GoodData Unveils New UI Capabilities to Make Analytics Pervasive

With GoodData Spectrum, Businesses Can Leverage Data and Insights to Support the Complete Range of Business Decisions

GoodData, the leader in embedded and distributed analytics, has launched GoodData Spectrum, a suite of user interface (UI) capabilities to deliver the right insights to line-of-business users to support a full gamut of decision-making, from transactional to strategic, all at their point of work. Spectrum fundamentally changes how analytics are used and adopted throughout the organization.

Recommended ReadContextual Content and AI: The New Wingmen for Email Marketing Campaigns

At the time of this announcement, Roman Stanek, CEO at GoodData, said, “Analytics within organizations today is no longer about one-size-fits-all with low adoption rather, analytics is now critical to everyday business success.”

Roman added, “With GoodData Spectrum, we now enable data and insights to support the complete range of business decisions.”

Billions of dollars are spent on a data infrastructure, strategies, and talent annually, yet organizations still view data as a cost instead of a point for competitive differentiation and disruption.

Business users don’t want more spreadsheets, static dashboards, or reports; rather they want only the information that is relevant to the decision at hand, presented in a way that is personalized, contextual, intuitive, and actionable.

Read More: Interview with Jon Lombardo, Global Brand Strategy Lead, LinkedIn

The GoodData platform provides insights in the form of recommendations and predictive analytics and takes the guesswork out of identifying mission-critical insights by delivering the analytics that matters most for real-time decision-making.

As Gartner* states, “Analysis will become increasingly embedded in processes, devices, and applications; it will, therefore, be both more pervasive and less visible — flipping the burden of prompting its use from the user to the machine.”

“GoodData Spectrum offers unlimited potential to design with our end users in mind. We aren’t limited by traditional rigid Business Intelligence functionality with an overabundance of static dashboards and no interactivity,” shares Cody Alton, Partner Solutions at Zalando.

Cody added, “With GoodData Spectrum we can roll out customized features based on our product vision and roadmap to ensure we exceed the needs of our customers.”

GoodData Spectrum includes three user interaction frameworks —

GoodData.UI enables the building of custom applications from thousands of ready-made, commercial, open source, and custom components. Data visualizations can be embedded and customized in a few lines of code, no iFrames involved.

KPI Dashboards arms users to track KPI changes over time, comparing current values to previous periods. Users can also set alerts and be notified when KPIs reach a certain threshold. Interactive dashboards can be saved and published to other users and embedded into Web applications.

Analytic Designer allows business users to easily explore curated datasets and discover new insights. Using pre-packaged or custom visualizations and automated actions, no training is needed to support strategic decision-making and publishing.

Currently, GoodData provides an integrated set of data management, analytics, and insight application deployment and management tools as a leader in the Insight Platforms-as-a-Service category. We support the enterprise-wide data adoption by embedding insights into applications and workflows to provide a full spectrum of data-driven decisions – from transactional to strategic – at the point of work.

*Gartner Predicts 2018: Analytics and BI Strategy, Gareth Herschel, Alexander Linden, Rita L. Sallam, Svetlana Sicular, Jim Hare, Jorgen Heizenberg, Erick Brethenoux, Douglas Laney, 26 March 2018.

Recommended Read: TechBytes with Shouvick Mukherjee, Chief Technology Officer, Amobee

Brought to you by
For Sales, write to: contact@martechseries.com
Copyright © 2024 MarTech Series. All Rights Reserved.Privacy Policy
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.