The Skepticism to Benefits of AI in Public Lives Is Bigger Than Their True Value to Businesses Are we slaves …
Brainshark Unveils New AI-Powered Engine to Elevate Sales Coaching and Readiness
Machine Analysis Processes Sales Rep Videos – Generating Automated Insights on Sellers’ Ability to Stay On-Message, Emotions Exhibited and More …
Effective Mobile Advertising Pivots on Blockchain, AI/ML and Anti-Fatigue Technologies
S4M Is Planning to Reinforce Mobile Advertising Technology with a More Powerful System for Campaign Management and Cost Optimization Last …
Personalizing Email Marketing Is The Key to Success In 2018
Why Email Marketing matters Email marketing is the act of sending emails to multiple recipients for commercial purposes. It is …
The Rise of Search, Mobile, and Dynamic Ads: Where the Money Flows in Digital Advertising
Marin Reveals the Secret to Better Understanding of Global Customers, and the Ways in Which the Digital Advertising Landscape Is …
conDati Marketing Analytics Unveiled to Transform Digital Campaigns
Cloud-based Platform Combines Data Science and Machine Learning to Provide Predictive Analytics and Insights to Marketers and Improve Campaign Performance …
LiveRamp Partners with Lucid for Refined Data Buying and Audience Validation
Trusted Third-Parties Now Able to Score Data for Accuracy, Delivering Greater Quality, Transparency and Control to Benefit Both Consumers and …
district m go Unveiled to Scale Digital Advertising and Search Marketing
district m go Is Able to Provide a Complete Platform to Help SMBs Leverage the Full Power of Digital Advertising …
Salesforce-Sponsored Car 66 Finishes in Top-12 in Indy 500
Salesforce’s Einstein Analytics Team Also Added to the Race Festivities, Hosting an Interactive Analytics Pit Stop Experience at the Racetrack …
Is Person-Based Marketing an Upgrade to ABM?
Person-Based Marketing Means You Get to Talk to the Person, so You Know Who Sees Your Message and What Is …
Five Ways Artificial Intelligence is Transforming B2B Sales
A Brief Insight Into How Artificial Intelligence Has Changed the Business Landscape Everybody knows ‘The Power of Now’, and that’s …
Unified Commerce is Here: The Customer Experience of the Future
According to a Latest Report, 73% of Customers Want Order Tracking Across all Touchpoints but only 7% of Retailers Currently …
GDPR Roadmap: Inception to 25 May 2018
MarTech Series released the GDPR Roadmap infographic to help organizations to better understand the regulations and how to cope with …
GDPR is Coming: Monetate Names Dave Swarthout as Data Protection Officer
Dave Swarthout Will Continue to Lead Monetate’s Legal Team in Addition to Driving GDPR Training and Global Compliance Measures Throughout …
Five Disruptive Trends in Social Media Marketing Strategies
In 2017, we witnessed numerous trends in social media marketing. Developments like Live feed, integrated video, and story features, and the growth of …
Shopping Elsewhere™ Adds Precision and Relevance to Your Targeting Campaigns
4Cite CEO Bob Gaito Explains How the Shopping Elsewhere Platform Utilizes Data to Notify Online Merchants When Their Customers Are …
Top 5 Email Marketing Tools For Every Business
Make Email Marketing Your Priority The impact of social media resurgence could have offset the business value of email. To …
Adobe Set to Acquire Magento Commerce for $1.68 Billion
Adobe Surges Ahead in Content Management and Digital Experience Race Adding Magento Commerce Platform to Adobe Experience Cloud MarTech 150 …
Bedrock Data Fusion Expands to More SaaS Systems with New Connector Release
New Categories in Bedrock Data Fusion Available as Part of On-Demand Data Warehouse Include Finance, Project Management & Subscriptions; To …
Mastering the Science of Creating Simple-Scalable-Effective Branded Content
In 2018, Branded Content Has Changed Its Course to Driving Home Better Bespoke Creatives. These Branded Content Garner a Genuine …