Ignite’s Machine Learning Service, Ignite Neuro, Is a Game Changer for Banks and How They Engage With Customers

Ignite Sales was named the winner of the Silver Stevie Award for new product and service of the year in the category of Software – Artificial Intelligence / Machine Learning Solution in the 16th Annual American Business Awards. Ignite Neuro uses customer facing, artificial intelligence (machine learning) based technology to guide customers and prospects through a highly engaging digital conversation to discover their financial needs and make 100% accurate product recommendations regardless of channel.

“We are honored for the tremendous recognition that we have received from the Stevie Award judges,” said Ignite Sales CEO, George Noga. “They recognize that Ignite Sales’ machine learning based customer engagement platform dramatically enhances the way in which banks engage with customers and fulfill their needs in a transparent and consistent manner.”

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Ignite Neuro was chosen by the Stevie Judges for these compelling reasons:

• “There is so much to admire about how this product is disrupting the banking industry.”
• “The innovation is quite impressive along with the use of technology.”
• “A strong product that solves an important business problem.”

“It is gratifying to see how Ignite is being used by our client banks and credit unions to significantly improve the financial lives of consumers and businesses,” said Ignite founder and COO, Julie Hamrick. “Our extensive experience with the practical customer-facing application and machine learning technology has allowed our clients to see significant performance improvements and is a major competitive advantage. The cutting-edge Ignite Neuro analytics and reporting provide insights into customer engagement effectiveness across the banking enterprise that the industry has never had access to before now.”

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The American Business Awards are the nation’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small.

“The nominations submitted for The 2018 American Business Awards were outstanding. The competition was intense, and those recognized as Stevie Award winners should be immensely proud of this accomplishment,” said Michael Gallagher, president and founder of the Stevie Awards.

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