Zappi Recognized for Best-in-class Company Culture

Zappi Recognized by Comparably for its Leadership and Diverse Company Culture

Zappi, a leading consumer insights platform designed for creators, announced recognition from Comparably, a leading workplace culture site and corporate brand reputation platform, for its company culture. With 95% of positive reviews, Zappi was selected out of 70,000 companies across the U.S. and won across all four of this quarter’s categories including Happiest Employees, Best Compensation, Best Work-Life Balance, and Best Perks and Benefits in the small and mid-size businesses category.

Winners are selected based on employee feedback across 20 core culture categories, including compensation, leadership, professional development, and perks and benefits.

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“Zappi is humbled to be recognized by Comparably, and among so many impactful brands, for its company culture and commitment to people,” said Steve Phillips, CEO and co-founder of Zappi. “In the 10 years since our founding, our culture and people have always been our most valued and critical assets. We want to be a company that attracts brilliant people and enables them to do brilliant work, but we also want to be a place where teams work together effectively and have fun along the way. From five employees to over 300, our core principles of autonomy, experimentation, and trust have scaled as we have.”

This award comes at a time of tremendous growth for Zappi, which has grown its company headcount to over 320 employees across 13 countries this year. Similarly, Zappi’s strong performance reached a critical milestone of $50 million in sales in 2021, and it expects more than 30 percent growth in 2022 to continue empowering creators at organizations with a data signal they can rely on to inspire and validate their decisions.

Zappi is a leading consumer insights enterprise platform designed for creators. The platform provides some of the world’s leading brands with access to actionable, quick and smart insights to amplify creative effectiveness and shape winning innovation, empowering creators with the agility and the data they need to make better decisions about the ads and innovation they take to market.

Zappi has been recognized as one of the hottest martech companies in 2022 by Business Insider and named Best Place to Work by Quirk’s Media for its engaging and inclusive workplace culture. With offices in Boston, London and Cape Town, they are a hybrid company where career growth is equitable for everyone.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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