Creative Realities, Inc. Receives Two Samsung Display Awards for Breakout Partner of the Year and Retail Installation of the Year

Honoring the company as a top performing Digital Signage Partner to watch in 2022

Creative Realities, Inc. a leading provider of digital signage solutions, announced that it has been honored with two Samsung Smart Signage Awards during The Samsung Virtual Experience – Connection Redefined: an in-person event for the professional audiovisual and information communication industries. The in-person event on March 30th & 31th welcomed customers, channel partners, and fans to hear from industry experts and explore innovations that help companies get back to business.

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This latest recognition as a leading Samsung reseller comes just weeks after the announcement that the company had closed its merger with Reflect Systems, positioning the combined company as a leader in digital signage – one of the few in the space able to provide customers with everything from award-winning design, to world-class software platforms, to exceptional deployment and day-two support.

“The Samsung Display Awards program celebrates the significant contributions our partners make to the visual display industry,” said Chris Mertens, Vice President of US Sales, B2B Displays at Samsung Electronics America. “Winners were selected by identifying partners that have the highest growth rate, as well as select integrators who have creatively deploying Samsung Smart Signage solutions into several key industries. We’re excited to recognize these deserving companies.”

“We are thrilled to have been recognized by Samsung. Not only is Samsung a highly respected Brand, they are the market leader in the B2B digital signage display industry,” said Rick Mills, CEO.  “We previously announced we expect our organic growth this year to exceed 40% and much of that will be fulfilled with Samsung digital signage products”, adds Mills.

Because of Samsung’s market presence and expansive sales team and partner network, the recognition is a particularly important achievement as it raises awareness throughout the ecosystem of the unique capabilities that continue to help Creative Realities accelerate business growth.

The company won a second award from Samsung for Top Installation Partner for executing a ‘store of the future’ concept for Petco in the Retail vertical. The Retail Installation of the Year honors a project that helped solve a business challenge by successfully leveraging innovative digital signage hardware, complex systems and collaboration among partners to bring a powerful, all-encompassing retail solution to life.

“Digital within Retail has significantly accelerated since the COVID-19 pandemic, and we’re poised to transform the in-store journey with omnichannel solutions that make it easier for people to shop” adds Beth Warren, SVP of Marketing and the Retail Partner lead for Samsung at Creative Realities.  “Collaboration is critical in delivering best in class solutions and we rely on Samsung for their ability to open doors and get product we need to market, quickly and at the best possible price point for our clients.”

When asked about his reaction to winning two awards at the same conference, Rick Mills commented, “These accolades are a direct result of our approach and model: we understand the business problem our clients are attempting to solve, and then utilize technology shaped specifically to the environment to achieve those goals. When we solve and service with precision and consistency, the resulting performance speaks for itself.”

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