Uberall raises $115M, Signs Agreement to Acquire MomentFeed

Combination Creates New Global Leader for ‘Near Me’ Customer Experience Solutions. Uberall, a global leader in ‘Near Me’ Marketing SaaS solutions announced today it received a capital investment of $115 million led by Bregal Milestone, Level Equity, United Internet and Uberall management, which will be deployed to accelerate growth in the U.S. and Canada. Marketing Technology News: FDCTech Partners and Integrates Award-Winning SkaleCRM software with Condor FX Trading Platform As part of its growth strategy Uberall is…

Josh Richards, Griffin Johnson And Erik Huberman Launch HawkeZ

The New Full-Service Marketing Agency will Focus on Reaching Gen. Z Audiences Top social media influencers and entrepreneurs Josh Richards and Griffin Johnson have partnered with Erik Huberman, founder and CEO of Hawke Media, a full-service outsourced CMO, to launch HawkeZ, a new marketing agency serving brands interested in selling to Gen. Z audiences. In their new roles, Richards and Johnson will serve as creative directors; Huberman will manage daily operations of the agency. "Gen. Z is not just a new up-and-coming…

Pepperdata Introduces Observability and Optimization for Spark On Kubernetes

Pepperdata, the leader in big data performance management, announced that the Pepperdata product portfolio now provides autonomous optimization and observability for Spark applications running on Kubernetes. Marketing Technology News: Strata Introduces Identity Orchestration Platform for Multi-Clouds Kubernetes is a key part of the modern hybrid, multi-cloud architecture in today's enterprises. Spark is the #1 big data application running on Kubernetes, according to a recent survey of enterprise users. As big data…

Uberflip Customers Achieve Success By Emphasizing Content Experience

Uberflip, the industry's first content experience platform (CEP), applauds the success its customers have accomplished by focusing on content experience as a competitive differentiator. Uberflip works to empower marketers with a platform designed to promote content consumption in order to accelerate buyer journeys, transform customer relationships, and boost results. Continuing momentum as the leader in the CEP category, the company has cornered the market, and its own customers are enjoying the transformative outcomes…

StarTree Secures $24 Million Funding to Commercialize “Blazing Fast” Analytics Platform Used by LinkedIn and Uber

Will Spur Growth of Emerging Market for User-Facing Analytics StarTree, Inc. today announced $24 million in Series A funding to build and offer a cloud analytics-as-a-service platform built around Apache Pinot™, which is uniquely designed to serve up fresh analytics at scale with low latency for thousands or millions of users. StarTree was founded by Apache Pinot’s creators, who built and operated the real-time analytics platform at LinkedIn and Uber. Apache Pinot has now been proven at scale by LinkedIn, Stripe, Uber,…

Ubersuggest Announces New CEO Max Cheprasov

Veteran Technology Visionary Will Lead Ubersuggest in Next Stage of Growth Ubersuggest, a global SEO and content platform part of NP Digital, announced today that Max Cheprasov has joined as its CEO. Cheprasov’s proven operational and technology leadership will help scale and grow the company through the next wave of innovations. Marketing Technology News: Point B Announces Commitment to be Carbon Negative by 2030 Cheprasov has 25 years of experience within the Digital Economy as a leader, trailblazer, and futurist,…

UberMedia Rebrands to ‘UM’ to Deliver Data Intelligence to Every Business

New brand reinforces company's mission of helping organizations across various industries transform their businesses through actionable data UberMedia, the leading data insights platform, today announced it is changing its name to UM as part of a strategic rebranding initiative. The new brand reflects the company's mission to deliver best-in-class business intelligence and data analytics solutions across various industries. Marketing Technology News: World CX Summit – Asia To Discuss Latest Trends In Customer Experience…

PayPal Joins Uber In Coalition To Address Barriers To COVID-19 Vaccine Equity

PayPal commits $5 million to fund free or discounted Uber rides to vaccination sites in underserved communities in support of White House national vaccination effort Companies will work together to mobilize customers interested in contributing to equitable vaccine access effort PayPal Holdings, Inc today announced it has joined Uber Technologies, Inc.'s effort to provide free or discounted rides to vaccination sites in the U.S. to help ensure transportation is not a barrier to vaccine access. In December…

Uberall Appoints SaaS Revenue Leader Tijs van Santen As Chief Customer Officer

Riding a strong 2020, the company continues building out all-star executive team for the next phase of growth Uberall, the leading provider of ‘Near Me’ Brand Experience (NMBX) marketing solutions, announced the appointment of Tijs van Santen as its Chief Customer Officer. In this newly created role, van Santen will help accelerate Uberall's growth with an even greater focus on value creation for customers and partners, which range from multinational corporations to independent local businesses. "We are delighted to be…

MarTech Interview with Randy Frisch, CMO at Uberflip

"I think that the biggest sentiment that changed was a shift from outward hard selling to empathetic selling. The word empathy started to be a part of many of my conversations with CMOs and VPs of sales." Hi Randy, tell us about the most challenging task you handled as CMO in 2020.  We have to remember that we all woke up in 2020 probably feeling pretty excited, at least that was the case for my team at Uberflip. We had made some key hires, we had a really strong go-to market strategy, we had plans of how to segment…

Uberflip Announces New Product Innovations

Uberflip, the leading cloud-based content experience platform (CEP), announced new product innovations to help customers understand the financial impact of content on business performance. New integrations, powerful analytics capabilities, and streamlined privacy compliance round out a year of remarkable progress in content experience. “Despite many global challenges, our team pulled together to produce exceptional, customer-centric product innovations,” said Yoav Schwartz, co-founder and chief executive officer at…

Uberflip Deploys Matillion ETL for Snowflake

Matillion, the leading provider of data transformation for cloud data warehouses (CDWs) announced that Uberflip has deployed Matillion ETL for Snowflake. By implementing cloud-native ETL, Uberflip reduced data preparation time from five weeks to just one day, helping their product, marketing, and sales teams to rapidly deliver better business value for customers. Matillion ETL delivered repeatable and scalable processes and models for data orchestration, and decreased required development time, freeing up valuable…

Uber Partners with Bond Brand Loyalty

Uber announced the introduction of Uber Direct, a new and operationally efficient way for Canadian retailers to manage their delivery process, reach their customers, and quickly deliver right to their doorstep—without contact. Ahead of the holiday season, a much-needed evolution of e-commerce and fulfillment, Uber is also pleased to announce its collaboration with Bond Brand Loyalty, Inc. to bring a new purchase and redemption experience to brands and their clients’ millions of reward program members. The transformative…

Uberflip Study Reveals Disconnect Between Marketing Priorities and Buyers’ Expectations

Despite a majority of marketers highly rating their companies' ability to personalize content, new research uncovers a major disconnect between the personalization buyers want and what marketers are actually delivering. In the latest study The Experience Disconnect: 2021 B2B Marketing Report from Uberflip, the leading cloud-based content experience platform (CEP) surveyed 500 North American B2B buyers and marketers about their expectations for the buyer journey, to see how their responses differed. The findings show a major…

Baskin-Robbins Teams Up with Uber Eats to Expand Delivery Options Nationwide

Baskin-Robbins Celebrates Launch of Delivery Through Uber Eats With a $0 Delivery Fee Offer at Over 1,600 Restaurants Nationwide Baskin-Robbins is making convenience a little sweeter by providing its guests with the option to order their favorite scoops, shakes, sundaes, Creature Creations and more for contactless delivery through Uber Eats. With this new collaboration, over 1,600 Baskin-Robbins restaurants across the country will be available for delivery through the Uber Eats app and UberEats.com. To celebrate, fans…

Uberflip Launches Content Experience Certifications to Help Marketers Master the Acceleration of Pipeline and Revenue from Demand Programs

The company kicked off its annual Conex Tour October 20 - November 4, 2020 with the launch of two new certifications filled with best practices on how to create incredible content experiences that fuel campaign success Uberflip, the leading cloud-based content experience platform, unveiled two new certifications designed to show marketers how to effectively leverage content experiences to drive pipeline, revenue, and retention. The content experience certification program is the first of its kind and equips marketers with a…

Uberflip Unveils New Demand Solution for Marketers

Uberflip, the leading cloud-based content experience platform (CEP), is revealing exciting details about its focus on powering demand marketing needs, following the refresh and realignment of its brand last month. Two big announcements include launching Uberflip Campaign Essentials to power ABM and demand campaigns as well as welcoming a new board member, Elissa Fink, who scaled Tableau as CMO before its acquisition by Salesforce last year for $15.7 billion. “Uberflip has changed the pace at which marketers can execute,”…

Uberall and Nextdoor Join Forces to Promote Businesses and Services ‘Near Me’

Partnership enables businesses to build trusted connections, strengthen local reputation and more deeply engage with their communities Uberall, the leading provider of ‘Near Me’ Brand Experience marketing solutions, announced a partnership with Nextdoor, the neighborhood app for trusted connections, to boost local business visibility and engagement with consumers. This will enable businesses linked to the Uberall and Nextdoor platforms to increase their points of contact with nearby customers and enhance their local…

RollWorks Boosts Personalization Capabilities through New Partnerships with Uberflip, Reactful, and Hushly

New Site Visitor API delivers account-level website data in real time for more engaging, account-centric visitor experiences RollWorks, a division of NextRoll, made significant advancements in integrating account-level insight into personalization. The company announced a new Site Visitor API, which powers new integrations with personalization leaders Uberflip, Reactful and Hushly for website experiences that enable account-based strategies in personalization, as well as a new Google Analytics integration that provides…

Uber’s Ex Growth Lead and Clear Channel COO Join Adverttu Advisory Board

Industry heavyweights Nejc Skoberne and Rob Atkinson bolster AdTech company Adverttu, the UK’s fastest growing transit media platform, has appointed Nejc Skoberne and Rob Atkinson to its advisory board, bringing with them a wealth of experience in scaling hyper growth startups, global out of home, digital and DOOH advertising, and AdTech product innovation. Rob Atkinson spent more than ten years at billion-dollar out of home advertising company, Clear Channel Outdoor, where he served as Managing Director and COO.…