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Fanatical Labs Launches Glances – Its New No-Code Integration Platform

Fanatical Labs, developers of high-quality software integrations for CRM systems and popular tech platforms for over 15 years, has officially launched its latest product, Glances. This one-of-a-kind solution unifies the multiple applications business professionals use on a daily basis, delivering the ever-elusive single customer view that helps save time and company resources. “Developing integrations is our specialty, so we have a realistic understanding of our clients’ struggles when it comes to navigating a variety of…

Marketing Automation: The Benefits for Cross Channel Campaigns

Customers come into contact with brands through a wide variety of channels every single day. Marketing campaigns can only be effective if they reflect all these channels, which will increase the probability of user engagement. Being present in the right channel at the right time with the right message is a challenge for marketers and one that ties up a lot of time and resources. Professional Marketing Automation solutions can help: they enable the precise, time-controlled placement of messages using pre-defined customer…

WorkWave Launches Business Analytics Dashboards

WorkWave, a provider of cloud-based software solutions that support every stage of a service business’s lifecycle,  announces the launch of its new Business Analytics Dashboards, seamlessly integrated within WorkWave PestPac. Designed with management in mind, these intuitive and highly-visual dashboards provide proactive and predictive analysis of how pest control companies can improve their sales, operations and profitability. “Managers know that they can’t act on what they can’t see and understand quickly, and having…

Folloze Inks Deal with Microsoft to Enhance Account-Based Marketing for B2B Companies

Folloze ABM for Microsoft Dynamics 365 Delivers a Highly Personalized Account-Based Experience Solution to Power the Customer Journey Folloze announced it has joined the Microsoft ISV Connect program and signed a Business Applications agreement with Microsoft. Folloze also announced the release of Folloze ABM for Microsoft Dynamics 365 to support Account-Based Marketing for B2B companies. Folloze ABM for Microsoft Dynamics 365 is a powerful solution which combines Folloze’s Personalized Marketing Platform with the growing…

Sana Commerce Named a Strong Performer

Sana Commerce was one of the 13 most significant B2B commerce providers Forrester, one of the most influential technology research firms in the world, recently published its The Forrester Wave: B2B Commerce Suites. Sana Commerce was one of the 13 most significant B2B commerce providers selected by Forrester to take part in the report. In this 2020 evaluation, Forrester named Sana Commerce a B2B commerce suites Strong Performer. The Forrester Wave™: B2B Commerce Suites report identified, evaluated and scored the 13 most…

InMarket Selects OmniSci To Provide Accelerated Geospatial Analytics

OmniSci Platform Allows Leading Multinationals in Retail, CPG, Automotive, and Financial Services to Visualize and Explore Massive Amounts of Location-Based Data in Milliseconds InMarket, the leader in 360-degree consumer intelligence and real-time activation, has chosen OmniSci as a key visualization partner. With OmniSci’s accelerated analytics at its core, InMarket clients can explore and map terabytes of data at the speed of curiosity, to better understand local consumers and build precise audiences that drive foot…

Smart & Final Deploys Hypersonix’s AI-Driven Analytics

Cloud platform optimizes e-commerce and in-store capabilities for California retailer Smart & Final is rolling out Hypersonix’s AI-driven analytics platform to support the company’s enterprise analytics and digital transformation initiatives. The two companies started working together sixty days ago on a successful pilot program. With this announcement, Smart & Final officially joins a handful of early adopters in the grocery and consumer-commerce industries turning to the innovative company to help navigate the…

Comscore Finds Video on Demand Transactions Peaked in April 2020

Overall May 2020 consumption dips month-over-month Sports category transactions in May 2020 were 925 percent higher year-over-year New research from Comscore, a trusted partner for planning, transacting and evaluating media across platforms, shows a continued year-over-year (YOY) increase in video on demand (VOD) transactions as millions of Americans seek entertainment during the COVID-19 pandemic. However, overall consumption for May 2020 declined compared to the previous month, suggesting that consumption may be…

Keen Decision Systems Names Randall Beard to Board of Directors

Keen Decision Systems announced that it has named Randall Beard to its Board of Directors. Beard brings a deep background in digital media and the data and e-commerce industries. With more than 25 years of award-winning, executive experience growing and scaling businesses Beard has expertise in consumer packaged goods, financial services and high-touch service brands. Marketing Technology News: Infutor Introduces CRM FreshLink to Resolve Inaccurate First Party Data and Maximize Marketing ROI "We are thrilled to have…

The Gamer Is Dead in 2020. Long Live Mobile Gaming

Perhaps the most tenet, most timeless mantra to advertising is “follow the eyeballs.” And while we no longer accept broad reach as our number one outcome, instead focusing on “engaged reach,” or as P&G Chief Brand Officer, Marc Pritchard put it– reach and continuity, the pendulum is, in fact, swinging back to broad-reach vehicles, or engagement worth buying. In some areas of the world, broad-reach vehicles in either traditional or digital media differ. However, in the Asia Pacific region, it’s quite clear that mobile…

Okta Raises the Industry Bar With 99.99% Uptime for Every Customer

The world’s leading independent identity platform delivers unprecedented global reliability for millions of remote workers and consumers Okta, Inc., the leading independent provider of identity for the enterprise, announced a major milestone in cloud reliability and uptime, offering 99.99% uptime to all customers in every region of the world at no additional cost. Through its distributed and highly available cloud architecture, now Okta customers of every size – whether free developer instances, up to the largest…

Simplus Achieves Platinum Status in DocuSign’s Partner Program

Simplus CLM practice attains top recognition from DocuSign’s Partner Program Simplus has achieved Platinum status in DocuSign’s Partner Program (DSPP) for demonstrating excellence across the DocuSign CLM tool. Earlier this year, DocuSign launched a tiered partner program to recognize superior partner commitment and performance. Simplus, having met and exceeded partner expectations, has been recognized in the top tier of the program: Platinum. "DocuSign continues to innovate in the CLM space with their Agreement Cloud…

PayPro Global Bridges eCommerce and CRM with the New Advanced Salesforce Connector for Slimware Utilities

Leading eCommerce solutions provider PayPro Global creates an eCommerce and CRM bridge with its new advanced Salesforce connector for Slimware Utilities PayPro Global, the leading full-service eCommerce solutions provider, today announced the launch of its next-generation, highly-integrated Salesforce connector. Bridging eCommerce and CRM, the new tool is being implemented first by Slimware Utilities and creates a connected experience between online purchasing and customer relationship management. Marketing Technology…

Amazon Online Shopping Trends Boost E-Commerce Sales during the Pandemic

Wunderman Thompson Commerce’s study shows the winners and losers of lockdown as Amazon and Tesco reign supreme New research by Wunderman Thompson Commerce reveals that fewer than two in ten (16%) of UK consumers intend to return to their old shopping habits post-lockdown, signifying the lasting change that COVID-19 will have on the retail industry. The COVID, Commerce and the Consumer research – which surveyed 2,000 UK consumers on their shopping experience during the COVID-19 pandemic – found that the need for safety…

Trend Micro Finds 72% of Remote Workers Have Gained Cybersecurity Awareness During Lockdown

Survey reveals users take security training seriously, but may still engage in risky behaviour Trend Micro Incorporated, a global leader in cybersecurity solutions, released survey results that show how remote workers address cybersecurity. Nearly three quarters (72%) of remote workers say they are more conscious of their organisation’s cybersecurity policies since lockdown began, but many are breaking the rules anyway due to limited understanding or resource constraints. Trend Micro’s Head in the Clouds study is…

EPAM Named a Leader in the IDC MarketScape: Worldwide Cloud Business Analytics Services 2020

What's the News: EPAM was named a leader in Cloud Business Analytics Services by IDC MarketScape. Why it is important: In a volatile market, data is critical for companies to stay afloat. Leaders in business analytics, like EPAM, can help provide the tools and expertise to pivot quickly and make informed decisions that enable businesses to thrive. Who it affects - Corporate enterprises worldwide. EPAM Systems, Inc., a leading global provider of digital platform engineering and software development services, announced that…

Cloud Elements Partners With SugarCRM to Launch New Integration Solution

SugarCRM Customers and Partners See Value Faster; Cloud Elements Adds Third Branded Partner  With the launch of Sugar Integrate in April 2020, SugarCRM became the third application ecosystem pillar to white-label the Cloud Elements API integration platform. SAP and Axway also offer best-of-breed integration tooling to customers and partners in a similar manner. “Sugar Integrate is all about helping companies more easily and efficiently extend customer experience information and processes throughout their businesses,” said …

Digerati Provides Update of its Planned Acquisition of Nexogy

Digerati Technologies, Inc., a provider of cloud services specializing in UCaaS (Unified Communications as a Service) solutions for the small to medium-sized business (“SMB”) market, is pleased to provide an update to its previously announced definitive agreement to acquire Miami-based Nexogy, Inc. (“Nexogy”), a leading provider of cloud communication and broadband solutions tailored for businesses. Marketing Technology News: AdTech Partnership: Bonzai Brings Creative Ad Formats to Adobe Advertising Cloud The Company and…

DDN Accelerates Data Storage in NVIDIA Supercomputer Ranked 7th

7PB of DDN AI400X All-Flash Storage Supports NVIDIA's Selene in Becoming the Largest Industrial Supercomputer in the United States DDN, premier provider of Artificial Intelligence (AI) and Data Management software and hardware solutions enabling Intelligent Infrastructure, announced that its data infrastructure is used in the NVIDIA supercomputer that achieved the 7th position in the most recently announced TOP500 supercomputing list  revealed last week during ISC High Performance 2020 Digital conference. DDN AI400X …