Music software company improves eCommerce and operational metrics by leveraging a modern, API-enabled commerce platform
2Checkout (now Verifone), the leading all-in-one monetization platform for global businesses, announced that software company Reveal Sound has selected the Avangate Monetization Platform to optimize eCommerce operations for its audio plug-ins products, giving the company a solid foundation for scaling online sales internationally.
Before selecting 2Checkout, Reveal Sound’s team was looking for an eCommerce platform that could offer it seamless payment processing coupled with a headless commerce set-up. The company also wanted a flexible front-end that could easily be integrated with its backend processes. With pricing and product information being generated dynamically by Reveal Sound’s in-house systems, integration flexibility became a key criteria, in order to eliminate the duplication and extra work that was harming its productivity. Lastly, Reveal Sound also wanted a partner that could take on its global sales tax management, as well as its shopper support for orders and payments.
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Since switching to 2Checkout’s all-in-one monetization solution, the music software company has experienced a revenue boost and an improvement to its overall eCommerce operations. The seamless integration via API between Reveal Sound’s website and 2Checkout’s new ordering engine – Inline Cart – has streamlined the buying process and improved conversion rates.
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Additional benefits enjoyed by Reveal Sound include the complete offloading of its back-office sales tax management and compliance, the quick and easy launch of new products at a global level, as well as international shopper support via multiple channels. The Reveal Sound team is now able to configure pricing and packaging in a very efficient way and go to market at the fast pace the market demands.
“Each client is unique in the way they operate internally and how they go to market. We offer our customers the complete flexibility to use whatever payment or business model that works best for them, which provides additional operational agility. We are pleased to see Reveal Sound leverage our modular platform to optimize its purchase flows and improve go-to-market-initiatives across the globe,” said Laurentiu Ghenciu, VP of Sales, EMEA and APAC, 2Checkout (now Verifone).
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