Marketing Intelligence

Ben Regensburger, CEO at Peach shares a few digital ad best practices in this quick-chat: __________ Welcome to this MarTech Series chat Ben, tell us more about your journey and your role as CEO at Peach… At Peach, we orchestrate the…
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As entrepreneurs prepare for technology improvements, B2B marketing is getting more competitive. In addition, the Internet of Things is altering the B2B marketing environment and opening up new avenues for innovation for B2B marketers. …
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IZEA to Power Influencer Marketing Initiative for Leading Retailer IZEA Worldwide, Inc., the premier provider of influencer marketing technology, data, and services for the world’s leading brands, announced that it has been awarded a $2…
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Global campaign embraces a generation of creators who are shaping the future Logitech For Creators, a brand extension of Logitech that is dedicated to empowering all creators to pursue their passions, announced…
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Catalina’s Unparalleled, Real-Time Shopper Intelligence with Neustar’s Optimizer Platform to Deliver Improved Marketing Insights and Outcomes for CPG Brands Neustar, Inc., a TransUnion company, today announced a strategic partnership with…
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Atlassian announced today that Appfire has received Atlassian Partner of the Year 2021 Award for Agile at Scale App for their outstanding contribution and achievements during the calendar year 2021. Marketing Technology News: Aqfer…
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Interactive voice experiences are the next stage for marketing and customer service, enabling brands to cater to individual customers’ needs with unprecedented nuance and at an unprecedented scale. Given this vast potential, brands’ success…
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Business decision makers and IT admins can now tap into the innovative potential within their teams with the first visual collaboration solution to be M365 Certified  MURAL, a collaborative intelligence company, announced its recently…
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DeFi Ventures, LLC d/b/a ShillX (“ShillX”) is proud to announce that Robert Glazer has joined ShillX as a Strategic Advisor. Robert Glazer is the founder and Chairman of the Board of the premier global partner marketing agency,…
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Leading Compact Equipment Manufacturer Uses BrandMuscle to Align Local Marketing Execution with Corporate Strategy and Increase Dealer Marketing Maturity BrandMuscle, the industry leader in integrated local and channel marketing, announced…
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This marks the third consecutive year the multi-location marketing platform has been honored for its growth SOCi, the marketing platform for multi-location brands, is proud to announce it has been recognized as part of The Financial Times…
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Social Media personalities Including Seth Godin, Brock Johnson, Monique Lombardo, Dot Lung will lead workshops for as many as 20,000 global participants on how to use Instagram to boost their businesses ManyChat, the world’s leading chat…
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Global Independent Omnichannel Ad Exchange Taps Former OpenX Executive Richard Ottoy to Expand Global Footprint Sharethrough, one of the top global independent omnichannel ad exchanges, today announced the opening of its new office in …
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Leaseweb’s cloud-hosting solutions and Dedicated Servers deliver high performance, scalability and cost-efficiency to help Adcash meet growing client demand Leaseweb Global, a leading hosting and cloud services company,…
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X4Impact Data to Power Social Impact Innovation Dialog at Lexington Summit, April 7-8, 2022 X4Impact, the market intelligence platform for social innovation, announces its collaboration with Concordia as a Global Patron Member, providing…
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Impression growth and multiple patents pending for its Smart Path Optimization Technology® (SPOT) illustrate the company’s call for “radical observability” as the way forward for the next generation of programmatic advertising…
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Dreamstime, one of the world’s leaders in photo licensing and the world’s largest stock photo community, officially announces the launch of its proprietary copyright tracking tool, LicenseGuard. The tool will monitor, detect, and flag…
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One of the most common challenges that B2B marketers face is the spread of too much customer data across martech platforms. This is due to far too many marketing channels in use combined with the growing need for better processes and easier…
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Hi Phil, welcome to MarTech Interview Series. Could you please tell us how you arrived at GumGum? I actually started my career in a big accounting firm in Chicago. I quickly realized the culture wasn’t for me. I was a closeted, gay man,…
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VP of Client Operations Allison Brecklin and VP of Marketing Kristene Turner to drive growth for real-time audio technology company transforming live events Mixhalo, creator of the wireless networking technology that delivers…
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