New discount program allows nonprofit organizations with big missions to deliver fully optimized, more impactful digital content using Cloudinary’s powerful video and image management solutions

Cloudinary, the media management platform for many of the world’s top brands, announced a discount program designed to help nonprofit organizations manage their visual media more efficiently and productively. The Cloudinary for Nonprofits program provides eligible organizations with discounted access to Cloudinary’s award-winning image, video and digital asset management solutions to help them easily create, manage and distribute the content that supports their mission.

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Like any other brand or business, nonprofits harness the power of images and video to build and improve user engagement. From community building to donor engagement, nonprofits need technology to help them more easily organize, manipulate and deliver engaging content. Yet with limited resources and budgets, they must also do so as efficiently and cost-effectively as possible.

“Navigating a life-altering health issue is something none of us wishes to face, but connecting with friends and family for support and compassion is so important for hope and healing,” said Paul Barton, Co-founder, PostHope. “The mission of PostHope is to help facilitate these support networks by providing an easy way for users to communicate, share information and even fundraise privately. To date, millions of users have relied on PostHope to build private websites easily and efficiently, and we’re grateful to Cloudinary for helping us make sure that managing images and videos is not something we – or our users – have to worry about.”

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“Nonprofit organizations dedicate themselves to some of the most important problems facing our society, and we’re committed to helping them succeed,” said Sanjay Sarathy, VP Marketing, Cloudinary. “As visual media – images and especially video – becomes increasingly critical for engaging with a nonprofit’s most important audiences, we are determined to help and are excited about the benefits we can provide.”

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