Jason Webby Has Previously Held Senior Positions at the Economist Group, CNBC, and Xaxis
V12 Data, a leading provider of purchase-intender solutions, announced the appointment of Jason Webby as Chief Revenue Officer. In this role, Webby is responsible for the direction and management of the company’s sales revenue strategies. He brings over 20 years of experience leading large and diverse teams of global sales professionals.
“Jason is an inspiring and proven leader with a deep expertise in executing high-growth company strategies. He has demonstrated an incredible aptitude for creating and enhancing revenue streams, and we are thrilled to have him join the team as we position V12 Data for sustained growth in 2018 and beyond,” said Anders Ekman, CEO, V12 Data.
Webby most recently held the position of Senior Vice President, Managing Director, Xaxis, one of the industry’s leading programmatic media companies. In this role, he oversaw all client engagement and led Xaxis’ US sales and account services, team. Webby’s team focused on agencies and direct clients, utilizing a combination of 1st, 2nd, and 3rd party data to craft targeted programmatic advertising campaigns across display, video, and mobile.
Prior to Xaxis, Webby served as Senior Vice President, Sales for CNBC International, where he managed all commercial activity across EMEA, Asia Pacific and Latin America. Webby also spent nearly 10 years holding multiple positions at The Economist Group. Beginning with advertising, he led the US sales team across print and digital. He then moved on to become SVP, Global Head of Sales for The Economist Intelligence Unit.
“I am honored to join V12 Data at a time of rapid transformation and growth. V12 Data is completing redefining how marketers today can capitalize on using cutting-edge in-market purchase intent data to drive better outcomes and competitive advantage across channels. I’m extremely excited to join this dynamic company who is passionate about innovating top-notch solutions for our clients,” said Webby.
Recommended Read: TV May Affect the Brain But Influencer Marketing Affects the Heart