100% of Customers Recommend Snowflake for Third Consecutive Year in Dresner Advisory Services ADI Report

100% of Customers Recommend Snowflake for Third Consecutive Year in Dresner Advisory Services ADI Report

Industry Analytics Research Report Ranks Snowflake as a Leading ADI Technology Provider

Snowflake, the cloud data platform, announced for the third consecutive year, Snowflake received a perfect recommend score in the 2020 Wisdom of Crowds Analytical Data Infrastructure (ADI) Market Study after 100 percent of Snowflake customers said they would recommend Snowflake to other organizations. The ADI report is published annually by Dresner Advisory Services, LLC.

In 2020 Snowflake maintained a high score across all metrics and was ranked an Overall Leader in the Customer Experience Model, which evaluates a vendor’s product and its customers’ real-world experiences with the vendors’ sales and services staff. Additionally, Snowflake achieved the rank of Credibility Leader in the report’s Vendor Credibility Model. High placement in the upper-right quadrant confirms customers believe they receive top value and maintain significant confidence in Snowflake. Snowflake was also ranked best in class for overall value and in virtually all product and technology measures, including best in class for product integrity.

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Snowflake’s Vice President of Product Christian Kleinerman said: “We are honored that our customers continue to place their trust in us for a third consecutive year. The results are a reflection of Snowflake’s dedication to putting customers first and designing a solution that enables secure, governed access to all data in a single, integrated cloud data platform. We’ll continue to work to meet and exceed our customers’ expectations as the company and product evolve.”

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Dresner rated Vendors in the study on a five-point scale across 33 different criteria. Categories covered sales/acquisition experience (eight criteria), value for price paid (one), quality and usefulness of product (12), quality of technical support (five), quality and value of consulting services (five), whether the vendor is recommended (one), and integrity (one). Vendors Dresner rated included some of the biggest global tech companies in software, cloud services, search, advertising and e-commerce.

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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