Treasure Data, a leading customer data platform (CDP) for enterprises, announced that Pankaj Tibrewal has been appointed as chief executive officer. Tibrewal succeeds Hiro Yoshikawa, co-founder of Treasure Data. Yoshikawa will now be part of Treasure Data’s board of directors with fellow co-founder Kazuki Ohta and will continue to support the company’s strategic directions in the next phase of growth for the company.

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“I am truly humbled and honored to lead Treasure Data into the next chapter in the CDP market that is growing rapidly,” says Pankaj Tibrewal, CEO, Treasure Data. “Every company is trying to improve their customers’ experiences by driving insights from their data, and Treasure Data has had tremendous success in offering a scalable and flexible solution for large enterprises.”

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Previously, Tibrewal was Treasure Data’s vice president of product. As a member of Treasure Data’s senior leadership team for three years, he has played an integral role in the company’s product, strategy and business development. Before joining Treasure Data, Tibrewal founded a company that was acquired by Anaplan, where he then served as a vice president at Anaplan responsible for product management and partnerships. He has more than 20 years of industry and entrepreneurial experience, including founding three software startups and consulting for Fortune 500 companies at McKinsey.

Founded in 2011 with a pedigree in big data, Treasure Data is one of the earliest CDPs in the market. An enterprise-scale, independent application built on a sophisticated data platform that lets customers work with any existing technology stack and gives them the flexibility to ingest all types of data to deliver value beyond marketing-only use cases. Treasure Data’s business has grown nearly 3x in the past two years and the company has established itself as a leader in the fast-growing CDP category.

“I couldn’t be prouder of the immense growth and success Treasure Data has had over the years and I am confident Pankaj is the right person to build off that momentum,” says Hiro Yoshikawa, co-founder of Treasure Data. “There is great opportunity in the CDP market right now and Treasure Data is poised for continued success with our new leadership team.”

Trusted by more than 400 organizations worldwide, including AB InBev, Wish and Stanley Black and Decker, Treasure Data was recently named a Strong Performer in The Forrester Wave™: Customer Analytics Technologies, Q3 2020. Other notable recognitions this year include the “Best Marketing Solution” CODiE Award from the Software and Information Industry Association (SIIA), and Frost & Sullivan named Treasure Data “The Global Company of the Year, CDPs.”

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