YouTube Analytics Tool NoxInfluencer Helping Small YouTubers Get Paid Sponsorships

Noxinfluencer, a YouTube Analytics Tool and a YOUTUBE Influencer Marketing Platform, Is Designed to Help Youtubers Get Paid Sponsorships NoxInfluencer, a popular YouTube analytics tool, is paving the way for the smaller YouTube channels to get paid sponsorships. Since sponsor marketing is on the rise and it is expected that small YouTubers will be reaping good dividends, small YouTubers now have an opportunity to capitalize on the market rush. NoxInfluencer, the analytics tool, was recently launched at a tech expo held in…

Uberall Study: Over 20% Using Voice Search Every Week

Most Are Using Voice Search in Their Home (37%) or Car (34%) Uberall, Inc., the location management solution for businesses competing to attract and win local brick-and-mortar customers, recently released its “Uberall Voice Search Readiness Report 2019,” analyzing 73,000 business locations across SMB, mid-market and enterprise. While analyzing thousands of businesses, Uberall also surveyed 1,000 consumers to find out if and how they were adopting voice search to find local business information. Key findings from the…

Uberflip Named a Contender in Content Marketing Platforms for B2B Marketers for the First Time by Independent Research Firm

B2B Content Experience Platform Receives Highest Score in Personalization, Digital Experiences and Sales Support Criteria Uberflip, the leading B2B content experience platform, has been named a contender by Forrester, an independent research firm, in The Forrester Wave: Content Marketing Platforms for B2B Marketers, Q2 2019 for the first time. In its evaluation, Forrester noted that “midmarket (and larger) firms that are headquartered in North America today and that need to make piles of content more engaging, build keen…

Uber Versus Lyft: The Game of Ride Sharing and Pricing Data Gets Hotter

Using Anonymized Data from Hundreds of Leading Startups, Kruze Consulting Reveals New Insights on Uber and Lyft Kruze Consulting, a leading CFO consulting company for startups, today released updated data on how employees at funded startups expense Uber and Lyft rides. The data offers a view into how market share is divided amongst tech startup employees and what Uber and Lyft did to compete for this valuable segment of the ride sharing business. The analysis includes over 120,000 ridesharing transactions expensed from 2018…

Infobip Enhances Security and Privacy for Uber Riders and Drivers

Infobip, a global communications company for businesses, and a leader in omnichannel engagement, is helping Uber extend its safety initiatives and improve the privacy of riders and drivers through number masking technology. Infobip's number masking capabilities play a crucial role in improving the way Uber drivers and riders communicate with each other by allowing personal contact details to remain completely private. The level of anonymity offered through Infobip's technology helps ensure that riders and drivers alike…

TechBytes with Randy Frisch, CMO, Uberflip

Tell us about your vision for ABM and the role it plays in the current Marketing-Sales alignment. Talking vision in ABM these days is tricky; where do you begin with something so hot and so new? I think of ABM in a very simple way: what are the accounts that we want to win and how are we going to win them as an organization? Historically, a lot of us thought that marketing should be responsible for simply finding accounts and then sales should be responsible for closing those accounts. The vision of ABM is really…

Uberflip and PFL Partner to Offer Customers ABM Direct Mail Experiences at Scale

Leading Content Experience Platform and Tactile Marketing Automation Solution Solidify Partnership To Enable Marketers to Combine Direct Mail and Digital Experiences to Boost ROI of ABM Campaigns Uberflip, the leading content experience platform provider, announced its partnership with PFL, a tactile sales enablement and marketing automation solution. The partnership combines the benefits of direct mail with digital content destinations, enabling marketers to create unique ABM experiences fuelled by content that engage…

Interview with Yoav Schwartz, CEO, Uberflip

"Whether you’re selling insurance, technology or anything in between, marketers’ ability to engage with their prospects in personalized ways makes all the difference between failure and success." Tell us about your role and journey into Content Experience. What drove you to establish Uberflip? Randy Frisch (CMO and Co-Founder) and I started Uberflip with a clear goal to simplify the web for marketers, helping them create beautiful, trackable web experiences from their content without needing to involve IT. That’s paved…

Prediction Series 2019: Interview with Randy Frisch, CMO, Uberflip

What opportunities and challenges did you and/or Uberflip identify at the start of 2018 and manage to conquer by now, or plan to soon? We saw a real need for a platform that wasn’t just focused on the creation of content. So often, marketers think that if they keep churning out content, it will result in more conversions, ROI, etc., but that’s just not the case. We’re simplifying the web for marketers by helping them create personalized content experiences at scale under one roof. You know the motto “work smarter, not…

Uberall Study: 75 Percent of UK Christmas Shoppers Using Their Smartphones to Search for Stores ‘Near Me’

Only a Quarter Have Left an Online Review of a Store During This Year’s Holiday Season Uberall, the location marketing solution for businesses competing to attract and win local bricks-and-mortar customers, announced the results of its holiday ‘near me’ survey, to assess how often shoppers conduct searches such as ‘perfume shop near me’ or ‘pizza restaurant near me.’  Uberall polled more than 1,000 smartphone users – half from the US and half from the UK – between 7 and 11 December 2018 to understand their ‘near me’…

Simon-Kucher & Partners Advises Uber on Development of Uber Rewards

Global strategy and marketing consulting firm Simon-Kucher & Partners collaborated with Uber in developing the recently launched Uber Rewards program. Uber Rewards allows Uber customers to earn points when they use Uber. Points earned via Uber Rewards allow customers to gain status to one of four membership tiers, unlocking benefits along the way including price consistency, priority pick-ups at airports, higher rated drivers, and complimentary upgrades. Also Read: Pinterest Announces The Pinterest 100: Top Trends…

Why You Should Reconsider Inviting a YouTuber to Live Stream Your Event

Marketers are increasingly turning to live streaming to broadcast events and promote their brands. It’s what viewers want. Cisco predicts that live internet video will account for 13 percent of Internet video traffic by 2021, growing 15-fold from 2016 to 2021. But live streaming alone won’t necessarily draw an audience. For optimal results, brands are hiring influencers in hopes that they will boost digital engagement. Recentl0y Formula E announced that it will be inviting popular YouTube content creators, often…

Uberflip Named a Leader in Debut G2 Crowd Grid for Content Experience

Content Marketing Category Expansion Reflects Marketers’ Evolving Demands for Personalization and Customer Experience Functions Uberflip, a cloud-based content experience platform that empowers B2B marketers to create personalized content experiences at scale, is proud to announce that G2 Crowd, the peer-to-peer solution reviews platform, has named Uberflip a leader in the premier G2 Crowd Grid for Content Experience, the newest addition to their content marketing software category. G2 Crowd's new content experience…

Now Playing on an Uber Near You: Digital Video

Consumers have some basic expectations for their advertising. They expect TV ads to run 30 seconds or so, print ads to feature provocative headlines and direct response ads to try to direct us to do something. We also expect outdoor ads not to move, but that’s changing. Digital out-of-home (DOOH) advertising is expected to be a $4.5 billion market in the U.S. next year, up from $1.2 billion in 2016. Such ads -- often featuring video or animation -- are also showing up in new places. We now see video ads on Uber and Lyft…

Uberflip and Intelligent Demand Team Up in Strategic Content Experience Partnership

Expert Full-Service Revenue Agency Strengthens Ability to Drive Revenue Acceleration with Powerful Personalization Capabilities Through Partnership with Leading Content Experience Platform Uberflip, the leading content experience platform, announced a select partnership with Intelligent Demand (ID), an integrated revenue agency that transforms the way companies grow revenue. Just off the heels of Intelligent Demand’s Expy Award win as Service Partner of the Year, this alliance between ID and Uberflip gives customers access…

CONEX Exclusive: How Uberflip Sets New Benchmarks in Content Experience

A Great Content Experience Is About Creating the Right Conditions to Further Engage a Potential Buyer  There's a lot that simple, relevant content can do for your business. Especially, if it's crafted with laser-focused precision to engage audiences who would then turn into customers. Uberflip's marquee conference, CONEX unleashed the beast that all Content Marketing teams could hunt with. For those who are yet to comprehend the dramatic transformation of content strategies around experiences and AI-driven analytics, it's…

Senior Uber Executive Joins Zesty.ai as Technical Advisor in Artificial Intelligence

Zesty.ai, a leading Artificial Intelligence risk analytics platform for Property and Casualty insurance, announced the appointment of Mike Tamir, Ph.D. as a Technical Advisor in Artificial Intelligence and Machine Learning.  Zesty.ai leverages the latest advancements in computer vision and deep learning on billions of data points on residential and commercial properties and their inhabitants to better assess the risk of catastrophic events, such as hurricanes, wildfires and floods and non-catastrophic events at the…

Kasten Launches K10 on Google Cloud Platform Marketplace for Data Management of Stateful Applications on Kubernetes

Kasten, a cloud-native data management company,announced its K10 platform is now available to all users of the Google Cloud Platform Marketplace. The K10 platform provides customers with the ability to operationalize at scale data protection, disaster recovery, cloud migration, and copy management of stateful Kubernetes applications. For the first time ever, K10 is now available to deploy with one click to Google Kubernetes Engine with a usage-based pricing model. Commercial Kubernetes applications can be deployed on-premise…

DeepBrain Chain Launches AI Mining Workstation; Aims to Become the “Uber of AI Computing”

DeepBrain Chain Officially Announced the Presale of AI Mining Workstation at AI Congress Las Vegas in May 2018 Recently, high computing cost has become an obstacle to the development of the AI industry, AI companies must continue to purchase the very-pricey computing powers in order to keep training more accurate models. Enters DeepBrain Chain, whose network utilizes blockchain technology to integrate the globally distributed computing resources while providing customized, decentralized and dynamic services based purely on…

Uberflip Boosts Engagement for ABM with New Suite of Functionality

Uberflip Now Delivers Ability to Drive Traffic to Marketing Streams by Allowing Sales Reps to Create a One-To-One Content Experience They Can Use for Personalized Sales Outreach On the heels of a $32 million Series-A funding, Uberflip has announced a major expansion of its content experience platform to support ABM. The new suite of functionality would help customers to scale their ABM programs and shorten sales cycles by 50%. Uberflip is a cloud-based content experience platform that creates personalized content…