PlumSlice Labs and Cloudinary Announce Partnership

Leading luxury retailer taps companies for end-to-end product experience and media asset management

PlumSlice Labs and Cloudinary announced their partnership for digital product information and media asset management. PlumSlice is a leading provider of Product Experience Management (PIM/MDM), Merchandising and Supplier Collaboration Solutions. Cloudinary is a leading provider of media management solutions, including an award-winning digital media asset management (DAM) solution. Together, they deliver an end-to-end omni-channel solution for retailers and wholesale brands to drive growth by fully leveraging product information and digital assets across all channels and business processes.

Marketing Technology News: Manthan to Showcase Industry Leading AI-powered Solutions for Algorithmic Customer Experience at NRF 2020

“We were introduced to Cloudinary through a mutual customer, a $6B luxury retailer, and found tremendous synergy in our solutions meeting a vital need in the marketplace,” said Lori Schafer, CEO at PlumSlice. “We’re excited to take our joint offering to other large brands, retailers, wholesalers and consumer companies.”

“Today’s consumers expect media-rich, personalized experiences and brands are eager to deliver these modern experiences seamlessly, and as easily as possible,” said Gary Ballabio, Director of Business Development, Cloudinary. “We were pleased to partner with PlumSlice to ensure that our joint retail customer — one of the world’s biggest luxury retail brands — benefited from a modern tech stack designed for today’s needs. We look forward to growing the partnership, and are aligned on helping brands and companies of all sizes and offerings succeed in meeting their customer and business goals.”

Marketing Technology News: RingCentral Named a November 2019 Gartner Peer Insights Customers’ Choice for Unified Communications as a Service, Worldwide

Features and benefits of the partnership include:

  • Single source of truth for all product data and media assets
  • Feature rich for modern business processes: full workflow, automation, collaboration, optimization, intelligence, data governance, hosting / SEO, publishing and distribution
  • End-to-end solution for Merchandising, Marketing, Digital Commerce, Social and Marketplaces

Marketing Technology News: Localization Automation Pioneer, Cloudwords Adds Top B2B Marketing Executive to its Board of Directors