Adobe Audience Manager Launches Data Explorer Today, Adobe has unveiled Data Explorer to better understand audience groups. Data Explorer is …
Consider Investing in a Marketing Technology Partner for Retail Transformation
Heath Wells, Co-Founder and CEO, NuORDER, Speaks About the Retail Transformation: How Brands and Retailers Are Responding to an Evolving …
Adobe to Buy Marketo; Leaps Ahead in the B2B Engagement Economy with this $4.75 Billion Acquisition
Adding Marketo’s Engagement Platform to the Adobe Experience Cloud Will Enable Adobe to Offer an Unrivaled Set of Solutions for …
Seven Examples of Outstanding B2B Marketing Campaigns
MarTech Series Lists Outstanding B2B Campaigns, that Industry Mavens have Named as Their Favorites MarTech Series is doing a unique feature …
Five Rising Video Capabilities to Accelerate Sales and Marketing Campaigns
Emerging Technologies Are Extending Video’s Outreach Advancing technologies aiding the development of video content are creating new markets and inspiring …
The Benioffs Acquire the TIME Media Brand for $190 Million
Meredith Corporation Have Sold the 95-Year-Old Mass Media Group to Marc and Lynne Benioff Will this be the world’s biggest …
B2B Marketing Technology Veteran Jenn Steele Joins Madison Logic as Chief Marketing Officer
Madison Logic Strengthens Executive Team with Jenn Steele as Chief Marketing Officer, a Top Industry Talent in B2B Tech Today, a …
Content is The “Lion Factor” in Succeeding with ABM and Person-Based Marketing
The lion is as good as it hunts. The beauty and the strength wane as the hunt goes down. I …
Measuring Quality and Impact of Event Marketing on Revenue Critical to Most Businesses
New Research Proves Correlation Between Events and ROI for Enterprise Companies; Finds Rapid Revenue Growth Is Fueled by Event Marketing One …
Google Unveils Smart Campaigns, a New Advertising Tool in the UK
Smart Campaigns Uses Machine Learning Technology to Create Relevant Ads Based on Information Provided by a Business Today, Google is rolling …
Video for All: Why Vidyard Chose INBOUND 2018 to Make Big Marketing Technology News
Say it all with a video. Yes, that’s what Vidyard has done to the video marketing ecosystem in 2018. With …
Tailor Brands Launches AI Social Media Manager, Tailor Social
Launching out of Beta, Tailor Social Uses Machine Learning to Generate and Curate Content While Optimizing Posts for Maximum Viewership Tailor …
Rumors of Instagram Testing Shopping App Stir Frenzy; And It’s Totally Worth the Attention!!!
The Instagram Shopping App Could Become An Uber-Cool Visual Storefront in One Tap, If It Comes Alive Following the success …
The AI-Powered Shift in the Food and Beverage Industry
Manufacturing in the F&B Sector Happens in Vast and Extremely Complex Factories. Predictive Quality Analytics Is a Branch of Core …
Now, Google Is Your Most-Reliable Holiday Planner
How Google Can Help You Plan Holiday Travel Better We all need breaks to recharge our senses and take our …
CONEX Exclusive: How Uberflip Sets New Benchmarks in Content Experience
A Great Content Experience Is About Creating the Right Conditions to Further Engage a Potential Buyer There’s a lot that simple, relevant content …
Data Is the New Oil: Harness More to Enhance the Value Chain
SAPPHIRE Now was a big success. It showcased why and how customer experience is turning into the new currency for …
Ten Incredibly Business-Savvy Quotes for Every Marketer
Ten Incredibly Powerful Business-Savvy Quotes from the Industry To Help Every Marketer Stay on Top of the Business What is …
Dstillery Launches Dscover Maps to Deliver Actionable Geospatial Audience Insights
DscoverMaps is a Geographic Audience Segmentation Tool that Brings Digital Targeting Tactics to Traditional Media Dstillery, the leading applied data …
10 Highly Valuable Keywords to Include in Every MarTech Blog
These Keywords for Any MarTech Blog Have Better Chances to Increase Website Traffic to Your Researched Articles, Interviews, Guest Authors, and Events …