1WorldSync, the leading provider of omnichannel product content solutions, announced that it has launched a program to enable retailers, distributors, and other content recipients to more efficiently engage and support their supplier communities. The program, referred to as Recipient Spaces, offers content recipients a modern, customizable and fully supported space within the 1WorldSync community platform dedicated to topics unique to their communities.

Marketing Technology News: Alliance Develops Shared Diversity and Inclusion Goals

“Since launching our community platform in the fall of 2020, we have seen tremendous growth and usage from both suppliers and recipients,” said TJ Waldorf, vice president of marketing and customer experience at 1WorldSync. “Through numerous conversations with our recipients, we’ve recognized an opportunity to further engage and support suppliers with a deeper level of recipient-specific content, which in turn helps recipients save time and money by offloading resource-draining Q&A to a community-driven knowledge base.”

Recipient spaces include white-label options, recipient admin controls and capabilities, and a host of tools to enable communication, documentation, and multimedia initiatives to maximize supplier knowledge and information about working with a specific recipient. Recipients no longer have to maintain separate channels to manage supplier questions on topics such as publishing new content and items, troubleshooting, and maximizing sales and operational effectiveness with a given recipient. It can all be done from a central, easy-to-manage recipient zone in the community platform.”

Marketing Technology News: MarTech Interview with Clarence Kam, Chief Product Officer at JW Player

St. Louis-based Schnuck Markets, Inc. operates 111 supermarkets in the Midwest and works closely with 1WorldSync to support item setup and vendor onboarding processes, as well as data quality initiatives. “We’re excited to partner with 1WorldSync to introduce a modern, engaging channel for supporting our supplier community with efficiency,” said Schnucks Manager of Data Governance & Strategic Initiatives, Drew Craft. “The launch of Recipient Spaces inside of their community platform does exactly that, providing our suppliers instant access to a breadth of Schnucks-specific content, as well as peer-to-peer interaction that gives us fresh insight into their most important needs.”