iMedia Brands’ ShopHQ Announces Innovative Loyalty Program

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ShopHQ partners with Clarus Commerce to Rollout Its Latest Program, Offering Customers Free Shipping

Clarus Commerce (“Clarus”), the only company specializing in building, managing, and optimizing premium loyalty programs, announced the launch of ShopHQ VIP, an exciting new loyalty program for the iMedia Brands, Inc. nationally distributed flagship television network, ShopHQ.

ShopHQ VIP members will receive unlimited free shipping for purchases and returns on ShopHQ as well as 5% cash back on all ShopHQ purchases. In addition, ShopHQ VIP members will be eligible for cash back and shipping benefits at over 1,000 other retailers who are part of ShopHQ’s special VIP network.

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Premium loyalty programs are gaining momentum among retailers because they provide customers with instant, 24/7 access to top tier benefits. Instead of earning discounts or coupons after they’ve completed a transaction, a retailer’s most dedicated customers can pay an annual or monthly membership fee to receive what they want, when they want it.

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“Clarus is excited to partner with ShopHQ on its new, innovative loyalty program,” said Beth Weiner, Vice President, Client Services for Clarus. “We believe that ShopHQ VIP offers a clear value proposition that will greatly enhance the overall customer experience and elevate brand loyalty.”

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