Weber Shandwick, one of the world’s leading global communications and marketing solutions firms, announced the appointment of three new senior leaders to bolster the agency’s capabilities across technology and corporate communications in its US West region, which includes offices in Los Angeles, San Francisco, Seattle and Silicon Valley.

Annemiek Hamelinck, a 20-year veteran of the technology communications field, joins as executive vice president, Technology practice lead for the US West. Gareth Williams joins as executive vice president, North America technology strategist. In his new role, Williams will help clients across sectors navigate the increasing need for technology insights. Mike Taylor joins the agency as senior vice president, corporate practice, leading crisis management and corporate reputation issues for clients across the US West. All three will be based in Weber Shandwick’s San Francisco office.

“There’s incredible synergy today between the way companies across sectors are adapting to advances in technology and how the tech sector itself is changing to address new corporate pressures. Effective communications today demands a deep understanding of both of these business drivers and how they work together – which is why we’re thrilled to bring on expert talent like Annemiek, Gareth and Mike to help our clients navigate a new landscape now and in the future,” said Sara Gavin, president of Weber Shandwick North America.

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Hamelinck launched her career in technology communications in Singapore in the mid-nineties, and was most recently managing consultant at Text100 in San Francisco. Her experience to date has spanned three continents and dozens of brands across both consumer and enterprise tech, from early-stage start-ups to some of the largest technology companies in the world, including Cisco, Dolby, Microsoft, Nokia, Samsung, SAP, Sun Microsystems, VMware and Yahoo!. With a track record of developing and managing impactful integrated communications campaigns, Hamelinck has worked closely with clients on strategic communications initiatives, including brand positioning and messaging, influencer strategy, content campaigns and executive communications.

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Williams brings more than 18 years of experience in technology and telecoms, corporate marketing and communications, both in-house and agency-side for startups and Fortune 500 companies across the United States and Europe. Over the past decade, Williams has led a number of award winning campaigns and represented companies including NVIDIA, Cisco, LinkedIn, Adobe and Vodafone. Most recently, he served as deputy general manager and managing consultant at San Francisco-based Text100.

With more than 10 years of experience, Taylor has worked alongside a wide range of C-suite executives to develop integrated programs for Fortune 100 companies, tech startups and industry trade organizations. He has led reputation efforts around cyber security, data privacy, healthcare, health tech, corporate litigation, labor negotiations, environmental sustainability and more. Having worked on political campaigns for Governor Arnold Schwarzenegger and as a speechwriter in the California State Assembly in Sacramento, Taylor also has experience helping clients achieve their legislative and regulatory goals at the local, state and federal levels. He joins Weber Shandwick from Highwire PR in San Francisco.

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