Retail Media Solution Enables Product Discovery with Industry-First Influencer and Shoppable Video InMobi, a leading provider of content, monetization and marketing technologies that help businesses fuel growth, today announced a…
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Acxiom’s Data Enhancement for the Customer Data Platform app enables customers to accelerate their digital transformation journeys and extend the full power of Salesforce Marketing Cloud CDP Acxiom, the customer intelligence company whose…
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Yahoo enables identity solution within AppExchange to enhance addressability, personalization Yahoo announced it has joined the expanded Marketing Cloud Customer Data Platform ecosystem on Salesforce AppExchange, empowering brands to…
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Organizations are struggling to keep up with consumers who continue to demand more from their digital-first experiences. To meet that need, businesses must step up and deliver smart, savvy self-service solutions that don’t leave consumers…
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Geenee First to Use Flowcode's Best-in-Class QR API Platform for Instant AR & NFT Experiences, Including Global Art Sensation Brendan Murphy's Boonji Project Flowcode, the offline to online company building direct connections for…
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Raydiant, the leading in-location experience management platform for brick-and-mortar enterprises, today released the findings from their third annual State of Consumer Behavior Report. Marketing Technology News: MarTech Interview with…
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Survey results from Attentive point to a future of conversational commerce supporting the entire customer buying experience A new report from Attentive finds that conversational commerce is the bridge that connects the top three…
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Over half of survey respondents prefer a phone call when being contacted by a delivery driver for directions, but 59% have missed a call from a driver because they did not recognize the number First Orion, a leading provider of branded…
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Emplifi found that more than half of the 2,000 consumers it surveyed expect brands to respond to online customer service inquiries within an hour, and 1 in 6 online shoppers will abandon a purchase because of a single bad experience,…
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Annual Consumer Study Released for First Time Since COVID-19 Reshaped Industry Tillster, the global leader in digital ordering and engagement solutions for restaurants, releases its fourth Delivery Index, revealing how customer…
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Consumer Expectations Are Fueling the Next Generation of Chatbots that Are More Intelligent, Personalized and Supremely Effective in Working as Directed Despite the growing prevalence of chatbots in the customer service realm,…
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Availability, recommendations, and online portfolios top list of factors influencing choice of new stylist; online self-booking critical to both acquisition and retention Boulevard (www.joinblvd.com), provider of the client experience…
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Vibes’ Mobile Wallet as a Channel turns consumers’ smartphones into a content channel that drives topline growth, increases loyalty, and improves customer satisfaction Vibes, the technology leader powering seamless mobile brand experiences…
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More than half (53%) of consumers have cut spending after a bad experience with a company; Internet service providers, airlines most likely to frustrate customers with poor service New research from Qualtrics found that…
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63% of global consumers are more likely to do holiday shopping with brands that personalize the experience Leading provider of digital experience platform solutions, Optimizely, today revealed results from a new survey,…
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McAfee announces holistic online protection globally with a new Identity Protection Service delivered through the McAfee Protection Center, an industry-first personalized Protection Score, and an all-in-one Mobile Security app,…
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The two companies converge on a mission to build engagement and trust among consumers by bringing humanness into gamified experiences for entertainment, learning, wellness, and social good.  MyXR Inc., a global leader for SaaS XR and…
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TrueID offers live chat service to users watching Premier League fixtures to build and nurture communities TrueID users watching the recent Liverpool vs. Chelsea Premier League fixture sent one message every 1.4 seconds via the app’s…
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Malware scanning and ad categorization tools central to Adobe Advertising Cloud's stature as a premium ad marketplace The Media Trust, global leader in quantifying and managing digital risk, is proud to announce an integrated partnership…
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More than 80% of Respondents Say Insurance Companies that Text Build Closer Customer Bonds Hi Marley, creators of the only intelligent communication platform built for the insurance industry by people who know insurance, announced the…
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