Logiq’s Advanced Consumer Scoring Technology Driving New Customer Program Offering Ramp-Up

 Logiq, Inc., a global provider of award-winning consumer acquisition solutions, reported its Logiq Consumer Marketplace (LCM) advanced scoring system for customer acquisitions is driving its new customer program offering ramp-up.

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“Our advanced scoring technology provides a highly effective way to indicate which media buying programs work and help to win new customers,” stated LCM president, Haig Newton. “We believe it allows us to manage media buys more effectively than our competitors.”

LCM serves a number of high-value customers and brands across a diverse range of industries, from dozens of smaller players to a multi-billion-dollar publicly traded company.

“We offer major brands, agencies and traffic partners a deep understanding of the type of customer they are looking to identify and win and why it works,” continued Newton. “This allows us to effectively craft a custom consumer experience that produces highly targeted results. We can scale this solution across any market that uses the web for finding new customers.”

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Logiq has been using its advanced scoring technology as a consumer acquisition company for years. It is one of the nation’s leading providers of prospects for life, auto, home and Medicare insurance, creating intent to purchase. The first-party data gleaned from this client’s campaigns has continually enhanced LCM’s consumer profiles. LCM can offer this, for example, to its more than two million consumer profiles in the Medicare insurance market who are up for enrollment later this year.

“We plan to expand our Medicare market again during this year’s enrollment period,” said Charles Phillips, SVP of Growth for LCM. “Using our scoring, intelligence and data, we know where to market quickly and what our buyers want for quality. This gives us a leg up against our competition.

“We solve a lot of pains in advertising with this combination. These new buyer wins are just the beginning of a more aggressive customer acquisition strategy.”

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