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BMI Group’s Next-Gen Commercial Site, Developed By EPAM, Named A 2019 Sitecore Experience Award Winner For Best Personalized…

EPAM Systems, Inc., a leading global provider of digital platform engineering and software development services, in partnership with its customer, BMI Group, won a 2019 Sitecore Experience Award (SEA) in the Best Personalized Experience category for Europe, the Middle East and Africa. The category recognizes organizations that use information gleaned from past interactions to create customer experiences of increased value. Following various mergers and acquisitions, BMI Group needed to consolidate several locally-managed…

Over One-Third of B2Bs Plan to Invest in Personalized Content in 2020 Amid Extreme Pressure to Improve Digital Experience

Episerver's Newest Global Survey Highlights How B2Bs Are Meeting Consumer-Like Expectations Nearly nine in ten (84%) of B2B decision-makers say increasing digital expectations from customers or partners is their top external threat according to a new survey from Episerver, the company transforming digital experiences. In the face of these rising expectations, B2B leaders look to automate marketing, ordering and personalization with the help of artificial intelligence and key technology investments. For "B2B Digital…

Valassis Research: Consumers Will Share Data to Receive Personalized Offers

Shoppers Are Receptive to Location-based Advertising Valassis, the leader in marketing technology and consumer engagement, today released new research highlighting consumer sentiment about today’s advertising landscape, as well as how advertising impacts purchases. Stemming from a survey of more than 1,000 U.S. consumers, the findings help marketers better understand consumers’ thoughts regarding data privacy in terms of personalization, location-based targeting, how promotions and offers are impacting their deal-seeking…

Live Sports Get Personalized with Harmonic, Google and 3SS

Breakthrough Picture-in-Picture, Sports Multiview and Personalized Mosaic Capabilities on Android TV™ Demonstrated at IBC2019 Harmonic, in collaboration with Google and 3SS, has created an integrated OTT and broadcast live sports workflow on Android TV™, delivering essential tailored features such as picture-in-picture, multi-view and personalized mosaic. At IBC2019, on Harmonic Stand 1.B20 and Google Stand 14.E02, the companies will demonstrate how pay-TV operators can now deliver personalized, low-latency live sports…

Manheim Adds Personalized Vehicle Inventory for Dealers to Manheim Market Report Valuation Tool

Powered by Manheim M LOGIC, MMR Introduces Relevant Inventory Suggestions That Help Dealers Find the Right Vehicle at the Right Price Even Faster With growing margin compression and uncertainty in the market, dealers increasingly need to leverage smart technology to make the best buying and selling decisions. To help dealers accomplish this, Manheim is introducing personalized vehicle suggestions within its widely used Manheim Market Report (MMR) valuation tool. These suggestions are driven by M LOGIC™, a suite of…

MPEG-H Audio Selected to Enhance Brazilian Digital Television With Immersive and Personalized Sound

The SBTVD (Sistema Brasileiro de Televisão Digital / Brazilian Digital Television System) Forum has selected MPEG-H Audio for inclusion as an additional audio system in the ISDB-Tb specifications. This allows broadcasters to deliver immersive and personalized sound to Brazilian viewers over the existing SBTVD/ISDB-Tb system by simulcasting MPEG-H Audio alongside the existing AAC audio. Fraunhofer IIS and its technology partners EiTV and ATEME will showcase live ISDB-Tb broadcasting using MPEG-H Audio for the first time at…

Drop Closes $44 Million Series B Funding to Drive Continued Investment in Personalized Rewards

Latest Round Led by HOF Capital, Includes Royal Bank of Canada as a New Investor Drop — the personalized mobile rewards platform designed to help shoppers earn more on everyday purchases — announced a $44 million USD Series B investment to further its mission of rewarding consumers by delivering relevant deals right to their smartphones. This round, led by HOF Capital, also includes returning investors New Enterprise Associates (NEA), Sierra Ventures and White Star Capital. Additionally, Royal Bank of Canada is joining as a…

The Power of Personalization: TELUS International Survey Finds Digital Native Gen Zers Lead Demand for Personalized Customer Experience

TELUS International, a customer experience (CX) innovator that designs, builds and delivers next-gen digital solutions for global and disruptive brands, announced today the results of a US study analyzing consumer interest in personalized customer service experiences. The survey, which was conducted online within the United States by The Harris Poll on behalf of TELUS International among over 2,000 U.S. adults, found that personalization is a key driver of purchasing decisions and brand loyalty for the…

Personalized Customer Experiences Represent Largest Opportunity – and Biggest Challenge – for Sales Enablement, According to Seismic Study

The State of Enterprise Sales Enablement, 2019 Reveals How Organizations Can Improve B2B Sales Enablement Success Amid Buyers’ Increasingly High Expectations Only one in five organizations are effective at personalizing content at-scale, despite personalization being the top success factor for customer and prospect engagement, according to a July 2019 Seismic-commissioned study conducted by Forrester Consulting. The State of Enterprise Sales Enablement, 2019 uncovered that asset personalization, data-driven insights, and…

LivePerson Debuts Enhanced Maven AI Capabilities to Help Brands Deliver Personalized, High-Impact Conversational Experiences

Upgraded Conversational AI Features Increase Agent Efficiency and Solve Routing Problems to Make It Easy for Brands to Orchestrate Customer Journeys at Scale LivePerson, Inc., a global leader in conversational commerce, announced new Maven artificial intelligence capabilities that increase Maven's power to help brands drive efficiencies and improve customer experiences in messaging channels. Powered by LivePerson's proprietary machine learning technology, Maven AI orchestrates…

Personalized Mobile Messaging Platform Raises $40 Million Series B

Sequoia Led Series B Funding Round for Attentive, a Personalized Mobile Messaging Platform to Rapidly Scale Customer and Employee Growth, Changing the Way Consumers Interact with Businesses Mobile messaging has come a long way. Today, mobile messengers are far more interactive, personalized and marketing-friendly. In a major boost to further improve personalization in mobile messaging, Attentive announced its Series B funding earlier this week. With Attentive, brands can seamlessly grow a list of subscribers, send highly…

Marchex Releases Conversational AI Technology Built to Predict Customer Intent, Create Personalized Sales Experiences and Improve Sales…

New Suite of Predictive AI Models Featuring 230 AI Signals and Growing Creates Powerful Conversational Insights for Businesses That Engage with Customers over the Phone and via Text Marchex, a leading provider of call analytics that drive, measure, and convert callers into customers, released new artificial intelligence technology that can interpret the complex language of customer intent – powerful knowledge that enables businesses to anticipate the needs of consumers, deliver highly personalized experiences and increase…

Online Health Retailer Vitacost.com Boosts Customer Engagement with Personalized Kinetic Email Campaign Powered by Selligent Marketing…

Leading health retailer sees 31 percent lift in revenue per email with dynamic ‘Mystery Sale’ Global B2C marketing automation company, Selligent Marketing Cloud, shared the results of a successful digital marketing campaign by client Vitacost.com, Inc., a leading online retailer of health and wellness products. Leveraging kinetic email, Vitacost.com drove revenue per email (RPE) up 31 percent, while simultaneously boosting customer engagement and lifetime value. Vitacost.com is known for offering healthy consumer…

Salesforce Adds New Conversation Channels to Salesforce Essentials, Giving Small Businesses Personalized Ways to Interact with Customers

With Salesforce Essentials, Small Businesses Can Easily Adopt the World's #1 CRM Platform-- Designed to Scale and Grow with Them Salesforce, the global leader in CRM, delivered new conversation channels in Salesforce Essentials, the all-in-one CRM solution built specifically for small businesses. Salesforce Essentials empowers every small business to tap into the power of Salesforce with apps for sales and service that are easy to set up, use and maintain. Now small businesses can easily manage and engage with customers…

TextUs Next Combines Conversational Text Messaging, Cloud-Voice and Personalized Automation to Connect Businesses with Their Customers in…

New TextUs Next platform gives businesses a real-time, one-to-one connection with customers to communicate faster and build better relationships TextUs, the fastest growing business text messaging software in the nation, announced TextUs Next, a new real-time communication platform for connecting businesses with customers in real-time, on their terms. As business moves to adapt and meet customers on how they prefer to communicate, leading organizations are using text messaging to enable a more personal way for people to…

iFOLIO Honored with Global Excellence Award, Best in Personalized Digital Marketing Solutions – 2019 by AI Global Media

In today's digital world, buyers are more informed and have high expectations when they interact with a company.  It's critical for enterprises to maximize that customer touchpoint with an experience that feels custom and differentiated. iFOLIO is recognized with the Global Excellence Award "Best in Personalized Digital Marketing Solutions – 2019" by AI Global Media for innovation, growth, and delivering results through an enterprise digital portfolio platform. Digital portfolios are…

Vitagene Intends to Acquire In-Video Impressions, to Accelerate the Delivery of Personalized Health and Wellness Products

A leader in curating recent and relevant audiences in the health space, In-Video Impressions will help Vitagene accelerate growth Vitagene, the leading platform for personalized health products, announced its intention to acquire In-Video Impressions, an audience targeting, digital advertising, and customer acquisition company. In-Video's CEO, Nikhil Arun, will join Vitagene as the Head of Growth. With this acquisition, Vitagene will be able to accelerate its efforts to help as many people as possible build the ultimate…

Personetics Puts the Power of AI in the Hands of Bank Relationship Managers and Agents With Personalized Insights and Advice Available via…

Integration of AI-driven financial insights into Salesforce Financial Cloud and Microsoft Dynamics 365 enables bankers at the branch and call center to anticipate customer needs and deliver just-in-time personalized advice Personetics, the leading provider of AI-powered personalization and customer advocacy solutions used by the world's top banks, announced that its data-driven actionable insights will now be available for bank relationship managers and agents. In addition to a rich set of insights to empower bankers…

Mobile Marketing and Advertising Tech Company Vehicle Relaunches as Sinch Engage, Setting a New Standard for Personalized, Relevant Customer…

New Agency Matches Dynamic Messaging Technology With Advanced Creative, Empowering Brands to Reach Consumers With Personalized Video and Other Rich Content on Their Mobile Devices Sinch, a global leader in cloud communications for mobile customer engagement, launched Sinch Engage, a new business unit focused on mobile marketing and advertising technology. Formerly known as Vehicle, Sinch Engage draws upon Sinch’s shared technology assets and broad ecosystem of channel partners to spearhead group initiatives in mobile…

Mindtree to Showcase Contextual, Real-Time Solutions for Personalized Traveler Experiences at HITEC Minneapolis

Industry experts will spotlight how AI, ML and Blockchain can help better serve the connected traveller Mindtree, a global technology services and digital transformation company, will lead two presentations at HITEC Minneapolis, the biggest hospitality conference in the world, showcasing breakthrough solutions that address how to meet the growing expectations of the connected, digital-first traveler. "Today's connected travelers demand high-quality digital and mobile experiences, competitive pricing across the value…