Liferay DXP 7.1, Liferay Commerce and Liferay Analytics Cloud Help Business Users and Developers Deliver Insight-Driven Experiences to Acquire and …
TVadSync Integrates Unacast Data to Give Advertisers Clarity into How TV-to-Digital Cross-Platform Retargeting Drives Customers to Stores
Combination of Smart TV Data and Transparent Location Insights Allows Targeted, Attributable Cross-Screen Media TVadSync, the leader in TV-to-Digital cross-platform …
Cannes Lions 2018 Opens Up New Horizon for Immersive Content and Native Advertising
After Attending Cannes Lions 2018, Jeff Lucas of Oath Spoke to Us About the Key Takeaways from the Global Event for …
Millennial Parents Cool with Babies Wearing AI Health Trackers, Finds IEEE
IEEE Unveiled ‘Generation AI 2018: Second Annual Study of Millennial Parents of Generation Alpha Kids’; Examined How Health- and Medical-related …
Nuance Continues to Lead in Delivering Matured AI-Powered Enterprise Intelligent Assistants
New Report Helps Those Organizations Understand What Criteria They Should Consider When Evaluating Prospective Enterprise Intelligent Assistants Solutions Nuance, a leader …
Exploring the Role of Choozle Universal Data Catalog in Digital Advertising
Choozle Universal Data Catalog Helps in Determining a Custom Audience Within a Digital Advertising Campaign Leading digital advertising software maker, …
How Google is Transforming Audience Analytics Market
A Brief Look at How Analytic Tools Offered by Google are Changing the Business of Audience Analytics According to a …
Five Strategies to Boost Donor Retention Using Email Marketing
Understanding the Importance of Donor Retention Is Equivalent to Ensuring That the Retention Program Is Constantly Expanding Contributing to a …
Fighting Fake News Content with AI, Sentiment Analysis Tech and Machine Learning
To Fight Fakes News and Fake Reviews, Marketers Should Aim to Provide the Best Experience Possible that Helps Drive Customer …
Insights on Social Media Marketing: Scoop the Best for B2B Marketing
We Reveal How to Use Social Media as an Effective B2B Customer Service Tool for Active Engagement and Brand Building …
Seven Email Marketing Automation Features You Should Consider to Drive Better Results
Thinking of Amping up Your Email Marketing Strategies? Here’s What You Need to Know Changing market trends and booming businesses …
Role of Fan Experience and Marketing Analytics in Influencing Global Sporting Trends
The Latest Nielsen Sports’ Report Finds Why Tapping the Power of eSports and Marketing Analytics is a Top Priority for …
EverString and Heinz Marketing Explore The State of Artificial Intelligence
Latest Heinz Marketing and EverString Study Finds that Most Marketers are Currently Using AI to Explore Future Opportunities and Identify …
Amazon Era: When People Shop Online, They’re Most Likely to Start on Amazon
State of the Amazon Era Data Report: Amazon Owns Over 80 Percent Market Share Across Product Categories Amazon is the most competitive battleground for …
Blis Defines “Romantic Buyers” Based on Location Data and Contextual Targeting
New Research from Location Data Pioneer Blis Identifies the New Consumer Path to Purchase; Highlights the Transformation of the Path to …
video intelligence CEO Kai Henniges Shares Key Takeaways from Cannes Lions 2018
video intelligence (vi) CEO and Co-Founder, Kai Henniges Chats About Key Themes for Adtech from the Cannes Lions 2018 Video is …
Simpli.fi’s CEO Frost Prioleau Shares Key Takeaways from Cannes Lions 2018
Simpli.fi’s CEO, Frost Prioleau Chats About His Key Takeaways from the Cannes Lions 2018 Cannes Lions: The International Festival of …
Sales Intelligence 101: Demystifying the State of B2B Buying in 2018
Enabling Better Sales Conversations Begins with a Better Insight into the Market and Prospects, Says TechTarget CMO In the challenge …
Primer: What is Social Media Intelligence in 2018?
This Is a Primer on Social Media Intelligence and Its Role in a CMO’s Stack in 2018. Every social media …
Adobe Advertising Cloud Set to Transform Digital Audio Ads Targeting on Smart Speakers
Adobe Advertising Cloud Is Now Also Able to Target Digital Audio Ads on Smart Speakers Across Hundreds of TuneIn’s Owned-And-Operated …