Propelics and Lopez Research Celebrate Emerging Tech Council’s 5-Year Anniversary with Free Membership Offer

Propelics and Lopez Research Celebrate Emerging Tech Council’s 5-Year Anniversary with Free Membership Offer
Open Invitation to Join Fortune 1000 Companies in Collaborating on Mobile Application Best Practices, Frameworks and Tools

Propelics, an Anexinet company, and leader in enterprise mobile strategy and world-class app development, announced a limited-time, open-enrollment period to join the Emerging Technology Council (ETC). Founded alongside Lopez Research, the council has attracted members from American Airlines, Coca-Cola Bottling Co., HCA, Nissan, USAA, Wells Fargo and many other well-known organizations. Members share emerging tech best practices—without vendor bias—in a neutral, collaborative setting.

“The ETC roundtables have been well organized and packed with content relevant to any IT shop. The presenters are both knowledgeable and well prepared and provide valuable information and examples for the questions posed. Thank you for a great use of my time. There’s been a great variety of technical presentations, skill sets, and backgrounds and I’m very impressed and pleased to be part of these roundtables,” said Roman Dumiak, Director, Technology Innovation at Allstate.

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As transformative as mobile has been, new technologies such as cognitive computing, bots, beacons, IoT, machine learning and augmented/virtual reality further extend the potential of existing mobile solutions. For professionals seeking a community of trusted and experienced technical individuals, the options have been few and far between. To fill this void, Propelics and Lopez Research created the ETC, an interactive, online group for business and technical leaders from Fortune 1000 companies, to share helpful insights on how to leverage these technologies.

“The ETC provides members a tremendous opportunity to learn from analysts and fellow industry leaders who deliver practical, high-impact mobile and emerging technology solutions every day,” said ETC Co-Founder and Sr. Mobile Strategist Glenn Gruber. “We’re proud our unique community has grown so quickly over the past five years, and now boasts a distinguished list of individuals and member companies. The ETC’s commitment to being vendor-free ensures a focus on real-life experiences (and not on vendor-hype) as companies look to navigate the technology choices that impact the future of their organization.”

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ETC benefits include (but are not limited to):

  • Participation in group roundtable discussions on key topics in new technology.
  • Receiving instant answers to questions asked of industry peers and mobile experts.
  • Free exchange of materials, tools, etc., to help execute mobile strategies via our private Slack channel.
  • Filtering out vendor hype and learning what’s really working in mobile today.

“We’re at the beginning of several major technology shifts,” adds Maribel Lopez, Lopez Research. “AI, 5G, advanced PaaS and quantum computing represent just a few examples of the trends that Lopez Research is tracking to help organizations understand and benefit from technology evolution. The ETC was designed to share the art of the possible, but also to learn from what real-world practitioners are testing and deploying.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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