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Content

IAB 2021 NewFronts: “Living the Stream” Is The New Cultural Zeitgeist

PRNewswire Mar 18, 2021 0
Buyers and Content Creators Gather to Learn How to Navigate -- and Thrive -- in a World of Streaming Everything On May 3-6, 2021, thousands of buyers will tune into the IAB 2021 NewFronts to hear from the biggest content creators and…
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Video

ViewSonic’s New ViewBoard Cast Button Enables Real-Time Wireless Content Sharing With Just…

PRNewswire Mar 3, 2021 0
Creating a Highly Effective Meeting Space Without the Setup or Connection Hassles ViewSonic Corp., a leading global provider of visual solutions, introduces the ViewBoard Cast Button, a brand new accessory of ViewSonic's wireless…
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Interactive Content

Zmags Accelerates Growth To Meet Retailers Demand for Innovative Ecommerce Solutions in 2020

PRNewswire Jan 18, 2021 0
Zmags, the leading SaaS platform revolutionizing how consumers experience digital commerce, achieved record results in 2020 as digital transformation became a focus for retail. Fueled by multiple new solution enhancements, and the addition…
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Interactive Content

Modus Announces the Appointment of Jeremy Schultz as President and Chief Operating Officer

MTS Staff Writer Jan 17, 2021 0
Modus leadership takes an acute approach to usability, sales rep adoption, and buyer experience Modus announces the appointment of Jeremy Schultz as President and Chief Operating Officer. “We’re very pleased to welcome Jeremy to the team.…
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Interactive Content

2021 Visual Trends Report From Depositphotos With Insights from International Creative Agencies

MTS Staff Writer Dec 28, 2020 0
Depositphotos, one of the world's leading visual content marketplaces with a library of over 190 million files, has just released their annual visual trends report. The project "Visual Trends 2021: Living a New Reality" explores how visual…
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Interactive Content

iStock Releases 2021 Visual Trends to Support SMBs and SMEs in Better Engaging Customers

PRNewswire Nov 30, 2020 0
iStock by Getty Images, a leading global source of visual content, has released its top visual communications trends to help small and medium-sized businesses better plan their brand and performance marketing for 2021. Experts from…
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Social Media Marketing

EveryoneSocial Raises $7.6 Million to Enable Employees to Leverage Social Media at Work

PRNewswire Oct 23, 2020 0
The Platform Enables Employees to Create, Share, and Engage With Brand Content Externally and Internally EveryoneSocial, the leading SaaS company in the rapidly growing category of employee advocacy, announced the closing of a $7.6…
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Interactive Content

OZY Media Announces Chris Rantamaki As New Head Of TV

PRNewswire Oct 19, 2020 1
OZY Media announced the appointment of Chris Rantamaki as Executive Director of TV + Video to lead the media company's rapidly growing roster of projects in television. Rantamaki will report to OZY CEO Carlos Watson and is based out of Los…
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Interactive Content

TechBytes with Krista Glantschnig, COO at SAP Litmos

Sudipto Ghosh Oct 15, 2020 0
Hi Krista. Please tell us about your current role and the team/ technology you handle at SAP Litmos.  I am the COO of SAP Litmos and have been with the team for nearly 2 years. I lead a team of senior experts who work to ensure SAP…
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Augmented Reality

­­­­SHL Group Deploys Vuzix Smart Glasses for Business Continuity, Training and Remote Inspection

PRNewswire Oct 12, 2020 1
Vuzix Corporation, a leading supplier of Smart Glasses and Augmented Reality (AR) technology and products, announced that SHL Group (Scandinavian Health Ltd) has commenced deployment of Vuzix M400 Smart Glasses to provide remote support,…
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Interactive Content

EX.CO Launches New Addition to its Content Technology that Accelerates Personalized Product Matching

MTS Staff Writer Oct 12, 2020 0
Journey is an innovative decision-tree content experience with a personalized customer journey that allows businesses to easily match consumers with relevant product recommendations EX.CO, a leading global content technology company,…
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Interactive Content

Octopus Interactive Announces International Expansion and Continued Rideshare Rebound

MTS Staff Writer Oct 7, 2020 0
Tablet-based Rideshare Ad Platform Anticipates Growing Demand for Premium Video Inventory Octopus Interactive, the largest network of interactive screens inside Uber and Lyft vehicles, announced further international expansion, new…
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Interactive Content

KERV’s Connect TV Product Boosts Engagement With Leading Brand

Globe Newswire Sep 30, 2020 0
KERV Interactive, the multi-award-winning interactive content and data company revolutionizing the performance of digital advertising with its patented technology, recently used its Connected TV product, “KERV TV”, to boost consumer…
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Interactive Content

Ceros Partners with Getty Images to Promote an Inclusive Storytelling Guide for Marketers, Developed…

MTS Staff Writer Sep 17, 2020 0
Ceros, an interactive SaaS design platform, announced an expanded partnership with Getty Images to promote the "Inclusive Visual Storytelling for Women" guide co-created by Getty Images and SeeHer, a division of Association of National…
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Entertainment

Spotify Brings Out “Music, Meet Podcasts” – the First Global Branding Campaign for 2020

Sudipto Ghosh Sep 17, 2020 21
By the sheer volume of audience and growth of subscribers, Spotify leads the market of music streaming and audio advertising. Others in the fray, Amazon Music, Apple Music, Soundcloud, Pandora, Jio Saavn, YouTube Music and others have also…
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Interactive Content

Heard about Sonic Branding: What’s the Sound of Your Brand?

Chad Cook Sep 10, 2020 0
It’s hard to think of the phrase “I’m lovin’ it” and not immediately recall the “ba-da-ba-ba-ba” of the McDonald’s jingle. It’s catchy, appealing and has been repeated so often, that, love it or hate it, it’s etched in your brain like a pop…
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Interactive Content

Ceros Report Finds 81% of Marketing, Design, and PR Pros Need an Immersive Content Strategy

MTS Staff Writer Aug 20, 2020 0
Ceros industry research report uncovers gaps and barriers to immersive content creation Ceros, an interactive SaaS design platform, launched an extensive industry report "The Embrace of Immersive Content." The report uncovers current…
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Native & Programmatic Advertising

Building Trust During a Pandemic: Ensuring Reliable Brand Experiences

Harmon Lyons Aug 17, 2020 1
As the COVID-19 pandemic continues to impact the lives of millions of global consumers throughout 2020, brands are tasked with being in touch with their prospects and customers in a deeper, more one-to-one way, which builds more trust. This…
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Interactive Content

The Future of Design Agencies in the Wake of COVID-19 Pandemic

Jeremy Jackson Aug 9, 2020 0
We are constantly creating relationships and collaborating with many design agencies, large and small. It has helped us to gain a unique perspective on how different studios work and their value to their clients’ businesses. Like…
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Interactive Content

Everest Group Recognizes Whatfix as a Leader in Digital Adoption Platforms PEAK Matrix Report 2020

MTS Staff Writer Jul 22, 2020 14
Whatfix announced that it has been recognized as a Leader by Everest Group, a leading research and consulting firm, in its inaugural Digital Adoption Platform PEAK Matrix Assessment. Referenced clients have highlighted the ease of use of…
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