Global marketing operations consulting and services firm ICP continues to invest in talent to better deliver for clients and support growth, adding Vikki Mickel as Chief Financial & Operating Officer and Michael Weeman as VP Digital…
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DIRECTV becomes a standalone video business following an agreement between AT&T and TPG DIRECTV announced that AT&T and TPG have closed on the previously announced agreement to establish DIRECTV as a separate video company. Under…
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BBTV Holdings Inc. , the leading creator monetization company with a mission to help creators become more successful, has engaged Martin Cass as a strategic consultant for its Advertising Sales division. Marketing…
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Comscore, a trusted partner for planning, transacting and evaluating media, today announced an agreement with GSTV, a data-driven, national video network delivering targeted audiences at scale across tens of thousands of fuel retailers.…
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Xtremepush, the Irish-owned multi-channel customer engagement platform, has raised $33 million in growth capital to accelerate its global expansion. Xtremepush enables its global client base to drive revenue and enhance customer experiences…
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The Key Hire Signals ListenFirst's Transition From An Industry Pioneer To A High Growth Global SaaS Company  ListenFirst, the premier social analytics solution used by the world's leading brands, today announced the appointment of David…
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Pioneer in AI for Enterprise Service Management Fills the Gap Between Toolkits and Out-Of-Box Solutions Espressive, the pioneer in artificial intelligence (AI) for enterprise service management (ESM), today announced…
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Campaigns deliver 70 to 120 times better response rates than industry average benchmarks Out There Media (OTM), a global leader in mobile advertising and data monetization, today announced that it has successfully launched its proprietary…
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- Gap exists between perceived budget effectiveness and actual operational performance in marketing organizations - Manual budget management capabilities lack the agility needed to maximize marketing ROI - Marketing Ops solutions solve…
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Powered by artificial intelligence, matchmaking creates more personalized networking experiences for event attendees while providing engagement metrics to marketers and organizers Intrado Corporation, a global leader in technology-enabled…
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Acquisition strengthens Twilio’s messaging business by offering another affordable, trusted channel option Direct carrier connectivity ensures toll-free remains a trusted, high-engagement channel for businesses looking to connect with…
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Deal adds comprehensive sector data for North American power, oil, and gas to FactSet’s content portfolio FactSet, a global provider of integrated financial information, analytical applications, and industry-leading service, announced that…
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As consumers make their way back to shopping in person, In-Store Media takes the guesswork out of developing in-store marketing campaigns with a data-driven approach Today marks the one-year anniversary since Inmar Intelligence, a…
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New white paper recommends increasing microbusiness density to improve the resilience of local economies Microbusinesses with an online presence are critical contributors to economic growth and recovery efforts, according…
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Customer Data Platform leads at a time of accelerated need for first-party data; serves as trusted CDP to more than 100 globally-admired consumer brands including Wyndham Hotels & Resorts, Michaels, and Tapestry, luxury parent brand to…
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Program identifies technology providers that pledge commitment to unbiased, representative reviews Hyland, a leading content services provider, has joined the Gartner Peer Insights Customer First Program, designed specifically to build the…
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Acquisition to Enable Insight-Driven Targeting, Coaching, and Decision-Making for Go-to-Market Teams, acquisition combines ZoomInfo’s Business-to-Business Intelligence, Workflows, and Engagement Software with Conversation Insights from…
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Local-area family builds powerful web-based application to facilitate and empower collaboration for groups that last over time without compromising data privacy. Groupeasy, the powerful, all-in-one software solution for…
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The Amazon aggregator boasts strong operational strength with nearly 100% post-acquisition growth Elevate Brands, a leader in acquiring and operating Amazon third-party businesses, today announced it raised an additional…
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Achieves Service Expertise in a broad set of tracks for Oracle Cloud SCM applications in Europe Inspirage, the company known for digital enablement across enterprise systems and a member of Oracle PartnerNetwork (OPN), today announced that…
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