile Cross-Border Commerce

MTS Staff Writer

July 21, 2026

Trade at Your Fingertips: Ecer.com Ushers in a New Era of Mobile Cross-Border Commerce

Leveraging AI and mobile innovation, the 17-year B2B pioneer empowers global trade by breaking time zones, language barriers, and geographical boundaries.
A single smartphone is reshaping how global trade connects. Driven by the rapid evolution of the mobile internet and artificial intelligence, cross-border commerce is undergoing a paradigm shift—moving away from traditional desktop-reliant workflows and offline communication toward highly agile, hyper-efficient mobile-first operations. For export-oriented enterprises worldwide, breaking through the barriers of time, space, and language to optimize global response rates has emerged as the definitive frontier in digital expansion.
As a digital trade powerhouse with 17 years of deep expertise in the cross-border B2B sector, ECER is aggressively spearheading this mobile transition. By seamlessly fusing mobile platforms, AI technology, and advanced digital tools, Ecer.com enables businesses to connect with international buyers anytime, anywhere, dramatically accelerating international market expansion.

Marketing Technology News: MarTech Interview with Miguel Lopes, CPO @ TrafficGuard

Breaking Time Zones via Ubiquitous Mobile Connectivity
Historically, international transactions have been heavily bottlenecked by time-zone differences. Valuable inquiries from overseas buyers frequently lapsed or were lost entirely while waiting hours for a desktop-tied representative to log on. Today, powered by advanced mobile architecture and AI capabilities, businesses can achieve instantaneous customer engagement, making global communication radically efficient.
Through its integrated mobile suite and AI-driven intelligent customer service, Ecer.com empowers suppliers with 24/7 business opportunity capturing. Overseas buyers can initiate inquiries at any moment, and sellers can instantly access client requirements directly via their mobile devices, substantially increasing lead conversion and transaction velocities.

Digital Immersive Showrooms: Instilling Trust Across Borders
Building trust remotely remains one of the most significant hurdles in international procurement. Ecer.com circumvents this challenge through state-of-the-art digital visualization technologies, including 360-degree panoramic factory tours and immersive VR product presentations. Overseas buyers no longer need to undertake costly, time-consuming international travel to conduct extensive site inspections; instead, they can gain an intuitive, transparent understanding of a supplier’s manufacturing environment, precise product specifications, and production capacity.
This deployment of digital showcasing slashes procurement decision-making costs, simplifies remote factory auditing, and accelerates the trust-building lifecycle between international buyers and suppliers.

Marketing Technology News: Is the Traditional CDP Already Out of Date?

AI Empowerment: Leveling the Playing Field for SMEs
Language and specialized domain communication barriers have long hindered small and medium-sized enterprises (SMEs) from expanding effectively overseas. Ecer.com’s proprietary AI translation and intelligent communication system equips companies to navigate multi-language dialogues and highly technical discussions flawlessly, instantly bestowing them with global service capabilities.
A case in point is Qingdao KaFa Fabrication Co., Ltd. that previously struggled to penetrate the Latin American market due to a lack of specialized Spanish-speaking personnel, resulting in low communication efficiency. After integrating Ecer.com’s intelligent translation system, the company achieved rapid, high-fidelity processing of foreign inquiries and technical exchanges, exponentially boosting its efficiency in acquiring and retaining international clients.

From Standalone Mobile Tools to an Intelligent Ecosystem
The mobile transformation championed by ECER extends far beyond changing daily operational tools—it marks a comprehensive architectural upgrade of foreign trade business models. Centering on the holistic needs of businesses looking abroad, Ecer.com has converged product display, customer relationship management, intelligent matchmaking, and targeted marketing into a unified digital ecosystem. This integration helps enterprises optimize their entire business lifecycle, from original client discovery to long-term sustainable operations.
Looking ahead, as AI, the mobile internet, and big data continue their exponential growth, cross-border commerce will become increasingly intelligent and friction-free. Ecer.com remains fully committed to driving the digital evolution of international trade, empowering more enterprises to seamlessly interface with the global marketplace through mobile innovation and achieve highly efficient international growth.

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visualAI Launches discoverGPT, an MCP-Native AI Discovery Platform for Commerce

MTS Staff Writer

July 21, 2026

visualAI Launches discoverGPT, an MCP-Native AI Discovery Platform for Commerce

One unified REST API and a 24-tool MCP gateway power AI-native search, data quality, agentic feeds, and virtual try-on; free for the first 500 developers.

visualAI retail solutions, inc today announced the launch of discoverGPT, an AI discovery platform built for the agentic commerce era. discoverGPT gives developers and agencies one credential and one canonical product catalog behind a unified REST API and a 24-tool Model Context Protocol (MCP) gateway, covering the full discovery loop: onsite AI-native search, product data quality, universal offsite agentic feeds, and virtual try-on.

Keyword search has not kept pace with how people shop. Shoppers describe what they want in natural language, search with images, and increasingly ask AI agents such as ChatGPT, Gemini, and Perplexity to find products for them. ChatGPT alone handles an estimated 50 million shopping queries a day, according to OpenAI research, and AI-referred traffic converts at roughly five times the rate of organic search, 14.2% versus 2.8%, per the Apollo AI Search Benchmark. Adobe’s Q3 2026 data shows AI-driven retail traffic up 138% year over year.

Marketing Technology News: MarTech Interview with Miguel Lopes, CPO @ TrafficGuard

“Discovery didn’t migrate, it doubled,” said Joe Monastiero, Founder and CEO of visualAI. “Shoppers still start on the storefronts they trust, and a merchant’s own site remains their highest-intent, highest-margin surface. But they’re also asking AI agents to find products, and most catalogs are invisible to those agents. discoverGPT gives developers one platform to win on both fronts, on the merchant’s terms, without handing their brand or their customer relationship to somebody else’s marketplace.”

discoverGPT connects a merchant’s catalog once and makes every capability available immediately, over the same API, against the same data:

– Search: trimodal product discovery combining natural language, precise color, and image similarity in one flow.
– Data Quality: AI-driven product data cleaning, enrichment, and completeness scoring that repairs bad titles and missing attributes at the source.
– Agentic Feeds and GEO: machine-readable feeds (JSON-LD, llms.txt, UCP/ACP) that make a catalog readable to agents like ChatGPT, Gemini, and Perplexity, with visibility tracking into how AI agents see the store.
– Virtual Try-On: AI image composition with digital twin technology that lets shoppers see products on themselves in seconds.

Marketing Technology News: Is the Traditional CDP Already Out of Date?

The platform is MCP-native from day one. Any MCP-aware host, including Claude, ChatGPT, Cursor, or a custom agent, can point at the discoverGPT gateway and discover all 24 tools automatically, with no custom integration code.

discoverGPT is platform-neutral by design. Catalogs can come from Shopify, Salesforce, Magento, BigCommerce, WooCommerce, custom PIMs, or flat CSV exports, all mapped into one canonical schema through a free in-browser Column Mapper.

The platform runs on more than 350,000 lines of AI-native infrastructure code, not a wrapper around a third-party model. The underlying engine is already live in production on real shopper traffic: shopperGPT, the trimodal search capability discoverGPT exposes over REST and MCP, is in the Shopify App Store and running on visualAI’s Founding Merchant Partner, Cassie’s Kurations, at cassieskurations.com, alongside the studioGPT virtual try-on extension. The core technology is patent pending (34 claims, USPTO Application 19/211,109).

The Starter tier is free for life for the first 500 developers, with full REST and MCP access, no credit card required. An API playground with a shared demo catalog lets developers make their first call in minutes.

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FirstHive CDP Re-defines Enterprise CX with Eddie AI – Transforming Customer Intelligence Into Decisive Revenue Actions

MTS Staff Writer

July 21, 2026

FirstHive CDP Re-defines Enterprise CX with Eddie AI - Transforming Customer Intelligence Into Decisive Revenue Actions

FirstHive launches Eddie, an Agentic AI engine that autonomously converts unified customer data into revenue-driving decisions.

FirstHive today announces the launch of ‘Eddie’ – The Agentic AI engine that autonomously transforms data into decisive revenue actions. This signals the company’s evolution from a customer data platform into a full-stack Enterprise Data Decisioning and Intelligence Engine, that not only understands an organisation’s data, but reasons through it, makes decisions, and drives outcomes autonomously.

Eddie acts as the brain of the CDP, proactively orchestrating decisions and optimizing growth across fragmented enterprise stacks with built-in governance, data security and oversight.”

— Aditya Bhamidipaty

The launch represents a fundamental shift in what enterprise data infrastructure can do. FirstHive is no longer a platform that just consolidates data or bridges systems, it is one that can think & act for the enterprise. Eddie operates at the core of this evolved platform, bringing together deep vertical intelligence, real-time identity resolution, and autonomous decisioning into a unified omni-channel capability that enterprises can deploy to achieve their most complex, high-stakes business growth objectives.

Marketing Technology News: MarTech Interview with Miguel Lopes, CPO @ TrafficGuard

“This is not just an upgrade – it is an entirely new category,” said Aditya Bhamidipaty, Founder and CEO of FirstHive. “Enterprises need partners that deliver revenue outcomes, not more tools. Eddie is the autonomous intelligence layer that turns FirstHive into the Agentic Growth Platform. Built natively on our unified customer knowledge graph with vertical context, business objectives, real-time behavior, intent, and propensity, Eddie acts as the brain of the CDP, proactively orchestrating decisions and optimizing growth across fragmented enterprise stacks with built-in governance, data security and oversight.”

What makes Eddie distinct is that it is not a layer added on top of existing infrastructure – it is the very core of the platform itself. Eddie draws from FirstHive’s vertical AI models, its enterprise-grade identity intelligence, and its compliance architecture to make decisions that are contextually informed, industry-specific, and explainable.

Marketing Technology News: Is the Traditional CDP Already Out of Date?

“Enterprises have spent years investing in data. Eddie is what makes that investment finally pay off at the speed and scale the business actually needs,” said Vishal Sukheja, CPO at FirstHive.

Eddie is now LIVE. To explore what the platform can do for your enterprise, visit www.firsthive.com

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Argos Multilingual Names Mitchell Ison VP & General Manager, Frontier AI Data Services for Argos Data

MTS Staff Writer

July 21, 2026

Argos Multilingual Names Mitchell Ison VP & General Manager, Frontier AI Data Services for Argos Data

AI industry leader Mitchell Ison joins Argos Data to scale multilingual model evaluation, post-training data and expert annotation for enterprise AI teams.

Argos Multilingual today announced that Mitchell Ison has joined Argos Data as VP & General Manager, Frontier AI Data Services. Ison joins Argos Data following go-to-market leadership roles at AI data companies including Labelbox and Sama. In his new role, he will lead Argos Data’s continued expansion across model evaluation, human preference and post-training data, red-teaming support, and expert annotation for AI teams building systems that must perform reliably across languages, markets, and complex real-world use cases.

We have spent 30 years building the linguistic and quality infrastructure that this market now urgently needs, and Argos Data is how we put it to work for organizations building AI on a global scale.”

— Alexander Ulichnowski, CEO of Argos Multilingual

Argos Data, the AI data services division of Argos Multilingual, combines advanced AI data and evaluation workflows with the company’s global network of vetted linguists, subject-matter experts, and quality infrastructure built over three decades of multilingual delivery. This foundation enables Argos Data to support frontier AI labs and enterprise AI teams with the human insight, domain expertise, and operational rigor required to evaluate, improve, and scale AI systems globally.

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“AI development is moving quickly from experimentation into real-world execution, and the frontier is increasingly defined by the quality of the data, evaluation, and human expertise behind these systems,” said Ison. “Argos Data brings together deep multilingual expertise, human evaluation capabilities, and proven operational delivery to help AI teams build, evaluate, and improve models for global users. I’m excited to help scale the business and position Argos Data as a trusted partner for teams building the next generation of AI.”

Marketing Technology News: Is the Traditional CDP Already Out of Date?

“The next wave of AI value is global, and global means multilingual by definition,” said Alexander Ulichnowski, CEO of Argos Multilingual. “Bringing Mitch in to lead Argos Data is a clear signal of where we’re investing. We have spent 30 years building the linguistic and quality infrastructure that this market now urgently needs, and Argos Data is how we put it to work for organizations building AI on a global scale.”

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Thrive Media Group Named Best SEO & Web Design Agency in North Georgia for 2026

MTS Staff Writer

July 21, 2026

Thrive Media Group Named Best SEO & Web Design Agency in North Georgia for 2026

Thrive Media Group earns 2026 Best SEO & Web Design Agency in North Georgia for affordable, results-driven web design and SEO for second consecutive year.

Thrive Media Group, a leading digital marketing agency, has been recognized as the Best SEO & Web Design Agency in North Georgia for 2026 by BusinessMeritBoard.com™. This prestigious award highlights the company’s dedication to delivering top-tier digital marketing services that help businesses grow, rank higher on Google, and attract more customers.

We are incredibly honored to receive this recognition for two consecutive years.”

— Hallman, Owner

Specializing in custom, high-performing websites, Thrive Media Group provides a comprehensive suite of in-house solutions. Their capabilities span UX/UI web design, local SEO, branding, e-commerce development, Google Business Profile optimization, and professional videography. By combining advanced technical SEO with beautiful, user-focused design, the agency delivers turnkey marketing systems that consistently turn web traffic into measurable revenue.

Marketing Technology News: MarTech Interview with Miguel Lopes, CPO @ TrafficGuard

“This award, alongside our growing collection of 5-star Google reviews, is a direct testament to our team’s relentless focus on our clients’ success. In a rapidly changing digital landscape, our mission remains exactly the same: if our clients don’t succeed, we don’t succeed,” said Hallman, Owner and Lead Designer of Thrive Media Group.

Standing firmly behind their digital marketing expertise, Thrive Media Group continues to offer their industry-leading 90-day money-back guarantee on SEO services. If a client’s core search engine key performance indicators do not show clear improvement within the first 90 days, the service fee is fully refunded.

This client-first approach has helped the Calhoun-based agency maintain a perfect 5-star reputation on Google. Business owners frequently praise the team’s rapid responsiveness, transparent communication, and ability to deliver clear, data-driven outcomes.

“Thrive Media Group did an exceptional job getting our business looking sharp online and improving our search visibility,” noted a recent client review. “Their professionalism, customer focus, and attention to detail are second to none.”

Marketing Technology News: Is the Traditional CDP Already Out of Date?

The Business Merit Board™ evaluates organizations across multiple industries, selecting winners based on service quality, market adaptation, and proven client satisfaction. Securing the top spot for both 2025 and 2026 solidifies Thrive Media Group’s position as the leading authority for web design and search engine optimization in the North Georgia region.

In tandem with this regional recognition, Thrive Media Group is expanding its digital solutions with the upcoming launch of a new series of lightweight WordPress plugins designed specifically for makers, artisans, and e-commerce businesses. Engineered to eliminate backend bloat and increase operational efficiency, the intuitive plugin suite addresses critical software gaps for WooCommerce store owners.

The newly released lineup integrates seamlessly into existing WooCommerce ecosystems to streamline customer account management, secure payments, order processing, and inventory tracking.

The comprehensive plugin suite features several targeted solutions:

* Storefront Hub for WooCommerce creates polished WooCommerce customer account and support experiences with responsive navigation, reusable layouts, and clean shortcodes.

* Guest Order Account Linker for WooCommerce (Free) automatically connects WooCommerce guest orders to customer accounts after sign-in, at checkout, or via a manual scan.

* Simple Proof Manager for WooCommerce allows shop owners to easily send lightweight proof emails straight from their dashboard, complete with proof links, editable templates, and proof history tracking.

* Custom Checkout Links for WooCommerce generates secure payment links for custom products or services, routing customers safely through the standard WooCommerce checkout pipeline.

* Simple Shared Inventory for WooCommerce offers lightweight shared inventory tracking for made-to-order products or variations, automatically reducing shared stock when an order is completed.

* Tiered Pricing for WooCommerce adds lightweight, product-level quantity pricing tiers directly to WooCommerce without the need for a bulky discount engine.

“As an agency deeply rooted in web design and SEO, we continuously look for ways to optimize our clients’ digital infrastructure,” said Hallman. “We built these tools because e-commerce merchants and digital makers shouldn’t have to choose between adding vital site functionalities and maintaining fast, lightweight loading speeds. This suite solves real customer pain points cleanly.”

The new tools are available individually or as part of a curated Maker’s Essentials Bundle on the agency’s official developer shop.

To explore the entire plugin library, access live software documentation, or download the free account linking tool, visit the official plugin hub at https://thrivemediagrp.com/plugins/

In addition to their core agency services & plugins, Thrive Media Group provides a suite of free digital tools to help businesses analyze their current online performance, including a Google Review Link Generator, Link Tracking Builder, a Google Place ID Finder, and free comprehensive SEO audit.

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Nutshell CRM Announces New Leadership as Co-Founder, Andy Fowler, Steps Down as CEO

prweb

July 21, 2026

Nutshell CRM Announces New Leadership as Co-Founder, Andy Fowler, Steps Down as CEO

After 16 years building great CRM software, Andy Fowler is ready for his next mission. Allyssa Kelley-Brown steps in as President to lead Nutshell forward towards our most aggressive roadmaps yet!

A New Chapter for Nutshell

Today we’re sharing a meaningful moment in Nutshell’s story. After 16 years with the company and 6 years as CEO, Andy Fowler is stepping away from his role to begin his next chapter.

Thank you, Andy

It’s hard to overstate what Andy has meant to Nutshell. He helped found Nutshell over 16 years ago and helped build it into the CRM that thousands of small and mid-sized businesses rely on every day. Under his leadership as CEO, Nutshell grew its product, its team, and its reputation as a CRM that sales teams actually enjoy using—without the complexity and cost of enterprise software.

Marketing Technology News: MarTech Interview with Miguel Lopes, CPO @ TrafficGuard

More than any feature or milestone, Andy shaped how Nutshell shows up: honest, approachable, and genuinely focused on helping growing businesses succeed. That spirit is woven into everything we do.

Deciding to move on after this much time and investment is never simple, and Andy has approached it the way he’s approached everything here—thoughtfully, and with the company’s best interests first.

“Building Nutshell has been the honor of my career,” said Andy. “I’m incredibly proud of what this team has created and the businesses we get to serve every day. Allyssa is exactly the right leader to carry Nutshell into its next chapter, and I couldn’t be more confident about where the company is headed.”

Marketing Technology News: Is the Traditional CDP Already Out of Date?

Announcing our new President, Allyssa Kelley-Brown

This transition has been carefully and deliberately planned. Allyssa is not a new face at Nutshell—she’s been a driving force behind our growth as EVP of Commercialization, and she knows our customers, our team, and our mission deeply.

As President, Allyssa will lead Nutshell with the same commitment to our customers that has defined the company from the start. Her focus is squarely on what’s always mattered most: building a CRM that’s powerful enough to grow with you, simple enough that your team will actually use it, and priced so there are no surprises.

“I’m honored to step into this role and grateful for everything Andy has built,” said Allyssa. “Nutshell exists to help growing businesses sell smarter and build better relationships, and that mission isn’t changing. If anything, we’re more committed to it than ever.”

What this means for Nutshell Customers, Present and Future

If you’re a Nutshell customer, here’s the most important part: nothing about your experience changes. The product you rely on, the team that supports you, and the strategy guiding our growth all remain firmly in place. Leadership transitions like this one are a sign of a healthy, maturing company—and they happen best when the mission stays constant.

We’re excited about this next chapter. Thank you, Andy, for everything. And welcome, Allyssa, to your new role leading Nutshell forward.

Have questions or want to share a note for Andy or Allyssa? We’d love to hear from you. Reach out to our team anytime.

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Leadde AI Launches World’s First Business Video AI Agent to Transform Corporate Communication

PRNewswire

July 21, 2026

Leadde AI Launches World's First Business Video AI Agent to Transform Corporate Communication

Leadde AI announced the launch of its business video AI agent, the world’s first AI Agent designed specifically for commercial video production. Unlike generic AI video generators focused on entertainment or social media, Leadde AI helps enterprises, educational institutions, and professional organizations convert documents into controllable, auditable, and editable professional explanation videos in minutes.

Redefining Business Video Production

Traditional video creation requires teams to manually write scripts, record narration, edit footage, and manage translations—a time-consuming process that often bottlenecks corporate communication. Leadde addresses this challenge by deploying an AI Agent that autonomously handles the complete workflow: understanding content, organizing expression structures, and generating videos suited for real business scenarios including employee training, product explanations, customer education, compliance instruction, and organizational communication.

The platform supports one-click conversion from PDFs, PPTs, Word documents, SOPs, product manuals, training materials, and course content into structured, professionally narrated videos. As a powerful pdf to video converter, Leadde streamlines document-to-video transformation while maintaining accuracy and brand consistency. The platform offers this capability through AI study video maker, enabling seamless conversion of educational and training materials. Additionally, Leadde offers video translation capabilities across 120+ languages and accents, enabling multinational corporations and global teams to localize existing training and communication materials efficiently.

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Why Leadde Stands Apart

What distinguishes Leadde from pure generative video tools is its emphasis on content control, auditability, and editability. For business scenarios in insurance, healthcare, finance, manufacturing, and education—where accuracy and compliance are paramount—Leadde ensures all generated video scripts, narration content, and translations remain reviewable and adjustable by users. The AI Agent adapts output based on specific contexts, whether for training, education, or client communication, ensuring the right depth and tone for each use case.

“Leadde’s core value isn’t simply generating a video—it’s completing a business video communication task,” said Chase Yang, Founder and CEO of Leadde AI. “We’re transforming how organizations scale video production—from one-off projects into repeatable, compliant workflows.”

Proven Impact Across Industries

Early adopters have demonstrated significant efficiency gains. A leading global insurance group reported approximately 90% improvement in training video production efficiency, 70% reduction in costs, and a 10-fold expansion in video content scale after deploying Leadde for internal training and cross-regional employee communication. Similarly, a global industrial manufacturer is leveraging the platform to produce safety training and equipment operation videos for frontline workers across 100+ countries, ensuring standardized learning worldwide.

In higher education, professors are using Leadde with virtual avatars to convert lecture slides and course materials into explanation videos without repeated live recording. Healthcare experts are creating disease awareness and patient education content while maintaining full editorial control to ensure medical accuracy. For dynamic content needs, the platform’s fake breaking news video maker online generator enables rapid transformation of documents into timely video communications.

Marketing Technology News: Is the Traditional CDP Already Out of Date?

Built for Commercial Excellence

Leadde targets industries characterized by high document volumes, complex knowledge requirements, frequent training needs, and stringent compliance standards. By converting documents, manuals, and process specifications into scalable video assets, the platform enables organizations to communicate more effectively while preserving brand consistency and regulatory adherence.

For businesses ready to transform their video communication strategy, Leadde offers a smarter path forward—one where efficiency meets control, and AI serves genuine business needs. Visit https://leadde.ai to explore how Leadde can streamline your organization’s video production workflow.

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Beyond Dynamic Segmentation: What Generative Audiences Make Possible For Marketers

MTS Guest Author

July 21, 2026

Beyond Dynamic Segmentation: What Generative Audiences Make Possible For Marketers

As generative AI reshapes nearly every dimension of marketing operations, one of the most significant shifts is taking place in how audiences are defined, built, and kept current. Generative audiences are at the center of that shift.

Generative audiences are continuously updated, AI-generated segments that adapt in real time rather than on a fixed human schedule or set of business rules. They represent a meaningful departure from the rules-based and dynamic models most organizations rely on, and they’re one of the most significant opportunities available to sophisticated marketers right now.

McKinsey research finds that companies investing in AI are already seeing revenue uplift of 3–15% and a sales ROI uplift of 10–20%. Audience strategy is one of the highest-leverage places where that investment pays off. Static segments defined by fixed rules and refreshed on a schedule were well suited to a slower marketing environment. But as customer buying behavior grows more complex and new customer acquisition becomes more competitive, generative audiences offer a more responsive foundation for both.

According to EMARKETER and IAB data, identifying and segmenting audiences is now the top AI use case for both brands and agencies. In 2026, generative AI is poised to refine and update those audiences based on instantaneous performance indicators in ways that weren’t possible even 18 months ago.

Marketing Technology News: MarTech Interview with Theresa Pham, Head of Product @ Wayvia

Dynamic segmentation vs. generative audiences

The industry has been moving toward dynamic audience segmentation for some time. Rules-based systems now update audiences when conditions are met. Customer data platforms, master data management systems, and CRM platforms refresh segments as new data flows in. Behavioral triggers move users between cohorts in response to real signals rather than calendar schedules. Dynamic segmentation solved the staleness problem, at least partially.

The opportunity to go further is clear. Dynamic segmentation still depends on marketers defining the rules, and the model’s performance is bound by the speed of human analysis and the limits of the assumptions behind it. Audiences that were never contemplated at the outset of a program remain invisible.

Generative audiences change that equation across four dimensions. Rather than automating the execution of human-defined rules, the models identify the patterns themselves.

They process millions of signals simultaneously, delivering a level of fidelity that rules-based approaches cannot match.
They evaluate and test multiple modeling methodologies (i.e., regression, clustering, neural network approaches) to determine which method produces the strongest predictive output for a given use case.
They update continuously, operating at a speed no human can replicate.
And they surface new audience patterns in real time, including segments and personas that were never contemplated at the outset of the program.

According to McKinsey, generative AI’s advanced algorithms can leverage patterns in customer and market data to identify audience segments with unique traits that may have been overlooked in existing data. Then AI tools can generate tailored content for those segments at scale.

While dynamic segmentation helps marketers execute known strategies faster, generative audiences open the door to strategies that weren’t previously visible.

Preparing your company for generative audiences

Across industries, the organizations seeing the strongest early returns on AI investment treat data readiness as an ongoing discipline rather than a starting condition. What those organizations share is a commitment to treating data unification as a parallel workstream rather than a prerequisite, even as 98% of marketers using AI report at least one personalization hurdle.

Building toward generative audiences and continuous segmentation requires work on two fronts simultaneously: establishing the data foundation the models depend on and beginning to activate against it before that foundation is complete.

Build the foundation

Before AI can identify meaningful audience patterns, it needs clean, connected inputs. Marketers should:

Conduct a data health assessment. Audit how customer, transactional, and behavioral data flows across your ecosystem and identify where siloes exist. A clear picture of the gaps is the starting point for closing them.
Establish a unified customer identity framework. Generative audiences depend on recognizing the same customer across channels. Identity resolution creates the single, privacy-safe customer view that makes richer, more consistent audience activation possible.
Document your existing segmentation logic. The rules and audience definitions currently in place represent institutional knowledge that should inform the move toward continuous segmentation.

Start activating

With a foundation in progress, the next step is putting AI to work on specific, measurable business questions and building feedback loops that let the models improve over time. Marketers should:

Start with a propensity model tied to a defined business outcome. Whether the goal is churn reduction, conversion lift, or re-engagement, starting with a specific question keeps the first effort focused and makes ROI easier to demonstrate.
Use generative personas to enrich your segments. AI-driven personas draw on behavioral and predictive signals to surface what actually differentiates high-value customer groups, informing both targeting and messaging strategy.
Build measurement into the segmentation strategy. Cross-channel attribution and audience-level performance reporting are what allow generative audiences to become self-improving rather than just a smarter version of a static approach.

What is the marketer’s role in a generative audience strategy?

Generative audiences raise the bar for human judgment, and that is precisely what makes them one of the most significant career and business opportunities in marketing right now.

When AI handles pattern discovery and segment updates, marketers are freed to focus on the strategic questions that models cannot answer on their own. They can discover which business outcomes matter most, which customer behaviors are signals worth acting on, and how to translate data-driven audience intelligence into campaign narratives that actually resonate.

The organizations seeing the strongest results from continuous segmentation are the ones where human expertise and AI-driven intelligence operate in close coordination. AI surfaces patterns at scale and speed, while marketers bring the contextual knowledge and creative judgment that determine whether those patterns translate into meaningful growth.

For marketers willing to build toward that combination, generative audiences and continuous segmentation represent one of the most consequential investments in audience strategy available right now.

About the Author of this Article

Tom Zawacki is the CEO of Adswerve, Inc. – a data, analytics, media and measurement consultancy. He serves Brands and Agencies by delivering marketing solutions at the intersection of MarTech and AdTech that deliver enhanced impact.

About Adswerve

Adswerve helps marketers and agencies embrace innovation to create a positive impact to their businesses.

Marketing Technology News: Idle data is as good as no data

Xfinity Delivers Reliable, High-Speed Internet to Hancock and Glascock Counties, Georgia

Business Wire

July 21, 2026

Xfinity Delivers Reliable, High-Speed Internet to Hancock and Glascock Counties, Georgia

More Than 3,300 Homes and Businesses Gain Access to America’s Smartest and Most Reliable Converged WiFi Network for the First Time

Comcast’s Xfinity announced that more than 3,300 new homes and businesses in Hancock and Glascock counties, including the communities of Sparta and Gibson, now have access to multi-gigabit, symmetrical Internet from America’s smartest and most reliable converged network. Xfinity brings Internet, mobile, entertainment, and smart home services into one simple, seamless solution – giving customers more speed, savings, and control over their connected lives. Hancock and Glascock counties join more than 65 million homes and businesses nationwide with access to a network that fuels innovation, productivity, and everyday connection.

“Comcast’s investment in Sparta is a meaningful step forward for our community,” said R. Allen Haywood, Mayor of Sparta. “For years, our rural location has had limited access to reliable connectivity, making it harder to support residents and grow local businesses. After significant job losses in past decades, we are focused on rebuilding and attracting new industry. With improved infrastructure and access to the Internet, we are better positioned to drive economic development and create new opportunities.”

Marketing Technology News: MarTech Interview with Theresa Pham, Head of Product @ Wayvia

Residents can visit Xfinity.com and businesses should visit ComcastBusiness.com to see if their address is eligible for service. The expansions to Hancock and Glascock counties are part of the company’s latest investment in Georgia, which also includes expansions to Brantley County.

“We’re continuing to expand our network to connect more Georgians to reliable, high-speed Internet,” said Mike McArdle, Regional Senior Vice President, Comcast Big South Region. “The expansion of Xfinity’s network into Hancock and Glascock counties will help residents and businesses thrive with the connectivity needed for work, education, healthcare and everyday life, while giving many households access to broadband service for the first time.”

Xfinity Brings Full Suite of Residential Services to Hancock and Glascock Counties

Comcast is bringing its full suite of residential Xfinity services to Hancock and Glascock counties, including high-speed Internet, streaming, mobile, voice, and home security – delivering reliable, connected experiences for today’s consumers at home or on the go.

Xfinity Internet: Speed, Reliability, and Coverage. With multi-gig speeds, 99.9% reliability, and powerful WiFi that reaches every corner of the home, Xfinity powers streaming, gaming, and video calls – simply and seamlessly.
Xfinity Mobile: Most Reliable Network. Fraction of the Cost. Xfinity Mobile delivers reliable, lightning‑fast speeds – up to 1 Gig – at home and on the go. And now, new customers can get one line free for a full year when they sign up for a qualifying Xfinity Internet plan.
Xfinity TV: All Entertainment. One Powerful Platform. Xfinity brings together live TV, streaming, sports, and on-demand content in one easy-to-use experience. With the award-winning Xfinity Voice Remote, finding a show, channel, or game is fast, easy, and frustration-free.
Xfinity Home: Smart Security Made Simple. Xfinity Home combines advanced security and smart home automation in one easy-to-use platform. With flexible options for self or professional monitoring, it delivers peace of mind and control.

Comcast Business: Technology Solutions for Businesses of Any Size

Comcast Business delivers powerful, secure, and always-on connectivity tailored to meet the needs of businesses – whether small startups or growing enterprises. With fast, reliable Internet and advanced networking solutions like SD-WAN, cloud connectivity, and unified communications, Comcast Business helps organizations stay connected, protected, and ready to scale.

Marketing Technology News: Idle data is as good as no data

For businesses on the move, Comcast Business Mobile offers fast, dependable 5G, flexible data plans, and access to over 23 million WiFi hotspots nationwide. With features like 4K streaming, advanced spam call blocking, and twice-a-year phone upgrades, it’s a mobile solution designed to keep teams productive – wherever business takes them.

What It Means for the Hancock and Glascock Communities

Comcast’s commitment to communities goes beyond building the network and aims to increase economic mobility for local residents. In rural communities like Hancock and Glascock counties, where not every household is connected to broadband service, reliable Internet access can help connect residents to educational resources, healthcare services, employment opportunities, and online tools. That’s why Comcast created Internet Essentials, a broadband adoption program that offers eligible households low-cost, high-speed Internet service and affordable computers. Additionally, Comcast has made significant investments in organizations serving Hancock and Glascock counties, helping residents build digital skills, expanding access to WiFi-connected Lift Zones, and supporting programs that promote Internet adoption and connectivity.

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Why The Busch School of Business Standardized Its Sales Training on ZoomInfo

Business Wire

July 21, 2026

Why The Busch School of Business Standardized Its Sales Training on ZoomInfo

The business school of The Catholic University of America built ZoomInfo into its Sales Practicum course to close the gap between conceptual coursework and the hands-on skills new sales reps need.

ZoomInfo , the all-in-one AI GTM platform, has reported that The Busch School of Business at The Catholic University of America built ZoomInfo into its Sales Practicum course, and 72.5% of the prospects its students generated were judged outreach-worthy by corporate partners, up from 58% the previous semester without it, according to the school.

Founded in 2013, the Busch School runs a sales program built to prepare students to compete virtuously in the world of sales. It had a problem common to sales education: most of it is conceptual, teaching the strategy and leadership skills a rep needs years later rather than the foundational work of landing the first job and ramping fast. Strong graduates were entering the field without hands-on reps in the tools and daily tasks of modern selling.

The school set out to

Marketing Technology News: MarTech Interview with Theresa Pham, Head of Product @ Wayvia

close that gap. A Catholic University alum and former sales rep, who joined as a lecturer and the school’s Sales Partnership Program Manager, built the Sales Practicum course and went looking for tools that could teach real technical skills and carry a credential. Drawing on his own years selling, he put ZoomInfo at the top of the list.

The course is experiential by design. Students complete projects on prospecting, cold emailing, and cold calling, all modeled on real-world scenarios. They search verified contact and company data to find the right people, and read company news and event signals to spot timing and qualify a prospect. It is the same mechanism that helps working sales teams. Accurate data points a seller at a real buyer, and a timely signal gives a reason to reach out now. Applied in a classroom, it means the lists students build hold up when a real company inspects them.

Marketing Technology News: Idle data is as good as no data

The proof came from a course project. Students built prospect lists for hypothetical verticals and territories tied to companies in the school’s corporate partnership network, and those partners graded the lists. The first semester with ZoomInfo, 72.5% of the prospects students generated were judged outreach-worthy, compared with 58% the previous semester without it, according to the school. The school also reports the practical skills have accelerated students’ onboarding during internships, cutting ramp time significantly. The course closes with a professional certification students can list on LinkedIn and resumes.

The lecturer sees a small but growing community of schools offering sales-specific training, and rising interest in bringing sales technology into the classroom. His advice to other educators is to find the gaps in a curriculum, get input from corporate partners, and build a partnership around putting real tools in front of students.

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How Seismic Scaled AI-Driven Prospecting Across Its Sales Team with ZoomInfo

Business Wire

July 21, 2026

The global leader in sales enablement made its top sellers’ outbound results repeatable across the whole go-to-market team by layering AI-assisted prospecting on ZoomInfo data.

ZoomInfo , the all-in-one AI GTM platform, has reported that Seismic, the global leader in sales enablement, scaled AI-assisted outbound prospecting across its go-to-market team on ZoomInfo, and in its own user surveys attributed 39% of active pipeline to opportunities identified or influenced by signals from ZoomInfo, according to the company.

Seismic runs a well-developed outbound model, where business development representatives and outside sales reps generate the majority of its pipeline, and accurate business data is the fuel that model runs on. The company has relied on ZoomInfo for more than five years, pushing steadily into more sophisticated outbound with buying signals to find prospects, deeper account research, and tailored messaging.

Marketing Technology News: MarTech Interview with Theresa Pham, Head of Product @ Wayvia

The results were strong, but they lived with the most experienced sellers. Seismic’s leadership wanted to cascade those practices across the entire team, especially newer reps who had not yet built the same instincts. The company also set strong internal goals for AI adoption, expected of every employee and built into performance check-ins with managers. It needed a way to make its best outbound practices repeatable, and to put AI to work doing it.

Seismic layered AI-assisted prospecting on top of the ZoomInfo data its sellers already trusted. Rather than leaving each rep to research and interpret accounts alone, the AI proactively surfaces the insights that matter, telling sellers when to act, who to target, and what to say. It combines Seismic’s own CRM data with ZoomInfo’s external buying signals to craft specific, account- and persona-based messages. A newer rep can now open an account with the same context a veteran would assemble by hand, and prospects respond to that specificity right away, according to the company. Because it plugs into Seismic’s existing tech stack, reps stay in the flow of work with less context-switching.

Marketing Technology News: Idle data is as good as no data

The results are both a time savings and a quality improvement. In its user surveys, Seismic’s team attributed 39% of active pipeline to opportunities identified or influenced by ZoomInfo signals, reported being 54% more productive, and said they save an average of 11.5 hours per week, according to the company. Seismic also reports faster speed to lead, more targeted outreach, and better response rates from key prospects.

Seismic treats ZoomInfo as a core platform in its stack rather than one of many point solutions, and expects it to keep evolving as the company does. Its leadership frames the strategy plainly: not as many point solutions as possible, but a few key platforms significant enough to scale with.

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Tegus Cuts Conversation Intelligence Spend 50% by Consolidating Its Tech Stack with ZoomInfo

Business Wire

July 21, 2026

Tegus Cuts Conversation Intelligence Spend 50% by Consolidating Its Tech Stack with ZoomInfo

The investment-research platform moved conversation intelligence onto a vendor it already used, cutting that spend by 50% while preserving three years of recorded calls.

ZoomInfo , the all-in-one AI GTM platform, has reported that Tegus, an investment-research platform that investors rely on to inform their decisions, cut its conversation-intelligence spending by 50% compared with its previous vendor after consolidating that work onto ZoomInfo, according to the company. Tegus redirected the savings into sales incentives and went on to exceed its targets for the next 2 quarters.

Tegus combines expert insights, company filings, key performance indicators, and financial data in one place, and it grew for almost a decade before AlphaSense acquired it. As part of a push to simplify daily operations, its revenue operations team audited the go-to-market stack and found a wide vendor spread: forecasting tools, sales engagement tools, conversation intelligence, and third-party data, some of it doing the same job twice.

Marketing Technology News: MarTech Interview with Theresa Pham, Head of Product @ Wayvia

The redundancy was only half the problem. The cloud apps did not work well together, so reps toggled between multiple browser tabs to get through routine tasks. The company was also paying a separate vendor for conversation intelligence, the recording and analysis of sales calls, on top of ZoomInfo, which it already used for B2B contact data and buying signals.

So Tegus consolidated. It moved conversation intelligence onto the platform it already ran, which put recorded calls next to the contact and company data its teams used every day. Sales and go-to-market leaders could see the full relationship history for an account in one place instead of rebuilding it across tabs. They could also pair buying signals with call sentiment to forecast pipeline from facts rather than hunches.

The risk was the history. Tegus was sitting on three years of recorded calls that sales, product, and go-to-market teams all depend on, and the fear was losing that archive or degrading it in the move. Rather than take the switch on faith, the team migrated six months of calls into a sandbox first. It confirmed that nothing was lost, at no effort to its own staff, before rolling out to the wider organization.

Marketing Technology News: Idle data is as good as no data

The payoff was immediate. Tegus cut its conversation-intelligence spend by 50% compared with the vendor it replaced, according to the company, and moved that budget into sales incentives to energize the team. It then exceeded sales targets for the following two quarters, hitting 109% and 101% of goal respectively. The switch happened without disruption to the teams that use call data every day.

With conversation intelligence and its existing data now on one platform, Tegus frames the move as part of a longer effort to optimize its go-to-market engine and put resources where they drive the most return. Its advice to other revenue leaders is blunt. Ask to see your own data in the new environment first, which turns the decision from a gamble into a straightforward cost-saving move.

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One platform now runs the whole compliance journey, from sign-up and identity checks through authentication, monitoring, and remediation, at a global scale while still fitting the rules of each local market

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The Danish manufacturer of electric linear actuators replaced a competitor platform it could not measure, and its first targeted display campaign generated new sales quotes.

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NVIDIA Agent Toolkit now includes NVIDIA Omniverse libraries, giving AI agents tools and skills to help software developers integrate physical AI capabilities into their existing applications.

New Omniverse libraries for NVIDIA RTX sensor simulation, GPU-accelerated physics simulation and simulation-ready asset validation are openly available on GitHub.

SideFX and PTC are integrating Omniverse libraries into 3D applications for physical AI, with support for cloud and local AI systems, from NVIDIA RTX Spark to NVIDIA DGX Station.

New NVIDIA blueprint for integrating Omniverse libraries in Blender.

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The framework addresses a largely untapped market where billions of hours of live video go unanalyzed – often in situations where real-time action is critical

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Wowza’s Video Intelligence Framework brings real-time Synthetic Video Detection – powered by NVIDIA’s Synthetic Video Detector – to its 35,000 deployments worldwide

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New partnership enables Hinge Marketing to deliver greater client value by helping brands understand, measure and improve how they appear in AI-generated answers on ChatGPT, Gemini, Claude, and Perplexity

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New Offering Gives Direct Resell Partners a Flexible Way to Serve the Small and Medium Business (SMB) Market – With No Annual Licences, No Fixed Seat Counts, and No Requirement to Bundle Tools Customers Don’t Need

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One unified REST API and a 24-tool MCP gateway power AI-native search, data quality, agentic feeds, and virtual try-on; free for the first 500 developers.

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FirstHive launches Eddie, an Agentic AI engine that autonomously converts unified customer data into revenue-driving decisions.

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AI industry leader Mitchell Ison joins Argos Data to scale multilingual model evaluation, post-training data and expert annotation for enterprise AI teams.

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Thrive Media Group earns 2026 Best SEO & Web Design Agency in North Georgia for affordable, results-driven web design and SEO for second consecutive year.

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After 16 years building great CRM software, Andy Fowler is ready for his next mission. Allyssa Kelley-Brown steps in as President to lead Nutshell forward towards our most aggressive roadmaps yet!

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About the Author of this Article

About Adswerve

More Than 3,300 Homes and Businesses Gain Access to America’s Smartest and Most Reliable Converged WiFi Network for the First Time

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

The business school of The Catholic University of America built ZoomInfo into its Sales Practicum course to close the gap between conceptual coursework and the hands-on skills new sales reps need.

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

The global leader in sales enablement made its top sellers’ outbound results repeatable across the whole go-to-market team by layering AI-assisted prospecting on ZoomInfo data.

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

The investment-research platform moved conversation intelligence onto a vendor it already used, cutting that spend by 50% while preserving three years of recorded calls.

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

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