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SDI Marketing Set to Fly High with Launch of New Stand-Alone Loyalty Agency, kite

Geoff Conant to head up the new North American connection and conversion company SDI Marketing announced the launch of kite - an innovative North American agency solution for person-to-person acquisition needs in the financial, retail and telecommunications industries, among others. Originally founded as part of SDI Marketing, an experiential and sports marketing agency, the loyalty business has evolved to explore and expand into new markets and categories across Canada and the U.S. Built on a belief that the world…

Etsy Names Ryan Scott Chief Marketing Officer

Etsy, Inc., the global marketplace for unique and creative goods, has named Ryan Scott Chief Marketing Officer, effective June 24, 2019. Formerly CMO of Slice, the leading digital marketplace for pizza ordering, Scott has nearly two decades of marketing and e-commerce experience, including leadership roles at Grubhub (Seamless), SoulCycle, and Pond5. In this newly-created position, Scott will have global responsibility for the company's digital marketing, advertising, brand, communications, and market research and…

Artificial Solutions and Swisscom Announce Partnership

Artificial Solutions, the leading specialist in enterprise-strength Conversational AI, announced that it has signed a partnership agreement with Switzerland's leading telecoms company, Swisscom, to create advanced natural language solutions for its employees, customers and enterprise clients. Conversational AI is opening up vast possibilities for the enterprise and the award-wining conversational AI platform, Teneo from Artificial Solutions is delivering the capabilities to enable it. The platform allows business users…

WorldRemit Raises $175 Million in Series D Funding

Investment shows confidence in the vast global potential of mobile payments Leading mobile payments company WorldRemit has entered into a definitive agreement to raise $175 million in a Series D funding round led by returning investors, TCV, Accel and Leapfrog Investments. Founded in 2010, WorldRemit is a global leader in smartphone and online payments - providing a convenient, low-cost alternative to expensive brick-and-mortar agents. WorldRemit handles a growing share of the $700 billion remittances sent each year…

Mobiquity’s AdCop Finds Ad Fraud Lurking Below the Floor

Beta Program Identifies Nearly 100% of Programmatic Media Below Bid Floor Pricing is Fraudulent Mobiquity Technologies, Inc., a leading technology provider in next generation programmatic advertising released the initial observations from the Advangelists free AdCop beta program, exposing near 100% fraud in instances of bids placed below publishers' established floor price. Similar to a reserve bid price on eBay or other auction environments, all advertiser bids below the floor price should be rejected and the…

Nimble Named Sales Intelligence Market Leader and #1 in Small Business Customer Satisfaction by G2 Crowd

Nimble Named Market Leader in Sales Intelligence and CRM Six Years in a Row Nimble — the Simple, Smart CRM for Office 365 and G Suite — announced that it has been named the top Sales Intelligence Software Tool for Small Business Satisfaction and overall Market Leader for the sixth consecutive year by G2 Crowd (the world’s leading business software reviews platform). Most Loved Sales Intelligence Tool: 97% of #Office365 and G Suite users rated @Nimble 4 or 5 stars for providing data and insights that help salespeople find…

SailPoint Drives the Future of Identity Governance with SailPoint Predictive Identity

SailPoint Technologies Holdings, Inc., the leader in enterprise identity governance,unveiled the SailPoint Predictive Identity™ platform, the intelligent cloud identity platform of the future that accelerates the industry to the next generation of identity governance. With SailPoint Predictive Identity, SailPoint is delivering a new world of adaptive security and continuous compliance that makes identity easy, transparent and autonomous. @SailPoint unveiled the SailPoint Predictive Identity™ platform, the intelligent…

AdAction Announces 6th Anniversary with 320% Y-o-Y Growth and 95 Million Installs

AdAction is excited to announce that this Wednesday, May 29 marks the company’s sixth anniversary. AdAction is excited to announce that this Wednesday, May 29 marks the company's sixth anniversary with over 320% average year-over-year growth. Driving 300+ million installs since May 2013, AdAction is the mobile app industry’s leading performance-based marketing platform with over 320% average year-over-year growth. In 2018 alone, AdAction delivered more than 95 million installs, nearly three times the average number of…

Outsmarting Deep Fakes: Researchers Devise an AI-Driven Imaging System That Protects Authenticity

NYU Tandon Researchers Implant "Digital Watermarks" Using a Neural Network to Easily Spot Manipulated Photos and Video To thwart sophisticated methods of altering photos and video, researchers at the NYU Tandon School of Engineering have demonstrated an experimental technique to authenticate images throughout the entire pipeline, from acquisition to delivery, using artificial intelligence (AI). In tests, this prototype imaging pipeline increased the chances of detecting manipulation from approximately 45 percent…

DirectMail.io’s Human Powered Outbound SMS Marketing Solution Aimed at Political Campaigns

Easy to Create SMS Survey Campaigns Provide Great Insight About Voters in Upcoming Political Campaigns Digital conversation is the preferred format for 72% of adults, according to Marketing Sherpa. DirectMail.io answers that call by providing a unique Telephone Consumer Protection Act (TCPA)-compliant, outbound SMS platform through its Omnichannel Marketing Platform. DirectMail.io offers outbound and inbound SMS messaging, in addition to other rich, robust capabilities, including MMS, dynamic surveys, video messaging,…

7th China Internet Audio and Video Convention Focuses on New Marketing Driven by Synergy Between Content and Technology

The Empowering Marketing with Innovation forum, organized by Shunya International, was held in Chengdu on May 29 during the 7th China Internet Audio and Video Convention (CIAVC), marking the first time a marketing-focused session was held during CIAVC since the event was launched seven years ago. The session sparked active engagement and discussions among participants. The majority of the forum participants were of the opinion that the synergetic development between content and technology is accelerating the trend…

Viant Launches New QSR Solution

Deterministic Targeting and Measurement Capabilities Empower National And Regional Advertisers to Drive Measurable ROI Viant, a Meredith Corporation people-based advertising technology company, announced the launch of its new QSR solution. The new offering enables national and regional quick service restaurants (QSRs) to target valuable audiences, measure offline sales and optimize campaigns on the fly. With Viant’s people-based approach and first-party data, QSR marketers can marry device location to an individual,…

Microsoft “Cloud and Mobile Technology Incubation Program” launches in Zhaoqing

Zhaoqing Unicorn Field Officially Rolled Out The 2019 Zhaoqing Science and Technology Innovation and Development Summit themed "Create the Future Intelligently with Science and Innovation as the Engine" was successfully held in Zhaoqing New Area on May 22, at which the Microsoft "Cloud and Mobile Technology Incubation Program" - Zhaoqing Cloud and Mobile Application Incubation Platform was officially launched. The incubation platform, dubbed "Unicorn Field", was jointly built by the Management Committee of Zhaoqing…

Emirates NBD Building Artificial Intelligence-enabled Bank of the Future with AWS

One of the Largest Banking Groups in the Middle East to Accelerate Digital Innovation Using AWS’s Breadth and Depth of Functionality to Build Personalized Retail Banking Experience for Customers Amazon Web Services (AWS), an Amazon.com company, announced that Emirates NBD, a leading bank in the Middle East, is collaborating with AWS to create a culture of innovation within the bank and is using AWS machine learning (ML) services to build a personalized retail customer banking experience. Emirates NBD will also utilize AWS…

Donnie Williams Joins Location Sciences as a Non-Executive Director

Location Sciences Group PLC, the pre-eminent global location verification provider to the $106 billion digital advertising industry, is pleased to announce the appointment of Donald "Donnie" Williams as a non-executive director of the Company with immediate effect. Donnie has worked at Horizon Media, Inc. ("Horizon") for nearly 13 years and has served as Chief Digital Officer since 2010, responsible for business development, operations, capability establishment and implementation, as well as marketing. He has been…

CoolUtils Mail Viewer 4.0: The Definitive Way to Access Emails

The New Mail Viewer Update Comes with a Number of New Features Including Viewing Attachments and Contact Files CoolUtils recently launched its latest update: the CoolUtils Mail Viewer 4.0. Widely used by a number of institutions from banks to major businesses, Mail Viewer offers professional users the chance to access and handle emails without having to deal with Microsoft Outlook or other dedicated email platforms. CoolUtils Mail Viewer has long been a significant name in the Windows…

6sense Launches Account-Based External Media Campaigns Analytics

Increasing Digital Media ROI by Providing Agencies and Brands Real-Time Campaign Insights 6sense, a leading Account Based Orchestration Platform, powered by AI, announced its External Media Campaigns feature. This capability extends 6sense’s ability to track digital media campaigns launched on non-6sense platforms for use in account segmentation within the 6sense platform, and to provide more advanced account-based analytics on such campaigns. With B2B digital ad spend projected to hit $6.08 billion this year, digital…

DiscoverOrg and ZoomInfo Launch Data Enrichment Product to Power Better Business Decisions

Enrich Makes All Sales and Marketing Databases More Complete and Accurate   DiscoverOrg and ZoomInfo, two companies who joined together to power the leading B2B intelligence platforms, announced the launch of Enrich. The new product allows sales and marketing professionals to have instant, ongoing enrichment of their contact and account database with the most accurate and comprehensive B2B data. Enrich is immediately available to all DiscoverOrg and ZoomInfo customers. Inaccurate and incomplete data cripples sales and…

Molecula launches to Make Enterprise Data AI-Ready

Rebrands Company from Pilosa, adds Top Execs to Scale Commercial Efforts Molecula, a company focused on tackling the #1 problem preventing large scale AI adoption in the enterprise - AI data readiness - launches its new brand and enterprise software suite. The Molecula core is built on the globally successful open-source project, Pilosa that has gathered more than 1650 enterprise and academic organizations among its users and contributors in less than 24 months. The company also announced the appointment of Ganesh…

‘Total Economic Impact Study’ Confirms BlackBerry Cylance Implementation Delivers 99% Return on Investment

BlackBerry Limited announced Forrester found that BlackBerry Cylance's AI-driven endpoint security products delivered a 99 percent return on investment. Commissioned by BlackBerry Cylance, Forrester conducted the Total Economic Impact (TEI) framework for organizations considering CylancePROTECT and CylanceOPTICS. As part of the framework, Forrester interviewed the head of cybersecurity at a multinational manufacturing company running CylancePROTECT and CylanceOPTICS on 45,000 endpoints in 500 locations across 14 countries.…