Latest Release Strengthens Application Networks with New Runtime, Advanced Security and Monitoring Capabilities, and Flexible Multi-Cloud Deployment Model MuleSoft, a provider of the leading platform for building application networks,…
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Madison Logic to Help B2B Marketers Quickly Convert Target Accounts with a Comprehensive Global Account-Based Marketing Self-Serve Platform, ActivateABM™ Direct Madison Logic, the leading global Account-Based Marketing (ABM) platform has…
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ProsperWorks Survey Shows that Business Relationships are Becoming More Complex Driven by Changes in Customer Adoption, Engagement, and Expectations, While CRM Innovation Languishes ProsperWorks, has announced a new study that measured…
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SpotX Strengthens Partnership with zvelo Preventing SpotX’s Advertising Partners from Running Ads Alongside Fake News and Problematic Content Related to Terrorism, Cryptocurrency Mining, and More SpotX, the global video advertising and…
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At the Marketo Marketing Nation Summit this year, our slogan was ‘A/B Testing is Dead,” and it drew a lot of reactions from show attendees. You can imagine why – many of the event attendees spend hours if not days per week on A/B testing…
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Regulation has a habit of rewarding innovators and punishing the complacent. The new General Data Protection Regulations (GDPR) are no different. And this is a real opportunity for Martech broadly. Just as the Clean Air Act provided…
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"The real innovation would come from the way people aggregate and classify data – and the volume and sources of that data." Tell us about your role at InsideSales.com and how you got here. What inspired you to start the company? As…
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Former Google Exec Brings Over a Decade of Experience to Clients of Top Retail Tech Provider PriceSpider — an industry pioneer in creating advanced retail technology solutions for brand manufacturers and retailers—is proud to announce…
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Simplifying Invoice Process for End-Customers with ‘One-Click’ Payment; Helping to Reduce the Burden of Late Payments for Sage Customers Sage, the market leader in cloud business management solutions announced its extended integration…
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Nosto Also Secures Team “Excellence” Award with Its Agency Partner Guidance and Customer, Kate Somerville Skincare Nosto, a personalization platform for online retailers, received the Thought Leader award at the annual Magento Imagine…
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New Cloud-Based Offering Includes Product Information Management and Next-generation B2B/B2C e-Commerce Platform TrueCommerce, a global provider of trading partner connectivity and integration solutions, has announced a cloud-based…
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The evolution of digital devices and channels is rapidly changing the media landscape. With a deluge of new options available to them, advertisers are racing to find the best way to reach consumers across unexplored content channels and new…
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Invoice2go Works with Microsoft Outlook to Offer a New Way for Invoices and Bills to Be Paid Right Inside the Inbox, with Just a Few Clicks Invoice2go, a mobile app that makes it effortless for small businesses to track work and get…
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"There’s been a shift in our ability to connect growth directly to marketing resource spend, essentially creating another directly attributable revenue engine with an enormous amount of potential growth." What does digital transformation…
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AI Is Being Incorporated Into a More Diverse Range of Applications and NewVoiceMedia Is Embarking Upon Its New Journey Artificial Intelligence (AI) powered by Machine Learning (ML) is permeating every industry of business today.…
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Link Mobility Has Entered into an Agreement with the San Francisco Based Loop AI Labs to Embed Advanced Artificial Intelligence Capabilities into Its Platform, Making Link Mobility the Smartest Mobile Services and Solutions Provider in…
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Extreme Reach, Adstream and Ad-ID Collaborate on Tech White Paper Advertisers and brands are facing an increasing set of challenges when it comes to delivering their video ads across non-linear channels. According to a new paper, the…
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Rebranding to PathFactory Reflects The Vision to Power Data-Driven Content Delivery and Provide Marketers with a Path to Greater Relevance, Insight, and Revenue Today, a MarTech 150 RADAR company, LookBookHQ, announced the launch of…
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Brand Embassy Enters a Rapidly Growing Market for Digital Customer Service Brand Embassy, following a year of record growth that included acquiring important new clients such as Alibaba Lazada and America Movil, announced new…
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