Business Leaders May Recognize the Importance of Using Voice Data for AI but Many Lack AI-Ready Audio Data

There is no doubt of the ever-increasing role that AI will play in driving valuable business outcomes, with more use cases for AI than ever before and the benefits of adopting a future-facing AI strategy extremely appealing to organizations looking to outperform competitors through Digital Transformation. Despite this, many organizations are not in a position to fully utilize the AI and Analytics tools they have at their disposable which are ultimately only as powerful as the data that fuels them. Voice data is the…

DAX US Exclusively Partners with Frequency To Offer Data-Driven Dynamic Audio Advertising

DAX, the digital audio advertising platform created by Global, the Media & Entertainment group, has exclusively partnered with Frequency, digital audio’s first Creative Management Platform. The partnership enables data-driven dynamic audio advertising for DAX’s US advertisers and network of premier publishers. Digital audio advertising platform @thisisdax has exclusively partnered with Frequency, digital audio’s first Creative Management Platform. The partnership enables data-driven dynamic audio advertising for DAX’s…

Bell Media and Stingray Partner to Launch AUDIO360™ a New Audio Solution for Canadian Advertisers

Bell Media, Canada’s leading content creation company, and Stingray, a leading music, media, and technology company, have partnered to introduce AUDIO360, an advanced, multi-platform audio sales solution that brings together brands and consumers through the power of sound. AUDIO360 gives brands access to 22 million weekly Canadian listeners across an unrivaled multi-platform audio offering. AUDIO360 is designed to meet the needs of Canadian advertisers looking to connect with Canadian listeners. AUDIO360TM’s multi-platform…

Audioboom Reaches Agreement For Nielsen’s Podcast Listener Buying Power Service

Service Provides Podcasters and Brands with Compelling Insights Matching Podcast Listeners by Genre with Their Buying Habits Nielsen announced that Audioboom has subscribed to Nielsen's Podcast Listener Buying Power Service from Nielsen Scarborough. Nielsen's Podcast Listener Buying Power Service, launched last month, allows clients to profile shows using program titles collected from our subscribers in order to connect specific types of listeners with particular advertisers and specific program-level insights. Only…

Veritonic Launches Predictive Audio Score To Ensure Businesses Leverage The Most Powerful Audio Creative Quickly

Machine Listening and Learning Predicts Effectiveness of Audio Ads, Voiceovers, Sonic Brand Elements, Music, Scripts and More Veritonic, the audio intelligence platform, launched new predictive capabilities for Veritonic Audio Score, the first overall rating standard for audio creative including ads, voiceovers, sonic brand elements and more. The new technology generates an instant, comprehensive score for marketers and others to understand how their audio creative stacks up to others like it and make fast, informed…

SRAX Inc. Discusses BIGtoken in Exclusive NetworkNewsWire Audio Interview

SRAX Inc. announces the broadcast of its exclusive audio interview with NetworkNewsAudio (NNA), a NetworkNewsWire (NNW) Solution that delivers clients unparalleled visibility, recognition and brand awareness in the investment community. The interview can be heard at http://nnw.fm/o6dkX SRAX CEO and Founder Christopher Miglino joins NNW’s Stuart Smith for a review of the company’s impressive growth pattern during the past year and its goals for the future. SRAX is a digital marketing and consumer data management technology…

Premium Owners with Branded Audio Have Higher Vehicle Satisfaction, J.D. Power Finds

Branded audio is positively impacting owner satisfaction with in-car multimedia technology, as well as the vehicle, according to the J.D. Power 2019 Multimedia Quality and Satisfaction Study,SM. The overall number of reported problems with audio, communication, entertainment and navigation (ACEN) technologies has also decreased for a fourth consecutive year. "Although there's a premium cost associated with opting for branded audio systems, we're finding that the cost is worth the high level of value that it brings to both…

Audio Network Partners with Musiio to Harness the Power of AI

Innovative start-up and music company announce groundbreaking deal to use cutting-edge technology, improving music search and discovery Audio Network Limited, one of the world’s largest independent creators and publishers of original high-quality music for use in film, television, advertising and digital media, continues its focus on technology by partnering with Musiio to explore the power of AI to improve customer service and delivery. This industry first will equip the global music company with an added interface to…

Audioboom Selects Voxnest As Exclusive Advertising Technology Partner

Global on-demand audio and podcasting platform announces partnership with Voxnest that streamlines the delivery of ads to their podcast listeners Podcast technology company Voxnest and Audioboom, a platform that distributes, monetizes and produces podcasts, unveiled their advertising technology partnership. The two companies worked hand-in-hand to develop a scalable podcast advertising system that can quickly deliver ads to Audioboom's inventory of podcasts. Last year, Audioboom began the search for a tool that could…

AdsWizz & Big Mobile Successfully Track Increase in Store Visits Driven By Audio Ads

Audio Ad Tech is an Industry First, Measuring Nearly 2X Lift in Store Visits in First Campaigns in Australia Mobile engagement specialist Big Mobile has partnered with AdsWizz, the leading global platform for digital audio advertising, to implement tech that tracks unique visits to retail locations from specific audio ad campaigns. In its first campaign with a major Australian brand, the technology measured more than a 90% lift in footfall traffic to their retail locations when individuals listened to their audio ads.…

MPEG-H Audio Selected to Enhance Brazilian Digital Television With Immersive and Personalized Sound

The SBTVD (Sistema Brasileiro de Televisão Digital / Brazilian Digital Television System) Forum has selected MPEG-H Audio for inclusion as an additional audio system in the ISDB-Tb specifications. This allows broadcasters to deliver immersive and personalized sound to Brazilian viewers over the existing SBTVD/ISDB-Tb system by simulcasting MPEG-H Audio alongside the existing AAC audio. Fraunhofer IIS and its technology partners EiTV and ATEME will showcase live ISDB-Tb broadcasting using MPEG-H Audio for the first time at…

Video Conferencing Services Provider, IVCi, Discusses How Audio Visual Equipment Can Expand an Attorney’s Client Base

Video conferencing capabilities are a powerful business tool in any industry, but they can have especially striking benefits in the law industry. Installing high-quality AV equipment in a firm office may sound like quite the investment, but there are several ways a law firm can benefit from having video conferencing available to them 24/7. One of the most significant ways AV equipment can impact a law firm is the potential for a much larger attorney client base. Video conferencing services provider, IVCi, discusses how audio…

Continuous Diary Measurement Launches In 46 Nielsen Audio Markets

Nielsen launched Continuous Diary Measurement (CDM) with the first data delivery in five of the 46 markets converting to monthly reports effective with the July 2019 survey. Continuous Diary Measurement positions radio on a level playing field with other media such as digital and TV and it will allow clients to maintain a competitive edge with the ability to react more quickly to marketplace changes. CDM will also help reduce 'bounce' in the ratings with rolling samples designed to provide a more consistent and stable…

The Future of Audio

Mary Meeker Shows the Promise of Podcasts - If Spotify Doesn’t Take Over. Publishers took the medium mainstream, and shouldn’t let a tech platform take all the profit. Mary Meeker’s recent Internet Trends report showed that 70 million Americans listened to at least one podcast per month in 2018 - more than triple the number from a decade before. That should represent a massive opportunity for publishers who produce high-quality podcasts like The Daily and Fresh Air.  Podcasts are anything but new. They’ve existed in…

Castbox Launches Livecast, a Live Audio Streaming Feature for Podcast Creators

Castbox, an award-winning podcast platform, announced the launch of Livecast, a free audio streaming service that lets podcasters go live with the tap of a button. Available on Castbox mobile and desktop apps, the new feature allows podcast creators and influencers to host interactive audio shows and engage with fans and listeners in real-time. As live streaming media gains traction on platforms like Facebook and Twitch, Livecast gives podcasters an opportunity to capitalize on…

Tuning in to Digital Audio Advertising

I’ve been keeping my ear out for the song of the summer. It’s gotta be a song with that hook, the beat, and becomes an earworm before you know it. Though jamming to Lil Nas X or the Jonas Brothers is not just a summer activity. U.S. adults spend more time listening to digital audio than browsing on social media. With 204 million digital audio listeners in the U.S. or nearly 2/3 of all digital media consumers, digital audio is the second most popular digital activity (based on time spent) for U.S. adults (behind the video).…

The Evolution of Audio Advertising and What’s Next in 2019

While Audio Advertising has been relatively consistent for the better part of 50 years, it’s now going through a massive transformation. It’s no longer as simple as putting out a big (and often impersonal) ad campaign in an effort to reach the people you’re trying to reach. Today, it’s all about reaching the right people via the right platform at precisely the right moment while giving them a much more targeted and personalized experience. Over the past 15 years, we’ve watched the industry progress from “radio” to “audio”…

Nielsen and Max Media Announce a Multiyear Comprehensive Agreement for Audio Ratings Service

Agreement Includes Nearly All of Nielsen's Syndicated Products and Services Nielsen and Max Media have reached a multiyear agreement for Nielsen audio measurement. This agreement includes nearly all syndicated products and services including Portable People Meter (PPM) data, Nielsen Scarborough, Polk by IHS Markit data, Nielsen Rhiza, PD Advantage and Tapscan's suite of services. "We are delighted to be working again with Nielsen," said Keith Barton, VP and General Manager of Max Media. "The comprehensive capabilities…

Otter.ai Integrates With Dropbox to Collaborate, Manage, and Search Video and Audio Files

Otter Voice Meeting Notes Streamlines Workflow, Saves Time, and Reduces Cost for Customers in Advertising, Broadcasting, Publishing, Marketing and Social Media Otter.ai, creator of Otter Voice Meeting Notes, an AI-powered live transcription and collaboration app has partnered with Dropbox, Inc., a leading global collaboration platform, as one of Dropbox’s media integrations announced. The Otter integration is now available to Dropbox users. @Otter_ai is now integrated with @DropboxBusiness to improve productivity and…

Tapad and AdsWizz Partner to Enable Digital Identity Resolution Across Audio Ad Campaigns

With Tapad’s technology, AdsWizz AudioMatic is the first Audio buying platform to offer cross-device identity resolution across the U.S. and EMEA Tapad, a global leader in digital identity resolution, announced a new joint capability with AdsWizz , the leading technology provider for digital audio advertising solutions. The partnership combines Tapad’s digital cross-device technology with AdsWizz’s AudioMatic buying platform, enabling the ability to connect audio ad experiences across screens. AudioMatic, AdsWizz’s…