Sinch named a leader in IDC MarketScape for Communications Engagement Platforms

April 17, 2026

Sinch (Sinch AB (publ)) has been named a Leader in the inaugural IDC MarketScape: Worldwide Communications Engagement Platforms 2026 Vendor Assessment*- the first analyst evaluation to assess vendors across the converging landscape of Communications Platform as a Service (CPaaS), Unified Communications as a Service (UCaaS), and Contact Center as a Service (CCaaS).

Until now, enterprise buyers evaluating communications technology have faced a fragmented analyst landscape, with CPaaS, UCaaS, and CCaaS assessed separately, as though buying decisions happened in silos. The IDC MarketScape: Worldwide Communications Engagement Platforms 2026 is the first evaluation to reflect how enterprises actually buy, assessing vendors across the full converged stack in a single framework. For CIOs, CX leaders and contact center decision-makers, that means a clearer and more complete view of which vendors can deliver across the entire engagement lifecycle — not just one layer of it.

We believe being named a Leader in this inaugural edition carries particular weight: it helps define the benchmark before the category matures and signals to buyers that Sinch was evaluated and against the market’s broadest definition from day one.

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“Sinch has a broad and deep portfolio of cloud communications services for both business and service provider platforms,” said Denise Lund, Research Vice President WW Telecom and Unified Communications, IDC IDC. “A key differentiator is Sinch’s AI-native orchestration layer, which enables context-aware, compliant and outcome-driven customer interactions across messaging, voice, and email. Combined with deep carrier relationships, global compliance expertise, and decades of experience operating at scale, Sinch provides the trusted foundation enterprises rely on when security and reliability are non-negotiable.”

According to the report, “A key differentiator is Sinch’s AI-native orchestration layer that enables context-aware, compliant, and outcome-driven customer interactions across messaging, voice, and email. Its comprehensive portfolio addresses the needs of distinctive business sizes and user groups, ranging from an advanced API suite for developers to specific use cases such as marketing campaigns, customer updates, identity and verification, and customer service. Its sweet spot is in the midmarket and large enterprise segment across a variety of verticals, with a differentiated services stack for the telco segment.”

“Customer engagement is becoming more connected, intelligent and global,” said Laurinda Pang, CEO of Sinch. “The convergence of conversational messaging, voice and AI is not a trend — it is a restructuring of how enterprises engage with customers. We believe being recognized as a Leader in the inaugural evaluation of this combined landscape validates that Sinch is the infrastructure this shift runs on.”

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Sinch’s communications engagement platform includes:

a Conversation API unifying more than 14 messaging channels with orchestration and intelligent routing,
a global email platform delivering high deliverability at enterprise scale,
a carrier-grade voice network supporting programmable voice and AI-driven voice experiences, and
a unified Verification API enabling secure authentication and fraud prevention.

Together, these capabilities form a trusted infrastructure layer that allows enterprises — and the AI agents working alongside them — to engage with customers with intelligence, reliability and global reach.

This recognition builds on Sinch’s continued analyst momentum. In 2025, Sinch was also named a Leader in the IDC MarketScape: Worldwide Communications Platform-as-a-Service (CPaaS) Vendor Assessment (doc #US52039625, February 2025), marking the third time in recent years that the company has achieved this distinction.

Sinch powers communications for more than 200,000 businesses worldwide, enabling hundreds of billions of interactions each year across messaging, voice and email. The company connects enterprises with customers in more than 190 countries through more than 600 direct carrier connections.

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For PR and MarCom professionals, brand discovery just changed: Brandpoint is first to market with AI visibility solution at scale

PRNewswire

April 17, 2026

Brandpoint helps PR and marketing professionals prove the impact of their work with the first end-to-end solution for premium content placement, earned editorial coverage and measurable AI visibility — all in one solution.

Brandpoint announced its evolution as the industry’s first solution to create, distribute and measure brand campaigns across paid and earned media. This breakthrough connects every campaign directly to measurable AI visibility, giving PR and MarCom leaders the actionable intelligence to know not just how they performed, but what to do next.

Brandpoint is the first solution to create, distribute and measure brand campaigns across paid and earned media.

With the launch of Brandpoint Optimize™, brands can distribute their branded content at scale, drive earned media pickup and see how their content surfaces in AI-driven search. For the first time, leaders can now understand the quality of their AI visibility, how audiences and competitors behave, and use those insights to plan and execute smarter campaigns.

It is a capability the industry has needed, and a category only Brandpoint could create.

“The communications industry is at an inflection point with AI deciding what consumers see in their search results,” said Lisa Jilek, CEO of Brandpoint. “Brand storytellers are now at the forefront of the AI economy. For 30 years, PR and marketing professionals have trusted our network to get their content in front of the right audience. Now, Brandpoint’s new suite of predictive intelligence tools is changing the face of MarCom planning. Brandpoint Optimize™ is built on that foundation — and it’s the first proof point of our commitment to building the tools this industry needs next. We’re not just keeping pace with how brands get found today. We’re leading it.”

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A new era of brand discovery

The way audiences find brands has fundamentally changed. Sixty percent of Google searches now end without a click — users get their answers directly from AI overviews or chatbots. The new measure of brand awareness success isn’t just reach or impressions. It’s whether your brand shows up when AI decides who the leaders in your category are.

Most communications teams have no way to answer that question. Brandpoint heard this from clients repeatedly. Rather than waiting for the industry to catch up, it built the solution.

“Innovation is about listening to customers — hearing what they are and aren’t saying — and building products that deliver value they didn’t know they needed. Our clients kept asking the same question: How do we know our content is showing up in AI, and how do we prove it? Nobody had a good answer. We built one,” said Stacy Stusynski, Chief Commercial Officer of Brandpoint.

Why only Brandpoint can do this

Building this capability required something no competitor can replicate overnight: three decades of learning from PR industry insights and MarCom behavior data, a proprietary network of high-authority news and media publications, and the infrastructure to connect distribution to editorial coverage to measurable outcomes.

That foundation is what makes the difference. Brandpoint doesn’t just place content — it places content where the results can expand. Premium distribution builds editorial presence. Editorial presence builds AI visibility. AI visibility builds brand authority. And now, for the first time, enterprise leaders can measure every step of that chain and act on what the data shows.

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What comes next

This announcement is the first chapter of a larger roadmap. In summer 2026, Brandpoint will continue its intelligence-led innovation to give brands a full dashboard with predictive competitive insights, consumer intent data and campaign simulation capabilities — giving PR and MarCom leaders not just the ability to measure AI visibility, but the strategic intelligence to build the campaigns that drive it.

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Highwire Launches AcroAI, the Most Advanced Agentic AI Platform for Marketing and Communications Clients

Business Wire

April 17, 2026

Synup Launches MCP Server to Power AI-Driven Workflows for Marketing Agencies

Innovative platform amplifies Highwire’s expert counsel, turning complexity into competitive advantage

Highwire, a strategic marketing and communications agency at the intersection of innovation and industry, announced the launch of AcroAI, an agentic AI platform that gives marketing and communications leaders real-time strategic insights to drive measurable business impact securely and at scale.

Highwire Launches AcroAI, the Most Advanced Agentic AI Platform for Marketing and Communications Clients: Innovative platform amplifies Highwire’s expert counsel, turning complexity into competitive advantage

AcroAI puts agentic AI and real-time collaboration directly into clients’ hands for the first time while giving Highwire’s expert practitioners the ability to scale with strategic judgment, sector-specific methodologies, and proven workflows that have defined the agency’s highest-impact programs. It extends Highwire’s existing suite of AI-powered client offerings, including the Highwire AI Index for AEO and GEO and advanced measurement suites.

“We’ve built Highwire’s AI strategy around a core belief that the right combination of human expertise and artificial intelligence transforms teams into indispensable business partners,” said Carol Carrubba, President of Innovation at Highwire. “Combining our firm’s talent with AcroAI gives our clients powerful leverage to be the most prepared, most creative strategist in any conversation.”

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Built for the full marketing and communications workflow

AcroAI covers the complete range of marketing and communications operations, deploying coordinated “fleets” of specialized agents trained on a firm’s own knowledge, methodologies and brand standards. These agents aggregate intelligence from more than 100 data sources to:

Monitor competitive and market signals in real time;
Optimize content for both SEO and generative engine optimization (GEO); and
Develop and execute multi-channel campaigns with consistent brand voice across every channel where audiences discover, evaluate and act.

The platform’s multi-model architecture dynamically selects the best AI model for each specific task, optimizing for both speed and output quality. Integration with existing tools, including SharePoint, Google Drive, HubSpot, Slack, and Microsoft Teams, means teams can deploy AcroAI in their current workflows without disruption.

Enterprise security and compliance at the core

AcroAI carries SOC 2 Type 2 certification and runs on Google Cloud Platform. The platform features single sign-on, full encryption for data in transit and at rest, and a strict data-handling policy that guarantees client data is never used to train public AI models. Teams maintain human oversight across all agents and workflows, giving leadership teams the transparency and control that complex, regulated environments demand.

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Powered by practitioners, amplified by algorithms

Unlike generic AI platforms that rely on constant direction, AcroAI agents are trained by seasoned agency professionals, so every output matches organizational standards and brand voice without sacrificing the institutional depth that senior audiences expect.

The platform supports the business impact of marketing communications teams across three dimensions:

Stronger market differentiation through repeatable narratives that reinforce brand authority over time;
Productivity gains from automating time-consuming desk research and repetitive tasks; and
Higher-quality, more consistent deliverables that embed a firm’s perspective into every output.

“We built AcroAI because we saw the gap between what AI promises and what marketing and communications teams actually need,” said Jason Mayde, Chief Technology Officer at Highwire. “The platform runs on proven agentic architecture with the governance, security, and brand standards that regulated industries require. AI that operates at that level of institutional specificity becomes a competitive advantage for the teams running it.”

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Klaviyo Strengthens Canva Partnership with Expanded Integration to Help Marketers Build Creative Campaigns Faster

Business Wire

April 17, 2026

Klaviyo Strengthens Canva Partnership with Expanded Integration to Help Marketers Build Creative Campaigns Faster

Klaviyo, the autonomous B2C CRM, and Canva announced a deepened commitment to their partnership with an expanded integration that enables marketers to design and streamline full campaigns in Canva and reach consumers wherever they are. Marketers can seamlessly bring their Canva designs into Klaviyo to personalize, refine, and deliver customer experiences at scale.

The expanded capabilities build on the rapid adoption of the existing Klaviyo-Canva integration, which launched nearly two years ago and quickly became the fastest-growing integration in Klaviyo’s ecosystem. more than 1 in 5 Klaviyo customers use the Canva integration, making it one of the most popular integrations in the platform.

“Canva is the AI content creation layer powering how businesses show up online,” said Anwar Haneef, GM and Head of Ecosystem at Canva. “We handle the last mile of design, and by connecting directly with Klaviyo, marketers can take a polished, on-brand asset and immediately put it to work, reaching the right audience with a personalized message built to drive revenue.”

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Powering personalized customer experiences

Klaviyo and Canva view the value of data in the same way. They both rely on data to enhance user experience, fuel AI-powered design features, and deliver personalized content. This clear connection between design and data enables marketing teams to move faster from concept to execution – turning visually compelling campaigns into highly targeted experiences without rebuilding assets or switching workflows.

With the expanded integration, marketers can now:

Import full design layouts into Klaviyo directly from Canva, eliminating the need to rebuild from scratch.
Refine and personalize campaigns in Klaviyo using segmentation, automation, and customer data.
Collaborate more efficiently across teams, enabling designers and marketers to work in their preferred tools while maintaining a seamless workflow.

“Creative and marketing teams often work in separate tools, which slows down the path from design to campaign launch,” said Andrew Bialecki, co-founder and co-CEO of Klaviyo. “Our enhanced integration with Canva makes it even easier for marketers to move from beautiful design to personalized customer engagement in just a few steps. Together, Canva and Klaviyo help brands bring creativity and data together to deliver better customer experiences.”

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Bringing Canva and Klaviyo to wherever marketers work

Together, Klaviyo and Canva empower marketers with a more powerful AI workflow. Cutting complexity and code leads to faster, better decisions and results for the consumers marketers are trying to reach.

Klaviyo is now more deeply connected to a rapidly growing base of Canva users building campaigns directly within the platform. Klaviyo will be featured in additional in-app placements to make it easier for Canva customers to discover Klaviyo and export designs.

For brands already using both platforms, the integration helps streamline collaboration between creative and lifecycle marketing teams.

“At Rooftop Cinema Club we’re consistently creating new campaigns for our loyal fans both in the U.S. and the UK and being that we’re spread across two continents, Klaviyo and Canva make it much easier for our teams to collaborate on campaigns,” said Jeaneen Bengtson, Director of Experience at Rooftop Cinema Club. “Our design team can build polished layouts in Canva, and our marketing team can bring those designs directly into Klaviyo to personalize and share. It saves our team time and helps us launch campaigns faster.”

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Uplynk Announces Strong Operating Performance and Accelerated Product Innovation

Business Wire

April 17, 2026

Uplynk Announces Strong Operating Performance and Accelerated Product Innovation

Delivers Double-Digit Adjusted EBITDA Margin and Positive Cash Flow in Initial Fiscal Year as a Standalone Company

Forecasts 20%+ Growth in Core Revenue for Fiscal Year 2026 Driven by Modular Products and Managed Services that Provide Customers with Maximum Flexibility

Increases the Pace of AI-Enabled Development to Drive Efficiencies and Benefits for Company and its Customers

Uplynk, a cloud-native streaming platform built for broadcast-grade video at scale, shared an update on its positive momentum and accelerating pace of innovation. Uplynk’s products and services leverage a proven framework of reliability, operational control, and accountability shaped by almost two decades of experience serving the industry’s most demanding live, linear, and on-demand environments, where failure is not an option. As streaming workflows grow increasingly complex, Uplynk is doubling down on the areas where it has the greatest proven customer impact: helping teams simplify operations, add new monetization opportunities, and flexibly scale video delivery with confidence.

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“We are proud of the progress we made across the business over the past year, and we are well-positioned to continue investing in the products and services that matter most to our customers”

“We are proud of the progress we made across the business over the past year, and we are well-positioned to continue investing in the products and services that matter most to our customers,” said Eric Black, CEO and CTO of Uplynk. “We are providing our customers with operational experience, managed services, and differentiated tools to support their goals of launching channels, expanding live distribution, and monetizing their streaming businesses at scale. Importantly, our investment in modularizing our products and services enables customers to implement our best-of-breed capabilities while preserving and leveraging their existing internal investments.”

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Managed Services (StreamOps) is a growth engine for Uplynk, with revenue up more than 40% year over year in Q1 2026 across Uplynk’s core business. Momentum remained strong as organizations increasingly relied on Uplynk to help them rapidly expand without needing to build large internal teams. Uplynk continued to deepen relationships with customers, including ReachTV and EverPass, while broader engagement with organizations such as Hearst and Scripps emphasized increased demand for production‑ready streaming platforms paired with hands‑on operational support.

Uplynk accelerated the pace of innovation over the past year, introducing new product capabilities to reduce operational complexity and customer costs, including Squeeze Backs for incremental monetization, Transcription and Translation APIs to support localization and accessibility, and AI-driven clipping to accelerate content reuse. Platform and workflow enhancements across ingest, content management, and monetization further reduced failure points and operating overhead for customers streaming at scale. Uplynk delivered these capabilities while maintaining broadcast‑grade reliability, with high platform and content availability supported by a multi‑region architecture that automatically shifts traffic to maintain uninterrupted streaming.

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Matrix Unveils ‘Account Pulse’: A First-of-its-Kind AI-Driven Analytics Tool to Revolutionize Media Ad Sales

MTS Staff Writer

April 16, 2026

Matrix Unveils 'Account Pulse': A First-of-its-Kind AI-Driven Analytics Tool to Revolutionize Media Ad Sales

Matrix Solutions announces the upcoming release of Account Pulse, an AI-driven analytics tool to help media organizations identify risks and optimize revenue.

Matrix Solutions, the media industry’s leading provider of revenue management and CRM solutions, today announced the upcoming release of Account Pulse, a sophisticated, bottom-up AI analytics tool designed specifically for the media advertising marketplace.

As media organizations face increasing pressure to optimize inventory and mitigate churn, Account Pulse offers a transformative approach to revenue protection. Monarch, Matrix’s revenue management system built for media, houses significant amounts of data across accounts and agencies, including preplanning budgeting, prospecting and pending and actual revenue. By applying advanced machine learning, the tool reads and analyzes real-time Account Executive and buyer behaviors, utilizing internally housed data, coupled with external signals, including global news trends, to provide a comprehensive “;health score”; for every account, such as indicating the account was ripe for expansion or a potential churn. On a monthly basis, the Account Executive will be provided with the Account Growth planning tool, providing specific suggestions helping to prioritize where and how to approach their accounts. It’s information and directive.

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“At Matrix, our focus has always been on reducing friction in the media buying and selling process,” said Mark Gorman, CEO of Matrix. “With Account Pulse, our objective is to provide an AI solution that would have a meaningful impact on our clients’ revenue. Account Pulse is not about replacing people, but about making the people you have significantly more productive, providing them with proactive planning tools and specific account direction. We are providing our partners with an ‘early warning system’ that identifies risks and opportunities before they appear on a balance sheet, frankly before anyone would be aware.”

Key Features of Account Pulse
• Behavioral Benchmarking: Identifies sales cycle gaps by comparing AE activity patterns against established high-performance benchmarks.
• External Intelligence Integration: Monitors market shifts and account-specific news to surface data-backed “reasons to call” ensuring outreach is timely and relevant.
• Churn Mitigation: Uses predictive modeling to flag accounts at risk of budget shifts, enabling leadership to intervene with targeted retention strategies.
• Unified Workflow: Integrates directly into the Monarch ecosystem, turning AI insights into immediate actions without leaving the existing sales environment.

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Automated Intelligence Signals
• Sentiment Analysis: Monitors account-specific news to gauge market perception and relationship health.
• Market Signals: Tracks public data on revenue health, ad spend, and competitive positioning to prioritize high-value opportunities.
• Data Enrichment: Automatically gathers missing regulatory, benchmark, and competitive data to provide a complete view of the market landscape.

Account Pulse is currently entering its beta testing phase with select partners and is scheduled for a full release in late Q2 2026. This launch reinforces Matrix’s commitment to evolving the Monarch platform into a comprehensive AI-powered revenue engine.

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AdPlayer.Pro Video Ad Tech Company Reports Q1 2026 Results

prweb

April 16, 2026

AdPlayer.Pro reports the release of new video player features in Q1 2026, shares plans for Q2 2026 and beyond.

AdPlayer.Pro, an international provider of advanced video advertising technologies, has released the company’s Q1 2026 results, reporting new video ad player features, as well as expected product releases for the months ahead.

According to the official announcement, in terms of functional enhancements, the standout release from January to March 2026 was the added ability to configure specific ad display intervals and player cycle dynamics in the instream and outstream (accompanying content and standalone) contexts within AdPlayer.Pro’s ad-enabled video player. The feature was designed to maximize publishers’ inventory value, while also ensuring greater viewability for their demand partners’ video ad creatives across all platforms and screens.

In this respect, initial customer-side testing of the new features following the release demonstrated that the more gradual configuration of ad intervals enabled AdPlayer.Pro partners to improve overall video ad campaign performance by an average of 8% in both the instream and outstream placements. It also delivered a significant revenue uplift for supply-side companies, particularly in the performance-driven environments.

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According to Natalie Romankina, CEO of AdPlayer.Pro, the rollout of new ad interval functionality aligns well with the company’s plans to further expand video ad player flexibility, helping to achieve desired viewership and engagement with video ads.

In addition, at the beginning of 2026, AdPlayer.Pro conducted its traditional survey of top-tier partners to ensure that further functional releases are consistent with their business demands and priorities. This year, in particular, as video ad fraud remains a highly urgent issue across the digital video advertising ecosystem, the company’s team is already developing new capabilities, aimed at reducing IVT & SIVT.

As for major growth opportunities, these continue to lie in CTV. Accordingly, AdPlayer.Pro is looking to expand its product offerings in this area in 2026 as well.

“2026 marks the 10th anniversary of AdPlayer.Pro, and we’re hoping to launch something groundbreaking in terms of video advertising technologies for our customers in the coming months. Unsurprisingly, the upcoming releases will be centered around programmatic CTV,” Ms. Romankina emphasized.

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PhotoShelter Enables Brands to Share Content on TikTok with its Social Content Distribution Platform

prweb

April 16, 2026

PhotoShelter Enables Brands to Share Content on TikTok with its Social Content Distribution Platform

New capability eliminates manual workflows, enables brands to distribute TikTok content to publishers, and track performance alongside other major social channels

PhotoShelter, the leading digital asset management (DAM) platform for brands, today launches TikTok distribution to its Social Content Distribution platform, Socialie. Now, brands can distribute content to publishers and track performance on the platform alongside Instagram, Facebook, X, and LinkedIn — all within a single workflow.

For years, brands have relied on structured systems to distribute content across major social platforms, except TikTok. Content is often shared with athletes, talent, and partners through fragmented methods like text, email, or direct messages, with little visibility into how that content performs once posted.

Now, TikTok is ingrained in the same distribution workflow brands already use for other channels. Teams can send content — along with pre-written captions — directly to publishers, who can quickly post to TikTok. Engagement data from those posts is automatically captured and surfaced within Socialie’s reporting dashboards.

This integration allows brands to:

Distribute TikTok content through the same workflow used for Instagram, Facebook, X, and LinkedIn, eliminating manual coordination via text or direct messages
Provide publishers with pre-written captions, making it faster and easier to post in real time
Track engagement from publisher-posted TikTok content automatically, with performance data surfaced alongside other social channels in a single dashboard
Extend existing publisher networks to TikTok, including athletes, talent, media partners, and sponsors, without adding new tools or processes

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“TikTok has been an outlier in an otherwise structured social workflow,” said Christina Kyriazi, Chief Marketing Officer at PhotoShelter. “Content is still being shared with influencers through texts and DMs, and once it’s posted, teams often have no clear view into what actually performs. This brings TikTok into a system where that activity is finally centralized and measurable.”

The launch builds on PhotoShelter’s broader investment in video and social distribution, as brands continue to prioritize short-form content and publisher-driven reach. It follows recent enhancements including AI Visual Search for video, time-based metadata, and video clipping capabilities. Together with TikTok support, these features create a more complete workflow for managing video content from ingestion through distribution.

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Robutler Launches Unified Infrastructure Platform for AI Agent Commerce

MTS Staff Writer

April 16, 2026

Robutler Launches Unified Infrastructure Platform for AI Agent Commerce

Los Gatos startup launches agent-commerce infrastructure with discovery, reputation, and payment technology

Robutler, an agent-commerce infrastructure company, today announced the public beta launch of what it describes as the first unified infrastructure platform enabling AI agents to discover one another, establish trust, and transact across organizational boundaries. The release introduces a new category of agent-to-agent commerce infrastructure, addressing a gap as enterprise adoption of specialized AI agents accelerates.

Every business once needed a website. Then a mobile app. Now they need an agent.”

— Volodymyr Seliuchenko, Robutler CEO

Specialized AI agents are increasingly deployed across industries to handle tasks such as logistics, research, and operations. While these systems often outperform general-purpose agents within defined domains, they typically operate in isolation. Discovery remains manual, trust is difficult to verify across organizations, and payments are rarely integrated into agent workflows.

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“Every business once needed a website, then a mobile app. Now they need an agent,” said Volodymyr Seliuchenko, Founder and CEO of Robutler. “AI agents are already acting on behalf of consumers and enterprises. Businesses that are not plugged into this emerging Web of Agents risk becoming invisible and falling behind in an increasingly automated economy.”

Commerce follows a consistent pattern: discover counterparties, establish trust, negotiate terms, settle payment, and continue interacting for delivery, support, or follow-up. Agent-to-agent commerce requires the same stages. Robutler’s platform aims to provide infrastructure for all of them.

Robutler’s platform combines discovery, trust, negotiation, settlement, and post-transaction coordination into a single system. Agents can express capabilities and requests in natural language, enabling real-time matching without reliance on static directories or custom integrations. This allows both service-seeking and service-providing agents to operate within a shared, continuously updating network.

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The platform introduces a structured trust and identity layer designed for autonomous systems. TrustFlow™, a proprietary system, evaluates agent performance across multiple dimensions, producing domain-specific reputation profiles. AOAuth protocol extends OAuth 2.0 to support authentication and authorization between agents operating across organizational boundaries.

Payments are integrated directly into agent interactions through a transaction model that executes upon successful task completion. The system supports multi-agent workflows, including automated revenue sharing and configurable spending controls, enabling coordinated execution without separate billing infrastructure.

Underlying the platform is the Universal Agentic Message Protocol (UAMP), which provides a common communication layer across agent frameworks. This approach removes the need for point-to-point integrations and enables interoperability between agents built on different systems.

Robutler supports both no-code and developer-based entry points. Non-technical users can create and deploy agents through a web-based interface, while developers can integrate existing systems using the open-source WebAgents SDK, available in Python and TypeScript. The platform can be accessed through its web interface and across AI environments, including Claude, ChatGPT, and Cursor.

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Canva Unveils Canva AI 2.0, Reimagining How The World Designs and Works

Business Wire

April 16, 2026

Canva Unveils Canva AI 2.0, Reimagining How The World Designs and Works

Transforming Canva into the system at the centre of how work gets done, powered by Canva’s rapidly advancing frontier AI lab

Canva, the world’s leading visual communication platform, announced its most significant evolution since launching in 2013 with the introduction of Canva AI 2.0, ushering in a new era of AI-powered creation as the company transforms itself into the system where work gets done.

Powered by Canva’s frontier AI lab and years of investment in foundation models for design, Canva AI 2.0 transforms Canva into a conversational, agentic platform where teams can go from idea to execution in one place.

Just over a decade ago, Canva ushered in a new generation of design, transforming complex, expensive desktop software into a simple, powerful, and interoperable platform in the browser. It replaced intimidating blank pages with millions of templates, and manual, pixel-by-pixel editing with intuitive drag-and-drop creation, becoming one of the most widely used platforms in the world, with more than a quarter of a billion people now using Canva every month. Today’s announcement, unveiled at the company’s flagship Canva Create event in Los Angeles, marks the beginning of the next era of creation.

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Powered by Canva’s frontier AI lab and years of investment in foundation models for design, Canva AI 2.0 transforms Canva into a conversational, agentic platform where teams can go from idea to execution in one place. The result is a powerful creative partner across the entire process, from the spark of an idea to the final output.

A Powerful New Architecture Layer

Canva AI 2.0 introduces a powerful new architecture layer that reimagines the entire design process, making it easier than ever to bring an idea to life. It marks Canva’s biggest shift since bringing design from complex desktop software into the browser.

Here’s what’s new:

Conversational Design brings ideas to life from natural language prompts or dictation. Creation is no longer limited to a blank page or the perfect template. Just describe an idea, goal, or rough structure, and Canva AI generates a fully editable design with structure, brand, and layout from the start. Unlike traditional AI tools that produce a single output and stop there, Canva AI 2.0 stays with you throughout the entire creative process. It maintains context as your ideas evolve, helping you brainstorm, refine, and iterate at every step.
Agentic Orchestration unlocks AI that finally works with you. Describe a goal, share a rough sketch, or provide a brief, and Canva AI brings it to life through a single conversation. Behind the scenes, a new orchestration layer brings together Canva’s full suite of tools to turn ideas into complete outcomes. It understands your intent, selects the right tools, and coordinates them to create everything you need, in every format. Ask it to “create a multi-channel campaign plan to launch our latest summer products,” and it will generate everything, ready to refine or publish.
Object-Based Intelligence enables precise editing without starting over.Ask Canva AI to change something, and only that changes. Swap an image, adjust a headline, or refine a font without affecting anything else. Powered by Canva’s foundational Design Model, everything Canva AI 2.0 creates remains layered and fully editable, just as if it were built in the editor from scratch. Teams can jump in to collaborate, comment, and iterate as the work evolves.
Living Memory gets smarter with you. With persistent memory, Canva AI understands how you work, keeping every project on brand, applying your style automatically, and evolving over time. It learns from your work and adapts to you and your team’s preferences and goals, becoming more helpful with every use. Personalise it with your existing designs to generate a custom memory library and an “About Me” profile that continuously tailors your experience.
Canva AI is available across the Visual Suite where it can be used to create and edit presentations, documents, spreadsheets, social media posts, and more through a simple conversational interface.

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Intelligent New Workflows

Canva AI 2.0 goes beyond design generation to become the system at the centre of how work gets done. From a quick design to a full campaign, it brings everything together in one place, unifying tools, workflows, and outputs to supercharge everyday work, making Canva the place where teams start and end their day.

Connectors: Bring Your Work Together. Instead of being scattered across dozens of apps, Canva AI brings everything together, so you have everything you need to create. Connect tools like Slack, Gmail, Google Drive, and Calendar, and Canva AI can draw on your conversations, content, and schedule to create exactly what you need. Generate meeting summaries from Zoom transcripts, turn customer emails into personalised sales pitches, or create company newsletters based on activity across Slack. Initial connectors include Slack, Notion, Zoom, Gmail, Google Drive, and Google Calendar, with more to come.
Scheduling: Work On Autopilot. Set tasks once, and Canva AI runs them automatically in the background, even while you’re offline. Generate a full batch of social content every Friday, tailored for every channel and translated into the top ten languages spoken in the United States. Or have Canva AI scan your emails each morning and create briefing documents for your upcoming meetings based on your calendar. The work gets done in the background, ready when you log in, compressing hours of effort into seconds.
Web Research: Insights, Built In. Web Research brings insights directly into your work. Run research on demand or schedule it in the background, and Canva AI gathers and structures information from across the web. From business proposals to market exploration, everything is delivered into your design as structured, editable content, ready to refine and share.
Brand Intelligence: On Brand By Default. Brand Intelligence ensures every design starts and remains on-brand. Just connect your data or describe what you need, and Canva AI automatically applies your fonts, colours, and style to every design. You can also instantly update existing work by asking Canva AI to apply your latest brand, turning hours of manual updates into a single step done in seconds.
Canva Code 2.0: Now with HTML Importing. Describe any interactive idea and Canva AI builds a complete, responsive experience, structured, interactive, and designed to work across every device. Now with HTML importing, Canva unlocks one of the fastest-growing AI formats. Instead of regenerating code for every change, you can bring any HTML file or AI-generated experience into Canva and edit it with Canva’s visual editor, no rebuilds required. From there, everything happens in one place. Add forms that collect responses in Canva Sheets, drop interactive elements into presentations, or publish to your own domain with SSO protection.
Sheets AI: Smarter Spreadsheets Without the Hassle. Describe what you need and Canva AI 2.0 generates a fully structured, beautifully-designed sheet, populated with real data and research. From budget trackers to project timelines, content calendars to research tables, your sheet arrives structured, designed, and with all of the right data.
Template Remix: An Infinite Library of Inspiration. Canva’s template library has always been vast, but now, it’s truly infinite. Canva AI 2.0 introduces an endless source of inspiration you can explore, remix, and make your own. Start with anything that catches your eye, then use Canva AI to shape it into exactly what you need. Every template becomes a starting point, not a limit.

A Rapidly Advancing Frontier AI Lab

At the core of Canva AI 2.0 is Canva’s rapidly advancing frontier AI lab, where more than 100 researchers across Canva Original Research and Exploration (CORE) are building a new class of multimodal foundation models purpose-built for design.

This investment has unlocked a major acceleration in Canva’s research velocity. The company’s first generation of models took over two years to develop. Today, new models are being trained, evaluated, and deployed in as little as a month, driven by advances in training infrastructure, model architectures, and closed-loop reinforcement learning systems.

Today, Canva’s research efforts span the full stack of visual AI, from image, video, and style transfer to structured design generation and evaluation. The company’s proprietary models are optimised not just for output quality, but for speed, editability, and real-world workflows.

Canva’s models are up to 7x faster and 30x cheaper than comparable frontier alternatives:

Canva Proteus, which enables Style Transfer, is 2x faster and 23x cheaper.
Canva Lucid Origin, which enables image generation, is 5x faster and 30x cheaper.
Canva I2V, which enables image to video, is 7x faster and 17x cheaper.

To support the scale of this work, Canva is building a vertically integrated AI stack, including self-hosted training, large-scale reinforcement learning pipelines, and optimised inference infrastructure to bring this technology to its more than a quarter of a billion monthly active users.

Expanding Across the AI Ecosystem

Canva also announced the ability to bring AI-generated artifacts directly into Canva. From there, they become instantly editable and collaborative using Canva’s simple drag-and-drop editor, and can be published as fully functional websites in just a few clicks.

As AI reshapes how content is created, leading platforms are integrating Canva to help users move from draft generations to fully editable, structured, and scalable work. This growing demand has propelled Canva to become the third most-used AI platform in the world, and the fastest-growing in customer spend on AI products among leading software companies, according to new research from venture capital firm Andreessen Horowitz.

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Guideline Launches KPI Forecast 2.0, Delivering Advanced Ticker-Level Forecasting for Capital Markets

PRNewswire

April 16, 2026

Guideline Launches KPI Forecast 2.0, Delivering Advanced Ticker-Level Forecasting for Capital Markets

New offering leverages proprietary ad spend data to provide high-precision, data science-driven revenue modeling to assist forecasting for institutional investors including hedge funds, mutual funds, and quantitative fund managers

Guideline announced the launch of KPI Forecast 2.0, an enhanced analytics solution designed to help institutional investors and financial decision-makers navigate equity markets with greater confidence through advanced, data-driven forecasting.

KPI Forecast 2.0 leverages Guideline’s proprietary ticker-level data to deliver quarterly forecasts of revenue key performance indicators (KPIs). Developed with flexibility in mind, Guideline’s KPI Forecast tools are built for a diverse range of investment teams. The suite offers simple-to-use solutions that complement other alternative data offerings, alongside more complex data and modeling capabilities for sophisticated quantitative approaches.

Building on the foundation of Guideline’s Data Insights Service, launched in September 2025, KPI Forecast 2.0 represents the next evolution in the company’s commitment to delivering investment-grade analytics powered by its proprietary advertising data.

“Our KPI Forecast 2.0 transforms our proprietary ad spend data into predictive intelligence, allowing our clients to anticipate revenue shifts and make high-stakes portfolio decisions with greater speed and confidence” said Sean Wright, Chief Insights and Analytics Officer.

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Addressing Evolving Investor Needs
As data complexity grows and internal resources remain constrained, many investment teams face challenges in building and maintaining advanced forecasting capabilities. KPI Forecast 2.0 addresses these gaps by providing:

High-precision forecasting, with significantly reduced mean absolute percentage error (MAPE) across covered tickers
Advanced modeling and refined data techniques that capture nuanced market and revenue dynamics, harnessing Guideline’s unique data solutions for best-fit approaches

This enables firms to speed up model testing, augment internal models, validate hypotheses, and accelerate decision-making. KPI Forecast 2.0 equips users with actionable insights, including:

Opportunity analysis to identify emerging investment signals
Deeper visibility into category dynamics influencing company performance
Clarity on shifting budget trends, including how advertising spend is shifting across local and national channels—a key signal for analysts tracking brand investment strategies across markets

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These capabilities support more informed portfolio decisions in fast-moving markets.
KPI Forecast 2.0 is the latest in a series of product launches from Guideline in 2026, reflecting the company’s accelerating investment in analytics and AI-powered solutions for the advertising and capital markets industries.

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Bluehost Introduces GatorClaw: The Simplest Way to Build and Run AI Agents for Small Business

PRNewswire

April 16, 2026

Bluehost Introduces GatorClaw: The Simplest Way to Build and Run AI Agents for Small Business

New visual platform, built on the OpenClaw ecosystem, brings no-code agent creation to Bluehost’s high-performance VPS infrastructure

Bluehost, a leading platform powering millions of small and midsized businesses and developers globally, announced GatorClaw, a new visual platform that makes it easy to build, deploy, and run autonomous AI agents without the complexity traditionally required.

As businesses shift from building websites to running AI-powered operations, GatorClaw enables developers, operators, and entrepreneurs to move from idea to production in minutes. Built on the emerging OpenClaw ecosystem, it combines intuitive, no-code workflows with Bluehost’s high-performance VPS infrastructure, purpose-built for always-on, agentic workloads.

“AI is moving from experimentation to execution,” said Sachin Puri, CEO of Bluehost Group and Network Solutions Group. “We’re removing the complexity that has held back real-world adoption and making it possible for any business or solopreneur to build and deploy AI agents with confidence. This is a foundational step toward a future where AI doesn’t just assist you, and can actually run your business.”

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The Framework Enabling AI’s Transition to Agentic Action

OpenClaw, the open-source autonomous agent framework, has rapidly gained traction by enabling AI to move beyond conversational exchanges to autonomous execution of complex, multi-step tasks such as managing workflows, handling customer interactions, and automating business operations.

Acting as an orchestration layer that connects LLMs with real-world tools, OpenClaw unlocks powerful capabilities. However, deploying and managing agents in production remains complex, requiring infrastructure, configuration, and continuous operation.

Introducing GatorClaw to More Easily Build, Connect, and Run AI Agents

Bluehost’s GatorClaw, built on the OpenClaw ecosystem, delivers a more intuitive, visual experience and simplifies the path from experimentation to production.

Build with Visual, No-Code Agent Creation
- Guided user interface to design and deploy AI agents in minutes
- Visual workflows to orchestrate multi-step automation and logic
Connect: Integrate with Everyday Tools
- Centralized hub with native connections to tools like Gmail, Slack, and Notion
- Prebuilt automation components for common workflows like email relays and report generation
Run: Always-On Infrastructure with Full Control
- Built on Bluehost’s high-performance VPS platform
- Designed for continuous, autonomous agent execution
- Full control over environment, resources, and configurations for advanced use cases
- Built-in security, reliability, and isolation for production-grade workloads

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Developer-Ready by Design
GatorClaw is designed for ease of use as well as flexibility and control to give developers and technical users the ability to customize, extend, and scale their agent-based workflows on dedicated infrastructure. Users have full control over runtime, configurations, and performance.

Purpose-Built Infrastructure for AI Agents
Unlike traditional hosting, GatorClaw is tightly integrated with Bluehost’s VPS platform, delivering the performance, uptime, control and additional protection layers required for always-on AI agents. Bluehost’s VPS Hosting offers top performance with benchmarks that speak for themselves.

A New Era for Small Businesses
With GatorClaw, Bluehost extends its mission beyond websites and hosting enabling businesses to automate operations, improve customer engagement, and accelerate growth with AI. This marks a shift for the company from building digital presence to running intelligent, AI-powered businesses.

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Avid and Google Cloud Announce Partnership to Bring Agentic AI to Media Production

PRNewswire

April 16, 2026

Avid and Google Cloud Announce Partnership to Bring Agentic AI to Media Production

Strategic collaboration integrates Gemini models and Vertex AI into Avid Media Composer and Avid Content Core to automate time-intensive film and TV post-production tasks

Avid and Google Cloud announced a multi-year strategic partnership to integrate generative and agentic AI into the media and entertainment industry’s leading creative tools from Avid. By embedding Google’s Gemini models and Vertex AI directly into Avid’s solutions, the collaboration aims to transform video editing from a mostly manual process into an intelligent, AI-assisted experience, significantly reducing the time required for media discovery and production.

As global demand for content increases, production teams face growing pressure to manage massive volumes of high-resolution media, while overcoming the limitations of legacy on-premises hardware. To address these challenges, Avid is integrating Google Cloud’s AI and data analytics capabilities into two key areas of its technology stack: Media Composer, the industry-standard nonlinear editing system for professional film and TV; and Avid Content Core, a new cloud-native SaaS platform that serves as a unified, intelligent data layer for global media assets.

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By leveraging Gemini and Vertex AI, these platforms can now analyze and understand media context automatically, allowing production teams to query content using natural language. It also enables agentic AI workflows—digital assistants capable of autonomously managing complex tasks, such as matching visual styles, identifying emotional cues in raw footage, and streamlining metadata logging.

“Customers are asking for intelligent tools that plug into existing workflows and scale with their creativity,” said Wellford Dillard, chief executive officer, Avid. “This partnership with Google Cloud strengthens our ability to deliver secure, AI-driven innovation–while keeping Avid interoperable and adaptable across the broader production landscape. Through our collaboration with Google Cloud, Avid is redefining what’s possible in modern media production by expanding intelligent capabilities across our products.”

“By embedding agentic AI directly into the tools video editors live in, we’re moving beyond simple automation,” said Anil Jain, global managing director, Strategic Industries, Google Cloud. “With Avid Media Composer and Google Cloud, an editor can now collaborate with an intelligent agent to create assets on the fly and handle the heavy lifting of matching styles and filling timelines, enabling them to focus on storytelling instead of infrastructure.”

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Key highlights of the announcement:

Avid Content Core general availability: Now commercially available, this cloud-native platform acts as a unified data layer for global media. By leveraging Google Cloud’s BigQuery, Vision Warehouse, and Vertex AI Search, it transforms passive storage into an active library, allowing global creative teams to access and manage video files from anywhere.
Gemini integration in Media Composer: Avid’s industry-standard editing system now features a multimodal extension powered by Gemini. This integration allows editors to streamline post-production—from intelligent metadata enhancement and automated logging to generating B-Roll—reducing the manual burden on creative teams.
Agentic search and discovery: With Vertex AI and multimodal Gemini models on both platforms, the systems can understand the context of every file. Searching becomes a natural conversation where users describe what they need—based on visual actions, dialogue, or emotional cues—turning weeks of manual archive discovery into seconds of automated insight.

These AI capabilities serve as a foundation for future agentic integrations across Avid’s portfolio, designed to streamline post-production and allow creative teams to focus on high-value storytelling.

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DriveCentric Expands AI Leadership with New Autonomous Agents Across Its Engagement Platform

PRNewswire

April 16, 2026

DriveCentric Expands AI Leadership with New Autonomous Agents Across Its Engagement Platform

DriveCentric, the dealer industry’s leading Customer Engagement Platform, announced the expansion of its agentic AI capabilities with a new suite of agents designed to augment and scale dealership operations across every department.

Built natively within the DriveCentric platform, the new agents build on a foundation that already powers AI-driven engagement for thousands of dealerships. Where DriveCentric’s AI has long helped teams work smarter, through tools like Automation Hub and Genius Reply, these agents go further, autonomously executing critical workflows that dealership teams struggle to cover consistently: after-hours lead response, proactive database outreach, and long-term customer retention.

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The expansion introduces three purpose-built agents:

Nurture Agent maintains ongoing, personalized customer engagement after the sale, driving retention and repeat business without manual effort.
Prospect Agent identifies past customers re-entering the market and converts them into sales-ready opportunities before they look elsewhere.
Sales Agent responds to every inbound lead in under two minutes, 24/7, ensuring no opportunity goes unanswered.

Each agent is managed through a new experience layer that gives dealers full visibility and coaching tools, a centralized dashboard to monitor performance, refine strategies, and stay in control of every customer interaction.

Built on a Decade of Automotive Intelligence

Unlike generic AI tools adapted for automotive, DriveCentric’s agents are trained on more than ten years of dealership engagement data, vehicle interest, financing behaviors, trade-in cycles, and ownership timelines. This depth of industry-specific intelligence enables conversations that feel natural and relevant, not scripted or robotic.

“DriveCentric has been leading AI innovation for dealerships and the data we’ve built across every customer touchpoint is allowing us to accelerate faster than ever.” said Matt Leone, CEO of DriveCentric. “We’re continuing to expand what our platform can do autonomously, giving dealerships more agents that create and manage the customer experience across the entire ownership journey. We have a deep roadmap of new agents planned for this year, all designed to help dealerships optimize engagement, all natively built and centralized on our customer card.”

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An Engagement Platform That Executes

DriveCentric is not just a system of record, it’s a system of engagement, fueled by a system of context. DriveCentric’s Customer Card owns not only the customer record, but the full history needed to provide the AI context that drives efficiencies, scale, and growth. The platform’s AI agents work across departments, turning that context into action and helping dealerships operate at a scale that manual processes can’t match. Every interaction, every handoff, and every result is visible in one place.

Early results show measurable impact: faster lead response times, higher appointment show rates, more reactivated opportunities from existing databases, and stronger long-term customer lifetime value.

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dig Launches ask-dig, the First Video-Centric AI Social Search Platform

PRNewswire

April 16, 2026

dig Launches ask-dig, the First Video-Centric AI Social Search Platform

The new platform allows users to ask any question and see what people actually think and say across social, with answers grounded in real video and audience signals

dig, the Video-first Social Intelligence Platform helping enterprises track fast-moving narratives across social media, announced the launch of ask-dig, a video-first AI search platform that delivers evidence-backed answers sourced from social media. Designed to answer questions about what’s happening on social media, ask-dig analyzes social posts, cutting through sponsored posts and synthetic content to surface real, unfiltered audience reactions and emerging narratives on any topic.

Short-form social videos have become the most rapidly growing format in recent years. Despite this growing prevalence of video across social, traditional LLMs still answer using text-based sources and non-social media sources to inform its answers. While these answers sound confident, they are often outdated, inauthentic, lack the emotional responses of ordinary people, and miss conversations that truly define brand perception that are happening inside video.

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ask-dig was built to close that gap. Positioned as an alternative to general-purpose AI search tools, ask-dig turns the social web into a real-time answer engine. After a user simply types in a plain-language question, ask-dig finds and analyzes thousands of relevant social posts in under two minutes, examining narratives, audience reactions, comment sentiment and emerging signals across the feed. Rather than generating a probabilistic response from indexed web content like a standard LLM, ask-dig sources exclusively from the posts it collects and filters, ensuring every insight is fully traceable to real social content. Additionally, every response is source-linked, so users can go directly from the answer to the original posts driving it.

The result is a self-serve intelligence chat experience that pulls findings and insights from the depths of social in a way that general-purpose LLMs cannot. An individual can search for a restaurant recommendation, a creator can ask for the latest trends, a journalist can map local reactions to a breaking story, or a brand can get real-time feedback on a specific campaign. ask-dig is built for creators, journalists, consultants, marketing professionals, agencies or anyone who needs fast, reliable, evidence-backed answers from social media.

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“Most AI platforms today produce answers that sound authoritative, but lack grounding in real-world sentiment and behavior,” said Ofer Familier, CEO & Co-founder of dig. “The problem is that opinions are forming in conversations taking place through dynamic interactions across social, increasingly in videos. When that richness is flattened into clean text for analysis, critical context is lost. ask-dig was built to bridge that gap, delivering answers rooted in actual user-generated content, so people can explore conclusions actually based on what others are genuinely saying and experiencing.”

ask-dig is part of dig’s broader product suite, which includes its enterprise platform for always-on social intelligence. While ask-dig focuses on answering ad-hoc questions in real time, the dig enterprise platform is built for continuous brand monitoring, narrative intelligence, deep social research, and consumer insights. Unlike legacy tools that rely on keywords, mentions, and manual workflows, dig is designed for a video-first internet reality, enabling teams to track reputation, detect emerging narratives, and understand what is actually shaping perception across social at scale.

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Startek and CCI Global complete merger, creating a global leader in Human Augmented AI

PRNewswire

April 16, 2026

Startek and CCI Global complete merger, creating a global leader in Human Augmented AI

With over 50,000 associates across 55 delivery centers worldwide, the unified organization scales AI-led, human-centric CX solutions for the world’s leading enterprises.

Startek, a digital-first global customer experience (CX) solutions provider, announced the successful completion of its merger with CCI Global. This union creates a new industry leader built on a singular vision: delivering human-centric, AI-led customer experience at scale.

The unified organization brings together over 50,000 associates serving leading global enterprises in sectors such as BFSI, Retail, Healthcare, Ecommerce and Telecom. With 55 delivery centers across 22 countries, this expanded reach strengthens the group’s ability to provide seamless, high-quality CX across a diversified network spanning the Americas, Asia-Pacific, Europe and Africa.

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The integration of Startek’s digital heritage with CCI Global’s operational framework creates a powerful foundation for Human Augmented AI. By blending agentic AI capabilities with a high-EQ global workforce, the unified organization delivers sophisticated automation that strengthens human connections rather than replacing them. This approach ensures that complex customer needs are met through smarter, more cost-effective solutions that drive business growth without sacrificing empathy.

“By merging Startek’s digital heritage with CCI’s operational excellence, we aren’t just scaling. We are redefining the CX category,” said Bharat Rao, Global CEO, Startek. “We are moving beyond the traditional BPO model to lead a new era of Human Augmented AI, where technology empowers our associates to focus on the emotional intelligence that drives true customer loyalty.”

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The organization is already integrating Startek’s proprietary data analytics platform with CCI’s best-in-class operating frameworks. This combined roadmap ensures clients will see immediate improvements in predictive insights, reduced digital friction and measurable gains in agent productivity through real-time AI coaching.

“Our success has always been rooted in our people,” said Martin Roe, CEO, CCI Global. “By joining forces with Startek, we are providing our 50,000 associates with the most advanced AI tools in the industry, ensuring that every interaction, whether in Africa, Europe, Asia or the Americas, is defined by both technical precision and human ingenuity.”

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Deepdub Introduces the World’s First Agentic Dubbing Co-Worker

PRNewswire

April 16, 2026

Deepdub Introduces the World's First Agentic Dubbing Co-Worker

Deepdub embeds the industry’s first AI dubbing co-worker natively into its own Hollywood-vetted dubbing and localization workflow, delivering multi-lingual studio-grade quality and defining a new category of human-AI collaboration in localization

Deepdub, a foundational voice AI company, has launched the first Agentic Dubbing Co-Worker. As leaders in expressive voice technologies and trusted by major Hollywood studios and streaming platforms, the Co-Worker is embedded directly inside Deepdub’s own production workflow and brings the craft, judgment, and fluency of a seasoned dubbing professional to every project. Already working alongside teams at many of Deepdub’s enterprise clients, the Agentic Dubbing Co-Worker defines a new category of human-AI collaboration, operating as an active localization expert.

As global demand for localized content continues to accelerate, studios and streaming platforms are under increasing pressure to scale without compromising creative quality. While AI has transformed how localized content is created, until now, no localization provider has embedded AI as a working dubbing professional that has contextual understanding, creative instinct, and the production fluency to meaningfully collaborate at the team level across dozens of languages simultaneously, into their workflows.

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Deepdub’s Agentic Dubbing Co-Worker is built into the core of Deepdub’s dubbing and localization workflow with a deep understanding of project structure, character voice, episodic continuity, and localization nuances. It reads and modifies content at the segment, character, and track level, generates and refines dialogue with cultural and dramatic sensitivity across languages, manages timeline markers, and performs structured quality control validations during export, all within a model where creative teams remain in command.

“By introducing the Agentic Dubbing Co-Worker directly into Deepdub’s own dubbing and localization workflow, we are defining a new standard for how global content is localized and delivered at scale,” said Ofir Krakowski, CEO and Co-Founder, Deepdub. “This isn’t AI that waits to be prompted, but a dubbing co-worker that understands the craft, knows the project, and takes initiative alongside your team inside the very workflow where production happens. That’s a fundamentally different relationship between human expertise and AI, and it’s one that allows studios to scale localization with greater efficiency, consistency, and creative confidence.”

Deepdub’s Agentic Dubbing Co-Worker operates at the orchestration layer of localization, within Deepdub’s secure, enterprise-grade environment designed for large-scale dubbing operations. Backed by a global network of adapters, linguists, and creative talent spanning dozens of markets, Deepdub combines agentic AI with human expertise to scale localization across languages simultaneously, without sacrificing cultural nuance or creative quality.

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“Scaling across 34 countries means localization isn’t a nice-to-have, it’s a growth driver,” said Teresa López, CEO and Co-Founder at Love TV Channels. “Deepdub has already enabled us to bring content to millions of viewers across our European FAST channels in Spanish, Italian, and French for the first time. Its push into agentic AI reflects exactly the kind of forward-thinking partnership we need to stay innovative and competitive – delivering localized, engaging content to our viewers.”

“Through our partnership with Deepdub, we are now able to support Japanese content providers who are at the forefront of bringing globally popular Japanese content, especially anime, to international markets, as well as the localization service providers (LSPs) that enable this process by delivering unprecedented levels of quality, speed, and consistency while keeping localization costs under control,” said Yosuke Kaburagi, Managing Executive Officer at Innotech Corporation. “In the global market, localization is essential and demands both scale and speed. At the same time, Japanese content providers place an exceptionally strong emphasis on high-quality content. This initiative represents a significant leap forward, successfully addressing both of these demanding requirements.”

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Marketbridge Appoints Fiona McKenzie as President of Europe

Globe Newswire

April 16, 2026

Marketbridge Appoints Fiona McKenzie as President of Europe

Marketbridge, the Growth Company for Business, today announced the appointment of Fiona McKenzie as President of its European operations, effective immediately. McKenzie will lead the next phase of growth and integration across the region, advancing Marketbridge’s position as a leading B2B growth partner in an increasingly data and AI-driven market.

The company also announced that Fiona Shepherd will step down from her leadership role following a distinguished tenure building April Six and helping establish the foundation of Marketbridge Europe. Shepherd will remain a shareholder and an active supporter of the company’s continued success.

McKenzie assumes the role after seven months working inside Marketbridge, where she partnered closely with leadership across the business to deepen integration and align capabilities across consulting, analytics, and agency services.

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“Over the last seven months, I’ve had the privilege of seeing Marketbridge from the inside, and it has validated both the vision and the deliberate way this business is built. The integration of strategy, data, creative, and activation is not an aspiration, it is how we operate every day, and in a market demanding clarity, speed, and measurable impact, that difference matters. Europe plays a critical role in this next phase, and as one unified Marketbridge, we are uniquely positioned to meet the complexity and pace of this region with a model designed for how B2B growth leaders need to operate today. We have the platform, the talent, and the ambition to lead, and I am excited to build what comes next,” said McKenzie.

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Marketbridge CEO Bob Ray noted the importance of both leadership continuity and forward momentum for the region.

“Fiona Shepherd has played an extraordinary role in building April Six and shaping the foundation of Marketbridge Europe, creating a business defined by trust, creativity, and enduring client relationships, and we are deeply grateful for her leadership and partnership. As we look ahead, I am excited to welcome Fiona McKenzie into this role. She brings a clear perspective on where the market is going and how we must evolve to lead it, and her ability to align strategy, data, creative, and activation into a unified growth engine will be critical as we build the next phase of Marketbridge in Europe.”

Reflecting on her transition, Shepherd shared, “It has been an incredible 26-year journey building April Six and working alongside so many talented people across the UK, the US, and now Marketbridge. I am proud of what we have created together and deeply grateful for the relationships along the way. While I am taking time to step back and recharge, I remain a shareholder and a strong believer in Marketbridge’s future, and I have every confidence in Fiona McKenzie and the team to carry the business forward and build on the momentum we have created.”

Marketbridge continues to invest in its global platform, integrating consulting, analytics, and agency capabilities, setting a new standard and unified systems to deliver measurable growth for B2B organizations navigating increasingly complex buying environments.

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Newsroom PR Aligns Leadership Around LLM Visibility

Globe Newswire

April 16, 2026

Newsroom PR Aligns Leadership Around LLM Visibility

Newsroom PR owner Howard Breuer has transitioned from CEO to Founder to focus on business development strategy and the firm’s AI-era visibility framework. Brian Skoloff has been promoted to CEO and Jennifer London to Vice President.

The boutique legal PR agency’s leadership changes accompany a strategic expansion beyond traditional media relations to help attorneys and professional services firms strengthen how they are identified and recommended by large language models such as ChatGPT, Gemini, and Claude.

“AI is upending many industries, especially public relations, where we’re excited to see LLMs favoring experts with extensive earned media, since that’s still our bread and butter,” Breuer said. “But firms need to shift aggressively to adapt and use these tools to the max benefit of clients. The leadership shift reflects that change. My focus is more clearly directional, Brian and Jen are more operational.”

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Breuer launched an internal DEV team dedicated to analyzing how clients’ authority signals appear across AI platforms and identifying measurable opportunities to improve visibility through earned media, thought leadership, and structured credibility signals.

The firm’s perspective on AI Discoverability, or GEO, was recently published in The Recorder, noting that while many view AI as a disruption to journalism, “LLMs are currently acting as an ally to journalists by often giving priority ranking and referrals to experts heavily quoted by legitimate media.”

Newsroom PR’s approach focuses on improving measurable authority signals that influence how professionals surface in AI-generated recommendations. The firm offers analysis of LLM visibility and structured action plans designed to strengthen discoverability across emerging AI-driven research workflows.

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Every member of the 9-year-old firm’s executive team has a background in journalism. Breuer for three decades worked as a news journalist for media outlets including People Magazine, Reuters and The New York Times. Skoloff spent more than two decades as an award-winning videographer, editor, and writer with The Associated Press, and London worked as an award-winning investigative and on-air broadcast news journalist for NBC, MSNBC, CBS, CNN and other national TV news outlets. The three of them met covering the Scott Peterson murder trial in California.

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Shirofune Launches AI Summary, Delivering Root-Cause Analysis and Strategy Recommendations in One Click

Globe Newswire

April 16, 2026

Shirofune Launches AI Summary, Delivering Root-Cause Analysis and Strategy Recommendations in One Click

New feature automates root-cause analysis, strategy recommendations, and client reporting — reducing hours of manual work to a single click

Shirofune, the award-winning digital advertising automation management platform trusted by over 13,000 accounts worldwide, today announced a new feature called AI Summary that uses generative AI to automatically analyze advertising performance fluctuations and deliver clear, actionable insights in seconds.

AI Summary works along with Shirofune’s proprietary Change Analysis Reports, which break down every performance metric shift with precision. The AI Summary tool enables users to bypass hours interpreting data and crafting strategy recommendations, and lets advertisers and agency teams access a concise, AI-generated narrative that explains what has transpired, why it changed, and what to do next, all with one click.

The Problem: Data Overload, Not Enough Insight

Digital advertising teams are drowning in data. Identifying the root causes of performance shifts, assessing their impact, and formulating a response often requires deep expertise and significant manual effort. For agencies managing dozens of client accounts, this bottleneck directly impacts profitability and client satisfaction.

As campaigns scale and platforms multiply, the volume of performance metrics grows exponentially, but the time available to interpret that data does not.

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The Solution: AI-Powered Analysis
Unlike generic AI tools that summarize raw data without context, Shirofune’s AI Summary is built on a foundation of verified, fact-based Change Analysis Reports. Every number is precisely decomposed from actual campaign results, making AI-generated insights more reliable, more reproducible, and immediately actionable.

The full Change Analysis Report remains available alongside the summary, so teams can always verify the evidence behind every recommendation, combining the speed of AI with the transparency that performance marketers demand.

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Real-World Use Cases

For In-House Marketing Teams & Brands

Instant root-cause analysis: Shirofune’s AI summary allows teams to understand why a monthly CPA spiked or why yesterday’s conversions surged, and act on it immediately.
Strategy validation: AI Summary allows teams to use AI-generated recommendations as a second opinion to validate optimization strategy and catch blind spots.

For Agencies & Media Buyers

One-click client reporting: AI Summary allows agencies to generate daily, weekly, or monthly performance narratives instantly, eliminating the manual pipeline of data aggregation, analysis, and write-up.
Rapid client response: When clients ask why performance dipped last week, agency executives are able to get a complete answer with AI summary, in addition to recommended actions – but in seconds instead of hours.

Building the Future of Autonomous Ad Operations
“We’re at an inflection point where generative AI is fundamentally reshaping how software delivers value,” said Mitsunaga Kikuchi, CEO and founder of Shirofune. “With AI Summary, we’re fusing the flexibility and intelligence of generative AI with Shirofune’s core strengths in accuracy and reproducibility. Our goal is to automate the entire ad operations workflow, from budget optimization to analysis to strategy, so teams can focus on growth, not grunt work.”

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New feature automates root-cause analysis, strategy recommendations, and client reporting — reducing hours of manual work to a single click

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

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