Informatica Named Data Lake Partner of the Year for Cloud Analytics by Snowflake

Informatica Named Data Lake Partner of the Year for Cloud Analytics by Snowflake

New Intelligent Cloud Services Accelerator for Snowflake to Provide Access to Industry Leading Cloud-native, High-performance Data Integration Capabilities

Informatica, the enterprise cloud data management leader, announced that it has been named the FY2020 Data Lake Partner of the Year award winner by Snowflake, the cloud data platform. Informatica has also been designated an Elite partner in Snowflake’s new Technology Partner Program and is now certified Snowflake-ready which validates partner integrations adhere to Snowflake best practices. The two companies continue to expand their partnership and offerings with the new Informatica Intelligent Cloud Services (IICS) Accelerator for Snowflake. Snowflake users are able to process up to 1 billion rows of data per month via Informatica’s industry leading integration Platform-as-a-Service (iPaaS) free of charge.

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Informatica was recognized for the company’s achievements as part of Snowflake’s Cloud Data Platform ecosystem, helping joint customers be cloud-ready from day one. Organizations rely on insights derived from data, and together with Snowflake, Informatica empowers Snowflake customers to rapidly catalog and integrate multi-cloud and on-premises data and provide access to clean, secure, governed data for analytics at cloud scale and speed.

“Our continued work with Snowflake is driving remarkable innovation within our joint customers’ deployments. At Informatica, we see the tremendous value Snowflake brings to customers, and we are honored to have been recognized for this distinction as an elite technology partner,” said Ronen Schwartz, EVP, global technical and ecosystem strategy and operations, Informatica. “We are excited to enhance that further by providing the industry leading iPaaS, the broadest cloud-native data ingestion and integration capabilities in an optimized integrated experience to Snowflake’s flexible, high-performance data platform delivering more meaningful data insights faster.”

Companies are looking to drive transformation and accelerate analytics in their business, but data is often scattered across many silos, increasing the complexity and delaying time-to-value for the business community. The Accelerator for Snowflake dramatically reduces the time required to ingest or integrate data to Snowflake, allowing joint Informatica and Snowflake customers to quickly connect to cloud data sources.

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“Today’s announcement represents an exciting new chapter in our partnership with Informatica, providing joint customers with a fast, easy-to-use, best-of-breed offering to bring their mission-critical data assets to Snowflake,” said Colleen Kapase, VP, worldwide partner and alliances, Snowflake. “Informatica’s new IICS Accelerator for Snowflake helps our joint customers and prospects to easily combine and query all their data using Snowflake’s single, integrated data platform and Informatica’s agile iPaaS.”

Users can easily profile, integrate, and stage data for analytics initiatives, leveraging Informatica’s Cloud Data Integration and Cloud Mass Ingestion services. Informatica Intelligent Cloud Services Accelerator for Snowflake includes:

  • Informatica Cloud Data Integration Service: Users can rapidly ingest and integrate data with high-performance ETL, ELT, ingestion, and out-of-the box templates tailored for Snowflake.
  • Informatica Cloud Mass Ingestion Service: Unique single experience for high-performance ingestion of files, DBs, and streams, securely at scale, from on-premises, streaming big data, databases, files, and cloud sources to Snowflake.
  • Broad Range of Connectivity: Out of the box connectivity to hundreds of databases, data lakes, on-premises and SaaS applications while also supporting access to virtually any data type. Users of IICS Accelerator for Snowflake will be able to select four out of 20 of the most popular connectors for Snowflake within IICS for free.

Informatica and Snowflake continue to expand their partnership and offerings with hundreds of joint customers including, Total Gas, Paycor and Home Point Financial. Additionally, customer adoption of the joint solutions has grown exponentially with trillions of transactions processed in 2019– more than 280 percent year-over-year growth.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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